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Job Description ofDenny Setiawan
1. Denso Company Profile 1.1. Denso International 1.2. Denso Indonesia 1.3. Denso Aftermarket Indoesia2. Job Description3. Achievement 3.1. Wiper Blade 3.2. Horn
■Asia & OceaniaBase: 48Employee: 21,625Net sales: 365,045 mill yen
■AmericaBase: 34Employee: 15,929Net sales: 681,367 mill yen
■EuropeBase: 31Employee: 13,154Net sales: 414,243 mill yen
■JapanBase: 66Employee: 55,015Net sales: 1,727,675 mill yen
● Denso have 179 company all over the world (operates in 35 countries, including Japan. More than 100,000 employees are active in all aspects of the automotive business)
1.1 Denso International
1. DENSO Company Profile
Denso is a leading supplier of advance automative technology, systems and components for all the world’s major automakers
1.2 Denso IndonesiaSunter Bekasi Cibitung
ProdStart Jan’76
area 38,000 ㎡
ProdStart Jul. 1996
Area 100,000 ㎡
ProdStart 2014
Area200,000 ㎡
Denso Indonesia produce S. Plug, O2 Sensor, Stick Coil, Horn, Car AC,Bus AC, Compressor, Radiator, Air Cleaner, ECU, Alternator, Starter etc.
1.3 Denso Aftermarket IndonesiaDenso established Sales and Service network distributed all over the countries in order to provide best service and spare parts for our valued customers. Denso networks : 19 Power Train Dealers 60 Denso Family 52 Authorised Work Shop Diesel Fuel Injection Pump 32 Car AC Dealers + 32 Sub AC Dealers 64 Car AC Authorised Work Shop 10 Bus AC Dealers
2. Job Description
Director
DepartementManager
Marketing
ProductManager
OperationalManager
RelationshipManager Marketing
Manager
I’m hired as a Marketing Staff.But to do all my task, here i must
Managed at least 5 main job category
• Achieve sales target• Push Dealer to achieve annual target• Sales force management• Join exhibition <Tumplek Blek, IIMS>• Customer gathering <explanatory meeting>• Market visualisation• Find new route of sales
• Sales campaign <annual & quaterly>• Material promotion <Brochure, sticker, application list, wiper hanger, horn tester, etc>• Find and research competitor marketing activity• Media advertising <newspaper / magazine>• Market research
• Develop new products• Development current type• Setting a competitive Price structure• Research Comparison of Competitor price and application
• Monthly sales report• Annual Sales Report• Scrapping product• Daily Sales achievement• Stock management• Prepare presentation material for any meeting • Monthly Order to foreign and local supplier
• Sales Network visit and development• Network expansion• Held annual Dealer meeting• Maintain good relation with Denso supplier (local and foreign)
Experienced with multi tasking job
Sales Manager
Aug’12 – Feb’15
• GSPS• Budget• Claim process• Collaboration with warehouse, regarding stock control and distribution
3. Achievement
Always develop to achieve the target
3.1 Wiper Blade
471
214
309269
FY'10/'11 FY'11/'12 FY'12/'13 FY'13/'14
+220%
3.2 Horn
<1,8%>
<3,7%>Qty in = kpcsMarket Share = < % >UIO = 9,500k unit
Product DevelopmentLaunch 4 type of wiperblade for Indonesia market with competitive price structure
Promotion
487400365
197
FY'10/'11 FY'11/'12 FY'12/'13 FY'13/'14
+122% <25%>
Qty in = kpcsMarket Share = < % >UIO = 9,500k unit
Product DevelopmentLaunch horn waterproof andSingle disc
Promotion
