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D-17-11 Paper - III
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1. ¯ÖÆü»Öê ¯Öéšü Ûêú ‰ú¯Ö¸ü ×®ÖµÖŸÖ Ã£ÖÖ®Ö ¯Ö¸ü †¯Ö®ÖÖ ¸üÖê»Ö ®Ö´²Ö¸ü ×»Ö×ÜÖ‹ …2. »Ö‘Öã ¯ÖÏ¿®Ö ŸÖ£ÖÖ ×®Ö²ÖÓ¬Ö ¯ÖÏÛúÖ¸ü Ûêú ¯ÖÏ¿®ÖÖë Ûêú ˆ¢Ö¸ü, ¯ÖÏŸµÖêÛú ¯ÖÏ¿®Ö Ûêú ®Öß“Öê
µÖÖ ¯ÖÏ¿®ÖÖë Ûêú ²ÖÖ¤ü ´Öë פüµÖê Æãü‹ ׸üŒŸÖ ãÖÖ®Ö ¯Ö¸ü Æüß ×»Ö×ÜÖµÖê …‡ÃÖÛêú ×»Ö‹ ÛúÖê‡Ô †×ŸÖ׸üŒŸÖ ÛúÖÝÖ•Ö ÛúÖ ˆ¯ÖµÖÖêÝÖ ®ÖÆüà Ûú¸ü®ÖÖ Æîü …
3. ¯Ö¸üßõÖÖ ¯ÖÏÖ¸ü´³Ö ÆüÖê®Öê ¯Ö¸ü, ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ †Ö¯ÖÛúÖê ¤êü ¤üß •ÖÖµÖêÝÖß … ¯ÖÆü»Öê¯ÖÖÑ“Ö ×´Ö®Ö™ü †Ö¯ÖÛúÖê ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ÜÖÖê»Ö®Öê ŸÖ£ÖÖ ˆÃÖÛúß ×®Ö´®Ö×»Ö×ÜÖŸÖ•ÖÖÑ“Ö Ûêú ×»Ö‹ פüµÖê •ÖÖµÖëÝÖê, וÖÃÖÛúß •ÖÖÑ“Ö †Ö¯ÖÛúÖê †¾Ö¿µÖ Ûú¸ü®ÖßÆîü :(i) ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ÜÖÖê»Ö®Öê Ûêú ×»Ö‹ ˆÃÖÛêú Ûú¾Ö¸ü ¯Öê•Ö ¯Ö¸ü »ÖÝÖß
ÛúÖÝÖ•Ö Ûúß ÃÖᯙ ÛúÖê ±úÖ›Ìü »Öë … ÜÖã»Öß Æãü‡Ô µÖÖ ×²Ö®ÖÖ Ã™üßÛú¸ü-ÃÖᯙ Ûúß ¯Öã×ßÖÛúÖ Ã¾ÖßÛúÖ¸ü ®Ö Ûú¸ëü …
(ii) Ûú¾Ö¸ü ¯Öéšü ¯Ö¸ü ”û¯Öê ×®Ö¤ìü¿ÖÖ®ÖãÃÖÖ¸ü ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ Ûêú ¯Öéšü ŸÖ£ÖÖ¯ÖÏ¿®ÖÖë Ûúß ÃÖÓܵÖÖ ÛúÖê †“”ûß ŸÖ¸üÆü “ÖîÛú Ûú¸ü »Öë ×Ûú µÖê ¯Öæ¸êü Æïü …¤üÖêÂÖ¯ÖæÞÖÔ ¯Öã×ßÖÛúÖ ×•Ö®Ö´Öë ¯Öéšü/¯ÖÏ¿®Ö Ûú´Ö ÆüÖë µÖÖ ¤ãü²ÖÖ¸üÖ †Ö ÝÖµÖêÆüÖë µÖÖ ÃÖß׸üµÖ»Ö ´Öë ®Ö ÆüÖë †£ÖÖÔŸÖË ×ÛúÃÖß ³Öß ¯ÖÏÛúÖ¸ü Ûúß ¡Öã×™ü¯ÖæÞÖÔ¯Öã×ßÖÛúÖ Ã¾ÖßÛúÖ¸ü ®Ö Ûú¸ëü ŸÖ£ÖÖ ˆÃÖß ÃÖ´ÖµÖ ˆÃÖê »ÖÖî™üÖÛú¸ü ˆÃÖÛêúãÖÖ®Ö ¯Ö¸ü ¤æüÃÖ¸üß ÃÖÆüß ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ »Öê »Öë … ‡ÃÖÛêú ×»Ö‹ †Ö¯ÖÛúÖê¯ÖÖÑ“Ö ×´Ö®Ö™ü פüµÖê •ÖÖµÖëÝÖê … ˆÃÖÛêú ²ÖÖ¤ü ®Ö ŸÖÖê †Ö¯ÖÛúß ¯ÖÏ¿®Ö-¯Öã×ßÖÛúÖ ¾ÖÖ¯ÖÃÖ »Öß •ÖÖµÖêÝÖß †Öî¸ü ®Ö Æüß †Ö¯ÖÛúÖê †×ŸÖ׸üŒŸÖ ÃÖ´ÖµÖפüµÖÖ •ÖÖµÖêÝÖÖ …
4. †®¤ü¸ü פüµÖê ÝÖµÖê ×®Ö¤ìü¿ÖÖë ÛúÖê ¬µÖÖ®Ö¯Öæ¾ÖÔÛú ¯ÖœÌëü …5. ˆ¢Ö¸ü-¯Öã×ßÖÛúÖ Ûêú †®ŸÖ ´Öë Ûú““ÖÖ ÛúÖ´Ö (Rough Work) Ûú¸ü®Öê Ûêú
×»Ö‹ ´Ö滵ÖÖÓÛú®Ö ¿Öß™ü ÃÖê ¯ÖÆü»Öê ‹Ûú ¯Öéšü פüµÖÖ Æãü†Ö Æîü …6. µÖפü †Ö¯Ö ˆ¢Ö¸ü-¯Öã×ßÖÛúÖ ¯Ö¸ü ×®ÖµÖŸÖ Ã£ÖÖ®Ö Ûêú †»ÖÖ¾ÖÖ †¯Ö®ÖÖ ®ÖÖ´Ö,
¸üÖê»Ö ®Ö´²Ö¸ü, ±úÖê®Ö ®Ö´²Ö¸ü µÖÖ ÛúÖê‡Ô ³Öß ‹êÃÖÖ ×“ÖÅ®Ö ×•ÖÃÖÃÖê †Ö¯ÖÛú߯ÖÆü“ÖÖ®Ö ÆüÖê ÃÖÛêú, †Ó×ÛúŸÖ Ûú¸üŸÖê Æïü †£Ö¾ÖÖ †³Ö¦ü ³ÖÖÂÖÖ ÛúÖ ¯ÖϵÖÖêÝÖ Ûú¸üŸÖêÆïü, µÖÖ ÛúÖê‡Ô †®µÖ †®Öã×“ÖŸÖ ÃÖÖ¬Ö®Ö ÛúÖ ¯ÖϵÖÖêÝÖ Ûú¸üŸÖê Æïü, ŸÖÖê ¯Ö¸üßõÖÖ Ûêú×»ÖµÖê †µÖÖêÝµÖ ‘ÖÖê×ÂÖŸÖ ×ÛúµÖê •ÖÖ ÃÖÛúŸÖê Æïü …
7. †Ö¯ÖÛúÖê ¯Ö¸üßõÖÖ ÃÖ´ÖÖ¯ŸÖ ÆüÖê®Öê ¯Ö¸ü ˆ¢Ö¸ü-¯Öã×ßÖÛúÖ ×®Ö¸üßõÖÛú ´ÖÆüÖê¤üµÖ ÛúÖê»ÖÖî™üÖ®ÖÖ †Ö¾Ö¿µÖÛú Æîü †Öî¸ü ‡ÃÖê ¯Ö¸üßõÖÖ ÃÖ´ÖÖׯŸÖ Ûêú ²ÖÖ¤ü †¯Ö®Öê ÃÖÖ£Ö¯Ö¸üßõÖÖ ³Ö¾Ö®Ö ÃÖê ²ÖÖÆü¸ü ®Ö »ÖêÛú¸ü •ÖÖµÖë …
8. Ûêú¾Ö»Ö ®Öß»Öê/ÛúÖ»Öê ²ÖÖ»Ö ¯¾ÖÖ‡Õ™ü ¯Öê®Ö ÛúÖ Æüß ‡ÃŸÖê´ÖÖ»Ö Ûú¸ëü …9. ×ÛúÃÖß ³Öß ¯ÖÏÛúÖ¸ü ÛúÖ ÃÖÓÝÖÞÖÛú (Ûêú»ÖÛãú»Öê™ü¸ü) µÖÖ »ÖÖòÝÖ ™êü²Ö»Ö †Öפü ÛúÖ
¯ÖϵÖÖêÝÖ ¾ÖÙ•ÖŸÖ Æîü …
1. Write your roll number in the space provided on the topof this page.
2. Answer to short answer/essay type questions are to begiven in the space provided below each question orafter the questions in the Test Booklet itself.
No Additional Sheets are to be used.
3. At the commencement of examination, the questionbooklet will be given to you. In the first 5 minutes, youare requested to open the booklet and compulsorilyexamine it as below :
(i) To have access to the Question Booklet, tear off thepaper seal on the edge of this cover page. Do notaccept a booklet without sticker-seal and do notaccept an open booklet.
(ii) Tally the number of pages and number of questionsin the booklet with the information printed on thecover page. Faulty booklets due to pages/questionsmissing or duplicate or not in serial order or anyother discrepancy should be got replacedimmediately by a correct booklet from theinvigilator within the period of 5 minutes.Afterwards, neither the Question Booklet will bereplaced nor any extra time will be given.
4. Read instructions given inside carefully.
5. One page is attached for Rough Work at the end of thebooklet before the Evaluation Sheet.
6. If you write your Name, Roll Number, Phone Number orput any mark on any part of the Answer Sheet, exceptfor the space allotted for the relevant entries, which maydisclose your identity, or use abusive language or employany other unfair means, you will render yourself liable todisqualification.
7. You have to return the test booklet to the invigilators atthe end of the examination compulsorily and must notcarry it with you outside the Examination Hall.
8. Use only Blue/Black Ball point pen.
9. Use of any calculator or log table etc., is prohibited.
D-17-11 P.T.O.
Signature and Name of Invigilator
Roll No.
(In words)
1. (Signature) __________________________
(Name) ____________________________
2. (Signature) __________________________
(Name) ____________________________
Roll No.________________________________
D
PAPER-III
[Maximum Marks : 200Time : 2 1/2 hours]
Number of Pages in this Booklet : 32 Number of Questions in this Booklet : 19
Instructions for the Candidates ¯Ö¸üßõÖÖÙ£ÖµÖÖë Ûêú ×»Ö‹ ×®Ö¤ìü¿Ö
(In figures as per admission card)
MANAGEMENT
1 7 1 1
D-17-11 2
MANAGEMENT
¯ÖϲÖÓ¬Ö®Ö
PAPER – III
¯ÖÏ¿®Ö¯Ö¡Ö – III
Note : This paper is of two hundred (200) marks containing four (4) sections. Candidates
are required to attempt the questions contained in these sections according to the
detailed instructions given therein.
®ÖÖê™ü : µÖ Æü ¯Ö Ï ¿®Ö ¯Ö ¡Ö ¤üÖê ÃÖÖî (200) †Ó Ûú Ö ë ÛúÖ Æî ü ‹¾ Ö Ó ‡ÃÖ ´Ö ë “ÖÖ¸ü (4) ÜÖ Þ›ü Æï ü … †³µÖ £ Öá ‡®Ö ´Öë ÃÖ ´Ö Ö× ÆüŸ Ö ¯Ö Ï ¿®Ö Öë Ûê ú ˆ¢Ö ¸ü †» Ö Ý Ö × ¤üµÖ ê ÝÖ µÖê × ¾Ö ß Öé Ÿ Ö × ®Ö ¤ì ü¿Ö Öë Ûê ú †®Ö ã ÃÖ Ö¸ü ¤ë ü …
D-17-11 3 P.T.O.
SECTION – I
ÜÖÞ›ü – I
Note : This section consists two essay type questions of twenty (20) marks each, each to be
answered in about five hundred (500) words each. (2 ×××× 20 = 40 Marks)
®ÖÖê™ü : ‡ÃÖ ÜÖ Þ›ü ´Ö ë ²ÖßÃÖ-²ÖßÃÖ †Ó ÛúÖ ë Ûêú ¤üÖê × ®Ö ²Ö ®¬Ö ÖŸ ´Ö Ûú ¯ÖÏ ¿®Ö Æï ü … ¯Ö Ï ŸµÖ êÛú ÛúÖ ˆ¢Ö ¸ü » ÖÝ Ö ³Ö ÝÖ ¯ÖÖÑ“Ö ÃÖÖî (500) ¿Ö ²¤üÖ ë ´Öë †¯Ö ê × õÖŸ Ö Æî ü … (2 ×××× 20 = 40 †ÓÛú)
1. Explain the concept and mechanics of collective bargaining.
ÃÖ Ö ´Ö æ× ÆüÛú ÃÖ Ö î ¤ê ü²ÖÖ •Öß Ûúß ÃÖ Ó Ûú» ¯Ö ®ÖÖ Ÿ Ö £Ö Ö × ÛÎ úµÖÖ ×¾ Ö × ¬Ö Ûúß ¾ µÖÖ ÜµÖÖ Ûúß× •Ö ‹ …
OR / †£Ö¾ÖÖ
How are marketing practices changing due to increasing use of Internet as a medium
of marketing ?
× ¾ Ö ¯Ö ÞÖ ®Ö Ûê ú ‹Ûú ´Ö Ö ¬µÖ ´Ö Ûê ú ºþ¯Ö ´Ö ë ‡Ó ™ü¸ü®Ö ê™ü Ûê ú ²Ö œÌ üŸÖ ê Æã ü‹ ˆ¯Ö µÖÖ ê ÝÖ Ûê ú ÛúÖ ¸üÞÖ × ¾Ö ¯Ö ÞÖ ®Ö ¾ µÖ ¾Ö ÆüÖ ¸ü Ûî úÃÖ ê ¯Ö × ¸ü¾ ÖÙ ŸÖ Ÿ Ö ÆüÖê ¸üÆê ü Æï ü ?
OR / †£Ö¾ÖÖ
Contrast the internal rate of return and net present value methods. Under what
circumstances may NPV and IRR give comparable and conflicting results ?
¯Ö Ï ×Ÿ Ö ±ú» Ö Ûúß †Ö ®Ÿ Ö× ¸üÛú ¤ü¸ü (†Ö ‡Ô †Ö ¸ü †Ö ¸ü) Ÿ Ö £ Ö Ö × ®Ö¾ Ö» Ö ¾ ÖŸ ÖÔ ´Ö Ö ®Ö ´Ö æ » µÖ (‹®Ö ¯Ö ß ¾ Ö ß ) Ûúß Ÿ Ö ã »Ö ®Ö Ö Ûúß × •Ö ‹ … × Ûú®Ö ¯Ö × ¸ü× Ã£Ö ×Ÿ Ö µÖ Öë ´Ö ë ‹®Ö ¯Ö ß ¾ Ö ß ŸÖ £Ö Ö †Ö ‡Ô †Ö ¸ü †Ö ¸ü Ÿ Öã »Ö ®Ö ÖŸ ´Ö Ûú Ÿ Ö £Ö Ö ¯Ö ¸üÃ¯Ö ¸ü × ¾Ö ¸üÖê ¬Ö ß × ®Ö ÂÛúÂÖ Ô ˆŸ ¯Ö ®®Ö Ûú¸ü ÃÖ ÛúŸ Ö ê Æï ü ?
OR / †£Ö¾ÖÖ
Critically evaluate the role of EXIM Bank in the development and control of
international banking business in India.
³Ö Ö ¸üŸÖ ´Ö ë †Ó Ÿ Ö¸üÖ Ô Â™Ò üß µÖ ²Ö ïØ ÛúÝ Ö ¾ µÖ Ö ¯Ö Ö ¸ü Ûê ú × ¾Ö ÛúÖ ÃÖ Ÿ Ö£ ÖÖ × ®Ö µÖÓ ¡Ö ÞÖ ´Ö ë ‹× Œ•ÖÌ ´Ö ²Ö ï Ûú Ûúß ³Ö æ× ´Ö ÛúÖ ÛúÖ ÃÖ ´Ö Ö »Ö Öê “Ö ®ÖÖ Ÿ ´Ö Ûú ´Ö æ » µÖÖ Ó Ûú®Ö Ûúß × •Ö ‹ …
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D-17-11 4
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D-17-11 5 P.T.O.
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D-17-11 6
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D-17-11 7 P.T.O.
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2. State the significance of HRM in an organization and explain any HR Model.
× ÛúÃÖ ß ÃÖ ÓÝ Öšü®Ö ´Ö ë ‹“Ö †Ö ¸ü ‹´Ö Ûê ú ´Ö Æü¢¾ Ö ÛúÖ ˆ» » Öê ÜÖ Ûúß × •Ö‹ Ÿ Ö £Ö Ö × ÛúÃÖß ‹“Ö †Ö¸ü ´Ö Ö ò ›ü»Ö Ûúß ¾µÖÖ ÜµÖÖ Ûúß × •Ö ‹ …
OR / †£Ö¾ÖÖ
Bring out the fundamental issues that need to be addressed in Export Marketing.
× ®Ö µÖÖ ÔŸ Ö ×¾ Ö ¯ÖÞÖ ®Ö Ûê ú × » Ö ‹ × •Ö ®Ö ´Ö æ»Ö ³Ö æŸ Ö ´Ö ã §üÖ ë ¯Ö¸ü ¬µÖ Ö ®Ö × ¤üµÖ Ö •ÖÖ ®ÖÖ “Ö Ö × Æü‹ ˆ®Ö ÛúÖ ×¾ Ö¾ Ö ¸üÞÖ ¤üß × •Ö ‹ …
OR / †£Ö¾ÖÖ
Does mergers lead to increase in a firm’s value ? What financial considerations
should a firm keep in view while acquiring a target firm ?
ŒµÖ Ö ×¾ Ö »Ö µÖ ±ú´Ö Ô Ûê ú ´Ö æ » µÖ ÛúÖ ê ²Ö œÌüÖ Ÿ Ö Ö Æî ü ? ‹Ûú » Ö × õÖ ŸÖ ±ú´Ö Ô ÛúÖ †× ¬Ö Ý ÖÏ ÆüÞÖ Ûú¸üŸ Öê ÃÖ ´Ö µÖ ‹Ûú ±ú´Ö Ô ÛúÖ ê × Ûú®Ö × ¾ Ö ¢Öß µÖ ²Ö Ö ŸÖ Öë ÛúÖ ê ¬µÖÖ ®Ö ´Ö ë ¸üÜÖ ®Ö Ö “ÖÖ × Æü‹ ?
OR / †£Ö¾ÖÖ
Discuss the latest exchange and trade control guidelines that are applicable to the
exporters and importers.
× ®Ö µÖÖ ÔŸ Ö ÛúŸ ÖÖ Ô †Ö ë ŸÖ £ ÖÖ †Ö µÖÖ ŸÖ ÛúŸÖ Ö Ô †Ö ë ¯Ö¸ü » Ö ÖÝ Öæ ÆüÖ ê ®Öê ¾Ö Ö »Ö ê ®Ö¾ Öß ®Ö ŸÖ´Ö × ¾ Ö× ®Ö ´Ö µÖ ŸÖ £Ö Ö ¾ µÖ Ö ¯Ö Ö ¸ü × ®Ö µÖÓ ¡Ö ÞÖ × ¤ü¿Ö Ö × ®Ö ¤ì ü¿Ö Öë Ûúß × ¾ Ö¾ Öê “Ö ®ÖÖ Ûúß × •Ö ‹ …
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D-17-11 8
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D-17-11 9 P.T.O.
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D-17-11 10
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D-17-11 11 P.T.O.
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SECTION – II
ÜÖÞ›ü – II
Note : This section contains three (3) questions from each of the electives/specializations.
The candidate has to choose only one elective/specialization and answer all the
three questions contained therein. Each question carries fifteen (15) marks and is to
be answered in about three hundred (300) words. (3 ×××× 15 = 45 Marks)
®ÖÖê™ü : ‡ÃÖ ÜÖ Þ›ü ´Ö ë ¯Ö Ï Ÿ µÖ ê Ûú ‹ê× “”ûÛú ‡ ÛúÖ ‡Ô /× ¾Ö ¿Öê ÂÖ –ÖŸ Ö Ö ÃÖ ê ŸÖß®Ö (3) ¯Ö Ï ¿®Ö Æï ü … †³µÖ £ Ö á ÛúÖ ê Ûê ú¾ Ö» Ö ‹Ûú ‹ê × “”ûÛú ‡ÛúÖ ‡Ô /× ¾Ö ¿Öê ÂÖ –Ö ŸÖ Ö ÛúÖ ê “Ö ã ®Ö üÛú¸ü ˆÃÖ ß Ûê ú ŸÖß®ÖÖë ¯ÖÏ ¿®Ö Öë Ûê ú ˆ¢Ö ¸ü ¤ê ü®Öê Æï ü … ¯Ö Ï Ÿ µÖ ê Ûú ¯ÖÏ ¿®Ö ¯Ö®¦üÆü (15) †Ó ÛúÖ ë ÛúÖ Æî ü ¾ Ö ˆÃÖ ÛúÖ ˆ¢Ö ¸ü » Ö Ý Ö ³Ö Ý Ö ŸÖß®Ö ÃÖÖî (300) ¿Ö ²¤üÖ ë ´Ö ë †¯Ö ê × õÖŸ Ö Æî ü … (3 ×××× 15 = 45 †ÓÛú)
Elective – I / ×¾ÖÛú»¯Ö – I
3. Enumerate the steps in disciplinary enquiry.
†®Ö ã ¿Ö Ö ÃÖ ®Ö ÖŸ ´Ö Ûú •Ö Ö Ñ “Ö ´Ö ë × ®Ö× ÆüŸ Ö “Ö ¸üÞÖÖ ë ÛúÖê ¯Ö × ¸üÝ Ö× ÞÖŸ Ö Ûúß× •Ö ‹ …
4. Explain the training methods that address the issues connected with ‘Interpersonal
relationships.’
‘†®Ÿ Ö ¾ Öð µÖ× ŒŸ Ö Ûú ÃÖ ´²Ö ®¬ÖÖ ë’ ÃÖ ê •Öã ›Ì ê ü ´Ö ã §üÖë ÛúÖ ê ÃÖ ´²ÖÖ ê× ¬Ö Ÿ Ö Ûú¸ü®Öê ¾Ö Ö »Ö ß ¯Ö Ï × ¿Ö õÖ ÞÖ × ¾ Ö× ¬Ö µÖ Ö ë Ûúß ¾ µÖÖ ÜµÖÖ Ûúß× •Ö ‹ …
D-17-11 12
5. What is job evaluation ? Explain the methods of job evaluation.
ÛúÖ µÖ Ô ´Öæ » µÖÖ Ó Ûú®Ö ŒµÖ Ö Æî ü ? ÛúÖ µÖÔ ´Ö æ» µÖ ÖÓ Ûú®Ö Ûúß ×¾ Ö× ¬Ö µÖÖ ë Ûúß ¾ µÖ Ö ÜµÖ Ö Ûúß × •Ö ‹ …
OR / †£Ö¾ÖÖ
Elective – II / ×¾ÖÛú»¯Ö – II
3. How has the Internet changed the way marketers use and practice customer
relationship management ?
‡Ó ™ü¸ü®Ö ê™ü ®Ö ê × ÛúÃÖ ¯Ö Ï ÛúÖ ¸ü ÃÖ ê × ¾Ö ¯ÖÞÖ ®Ö ÛúŸÖ ÖÔ †Ö ë «üÖ ¸üÖ ¯Ö ÏµÖ ãŒŸ Ö Ÿ Ö£ ÖÖ ¾ µÖ ¾ ÖÇ üŸ Ö ˆ¯Ö ³ÖÖ ê ŒŸ ÖÖ ÃÖ Ó ²ÖÓ ¬Ö ¯Ö Ï ²ÖÓ ¬Ö ®Ö Ûê ú Ÿ Ö ¸üß Ûê ú ÛúÖê ¯Ö × ¸ü¾Ö ÙŸ Ö ŸÖ × ÛúµÖÖ Æî ü ?
4. What are the various research approaches that are put to use by marketing researchers
in collection of the primary data ?
¯Ö Ï Ö£ Ö× ´Ö Ûú ›ê ü™üÖ Ûê ú ÃÖÓ Ý ÖÏ Æü Æê üŸ Öã × ¾Ö ¯ÖÞÖ ®Ö Ûê ú õÖ ê ¡Ö Ûê ú ¿Ö Öê ¬Ö ÛúŸ ÖÖ Ô × Ûú®Ö × ¾Ö × ³Ö ®®Ö ¿Ö Ö ê ¬Ö ˆ¯Ö Ö ÝÖ ´Ö Öë ÛúÖ ê †¯Ö ®ÖÖ ŸÖ ê Æï ü ?
5. What work is performed by marketing channels ?
× ¾ Ö ¯Ö ÞÖ ®Ö “Ö î ®Ö» ÖÖ ë «üÖ ¸üÖ ÛúÖ î ®Ö ÃÖê ÛúÖµÖ Ô × Ûú‹ •ÖÖ Ÿ Öê Æï ü ?
OR / †£Ö¾ÖÖ
Elective – III / ×¾ÖÛú»¯Ö – III
3. What are the critical factors to be observed while making replacement investment
decision and capital investment decision under capital rationing ?
¯Ö æ Ñ •Ö ßÝ Ö ŸÖ ¸üÖ ¿ÖØ ®Ö ÝÖ Ûê ú †®Ÿ Ö ÝÖ ÔŸ Ö ¯Öã®Ö ã Ö ÖÔ ¯Ö ®Ö × ®Ö ¾Ö ê ¿Ö × ®Ö ÞÖÔ µÖ ŸÖ £Ö Ö ¯Öæ Ñ •Ö ß ÝÖ ŸÖ × ®Ö ¾Ö ê ¿Ö × ®Ö ÞÖ Ô µÖ » Öê Ÿ Öê ÃÖ ´Ö µÖ ×Ûú®Ö × ®Ö ÞÖÖ Ô µÖ Ûú ´Ö ã §üÖ ë ¯Ö¸ü ¬µÖ Ö ®Ö ¤ê ü®Ö Ö “ÖÖ × Æü‹ ?
4. What is the objective of profit maximization pool ? How does it maximize value of a
firm ?
¯Ö Ï Öò × ±ú™ü ´Ö î× ŒÃÖ ´Ö Ö ‡•Öê ¿Ö ®Ö ¯Ö æ »Ö ÛúÖ ˆ§ê ü¿µÖ ŒµÖ Ö Æî ü ? ‹Ûú ±ú´Ö Ô Ûúß ´Ö æ » µÖ ¾Ö ¢Ö Ö ´Ö ë µÖ Æü Ûî úÃÖ ê ´Ö Æü¢Ö ´Ö ¾ Öé × ¨ü Ûú¸üŸ Ö Ö Æî ü ?
5. Discuss the main features of financial futures. How is currency futures different from
stock index futures ?
× ¾ Ö ¢Öß µÖ °µÖ æ “Ö ÃÖ Ô Ûúß ¯Ö Ï ´Öã ÜÖ × ¾Ö × ¿Ö™üŸ Ö Ö †Öë ÛúÖ × ¾ Ö ¾Ö ê “Ö ®Ö Ûúß × •Ö ‹ … ÙüÖ ò Ûú ‡Ó ›ê üŒÃÖ °µÖ æ “Ö ÃÖÔ ÃÖê Ûú¸ ë üÃÖ ß °µÖ æ “Ö ÃÖ Ô × ÛúÃÖ ¯Ö Ï ÛúÖ¸ü × ³Ö ®®Ö Æî ü ?
OR / †£Ö¾ÖÖ
Elective – IV / ×¾ÖÛú»¯Ö – IV
3. Discuss the role of ECGC of India and how it supports export financing to help
increase exports from the country.
³Ö Ö ¸üŸÖ Ûê ú ‡Ô ÃÖ ß •Öß ÃÖß Ûúß ³Öæ × ´ÖÛúÖ ÛúÖ ×¾ Ö¾ Ö ê“Ö ®Ö Ûúß × •Ö ‹ Ÿ Ö £Ö Ö µÖÆü ²Ö Ÿ Ö »Ö Ö ‡‹ × Ûú †¯Ö ®Öê ¤ê ü¿Ö ÃÖ ê × ®Ö µÖ ÖÔ ŸÖ ÛúÖê ²Ö œÌ üÖ ®Öê ´Ö ë µÖ Æü × ÛúÃÖ ¯Ö Ï ÛúÖ ¸ü × ®Ö µÖ ÖÔ Ÿ Ö Ûê ú × ¾Ö¢Ö ¯Ö Ö ê ÂÖ ÞÖ ÛúÖ ê ÃÖ ´Ö£ Ö Ô ®Ö ¯Ö Ï ¤üÖ ®Ö Ûú¸üŸÖÖ Æî ü ?
4. Discuss important provisions of FEMA.
‘±ê ú´Ö Ö’ Ûê ú ´Ö Æü¢¾ Ö ¯Ö æ ÞÖÔ ¯ÖÏ Ö ¾Ö ¬Ö Ö ®Ö Öë ÛúÖ × ¾ Ö¾ Öê “Ö ®Ö Ûúß × •Ö ‹ …
D-17-11 13 P.T.O.
5. Write brief note on the following :
(a) Post-shipment finance
(b) Global Depository Receipts
× ®Ö ´®Ö × »Ö × ÜÖ ŸÖ ¯Ö ¸ü ÃÖ Ó× õÖ ¯Ÿ Ö × ™ü¯¯Ö ÞÖ ß × » Ö × ÜÖ ‹ : (†) ¯Ö Ö ê Ùü ¿Öß ¯Ö ´Ö ê ®™ü ±úÖ ‡®Ö ë ÃÖ (²Ö ) Ý » ÖÖ ê ²Ö » Ö × ›ü¯Ö Öê × •Ö™ü¸üß ×¸ü× ÃÖ ¯™Ë üÃÖ
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SECTION – III
ÜÖÞ›ü – III
Note : This section contains nine (9) questions of ten (10) marks each, to be answered in
about fifty (50) words. (9 ×××× 10 = 90 Marks)
®ÖÖê™ü : ‡ÃÖ ÜÖ Þ›ü ´Ö ë ¤üÃÖ-¤üÃÖ (10-10) †Ó ÛúÖ ë Ûê ú ®ÖÖî (9) ¯Ö Ï ¿®Ö Æï ü … ¯Ö Ï Ÿ µÖ êÛú ¯Ö Ï ¿®Ö ÛúÖ ˆ¢Ö ¸ü » Ö Ý Ö ³Ö ÝÖ ¯Ö“ÖÖÃÖ (50) ¿Ö ²¤ üÖë ´Ö ë †¯Ö ê × õÖ Ÿ Ö Æî ü … (9 ×××× 10 = 90 †ÓÛú)
6. Why do most firms produce multiple products ? Briefly explain the condition for
profit maximization for a multiple product firm.
†× ¬Ö ÛúŸ Ö ¸ü ±ú´Ö Ô ²Ö Æã ü»Ö (†®Ö ê Ûú ¯Ö ÏÛúÖ ¸ü Ûê ú) ˆŸ ¯Ö Ö ¤üÖ ë ÛúÖ ˆŸ ¯Ö Ö ¤ü®Ö ŒµÖ Ö ë Ûú¸üŸÖ ê Æï ü ? ‹Ûú ²Ö Æã ü» Ö ˆŸ ¯Ö Ö ¤üÛú ±ú ´Ö Ô Ûê ú × » Ö‹ ´Ö ã ®Ö Ö ±ê ú ´Ö ë ´Ö Æü¢Ö ´Ö ¾Ö é × ¨ü Ûúß × Ã£ Ö ×ŸÖ µÖ Öë Ûúß ¾µÖ Ö ÜµÖ Ö Ûúß× •Ö ‹ …
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7. Which of the theories of motivation are more related to knowledge workers in
organizations ? Explain three of them.
†× ³Ö ¯ÖÏ ê üÞÖ Ûê ú ÛúÖî ®Ö ÃÖ ê × ÃÖ ¨üÖ Ó ŸÖ ÃÖ Ó ÝÖ šü®Ö Öë ´Ö ë –ÖÖ ®Ö ÛúÙ ´Ö µÖ Öë ÃÖ ê †× ¬Ö Ûú ÃÖ Ó ²ÖÓ × ¬ÖŸ Ö Æï ü ? ‡®Ö ´Ö ë ÃÖ ê Ÿ Öß ®Ö Ûúß ¾ µÖ Ö ÜµÖ Ö Ûúß × •Ö ‹ …
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D-17-11 22
8. Explain three modern methods of training.
¯Ö Ï × ¿Ö õÖ ÞÖ Ûúß ŸÖ ß ®Ö †Ö ¬Ö ã× ®Ö Ûú × ¾Ö × ¬Ö µÖ Öë Ûúß ¾ µÖ Ö ÜµÖ Ö Ûúß× •Ö ‹ …
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9. How is a firm valued under market value approach ?
²Ö Ö •ÖÖ ¸ü ´Ö æ » µÖ †× ³ÖÝ Ö ´Ö Ûê ú ¯Ö× ¸ü¯ÖÏ ê õµÖ ´Ö ë ‹Ûú ±ú´Ö Ô ÛúÖ ´Ö æ » µÖÖ Ó Ûú®Ö Ûî úÃÖ ê × ÛúµÖ Ö •Ö ÖŸ ÖÖ Æî ü ?
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D-17-11 23 P.T.O.
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10. What do you mean by the term ‘Brand Equity’ ?
‘²Ö Î Öò ›ü ‡× Œ¾Ö ™üß’ ¯Ö ¤ü ÃÖ ê †Ö ¯Ö ŒµÖÖ ÃÖ ´Ö — Ö ŸÖ ê Æï ü ?
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D-17-11 24
11. What do you understand by the term production planning ? What are the steps
associated with production planning and control ?
ˆŸ ¯Ö Ö ¤ü®Ö × ®Ö µÖÖ ê •Ö ®Ö ¯Ö ¤ü ÃÖ ê †Ö ¯Ö ŒµÖ Ö ÃÖ ´Ö —Ö Ÿ Öê Æï ü ? ˆŸ ¯Ö Ö ¤ü®Ö × ®Ö µÖÖ ê •Ö ®Ö Ÿ Ö £Ö Ö × ®Ö µÖÓ ¡Ö ÞÖ ÃÖê ÃÖ Ó ²Ö ¨ü “Ö ¸üÞÖ ÛúÖ î ®Ö ÃÖ ê Æï ü ?
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12. The chances that doctor A will diagnose a disease X correctly is 60%. The chances
that a patient will die by his treatment after correct diagnosis is 40% and the chance of
death by wrong diagnosis is 70%. A patient of doctor A, who had disease X, died.
What is the chance that his disease was diagnosed correctly ?
›üÖ ò Œ™ü¸ü A «üÖ ¸üÖ ²Öß ´Ö Ö¸üß X ÛúÖ ÃÖ Æüß × ®Ö ¤üÖ ®Ö ×Ûú‹ •Ö Ö ®Öê Ûúß ÃÖ Ó ³ÖÖ ¾Ö ®ÖÖ 60% Ÿ Ö Ûú ÆüÖ ê Ÿ Ö ß Æî ü … ÃÖ Æüß × ®Ö ¤üÖ ®Ö Ûê ú ˆ¯Ö ¸üÖ ÓŸÖ ˆ¯Ö “Ö Ö ¸ü × Ûú‹ •ÖÖ ®Ö ê ¾Ö Ö» Öê ´Ö ¸üß •Ö Ûúß ´Ö é Ÿ µÖã Ûúß ÃÖ Ó ³Ö Ö¾ Ö ®ÖÖ 40% Ÿ Ö Ûú ÆüÖ ê Ÿ Öß Æî ü Ÿ Ö£ Ö Ö Ý Ö »Ö Ÿ Ö × ®Ö ¤üÖ ®Ö Ûê ú ˆ¯Ö ¸üÖÓ Ÿ Ö ´Ö éŸ µÖã Ûúß ÃÖ Ó ³ÖÖ ¾ Ö ®Ö Ö 70% Ÿ Ö Ûú ÆüÖ ê Ÿ Ö ß Æî ü … ›üÖ ò Œ™ü¸ü A Ûê ú ˆ¯Ö “Ö Ö ¸ü ´Ö ë X ²Ö ß ´Ö Ö ¸üß ÃÖê Ý Ö Ï× ÃÖ ŸÖ ‹Ûú ´Ö ¸üß •Ö Ûúß ´Ö é Ÿ µÖ ã ÆüÖ ê ÝÖ ‡Ô … ˆÃÖ Ûúß ²Ö ß ´Ö Ö¸üß Ûê ú ÃÖ Æüß × ®Ö ¤üÖ ®Ö Ûúß ÃÖ Ó ³ÖÖ ¾Ö ®Ö Ö × ÛúŸ Ö ®Öß Æî ü ?
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13. “Strategic analysis swings from external focus to internal focus or vice-versa.”
Discuss.
“¾ µÖ æ Æü¸ü“Ö ®Ö Ö ¯Ö¸üÛú × ¾Ö ¿» Öê ÂÖ ÞÖ ²Ö ÖÊ Ûë ú¦ü× ²Ö ®¤ã ü ÃÖ ê †ÖÓ Ÿ Ö× ¸üÛú Ûë ú¦ü× ²Ö ®¤ã ü Ûê ú ²Ö ß “Ö †£ Ö¾ Ö Ö †Ö Ó ŸÖ ׸ üÛú Ûë ú¦ü×²Ö ®¤ã ü ÃÖ ê ²ÖÖ Ê Ûë ú¦ü× ²Ö ®¤ã ü Ûê ú ²Ö ß “Ö — Öæ » ÖŸ ÖÖ Æî ü …” × ¾ Ö ¾Ö ê “Ö ®Ö Ûúß × •Ö ‹ …
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14. “Ethical choices are moral choices.” Comment.
“®Ö ß × ŸÖ ÃÖ Ó ÝÖ ŸÖ × ¾Ö Ûú» ¯Ö ®Öî × ŸÖ Ûú × ¾Ö Ûú» ¯Ö ÆüÖ ê ŸÖ ê Æ ï ü …” × ™ü¯¯Ö ÞÖß Ûúß × •Ö ‹ …
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D-17-11 27 P.T.O.
SECTION – IV
ÜÖÞ›ü – IV
Note : This section contains five (5) questions of five (5) marks each based on the following
passage. Each question should be answered in about thirty (30) words.
(5 ×××× 5 = 25 Marks)
®ÖÖê™ü : ‡ÃÖ ÜÖ Þ›ü ´Ö ë × ®Ö ´®Ö ×» Ö ×ÜÖ ŸÖ ¯Ö× ¸ü“”ê û¤ü ¯Ö ¸ü †Ö ¬Ö Ö × ¸üŸ Ö ¯ÖÖÑ“Ö (5) ¯Ö Ï ¿®Ö Æï ü … ¯Ö Ï Ÿ µÖ ê Ûú ¯Ö Ï ¿®Ö ÛúÖ ˆ¢Ö ¸ü » ÖÝ Ö³Ö Ý Ö ŸÖßÃÖ (30) ¿Ö ²¤üÖ ë ´Ö ë †¯Ö ê× õÖ ŸÖ Æî ü … ¯Ö Ï Ÿ µÖê Ûú ¯Ö Ï¿®Ö ¯ÖÖÑ“Ö (5) †Ó ÛúÖ ë ÛúÖ Æî ü … (5 ×××× 5 = 25 †ÓÛú)
In the red oceans, industry boundaries are defined and accepted and the
competitive rules of the game are known. Blue oceans, in contrast, are defined by
untapped market space, demand creation and the opportunity for highly profitable
growth. It will always be important to swim successfully in the red ocean by out
competing rivals. Red oceans will always matter and will always be a fact of business
life. But with supply exceeding demand in more industries, competing for a share in
contracting markets, while necessary, will not be sufficient to sustain high
performance. Companies need to go beyond competing. To seize new profit and
growth opportunities, they also need to create blue oceans. Unfortunately, blue oceans
are largely uncharted. The dominant focus of strategy work over the past twenty-five
years has been on competition based red ocean strategies. The result has been a fairly
good understanding of how to compete skillfully in red waters, from analysing the
underlying economic structure of an existing industry, to choosing a strategic position
of low cost or differentiation or focus, to benchmarking the competition.
» Ö Ö »Ö ´Ö ÆüÖ ÃÖ ÖÝ Ö ¸üÖ ë Ûúß ÃÖ Ó Ûú» ¯Ö ®ÖÖ ´Ö ë ˆªÖ ê Ý Ö -ÃÖ ß ´ÖÖ †Öë ÛúÖ ê ¯Ö× ¸ü³ÖÖ × ÂÖ ŸÖ Ÿ Ö £Ö Ö Ã¾ Öß Ûé úŸÖ × ÛúµÖÖ •Ö Ö ŸÖ Ö Æî ü Ÿ Ö £ÖÖ
¾ µÖ Ö ¯Ö Ö¸ü Ûê ú ¯Ö Ï × Ÿ Ö Ã¯Ö ¬Ö ÖÔ Ÿ ´Ö Ûú × ®Ö µÖ ´ÖÖ ë × •Ö ®Æë ü » Ö Ö » Ö ´Ö ÆüÖ ÃÖ ÖÝ Ö ¸üÖ ë Ûúß × ¾ Ö »ÖÖ ê ´Ö -Ÿ Öã »Ö ®Ö Ö ´Ö ë ®Ö ß »Ö ê ´Ö ÆüÖ ÃÖ ÖÝ Ö¸ü ÛúÆü Ö •Ö Ö Ÿ ÖÖ Æî ü ÛúÖê
ˆ§ê ü× ¤üŸ Ö ²Ö Ö •Ö Ö¸ü-ã Ö Ö ®Ö , ´Ö Ö ÑÝ Ö -ÃÖé •Ö ®Ö Ÿ Ö £Ö Ö †×Ÿ Ö » Ö Ö³Ö ¯ÖÏ ¤ü × ¾Ö ÛúÖ ÃÖ Ûê ú «üÖ ¸üÖ ¯Ö× ¸ü³ÖÖ × ÂÖ ŸÖ × ÛúµÖ Ö •Ö Ö ŸÖ Ö Æî ü … ¯Ö Ï ×Ÿ Ö Ã¯Ö ¬ÖÖ Ô ´Öë
¯Ö Ï ×Ÿ Ö «ü× ®«üµÖÖ ë ÛúÖ ê ¯Ö ”ûÖ ›Ì ü Ûú¸ü »Ö Ö »Ö ´Ö ÆüÖ ÃÖ Ö ÝÖ ¸ü ´Öë Ÿ Öî ¸üÖ Ûúß Ûú¸ü®ÖÖ †ŸµÖ Ó ŸÖ ´Ö Æü¢¾ Ö ¯Ö æ ÞÖ Ô Æî ü … » ÖÖ »Ö ´Ö ÆüÖ ÃÖÖ Ý Ö¸ü ÃÖ ¤î ü¾ Ö Æüß
´Ö Æü¢¾ Ö ¯Ö æ ÞÖ Ô ŸÖ £Ö Ö ¾ µÖ Ö ¯Ö Ö× ¸üÛú •Ö ß¾ Ö ®Ö Ûúß ¾ Ö Ö ÃŸÖ ×¾ Ö ÛúŸÖ Ö ²Ö ®Ö ê ¸üÆë üÝ Öê , ¯Ö ¸ü®Ÿ Ö ã ÃÖÓ Ûã ú“Ö ®Ö ¿Ö ß» Ö ² ÖÖ •ÖÖ ¸ü ´Ö ë †¯Ö ®ÖÖ × ÆüÃÃÖ Ö ²Ö ®Ö Ö‹
¸üÜÖ ®Ö ê Ûúß ¯Ö Ï× Ÿ Ö Ã¯Ö ¬Ö ÖÔ ´Ö ë †®Ö ê Ûú ˆªÖ ê Ý ÖÖ ë ´Öë ´Ö Ö ÑÝ Ö Ûê ú †®Öã ¯Ö ÖŸ Ö ´Ö ë †×¬Ö Ûú †Ö ¯Ö æ ÙŸ Ö Ûú¸ü®ÖÖ µÖ ª× ¯Ö †Ö¾ Ö ¿µÖ Ûú Æî ü, ¯Ö ¸ü®ŸÖã
× ®Ö Â¯Ö Ö ¤ü®Ö Ûúß ˆ““Ö ÃŸ Ö ¸üß µÖ ŸÖ Ö ÛúÖê ²Ö ®Ö Ö ‹ ¸üÜÖ ®Öê Ûê ú × »Ö ‹ µÖ Æü ¯Ö µÖ ÖÔ ¯Ÿ Ö ®Ö Æüà ÆüÖ ê ÝÖ Ö … × ¾ Ö ÛúÖ ÃÖ ‹¾ ÖÓ ´Ö ã ®ÖÖ ±ê ú Ûê ú ®Ö ¾ Ö ß ®Ö
†¾ Ö ÃÖ ¸üÖë ÛúÖ ¯Ö ÏÝ ÖÏ ÆüÞÖ Ûú¸ü®Ö ê Ûê ú × »Ö ‹ ˆ®Æë ü ®Ö ß» Ö ê ´Ö ÆüÖ ÃÖÖ Ý Ö¸üÖ ë Ûúß ¾ µÖ æÆü¸ü“Ö ®Ö Ö ÛúÖ × ®Ö ´ÖÖ Ô ÞÖ Ûú¸ü®Ö Ö ÆüÖ ê ÝÖ Ö … ¤ã ü³Ö Ö Ô Ý µÖ ¾ Ö ¿Ö,
®Ö ß » Öê ´Ö ÆüÖ ÃÖÖ ÝÖ ¸ü †× ¬Ö ÛúŸ Ö ¸ü †¯Ö ¸üÝÖ × ´Ö ŸÖ Æüß ¸üÆê ü Æï ü … × ¯Ö ”û» Ö ê ¯Ö ““Öß ÃÖ ¾ Ö ÂÖ Öí ÃÖê †× ¬Ö Ûú ÃÖ ´Ö µÖ ÃÖê ¯ÖÏ ×Ÿ Ö Ã¯Ö ¬Ö ÖÔ †Ö ¬ÖÖ × ¸üŸÖ
» Ö Ö »Ö ´Ö ÆüÖ ÃÖÖ ÝÖ ¸üß µÖ ¾ µÖ æ Æü¸ü“Ö ®Ö Ö Æüß ¾ µÖ æ Æü¸ü“Ö ®Ö Ö ÃÖ ê ÃÖ Ó ²Ö Ó× ¬Ö Ÿ Ö ÃÖ Öê “Ö -×¾ Ö “Ö Ö ¸ü Ûê ú Ûë ú¦ü ´Ö ë ¸üÆüß Æî ü … ‡ÃÖ Ûê ú ¯Ö × ¸üÞÖ Ö ´Ö Ã¾Ö ºþ¯Ö
†®Ö ê Ûú ²Ö ÖŸ ÖÖ ë Ûúß ÃÖÓ ŸÖ Öê ÂÖ ¯Ö Ï ¤ü ÃÖ ´Ö —Ö × ¾ Ö Ûú× ÃÖ Ÿ Ö Æã ü‡Ô Æî ü, × •Ö ÃÖ ´Öë , » ÖÖ »Ö ´Ö ÆüÖ ÃÖ Ö ÝÖ ¸üÖë ´Ö ë ¯ÖÏ ×Ÿ Ö Ã¯Ö ¬ÖÖ Ô ´Öë Ûî úÃÖê ÃÖ ±ú» Ö ÆüÖ ê ®ÖÖ Æî ü,
× ÛúÃÖ ß ¾Ö Ÿ ÖÔ ´Ö Ö ®Ö ˆªÖ ê ÝÖ ´Ö ë †Ó ŸÖ Ù ®Ö×ÆüŸ Ö †Ö Ù £Ö Ûú ÃÖ Ó ¸ü“Ö ®Ö Ö Ûê ú × ¾Ö ¿» Öê ÂÖÞÖ ÃÖ ê »Ö ê Ûú¸ü Ûú´Ö » ÖÖ ÝÖ Ÿ Ö †£Ö ¾Ö Ö × ¾ Ö ³Ö ê ¤üß Ûú¸üÞÖ
†£ Ö ¾Ö Ö ±úÖ ê ÛúÃÖ Ûúß ¾ µÖ æ Æü¸ü“Ö ®Ö ÖŸ ´Ö Ûú × Ã£ Ö × ŸÖ ÛúÖ ê “Öã ®Ö ®Öê Ûúß ÃÖ ´Ö —Ö ÃÖ ê » Ö ê Ûú¸ü ¯ÖÏ ×Ÿ Ö Ã¯Ö ¬ÖÖ Ô ÛúÖ ´Öæ » µÖÖ Ó Ûú®Ö × ®Ö × ÆüŸ Ö Æî ü …
D-17-11 28
15. What is Blue ocean strategy ?
®Ö ß » Öê ´Ö ÆüÖ ÃÖ ÖÝ Ö¸ü Ûúß ¾ µÖæ Æü¸ü“Ö ®ÖÖ ŒµÖ Ö Æî ü ?
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16. Under what conditions blue ocean strategy is superior to red ocean strategy ?
× Ûú®Ö × Ã£ Ö× Ÿ ÖµÖ Öë ´Ö ë ®Öß » Öê ´Ö ÆüÖ ÃÖ ÖÝ Ö ¸ü Ûúß ¾ µÖ æ Æü¸ü“Ö ®Ö Ö »Ö Ö »Ö ´Ö ÆüÖ ÃÖ ÖÝ Ö ¸ü Ûúß ¾ µÖæ Æü¸ü“Ö ®Ö Ö ÃÖê ˆ¢Ö ´Ö Æî ü ?
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D-17-11 29 P.T.O.
17. What are the pitfalls in competitive strategy ?
¯Ö Ï ×Ÿ Ö Ã¯Ö ¬ÖÖ ÔŸ ´Ö Ûú ¾ µÖæ Æü¸ü“Ö ®ÖÖ Ûúß Ûú×´Ö µÖ Ö Ñ ŒµÖ Ö Æï ü ?
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18. Contrast between Red and Blue Ocean strategy.
» Ö Ö »Ö Ÿ Ö£ ÖÖ ®Ö ß »Ö ê ´Ö ÆüÖ ÃÖÖ ÝÖ ¸ü Ûúß ¾ µÖ æ Æü¸ü“Ö ®ÖÖ Ûúß Ÿ Öã »Ö ®Ö Ö Ûúß× •Ö ‹ …
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D-17-11 30
19. Discuss briefly the steps involved in the implementation of Blue Ocean strategy.
®Ö ß » Öê ´Ö ÆüÖ ÃÖ ÖÝ Ö¸ü Ûúß ¾ µÖæ Æü¸ü“Ö ®ÖÖ Ûê ú × ÛÎ úµÖÖ ®¾ Ö µÖ ®Ö ´Ö ë × ®Ö × ÆüŸÖ “Ö ¸üÞÖÖ ë ÛúÖ × ¾ Ö ¾Ö ê “Ö ®Ö Ûúß× •Ö ‹ …
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Question
Number
Marks Obtained
FOR OFFICE USE ONLY
Total Marks Obtained (in words) ...........................................
(in figures) ..........................................
Signature & Name of the Coordinator ...................................
(Evaluation) Date .........................
D-17-11 32
Marks
Obtained