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ET SRM IHM
B.SC., (H&HA) 1st Sem
By E.T. Sathish Kumar., MBA,
+91 8608 90 3137
FOUNDATION COURSE IN FRONT OFFICE OPERATIONS I
Units
Soft Skill - 60 Nos
Syllabus - 1 No
ET Important Questions - 10 Nos
Previous year Question paper - 51 Nos
Key terms - 152 Nos
Unit 1 Introduction To Tourism, Hospitality & Hotel Industry
Unit 2 Classification Of Hotels, Time Share & Vacation Ownership
Unit 3 Types Of Rooms
Unit 4 Front Office Organization
Unit 5 French
Resume model- 1 No
Technical- 150 Nos
1
et ihm
Follow us
1
2014 - 2015
E.T.Sathish Kumar., MBA,
ET FO SRM IHM B.Sc H&HA 1st sem
Top 60 soft skillsThe Workforce Profiledefined about 60 "soft skills", whichemployers seek. They areapplicable to any field of work, according to the study, and are the "personal traits and skills that employers state are the most important when selecting employees for jobs of any type."
1. Math.
2. Safety.
3. Courtesy.
4. Honesty.
5. Grammar.
6. Reliability.
7. Flexibility.
8. Team skills.
9. Eye contact.
10. Cooperation.
11. Adaptability.
12. Follow rules.
13. Self-directed.
14 Good attitude.
15. Writing skills.
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16. Driver's license.
17. Dependability.
18. Advanced math.
19. Self-supervising.
20. Good references.
21. Being drug free.
22. Good attendance.
23. Personal energy.
24. Work experience.
25. Ability to measure.
26. Personal integrity.
27. Good work history.
28. Positive work ethic.
29. Interpersonal skills.
30. Motivational skills
31. Valuing education.
32. Personal chemistry.
33. Willingness to learn.
34.Common sense.
35. Critical thinking skills.
36. Knowledge of fractions.
37. Reporting towork on time.
38. Use of rulers and calculators.
39. Good personal appearance.
40. Wanting to do a good job.
41. Basic spelling and grammar.
42. Reading and comprehension.
43. Ability to follow regulations.
44. Willingness to be accountable.
45. Ability to fill out a job application
46. Ability to make production quotas.
47. Basic manufacturing skills training.
48. Awareness of how business works.
49. Staying on the job until it is finished.
50. Ability to read and follow instructions.
51. Willingness to work second and third shifts.
52. Caring about seeing the company succeed.
53. Understanding what the world is all about.
54. Ability to listen and document what you have heard.
55. Commitment to continued training and learning.
56. Willingness to take instruction and responsibility.
57. Ability to relate to co-workers in a close environment.
58. Not expecting to become a supervisor in the first six months.
59. Willingness to be a good worker and go beyond the
traditional eight-hour day.
60. Communication skills with public, fellow employees, supervisors, and customers.
How many soft skills do you possess?
3
SYLLABUS : FOUNDATION COURSE IN FRONT OFFICE OPERATIONS I
01Introduction To Tourism, Hospitality & Hotel Industry
1.1Tourism And Its Importance
1.2 Hospitality And Its Origin
1.3 Hotels, Their Evolution And Growth
02classification Of Hotels
2.1 Size
2.2 Star
2.3 Location & Clientele
2.4 Ownership Basis
2.5 Independent Hotels
2.6 Management Contracted Hotel
2.7 Chains
2.8 Franchise/Affiliated
2.9 Supplementary Accommodation
2.10 Time Shares And Condominium
Time Share & Vacation Ownership
2.11 What Is Time Share? Referral Chains & Condominiums
2.12 How Is It Different From Hotel Business?
2.13 Classification Of Timeshares
2.14 Types Of Accommodation And Their Size
03Types Of Rooms
3.1 Single, Double, Twin
3.2 Suits
04Front Office Organization
4.1 Brief Introduction To Hotel Core Area With A Special Reference To Front Office.
4.2 Function Areas
4.3 Front Office Hierarchy
4.4 Duties And Responsibilities
4.5 Personality Traits
4.6 Layout
4.7 Front Office Equipment (Non Automated, Semi Automated And Automated)
4.8 Functions
4.9 Procedures And Records
05 French: To Be Taught By A Professional French Language Teacher.
5.1 Understanding And Uses Of Accents, Orthographic Signs & Punctuation
5.2 Knowledge Of Cardinaux & Ordinaux (Ordinal & Cardinal)
5.3 Days, Dates, Time, Months And Seasons
4
4
2014 - 2015
E.T.Sathish Kumar., MBA,
ET FO SRM IHM B.Sc H&HA 1st sem
Important ?
Tourism & its Importance
Classification of hotels Location, clientele
Types of rooms
Front office Hierarchy
Personality traits
Layout
Brief Introduction To Hotel Core Area With A Special Reference To Front Office
Duties & Responsibilities FOM, Receptionist, Bell Boy, Reservationist
Functions of front office
Front office Equipments
5
PREVIOUS QUESTION PAPER?
1. Give point wise job description and job specification of a concierge
2. Explain the hotel and guest mail handling procedure with the help of a flow chart
3. Give the front office organizational chart of a large and small hotel.
4. Explain the duties and responsibilities of a Front office Manger.
5. Explain the classification of hotel on the best of
a) Size b) Starc) Location d) Clientele e) Service
6. Pen down the important land marks in the growth of hotel industry
7. What is time share and condominium? How is it different from hotel business?
8. Define and explain important of lobby Give a neat sketch of Front office layout
9. List down different types of hotel rooms available in star hotels and briefly describe.
10. Define hotel Mention different departments of a hotel. Explain Front office and its importance.
11. Write short notes on the following
a) Supplementary accommodation b) Importance of tourism
c) Paging d) Rooming a guest e) J.R.D Tata
12. Explain left luggage procedure followed at Bell Desk
13. a) Write the following Cardinaux in French i. 9ii.4iii.20iv. 8v.12
b) Write the following days in French i. Wednesday ii. Sunday iii. Mondayiv. Thursday v. Friday
14. a) State True or False
i) The hospitality industry includes not only lodging establishments but food and beverage operations.
ii) Hotel Industry is one of the most important foreign exchange earning industry in India.
iii) 5 star hotels are required to have parking facility
iv) Front office communications involve only verbal communication
v) Rooms are not a perishable product sold by a hotel.
b) Match the following
i) Small hotels in Switzerland are called - a) Star System
ii) In India hotels are classified - b) Front Office
iii) An area of hotel which normally does not come in contact with guest- c) Chalet
iv) A hotels most visible section - d)Food production
v) Larder is a part of - e) No revenue centre
c) State True or False
Light shows are part of tourism industry
Another name of American plan is Bonjour
Casino hotels are located in the heart of city
Concierge is not a part of FO
Doorman is also called as chauffer
Many times guest complaints are beneficial to the hotel
A quad room contains double-double bed
Key & mail rack should be in clear view of guest
SPATT means uniform staff
Key card & welcome card are same things
15. Write short notes (any two).
a) Types of rooms b) Message handling c) Time share d) Chain hotels
16. Effective listening is an important part in telephone handling.
As a front office staff list the various measures taken while handling guest calls.
17. Draw and explain any five automated equipment used in modern budget hotel.
18. Give the check in procedure for a guest holding guaranteed reservation.
19. Give step by step procedure for baggage handling on FIT arrival.
Support your answer with any one document used during the process.
20.Draw the organization chart of front office department and write the duties & responsibility of a front desk agent.(receptionist)
21. Draw the layout of front office department and indicate the location of various
sections of front office department.
22. Define the term bell desk and give step by step procedure for left luggage handling.
23. Explain the various functions of bell desk area (any ten)
24. Trace the history of hotel industry enlist the name year of foundation parent company and product of five Indian and five international hotel chains.
25. Define the term hotel and classify it on different basis. Also give the single and double room sizes of star categorized hotels.
26.Define the term inn give any eight examples of supplementary accommodation and explain each briefly.
27. Define the term movement list and give step by step procedure for check in of a guest.
28. Briefly explain any ten personality traits of front line staff
ET FO SRM IHM B.Sc H&HA 1st sem
2014 - 2015
E.T.Sathish Kumar., MBA,
8
29.Differentiate between timeshare and condominium
30. Define the term timeshare hotel. Classify the different types of timeshare
31. Write short notes on any five
a) Errand card b) Commissionaire c) Chalet d) Inn
e) Referralf) Suite room g) Tavern
32. Enlist the various equipment used in automated, semi automated and non automated front office department
33. Differentiate between any five
a) Adjoining and adjacent roomb) Chain hotel and referral hotel groups
c) Cabana and lanai room d) Skipper and sleeper
e) FIT and GITf) Front office and reception
g) Bell hop and concierge
34. Give the French equivalent of following
a) Monday e) White
b) January f) Hundred
c) Summer g) Good morning
d) One hourh) Black
i) Saturday j) Winter
35. State True or False
a) Sarai is an example of alternative accommodation
b) Concierge is part of uniformed service
c) Quad room has four double beds
d) Function of key card is different from card key
e) Trade fairs are part of tourism industries
f) Pre registration can be done for walk in guest
g) Guest folio is prepared by the receptionist
h) American plan include room with one major meal
i) Reservationist is responsible for guest welcoming
j) Cabana is not a let able room
36. Match the following
a) 1903, Decemberi) Cashier
b) Overbooking ii) Let table room
c) VPO iii) Sir
d) Bonsoir iv) Good Morning
e) Lanai v) Reservation
f) Time share vi) Reception
g) Motel vii) Taj Mahal Palace
h) Monsieur viii) Good evening
i) Bonjour ix) Highway hotels
j) Room allotment x) Vacation ownership
2015 QP
First impression is the last impression which is created by FO depart. Justify this statement
Define hotel. Explain the classification of hotel
Explain the evolution & growth of hotel.
Explain various functions of Bell desk of 4 star hotel & draw one related format.
Explain various types of rooms available in a hotel.
Hierarchy of the FO Depart of 5* hotel. List 10 duties of FO Supervisor.
10 Essential personality traits of a FO Staff.
Messages Handling Procedure with help of flow chart
Layout of lobby & design a layout if multi system FO counters
FO Equipment automated, semi-automated & non-automated
Give step-by-step procedure for baggage handling on FIT arrival. Draw one document
Signification of tourism
Timeshare & condominium
Hospitality & its origin
Left luggage procedure followed by bell desk.
[email protected] e.t. sathish kumar., mba +91 8608 90 3137
ET FO SRM IHM B.Sc H&HA 1st sem
2014 - 2015
E.T.Sathish Kumar., MBA,
11
Hotel: House Of Taxable Endless Luxury
Hotel/Inn :A place where a bonafied traveller can receive food & shelter, provide he is a position to pay for it & is in a fit condition to be received. By British Law.
Caravan: A group of people, vehicle or supervised animals that are travelling together for security. (caravanserai)
Motel: A hotel for people who are travelling by car, with space for parking cars near the rooms.
Tourism: Movement of people from their normal place of residence to another place (with the intention to return ) for a minimum period of twenty four hours to maximum of six months for the sole purpose of leisure & pleasure.
Domestic tourism: The Tourism activity of people within their own country.
Outbound tourist : This refers to tourists travelling abroad for business or leisure.
Inbound tourist: This refers to tourist entering a particular country.
Hospitality is also known as the act of generously providing care and kindness to whoever is in need.
Itinerary: A plan for a journey, listing different places in the order in which they are to be visited.
Note: 2 Mark Write With Own Examples , To Get Full Marks.
2 Marks
12
Chain: a group of hotels that are owned or managed by one company
Timeshare: It is a hotel that is jointly owned by people who use it at different times.
Franchise: An arrangement in which a private investor runs a hotel under a hotel chain on having signed a contract with the letter.
Condominium: A hotel owned by a single owner who might use it for some part of the year & rent it out for the remainder of the year.
Management Contract Companies: Companies having the expertise to manage hotels, operating on the basis of management free or a percentage of gross revenue.
Proprietary ownership: It is the direct ownership of one or more hotels by a person or company.
Commercial Hotel/ Downtown Hotel: A hotel situated in the heart of city centre or business centre, catering to the business traveller.
Sub-urban Hotel: These are the hotels located in sub-urban areas, away from the city centers, & have a advantage of quieter surroundings.
Resort: these are the hotels that are located at destinations of tourist attractions like hill stations, sea beaches, & country side.
Motel: a hotel located on a highway, providing moderated lodgings to highway travellers.
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B& B Hotel: It is generally a large family residence where the owner lives on the premises & is responsible for serving breakfast to guests.
Airport Hotel: A hotel situated in the near of airport & other ports of entry.
Casino Hotel: A hotel that provides gambling facilities.
Convention Hotel: A hotel with a convention centre & large number of rooms to accommodate all participants of a convention.
Transient Hotel: These hotels cater to the needs of people who are on the move & need a stop over en route their journey.
Extended Stay Hotel: A hotel where people, mainly business executives, stay for extended periods of time, providing facilities like kitchens with dishes & kitchenware, washing area, & grocery shopping services.
Residential Hotel / Apartment Hotel: This type of hotel caters to people who stay for a duration of one month to two years.
Semi Residential Hotel: A hotel catering to people in transit to another place, incorporating features of both transient & residential hotels.
Heritage hotel: A hotel set in a fort, place, or haveli.
Floatel: a hotel that floats on water, like cruise liners & houseboats.
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Single Room: This type of room has one single bed for single occupancy.
Twin Room: this type of room has two single beds for double occupancy.
Hollywood Twin Room: This type of room has two single beds with a common head board.
Triple Room: A room with three single beds to accommodated three people.
Quad Room: A room with four separated single beds to accommodate four people.
Double Room: This type of room has one double bed for double occupancy.
Double-double Room: It is a room with two double beds to accommodated four people.
King Room: A room with a king size bed (6 by 6 feet)
Queen Room: A room with a queen size bed (5by 6 feet)
Duplex: This type of suite has two rooms which are situated on two different floors & are connected by an internal staircase.
Parlour Room: A living room without a bed. a room not use as a bed room.
Penthouse: Suite located to on the topmost floor of the hotel. A part of the room can be open to the sky or with a glass roof. Very expensive and exclusive suite.
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Adjacent Room: It is a room that is very close to another room but does not share a common wall with the it. (across hall)
Adjoining Room: It is a room that shares a wall with another hotel room but is not connected by a door.
Interconnecting Room: Rooms with two individual door from outside. And a connecting a door in between. These are rooms with a common wall & a door that connects the rooms. This allows guests to access rooms without using corridor.
Suite: This type of room has a living room separated form bedroom area.
Studio Room: A room with a bed & sofa-cum-bed, generally used a living room.
Cabana Room: It is a room situated away from the main hotel building, near a swimming pool or sea beach, & mostly used as a changing room.
Lanai Room: A room which oversees a scenic beauty e.g Garden, swimming pool.
Efficiency room: A room with an attached kitchenette for guests staying for a long duration.
Hospitality Room: A room outside a guest room where the guest may entertain their visitors.
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Concierge : A hotel employee who provides information & personalized services like dinner reservation, tour & travel arrangements.
Lobby: It is an area just inside a large building, where people can meet & wait.
Reservation section: This section of the front office department receives & process reservation quires.
Reservationist: Process the reservation requests that reach the hotel by any mode telephonic, written, or online.
Reception: This is the front desk of the hotel, which greets guests & answers their quires on their arrival.
Receptionist: The first person to come in contact with guests at the time of arrival
Walk-in Guests: Guests who arrive at a hotel without prior reservation.
Information Desk : To provide information to the Guest.
Travel desk: Take care of travel arrangements of guest, like air-ticketing, railway reservations, sightseeing tours, airport or railway station pick up or drop, etc.
Telephone Operators: Who answer incoming calls, protect the guests` privacy & direct to the concern person.
Bell boy: He carries guest baggage during check in & check out in the hotel.
63. Door Man: Who opens the door of the guests vehicles on their arrival in the hotel portico. He greets the guests & opens the hotels main entrance for them.
64. Valet Parking Attendant:A person who provide parking service for guest car
65. Paging: Locating Guests within the hotel by a public address system.
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Goal: It is a short- term, Measurable end result.
Objective; The end result that a hotel wants to achieve over varying periods of time.
Mission: The Reason or purpose for the existence of a hotel.
Vision: A statement that concretely describes how a hotel sees itself in the future.
Word of Mouth: Oral or written recommendation of the services of a hotel by a satisfied customer to prospective customers.
Front office: The department which takes care of reservation, reception, registration, & final settlement of guests bills.
Kitchen: This department prepares the food for sales in all food outlets in the hotel.
Food & Beverage Service: This department of the hotel is responsible for serving food & drinks to guests.
Housekeeping: This department is responsible for the proper upkeep & maintenance of the hotel
Accounts: To monitors, records, & verifies all the monetary transactions of the hotel
PBX- Private Branch Exchange
PABX - Private Automatic Branch Exchange
UNWTO: United Nations World Tourism Organization
WTTC: The World Travel & Tourism Council
ETC : European Tourism Organization
WTO :World Tourism Organization
PATA: Pacific Asia Travel Association
ICOTT: International Congress Of Official Tourist Traffic Associations
GDP: Gross Domestic Product
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ITC: Indian Tobacco Company
FHRAI : The Federation Of Hotels & Restaurants In India
UNIDO: United Nations Industrial Development Organisation
UNICEF: United Nations International Children's Emergency Fund
ITDC: India Tourism Development Corporation
TTDC: Tamil Nadu Tourism Development Corporation
FEE : Foreign Exchange Earnings
FERA: Foreign Exchange Regulation Act
HRACC: Hotel Restaurant Approval & Classification Committee
HAI: Hotel Association Of India
TAAI: Travel Agents Association Of India
IHM: Institute Of Hotel Management Catering Technology & Applied Nutrition
IHHA: Indian Heritage Hotel Association
RCI: Resorts & Condominiums & Inns
SMERF: Social, Military, Educational, Religious & Fraternal
MICE: Meeting, Incentives, Conference, & Exhibition
WHO: World Health Organisation.
AHMA: American Hotel & Motel Association.
AHLEI : American Hotel Lodging & Educational Institute *****et *****
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PBX: Private Branch Exchange (Telephone switch)
EAPBX: Electronic Automatic Private Branch Exchange
CAS: Call Accounting System
PMS: Property Management System
GDS: Global Distribution System
CRS: Central Reservation System
POS: Point-of-sale
ELS: Electronic Locking System
EMS: Energy Management System
NCR: National Cash Register
PIA: Paid In Advance
STD: Subscriber trunk dialing(also known assubscriber toll dialing)
ISD: International Subscriber Dialling ( also known as International Direct Dialing)
UPS: Uninterruptible Power Supply
DDD: Direct Distance Dialing
TDD: Telecommunications device for the deaf
HOBIC : Hotel Billing Information Centre
VOIP: Voice Over Internet Protocol
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Invention:
1850 - Sewing machine
1873 - Typewriter
1876 - Telephone
1879 - Electric Light Bulb
1885 - Automobile
1895 - Radio
1903 - Airplane
Occupied: A guest is currently registered to the room
Complimentary: The room is occupied, but the guest is assessed no charge for its use
Under stay: a guest who checks out before his or her stated departure date.
Stay over: Guest is not expected to check out today & will remain at least one more night
Overstay: a guest who stays after his or her stated departure date.
On-charge: Guest has departed, but the room has not yet been cleaned & readied for resale
Sleep-out: A guest is registered to the room, but the bed has not been used
Skipper: a guest who has left a hotel & has intentionally not settled their account.
Sleeper: The guest has settled his or her account & left the hotel, but the FO staff has failed to properly update the rooms status.
Vacant & Ready: Room has been cleaned & inspected & is ready for an arriving guest.
Lock-out: The room has been locked so that the guest cannot re-enter until he or she is cleared by a hotel official (bill)
DNCO Did Not Check Out: The guest made arrangements to settle his or her account(thus is not a skipper), but has left without informing the FO
Check-out: Guest has settled his or her account, returned the room keys & left hotel
Due outs: Guests expected to check out on a given day who have not yet done so.
2 Marks
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Back of the house: the functional areas of a hotel in which staff have little or no direct guest contact, such as the engineering, accounting, & HR divisions
Front of the house: the functional areas of a hotel in which staff have extensive guest contact, such as the F&B facilities & the front office
Walk-in: a person who arrives at a hotel without a reservation & requests a room.
Walking: turning away a guest who has a reservation because of a lack of rooms.
Guest Cycle: a division of the flow of business through a hotel that identifies the physical contacts & financial exchanges between guests & hotel employees
Posting: the process of recording transactions on a guest folio.
Folio (bill) : a statement of all transactions affecting the balance of a single account.
Guest folio: a from (paper or electronic) used to chart transactions on an account assigned to an individual person or guestroom
House limit: a credit limit established by the hotel
Floor Limit: a limit assigned to hotels by credit card companies.
Bank limit: the amount of cash contained in the cashier bank when it is issued at the beginning of the shift.
Reservation file: a collection of reservation records
Block: an agreed-upon number of rooms set aside for members of a group planning to stay at a hotel
Book: To sell or reserve rooms ahead of time.
22
CRS- Central Reservation System: a network for communicating reservations in which each participating property is represented in a computer system database & is required to provide room availability data to the central reservation center on a timely basis.
FIT- Free independent Traveller: a traveller who is not a part of a group.
No-show: a guests who made a room reservation but did not register or cancel.
Overbooking: accepting more reservations than there are available rooms.
upselling: a sales technique whereby a guest is offered a more expensive room than what he or she reserved or originally requested, & then persuaded to rent the room based on the rooms features, benefits, & his or her needs.
Wash factor: the deletion of unnecessary group rooms from a group block.
Log book: a journal in which important front office events & decisions are recorded for reference during subsequent shifts.
Reader board: a posting or closed-circuit broadcast of daily events at a hotel.
DND: Did Not Disturb the guest has requested not to be disturbed
OOO- Out of Order The room cannot be assigned to a guest. A room may be Out-of-order for a variety of reasons, including the need for maintenance, refurbishing, & extensive cleaning
Forecast: a projection of estimated business volume.
Forecasting: the process of predicting events & trends in business; typical forecasts developed for the rooms division include room availability & occupancy.
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Synopsis:
Introduction:
Meaning Of Tourism
Purpose Of Journey
Define
Resources
Reasons For Travel
Push Factor & Pull Factor
Tourist Activity Preference
International Tourism Organisation
Components & 5 As Of Tourism
Tourist Types
Overview Of Tourism
Tourism Importance
Conclusion
1.1 Tourism and its Importance
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1.1 Tourism and its Importance
Introduction:
Tour is a Latin word, it means a tool for making a circle.
ICOTT - International Congress of Official Tourist Traffic Associations 1925
UNWTO United Nation World Tourism Organization -1970
156 countries member, HQ- Madrid Spain
WTTC - World Travel and Tourism Council - 1997
21st century economy dominated by three industries
Meaning :
The practice of touring or travelling for pleasure or recreation
The guidance or management of tourists as a business.
UNWTO headquarters Madrid, Spain.
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Telecommunication
Information technology
Tourism
Purpose of Journey: The purpose of journey can be classified by
Leisure: Recreation, holiday, health, study, religion and sports
Business , family mission , meeting .
Define
Resources:
The movement of people from their normal place of residence to another place (with the intention to return) for a minimum period of twenty-four hours to a maximum of six months for the sole purpose of leisure and pleasure.
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Resources
Country natural beauty
Climate
History
Culture and the people
Reason for Travel
47 % of guests are on vocation
23% are attending a conference
17% are transient business travelers
9% are staying for personal reasons or family
3% are on government or military business
1% are involved in a job or residence move.
Push & Pull Factors of Tourism
27
Internal (push) factors:External (Pull) factors:HealthCultureSportsHistoryReligionGeographyPleasureWildlifeArchitectureShoppingTourist Activity Preferences:
Shopping
Dining Out
Sampling the local food
Taking Pictures
Touring
Sight seeing
Contact with nature &
The out-of-doors.
5 As of Tourism:
Accessibility
Accommodation
Amenities
Attractions
Activities
International Tourism Organization
UNWTO - United Nations World Tourism Organization
ETC European Tourism Organization
WTO World Tourism Organization
PATA Pacific Asia Travel Association
ICOTT- International Congress of Official Tourist Traffic Associations
WTTC - World Travel and Tourism Council
28
3 Components of tourism products:
Tourist types:
Domestic tourist : Designates any person who travels within the country.
International tourist : A foreign tourist is a person visiting India on a foreign passport, staying at least twenty four hours in India.
29
Attraction
Accessibility
Facilities
Overview of Tourism Industry
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ACCOMODATIONTRANSPORTATIONFOOD & BEVERAGEREATIL STORES ACTIVITIESHotelTrainsRestaurantsShopping malls Seasonal FestivalsMotelPassenger ShipsBarsGift ShopsTrade FairsTime shareAirlinesPubsArt & Craft ShopsRoad showsResortBusesDhabasHandicraftExhibitionsHoliday villageCarsVendorHandloomSports EventsDak BungalowBikesTake AwayEmporiumStudy TripsSaraiLimousinesSnakes barAntique ShopsExcursionsCasino HotelFerriesRetail ShopsCultural EventsB & B HotelSteamerskiosksLight ShowsCondominiumCruise LinersCircuit HousesCapsule HotelImportance of Tourism
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Economic Development
GDP Dross Domestic Product
National Income
Foreign Exchange
Money Spinner
Cultural Benefits
Arts & Crafts - Music & Dance - Wealth & Attraction
Monumental Heritage - Religious Minded.
Social Benefits
Infrastructure Development
Employment Generation
Direct And Indirect Opportunities
Holiday Coupons - Holiday Cheques - Study Strips,
Transportation- Telecom Accommodation Restaurant Railway Roads.
Importance of Tourism
Conclusion:
Without any doubt tourism plays a major role in the development of industries which in turn contributes to the countrys GDP (Gross domestic product ) as well as the employment Generation. These are tourism and its importance in hospitality industry.
32
Synopsis:
Introduction
Hospitality - Define
Hospitality Means
Hospitality sectors/Jobs opportunity
Three basic needs
Steps in
Origin and Growth
Neolithic Age Innovations
Journey on animals before the wheel is invented
Lodging houses / inns
Different names throughout the world for houses or inns
Earliest inns.
33
1.2 Hospitality and its Origin
Introduction :
Hhospitality industry is the oldest commercial activities in the world.
An integral part of the larger business enterprise known as travel and tourism.
Hospice a medieval house of rest for travelers and pilgrims.
Earlier called as nursing home and hospital .
Hospitality :
To fulfill the needs of the guest by means of proper service.
To serve the guests by providing shelter , food or both.
To provide a wide range of travel related services. Modes such as
Old Travel,
Accommodation,
Food And Drinks,
Recreational Activities, And
Other Facilities Etc.
Define : Hospitality is also known as the act of generously providing care and kindness to whoever is in need.
34
1.2 Hospitality And Its Origin
Hospitality Sectors / Division / Departments ( Job Opportunities)
.
Three Basic Needs:
Steps In:
Thus, two of this three basic needs food and shelter are not taken care of, When he/she is travelling
This is where the hospitality industry is steps in.
Origin and Growth:
The origin and development of the hospitality industry
Is a direct outcome of travel and tourism.
Neolithic Age Innovations:
Sailing Vessels
Domestication of animals
Invention of the wheel
Journey On Animals Before The Wheel Is Invented:
The people undertook journeys on animals such us horse, camels & elephants.
However there was a limit to the distance they, could cover in a day.
Lodging Houses / inns
The primitive lodging houses or inns originated
Essentially to cater to these needs of the travelers.
36
36
E.T.Sathish Kumar., MBA,
2014 - 2015
ET FO SRM IHM B.Sc H&HA 1st sem
Food
Clothes
Shelter
Earliest inns :
It generally run by families or husband & wife teams
Who provide large halls to travelers
To make their own beds, cook for themselves and sleeps on the floor.
Entertainment and Recreation were also provided on a modest scale.
Gradually, the inns started providing beds to travelers.
Typically, an inn would have a large hall with many beds.
India Dharamshala, sarai
Japan Ryokans
Spain Paradors
Portugal - poussadas
America coffee house
France cabarets & hostelries
Switzerland Mansiois hospitia
Greece Phatnal
China Relay houses
Europe - Taverns & Inns
Different Names Throughout The World For Houses Or Inns
Synopsis
Introduction
Define Hotel
ERA Ancient Era, Grand Era, Modern Era.
Ancient Era
3rd century
Industrial Revolution
Grand Era
Travel Motivation
French Revolution
Entrepreneurs Raise
Thomas cook
Modern Era
Improvisations
World War
Automotive Industry
Conclusion.
1.3 Hotels , Their Evolution And Growth
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Introduction:
The invention of currency and the wheel sometime in the 5th century BC
The main two factors that led to the emergence of inn-keeping
To begin the hospitality as a commercial activity.
Era:
1.3 Hotels , Their Evolution And Growth
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Modern Era
Grand Tour
Ancient Era
Ancient Era:
The earliest recorded evidence of the hospitality facilities was in Europe around - 500 BC
Ancient cities (Corinth in Greece) offered food, drink & bed to travelers.
Travelers used to stay in a large hall.
Privacy and personal sanitation were non- existent.
3rd century AD:
In 3rd century AD, numerous lodging premises mushroomed.
To develop the network , roads where laid throughout Europe and Asia.
Lodging houses were known as mansionis.
These conditions prevailed (existed) for several hundred years.
Industrial revolution:
The industrial revolution brought shift in travel, business, education & society.
The lead in organized hotel keeping was in Europe, especially Switzerland.
Between 1750 and 1825, inns in Britain gained the reputation of being the finest hospitality establishments.
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Grand Tour:
1.Culture2. Health 3.Pleasure 4.Curiosity5.Science6.Career education 7.Art 8.Scenery
French Revolution
The French Revolution (1789-99) is referred as the golden era of travel.
The Grand tour became popular & gave big push to the hotel industry.
Wealthy families from Europe and Britain enjoyed the facilities(tours).
This tour often lasted several years.
Good Business Opportunity
Good business opportunity for people in the prominent (famous) cities.
Like France, Italy, Germany, Austria, Switzerland, and Ireland
To establish lodging, transportation, and recreation facilities.
Entrepreneurs Raise
Entrepreneurs who smelt money rose and developed the hospitality industry.
Famous hotels emerged in Zurich and Geneva.
Thomas cook
Thomas cook organized a rail tour from Leicester to loughborough.
He immortalized (elevated) himself as the worlds first tour operator.
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Modern Era
Improvisation:
The improvisation in modes of transport made journeys safer, easier, and faster.
Enabling (allow) economical, as well as frequent mass movement.
The introduction of Funiculars (the ropeway) lead to growth to many hotels.
World War:
The world war (1939-45) took massive destruction resulting economic depression.
In 1950s witnessed slow and steady growth of travel in the European continent.
1st city hotel in New York in 1794 with 73 rooms.
19th century, hoteliers continued to build better , larger, and most luxurious hotels
1980 - 1st Business Hotel, the Statler hotel in Buffalo.
Automotive Industry Rise:
1950s increase in automotive industry gave rise to motor hotels with free parking facilities. This served as rest houses for people travelling between two cities or tourist destination.
Conclusion:
The following decades saw the growth of motels on a large scale.
Gradually, the hotels rose into countrywide & international chains.
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Introduction:
Evidence of its presence even during the Indus Valley Civilization & Vedic era.
Olden days people travelled for pilgrimage and trade.
Char-dham (visiting religious places located in the four corners of India)
Ancient India was well known for its silk, spices, gold, and gemstones.
The origin and evolution of the hotel industry in the country can be broadly categorized in the following three periods:
Ancient and medieval era 2. Colonial era 3. Modern Era
Introduction And Growth Of The Hotel Industry In India
Synopsis:
Introduction:
Ancient And Medieval Era (From Indus Valley Civilization To AD 1600)
Colonial Era (AD 1601 To AD 1947)
Modern Era (1947 On Wards)
Conclusion
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Ancient And Medieval Era (From Indus Valley Civilization To AD 1600
The beginning of the hospitality sector in India, stand rooted in the Hindu Philosophy of atithi devo bhava means- Guest is the status of god.
The lodging houses during those times were known as dharamshalas. (Dharma in Sanskrit means religion and shala School).
Originally village chaupals , served as a meeting ground for villagers to plan and discuss various social welfare and development measures.
Famous Chinese scholars Fa Hien (AD 399-414)and Huein Tsang (AD 629-643), who came during the reigns of Chandragupta Vikramiditya and Harshvardhnana respectively, have mentioned the existence of shelters for travelers.
Nalanda University, a famous seat for learning - here an arrangement of food for 10,000 students was made.
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Colonial Era (1601-1947)
Hotel industry in India started taking the shape during Colonial Period.
Early hotels were mostly operated by people of foreign origin
A racial discrimination incident wherein, an Indian was refused entry in to Watsons Hotel for Being Indian.
The two world wars brought in, a fresh lot of hotels to Mumbai.
The Ritz, The Ambassador, West End, & Airlines were opened during these years.
Famous Properties :
Victoria hotel
1840 - British hotel by Pallanjee Pestonjee
1871- Esplanade Hotel
Watsons, - Exclusively for Europeans
1841 - Auckland Hotel in Kolkata
1903 -Taj Mahal Palace & Tower hotel by Jamshetji Nusserwanji Tata in Mumbai.
(I st hotel in India by Taj group after the a racial discrimination incident)
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Modern Era (1947 onwards)
After independence, there were big leaps (high) in the hotel trade in our country.
The Oberoi Group of Hotels was founded by Rai Bahadur Mohan Singh Oberoi.
The Taj Group of hotels took over several British Properties, maintain high standards of service and quality and expanded their business to overseas.
The ITC (Indian Tobacco Company) welcome group later decade (10 years) joined in the hotel industry
The year 1949 saw the organization of four regional hotels and restaurants associations, with head offices in Delhi, Mumbai, Calcutta and Chennai. The four association were linked in FHRAI Federation of hotel restaurant association of India
The Ashok Hotel in Delhis the first luxury hotel built by the government ; it was founded in 1956, to host independent Indias first ever international event.
UNIDO - United Nations Industrial Development Organization
1966- ITDC Indian Tourism Development Corporation.
In few decades, various well known international chains have came to India.
Hyatt, Intercontinental, Marriot, Hilton, Best Western, Shangri-La, Four Seasons, Carlson, and Aman.
Conclusion: These are growth of hotel industry in India.
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UNIT 2
02 Classification of Hotels
2.1 Size
2.2 Star
2.3.1 Location
2.3.2 Clientele
2.4 Ownership Basis
2.5 Independent Hotels
2.6 Management Contracted Hotel
2.7 Chains
2.8 Franchise/Affiliated
2.9 Supplementary Accommodation
2.10 Time Shares And Condominium
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UNIT 2 : CLASSIFICATION OF HOTELS
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Hotel Classification
Size
Type of Clientele
Heritage
Duration of Guest Stay
Ownership
Location
Level of Services
Star Rating
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2.1 Classification of Hotels on The Basis of Size:
SizeSmallMediumLargeVery LargeIndia25 Rooms 26 To 100 Rooms101 To 300 Rooms More Than 300 Rooms European & US (Or) Developed NationsLess Than 100 Rooms Up To 300 Rooms400 To 600 Rooms600 To 1000 Rooms50
Hotel Classification on The Basis of Size
Small
Medium
Large
Very Large
Standard System (Star rating System)
Introduction :
In India Star Rating of hotels is given by an central government committee (HRACC)
The members of HRACC comprises of:
Officials from Central and State Tourism ministry
Members of FHRAI
Members of HAI
Members of IATO
Members of TAAI
Principle of IHM
Members of IHHA
HRACC categorizes hotels into:
Star Rated Hotels ( One Star to Five Star Deluxe)
Heritage Hotels
2.2 Classification Of Hotels By Star Rating
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2.2 Classification Of Hotels By Star Rating/
Hotel Classification by the Government Committee
Star Rating
Heritage Hotels
One Star
Three Star
Five Star
Five Star Deluxe
Four Star
Two Star
Heritage Grand
Heritage
Heritage Classic
2.2 Classification Of Hotels By Star Rating
One Star Hotels:
To be these properties are generally small
To be Independently owned & provide a family atmosphere
To be limited range of facilities & the meals may be fairly simple.
Two Star Hotels:
To be typically small medium sized
To offer more extensive facilities
To guest can expect comfortable well equipped overnight accommodation
Three Star Hotels:
To be all bed rooms with have an en suite bath and shower
To offer a good standard of comfort & equipment.
Four Star Hotels:
To be well designed with coordinated furnishings and decor.
To be a high staff to guest ration.
To provide 24- hours room service, laundry, porter services.
The restaurant will demonstrate a serious approach to its cuisine.
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Five Star Hotels:
To offer space & luxury.
To maintain the best International standards.
Elegance interior design, to impress with its quality.
The furnishing should be immaculate (extremely clean, neat & tidy).
The services to be a formal.
The staff will be knowledgeable, helpful, customer care with courtesy.
Heritage Hotels This category covers hotels in residences, havelis, hunting lodges, castles, or forts and palaces
Heritage: Built between 1935 & 1950
Heritage Classic: Built prior to 1935 but after 1920
Heritage Grand: Built prior to 1920
Heritage: Heritage ClassicHeritage Grand: Built between 1935 & 1950Built prior to 1935 but after 1920Built prior to 192054
2.3.1 CLASSIFICATION OF HOTELS BY LOCATION
Downtown Hotel
Airport Hotel
Motel
Floatel
Resort Hotel
Sub Urban Hotel
Others
Inns
SKI Hotels
Boatel
Roatel
Loatels
Pilgrimage Hotel
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Downtown Hotel :
Located in the heart of the city
Within a short distance from the
business centre, shopping areas, theatres, and public offices etc.,
Eg: Hotel Intercontinental , New Delhi
Sub Urban Hotel:
Hotel near the outskirts of the city. ( out of the city)
The advantage of quieter surroundings.
Prefer to stay away from the hustle and bustle of a city.
The room rates are moderate & may attract the budget travelers.
Eg: Trident Hotel, Gurgaon.
Resort:
Located at tourist destinations.
Like hill stations, sea beaches, and country side.
It have very calm & natural ambience
The occupancy will be higher on vacation time and weekend days.
Eg: Wildflower Hall in the Himalayas
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Airport Hotel:
The hotels situated near by the airport.
It offering all the services of a commercial hotels.
Eg: Radission New Delhi & Centaur Mumbai.
Motel: - 1950s the concept is emerged
The motel is formed by two words Motor & Hotel
They are located primarily on highways.
Motel offers facilities such as
A parking lot iii Re-fueling for vehicles
Garage facilities iv Food & accommodation
Eg: Aamby Valley City, Durgapur
Floatel:
Hotels on ships giving the facilities & conveniences of a luxury hotel.
It float on the surface of water.
It includes cruise-liners & house boats.
It provide luxury accommodation along with food & beverage facilities to the guest
Eg: The houseboats of Dal Lake in Srinagar.
Kerala are some examples of floatels in India.
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Others :
Inns:-
Small hotel, provide food & accommodation.
Guest will receive a normal service & the rate will be very low.
Ideal for budget people.
Ski Hotel:
It especially in ski resorts.
It provide accommodation for holiday makers.
Boatel:
Hotel provide accommodation on the flowing river or on a lake.
This hotel is a tourist delight.
Eg: Kashmir.
Roatels:
These hotels are on wheels
A limited number of rooms or cabins are available special for couples.
Loatels:
It refers to 5-star deluxe properties.
Facilities of helicopter landing on the terrace.
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Classification on the basis of Duration of Guest Stay:
Transient Hotel :The duration of stay at transient hotels is very short, a day or even less generally patronized by transient travelers.
Commercial Hotel: The duration of guest stay in these hotels is short, ranging from a few days to a week
Extended stay Hotels: These hotels are for those guests who wish to stay for a long period (from few days to weeks)
Semi-Residential Hotel : The duration of stay may range from few weeks to some months.
Residential /Apartment Hotel: As the name suggests, residential hotels provide accommodation for long duration. The duration of stay may range from months to few years.
Length (Duration) of Stay
Hotel Classification On The Basis Of Duration Of StayTransient CommercialExtended StaySemi - ResidentialResidential/Apartment A Day Or Even LessDays To WeekDays To Week(Fortnight)Weeks To MonthsMonths To YearsWorld Class Service/ Up Market/Luxury Hotels:
To emphasis on excellence & class
To target on top business executives
To offer world class products with personalized services of the highest standards
To offer several food & beverage outlets
To give top-end recreational facilities
To stress on personalized guest services
To maintain high ratio of staff members & guests
To employee multilingual concierge
Eg:
The Oberai Udaivilas-Udaipur
ITC Hotel Grand Maratha Sheraton Towers & towers- Mumbai
Classification On The Basis Level Of Services
EconomyBudget Mid-Market Upscale LuxuryLimited Service Full Service60
Mid Range Service
To offer Mid-range services
Often modest but sufficient
Rates are lower than a world class / first class hotels
To focus on largest segment of the travelling public
Staffing level is adequate
For business people, individual travellers & families
Eg: 1. Tag Residency- Lucknow 2. Trident Hotel - jaipur
Economy / Limited Service/ Budget Hotels
The growing segment in hospitality industry
To focus on meeting the most basic need of guests
To provide clean, comfortable & inexpensive rooms
Primarily for budget minded travellers
It usually does not offer room services, laundry banquet & elaborate amenities
One star & two star hotels may come in this type.
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2.3.2 Classification on The Basis of Clientele
Business/Commercial/
Downtown Hotel
Suite Hotel
Casino Hotel
Convention Hotel
Conference Centre
Bed & Breakfast Hotel
Residential Hotel
Transient Hotel
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Business or Commercial or Downtown Hotel:
Designed to business traveller & Duration of hotels is generally very shortage.
Generally situated in the heart of the city centre.
The occupancy level is higher during the weekdays & slightly lower during weekends.
Hotel provides like
High standard Roomsiv. High speed Internet Connectivity.
Amenities ( Guest )v. Secretarial Services
Business Centersvi . Conference Halls.
Eg: 1. The Park in New Delhi 2. Hotel Inter continental in New Delhi.
Transient Hotel or Airport Hotel:
Located close to sea port, airport, & major railway station.
They have round-the-clock operational like room service & coffee shop.
Eg: Hotel Centaur& Radission In New Delhi.
Residential Hotel:
To provide accommodation for a longer duration, its generally for people who are temporary official deputation in a city.
Guest stay for minimum period of one month & up to two years.
The hotel signature on lease with the guest and
Rent is paid either monthly or quarterly.
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Suite Hotel:
It generally for tourists who are fond of luxury.
To provide highest level of personalized services to guests.
This type of room has a living room separated from the bedroom area.
The guest rooms generally comprises of :
A living areaiv A microwave
A compact kitchenettev A complete with a refrigerator
A bed room attach with a bathroom.
The facilities are highly customized & may include:
Valet servicesiii Personalized Guest stationary
High speed internet connection iv In-room safety locker facility.
Eg: 1. Burj Al Arab- Bubai 2. The lait Goa Resort.
Bed & Breakfast Hotel: ( B& B )
An European concept
It generally operated in large family residence.
The Owner usually lives on the premises responsible for serving Break Fast.
The Tariff (Rate) is generally lower than a full-service hotel.
It suitable for budget travelers.
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Casino Hotel:
It provides mainly gambling facilities.
Along with facilities like
Specialty restaurants
Bar
Round the clock-room service
Well appointed & Furnished rooms for its guests.
Eg: The casinos of Las Vegas, USA - The most famous casino hotel in the world.
Conference Centers:
The place to meet for people with a common interest.
It charges for packages ( accommodation & meeting facilities ).
A conference hall with the desired seating configuration for the meeting.
To provide food & beverage requirements during and after the conference.
And other requirements such as:
Overhead projectorv VCR/ VCD / DVD player
Flip chartvi LCD Projector with screen
White board with markersvii Computer
Televisionviii Public address System.
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Convention Hotels:
A convention hotel has a greater number of rooms to host large number of attendees, as compared to conference centers..
These hotels may have more than 2000 guest rooms.
To provide
Best audio
Visual equipments &
Seating configuration.
Eg: 1. Hotel Taj palace New Delhi2. Hotel jaypee Palace Agra.
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Franchise:
It is the authorization given by a company to another company or individual, to sell its unique products/services and use its trademark according to the guidelines given by the former, for a specified time, and at a specified place.
Time share:
It is a hotel that is jointly owned by people.
Who use it at different times.
2.4 Classification of Hotels on The Basis of Ownership
Franchise
Time share
Condominium
Management contract
Proprietary Ownership
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Proprietary Ownership:
The direct ownership of one or more properties by a person or company.
Large properties that are owned by major international hotel companies such as Marriott, Hilton.
Management Contract:
Companies having the expertise to manage hotels.
Operating on the basis of a management fee or
A percentage of the gross revenue.
Condominium:
A hotel owned by a single owner.
Who might use it for some part of the year &
Rent it out for the remainder of the year.
Note: Condominium hotels are similar to time-share hotels, except that condominium hotels have a single owner instead of multiple owners sharing the hotel.
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No Identifiable Ownership.
No Relationship To Other Hotels Policies, Procedures, & Financial Obligations .
The unique advantage is autonomy (self rule).
It offer level of services towards attracting a specific target market.
Organisations are more flexibility often allows to quick adopt to changing market conditions.
Eg: 1. The Breakers in Palm Beach Florida (US), 2. The Catysle Hotel in New York. 3. A Typical example is family owned and operated hotels .
Contract between Owner of the property & Hotel Operations - is management Contract.
Owner employs the operator as an agent.
It would be signed by the developers & the management company.
It provides the management expertise.
It might be hired to run a hotel.
Eg: -Hilton - Sheraton- Best western- Hyatt
- Choice Hospitality - Renaissance - Stouffer etc..
2.5 INDEPENDENT HOTELS
2.6 MANAGEMENT CONTRACTED HOTEL
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Chain: a group of hotels that are owned or managed by one company
Chain ownerships usually impose certain minimum standards, rules, policies & procedures to restrict affiliate activities.
In general, the more centralized the organization, stronger control over the individual property.
Several different structures exist for chain of hotels
May own affiliated properties or not.
May have strong control over the Architecture, Standard & Management.
A chain is usually classified as operating under as:
Management contract
Franchise
Referral Group.
Eg: List Of Major Chain Hotels In The World:
- Taj- Oberai - Hilton - Marriott
- Accor- Shangri la- Kempinski - Meriden
- Nikko - Radission - Sheraton - Westin.
2.7 International Chains
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International Hotel Chains:
Accor-pullman
Choice International
Golden Tulip
Hyatt Hotels
Mandarin Oriental
Pena Hotels
SAS International Hotels
Club Mediterranean
Forte Hotels
Hilton International
Intercontinental
Marriott Hotels
Nikko Hotels
Radisson Hotels
Best Western,
Shangri-la,
Four Seasons
Carlson
Domestic Hotel Chains:
Ashok Group
Ginger Hotels
ITC Hotels
Lemon Tree Hotels
The Leela Places, Hotels & Resorts
Peppermint Hotels
The Residency Group Of Hotels
Royal Orchid Hotels
SRM hotels
Management Companies Of The World:
Starwood Hotels & Resorts
Westmont Hospitality
Moa Hospitality
Prime Hospitality
Boykin Hospitality
Lane Hospitality
Wyndham International
Meristar Hotel & Resorts
Interstate Hotels & Resorts
International & Domestic Hotel Chains
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Franchising: is simply a method of distribution where by one entry that has developed a particular pattern or format for doing business.
Franchisor: - (Gives ) Grants to other entities.
- Provides a license privilege to do the business.
Franchisees : (Receives) company / individual right to do business under its name as per the terms & conditions agreed upon.
To developing parent company ( franchisor owned ) hotels.
A strong brand name .
Some Franchisors (Giver ) also provide :
- National / International Central Reservation System -CRS
- National Advertising Campaigns - NAC
Management Training Programs - MTP
Central Purchasing Services CPS
Architectural Consulting Services ACS (outside of hotel)
Constructions Consulting Services - CCS
Interior Design Consulting Services IDCS (Inside of hotel)
Eg: 1. Holiday inn2.Ramada 3.Days 4.Quality Hotels & Inns.
2.8 Franchise / Affiliated
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Advantages Of Franchise
Site Selection
Easier Credit
Construction Expertise
Fixtures & Equipment Assistance
Good Training
Opening Support
Promotional Assistance
Economies Of Scale
Ongoing Support
Business Format Franchise:
Product
Operating & Service Standards
Trademarks
Marketing & Strategic Planning
Quality Control
Communication System
Dis Advantages Of Franchise
Restrictions
Unwanted Products Or Procedures
Unwanted Advertising
Unprotected Territories
Cancellation
Inadequate Training
Consistency In Successful Franchise Operations
Quality
Service
Cleanliness
Value
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Introduction :
All forms of rented accommodation (HK)
Provide bed and breakfast
Some basic service at a reasonable price.
2.9 Supplementary Accommodation / Intermediary Alternative
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Alternative Accommodation
Sarai / Dharamshala
Youth Hostel
Dak Bungalow / Circuit House/Inspection Bungalow /Forest Lodge
Lodge / Boarding House
Camping Ground /
Tourist Camp
Paying Guest Accommodation
Yatri Niwas
Railway / Airport Retiring Room
Sarai / Dharmshala:
It is for pilgrims & founded by welfare trusts.
It provides basic security.
Sleeping facilities for a nominal fee.
Dak Bungalow/ Circuit House / Inspection Bungalow / Forest Lodge:
A legacy of British Raj.
Built as a rest house for colonial officials across the country.
Properties have an ageless charm (beauty).
Owned by various state governments.
Lodge / Boarding House:
Situated away from the centre of the city.
It offers standard facilities Rooms, food & Other basic services.
It usually provides meals & accommodation for a specified period of time.
Yatri Niwas:
It usually charges low cost.
It is self service accommodation to domestic tourists in cities.
It located at historical, cultural and natural sites.
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Youth Hostel:
They are in rural & urban areas.
It generally provides low-cost dormitory accommodation.
It usually provides common bathing and self cafeteria facilities.
Travel for various reason Education, Adventure& Recreation.
Camping Grounds / Tourist camps:
Located at open spaces and it may be set up by municipalities.
The camp must follow certain regulations regarding the qualities of services & costs.
Railways / Airport Retiring Rooms:
It is situated at major railway stations and domestic & international airports.
It is convenient for transit (change of trains or flights).
It provides resting place for passenger with confirmed & current tickets.
The retiring rooms are available at reasonable rates.
Paying Guest Accommodation:
Is an non institutional accommodation.
It is offered by individual households at various destinations.
The guest normally pays for accommodation, may be for food & beverage services.
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In the1960s in Europe ( UK ) this was initiated.
Catchy advertisement slogan Do not rent the room by the hotel, its cheaper.
1974, 1st time America (US) start Caribbean International Corporation at Florida.
It is a hotel that is jointly owned by people, who use it at different times
vacation license rather than ownership.
They have to make one-time payment for a time and an yearly fee to cover the maintenance costs and related expenses.
Same room 52 times (weeks) to 52 different owners.
It usually a week / 7days in a year rented.
Example: 1.Club Mahindra Holidays. 2. Sterling Resorts.
TIMES SHARE: Methods of Use: Owners can:
Use their usage time
Rent out their owned usage
Give it as a gift
Sell
Exchange internally within the same resort or resort group
Exchange externally into thousands of other resorts
Save or move points from one year to another. (7*3 =21 days)
2.10 Timeshare / Vocation Ownership / Holiday Ownership
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RCI (Resort Condominiums International)
Acondominium, orcondo, is the form ofhousing tenure (French:co-proprit divise)
Is a division of the firm WyndhamWorldwide (previouslyCendant.
Founded in 1974 by Jon and Christel DeHaan,
It has grown to become one of the larger brokers of timeshare trades.
RCI has over 4,000 affiliated resorts in over 100 countries around the world.
Its membership base is approximately 3.6 million members worldwide.
RCI operates two main exchange programs - RCI Weeks and RCI Points.
A hotel is owned by a single owner who might use it for some part of the year & rent it out for the remainder of the year.
It involves joint ownership of a complex,
Condominium hotels are similar to time-share hotels except that condominium hotels have a single owner instead of multiple owners sharing a hotel.
Example: 1. Singapore is most popular 2. RCI Resort & Condominiums & Inns.
A group of independent hotels that have banded together for their common good.
Hotels within the group refer their departing guests..
Hotel within the group refers their guests to other affiliated properties.
Example : Best Western International.
2.11 Condominium Hotels
2.11 Referral Chains / Groups Hotels
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E
2.12 How Timeshare Is Different Form Hotel Industry
2.13 Classification of Timeshare
Color codes: - Seasonality Interval International
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HotelDimensionTimeshareLuxuryServiceModerate to LowExpensiveIdealBudgetHotelierOwnershipIndividual ( Guest )Any day in a yearPeriod7 days in a yearBusiness orientedNatureFamily OrientedWeek daysPeak timeVocation & WeekendsTaj CoromandelExampleClub Mahindra HolidaysColor codesDemandRed - RedHigh DemandYellow - WhiteMedium DemandGreen - BlueLow DemandThese properties tend to be apartment - style units
Ranging in size from studio unit (with room for two) to three & four bedroom units.
These larger units can comfortably house large families.
Units normally include fully equipped kitchens with a dining area, dishwasher, televisions, DVD player and more.
Kitchens are equipped to the size of the unit, so that a unit that sleeps four should have at least four glasses, plates, forks, knives, spoons, and bowls so that all four guests can sit and eat at once.
Units are usually listed by how many the unit will sleep.
Sleeps 2/2 would normally be a one bedroom or studio.
Sleeps 6/4 would normally be a two bedroom with a sleeper sofa.
These resorts tend to be strict on the number of guests per unit (room).
Unit size can affect demand at a given resort where, a two-bedroom unit may be in higher demand than a one-bedroom unit at the same resort.
An example of this may be a one bedroom at a great beach resort compared to a two bedroom unit at a resort located inland from the same beach.
******et sathish kumar ****all the best ******
2.14 Type of Accommodation & Their Size
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Introduction:
The product knowledge is very important for every salesman.
Room is a perishable commodity.
If not sold a room on a day looses its opportunity to earn revenue for that day.
Front desk staff should know various types of rooms, location, and situation.
To know the features like extra bed, television, Minibar, bed side lamp in room.
To know the knowledge of room rates (tariffs) & meal plans.
3. Types (Kinds/Classification) of Rooms
Synopsis:
Introduction
Types of rooms
Ordinary rooms
Suite Rooms
Special category rooms /Other types of rooms
Conclusion.
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Types of Rooms
Ordinary Rooms
Suite Rooms
Special Category Rooms/
Other Types Of Rooms
Suite room
Junior suite
Single suite
Double suite
Duplex suite
Penthouse suite
Deluxe room / Suite
Cottages suite
Hospitality Suite
Studio room
Cabana room
Parlor rooms
Lanai room
Corner room
Conference room
Banquet halls/room
Inter-connecting room
Adjacent room
Adjoining room
Secretarial room / business centre
Efficiency Room
Single room
Twin room
Triple room
Quad room
Double room
Double-double room
Hollywood twin room
Queen room
King room
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Single Room -1
Triple Room - 3
Quad Room - 4
Double Room - 2
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Twin Room
Parlor Room
Cabana Room
Hollywood Twin Room
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Swimming Pool View
Bed Room
Living Room
Garden View
LANAI
Room
SUITE
Room
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Penthouse
Duplex Room
Hospitality Room
Efficiency Room
Single room:
A room assigned to one person.
Its for single occupancy.
A bed size approximately 3 feet by 6 feet.
Twin room:
A room has two single beds
Its for double occupancy.
The bed size is normally 3 feet by 6 feet.
Its suitable for sharing accommodation among delegates of a meeting.
Triple room:
A room has three separate single beds.
It can be occupied by three guests, for Triple occupancy.
Its suitable for groups & conference guests.
Ordinary Rooms
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Quad Room:
A room has for separate four single beds.
It can accommodated by 4 persons together in the one room.
Double Room:
It has one double bed.
Its for double occupancy.
The size of bed is generally 4.5 feet by 6 feet.
Double Double Room:
It has two double beds.
It can accommodate four persons together.
It normally preferred by a family or group.
Hollywood Twin Room:
A room has two single beds with a common head board attached.
It generally occupied by two persons or guests.
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Queen Room:
A queen room has a queen size bed.
The size of the bed is 5 feet by 6 feet.
Extra bed is available on request.
King Room:
A king room has a king size bed.
The size of the bed is 6 feet by 6 feet.
An extra bed may be added to this room on request & charged accordingly.
Suite :
A suite comprise more than one room.
A room has separated living room & bed room area.
A parlor or living room connected to one or more bedrooms.
The dcor & color scheme used gives its name.
A room made of adjoining rooms (two separated).
Aim to please the affluent (rich) guest.
For who can afford the high tariff (rate) of the room category.
Suite Rooms
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Junior Suite / Mini Suite:
It is smaller size of suite room.
A single room with a bed & a sitting area.
The sleeping area may be in a bedroom or separated from the parlor or living room
Single Suite:
A room meant for single occupancy.
A room with a bedroom & a sitting room.
Double Suite:
A room meant for double occupancy
It have a sitting room.
Duplex Suite:
This type of suite has two rooms.
Which are situated on two different floors
It connected by an internal staircase
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Penthouse:
A room with a terrace or open sky space.
It located on the topmost floor of a hotel.
It is very opulent (lavish / luxury) dcor & furnishings.
It among the costliest rooms in the hotel.
It preferred by celebrities & major personalities.
Deluxe room / Deluxe Suite
A room has good view in the hotel.
It offer a high level of comfort and bigger space.
It is not a suite room but it got bedroom & a small living room.
Cottages:
An independent set of rooms located away from main hotel building.
Each house has balcony, living area, bedroom with attached bathroom.
It may have dinning area with an attached kitchen.
It commonly found in resort hotels.
Hospitality Suite:
It is generally a banquet room.
A room hired by a guest on hourly basis to entertain his guest.
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Studio Room:
Generally used as a living room.
A room with a bed & convey in to sofa cum bed.
Cabana Room:
A room located near by swimming pool or beach.
Mostly used as a changing room but not a bed room.
Parlour Room:
A living room without bed.
It may have sofa & chairs for sitting.
Lanai Room:
It generally has a view of garden or sea beach.
A veranda or roofed patio, furnished & used as a living room.
Special category Rooms/
Other types of rooms
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Corner Room:
A room located at the corner of the hotel building.
It have generally a two exposures (view) .
Conference Room:
A room as different size having different capacity to accommodate .
For conference, meeting etc.,
Banquet Rooms / Halls:
Its used to entertain banquet (function) guest.
Specially for parties, receptions, and wedding etc.,
Inter Connecting Room:
A room with individual entrance door from outside.
A connectivity door is in-between the rooms.
Guest can move between the rooms without going through the corridor.
It can be sold as two separate rooms during demand / peak time.
.
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Adjacent Room:
It is a room that is very close to another room perhaps across the hall.
They do not share a common wall.
Adjoining Room:
Two or more rooms side by side without connecting door between them.
Secretarial Room / Business Centre:
It usually found in 5 star hotels.
It specially meant for business people.
This room provide the services like Typing, Photocopying, Fax & Steno services.
Efficiency Room:
A sort of complete self-sufficient unit itself .
It usually found in hill stations and beaches.
This room contains a bedroom,
Living Room,
Dinning Room,
A Small Kitchen &
Bathroom.
Conclusion:
These are the various types of rooms selling to the guest in the hotel industry.
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04 Front Office Organization
4.1 Brief Introduction To Hotel Core Area With A Special Reference To Front Office.
4.2 Function Areas
4.3 Front Office Hierarchy
4.4 Duties And Responsibilities
4.5 Personality Traits
4.6 Layout
4.7 Front Office Equipment (Non Automated, Semi Automated And Automated)
4.8 Functions
4.9 Procedures And Records
Unit 4Front office organisation
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[email protected] e.t. sathish kumar., mba +91 8608 90 3137
Synopsis :
Introduction : Define Hotel
The core areas of hotel
Operational Department
Room Division
Front office
House keeping
Food and Beverage Department
F& B Service
Kitchen
Non Operational Department
Marketing And Sales
Human Resources
Security
Financial Control
Purchase And Stores
System (IT Information And Technology)
The core areas of Front office in hotel
Front Office Department
Front Desk Agent
Reservation Agent/Assistant
Reception Assistant
Bell Captain
Bell Boy
Valet Parking Attendant
Door Man / Link Man
Mail & Information Clerk
Information Assistant
Lift Operator
Telephone Operator
Cashier
Conclusion
4.1 Brief Introduction To Hotel Core Areas With Special Reference To Front Office
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Introduction : Define Hotel: (2mark)
A place where a Bonafide traveler can receive food and shelter, provided he is in a position to pay for it and is in a fit condition to be received. By British Law.
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General Manager
Assistant General Manager
Operational Department
Non Operational Department
Front Office
House keeping
Engineering & Maintenance
Food Production
Food & Beverage Service
Purchase & Stores
Accounting & Financial Management
Purchase & Store
Sales & Marketing
Human Resource
IT (Systems)
ET FO SRM IHM B.Sc H&HA 1st sem
2014 - 2015
E.T.Sathish Kumar., MBA,
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Operational Department :
Front Office Department (Front Office Manager (Or) Room Division Manager):
It is an operational department.
Responsible for welcoming guests, allotting rooms, and helping guests check out.
Uniformed services like concierge, bell desk, & operators are part of department.
Housekeeping Department (Executive Housekeeper):
To be responsible for cleanliness.
To appear as fresh and aesthetically appealing as on the first day.
Up keeping of the front of the house areas, as well as back of the house areas.
Food And Beverage (Food And Beverage Manager):
It is an art.
There are different styles of service like waiter, self-service & vending.
It can be given in the best possible way.
Food Production (Executive Chef)
Food can be produced in good quality, in numbers of ways.
Varying with the policy, size and type of catering establishment.
Engineering And Maintenance (Chief Engineer):
The department is responsible for all kinds of maintenance, repair, machines, & fittings .
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Non - Operational Department (Or) Supportive Department :
Marketing And Sales Department ( Sales And Marketing Manager):
The function of the department in Five fold sales, personal relations, advertising, getting MICE (Meeting , Incentive, Conference, and Exhibition)
The common goal of selling the product of the hotel Rooms, food etc.
Human Resource Department ( HR Manager ):
Used to be called Personnel department earlier.
Responsible for Training, Recruitments, orientation, employee welfare, compensation, labor laws, and safety norms.
Security Department (Chief Security Officer):
Responsible for safeguarding the assets, guests, and employees of the hotel.
To conduct fire drills, monitoring surveillance equipment.
Financial Control Department ( Financial Controller ):
Responsible for ratifying all the inventory items of operations.
Inventory control.
To finalize the budget prepared by the HOD along with the GM.
To maintain accounting activities like make payments, billing, collecting payments, generating statements, bank transactions, employee pay role & hotel financial statement.
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Purchase Department (Purchase Manager):
To report to the financial controller.
Procurement of all departmental inventories.
In most hotels, the central stores are part of the purchase department.
System (IT- Computer ) System Manger:
To maintain all computer related works in the hotel.
To be confidential.
To work for both guest as well as employee.
Core Areas Of A Hotel: An Overview :
Operational Department (Or ) Revenue Earning Department :
Sell service or products to guests, thus, directly generating revenue for the hotel. These department includes Front office, Food and Beverage,&Hotel-operated shops.
Non Operational Department (Or) Support Departments:
One which helps to generate revenue indirectly by playing a supporting role to the hotels revenue earning department.
These include human resource, maintenance, purchase, housekeeping, and so on.
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Special Reference To Front Office Department:
Front Desk Agent:
Who registers guests.
To maintain rooms availability information.
Reservation Agent/Assistant:
Who responds to reservation requests.
To create reservation records.
Reception Assistant:
These people register guest name & assign the room.
To calculate the room availability position & to advise / communicate to reservation.
Bell Captain:
To brief all the bell boys.
To ensure bell boy in their allotted shift.
Bell Boy: (handle guest baggage)
He carries guest baggage during check -in & check -out at the hotel.
Valet Parking Attendant:
Who parks the guest cars / automobiles.
Door Man / Link Man
Dedicated to welcome the guest to the hotel, open hotel door, assist guest upon arrival.
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Mail & Information Clerk:
One who takes message, provides directions to guests and maintains mail.
Information Assistant:
To provide up- to- date information of the hotel and city to the guest.
To receive guest mails and forward them correctly.
Lift Operator:
To help the guest at stated floor, to maintain cleanliness, & right number / weight.
Telephone Operator:
Who manages the telephone switch board.
Coordinates wake up calls..
Cashier:
Who handles money, post charges.
Over-sees guest account settlement.
Travel Agent
A person who looks for transaction of guest from place to place.
To provide necessary reservation of the hotels.
To assist the traveling facility available in other city.
Book tickets on behalf of guest airlines, railways, steamship, & taxies on commission basis.
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Front Office Manager: (FOM)
Head for the front office department.
He is responsible for room sales & quality service to the guest.
He has to report to (GM) General Manager of the hotel.
Assistant FOM:
Assistant to the FOM work.
He will be acting when FOM is absence.
He is responsible for proper function of the (FO) front office operation.
Lobby Manager / Duty Manager:
He controls the team of lobby supervisors & lobby attendants.
He should ensure that the lobby desk is running smoothly.
(GRE) Guest Relation Executive:
She is responsible for receiving the (VIP) very important person.
Concentrate mainly on maintaining relation to the guest.
Responsible to solve the problems of unsatisfied guest.
Night Auditor:
To post room charges & taxes to guest accounts.
To verify all accounts postings & balance.
To prepare a summary of cash, check, & credit card activities.
Conclusion:
These are the brief introduction to hotel core areas & departments with special reference to front office in the hotel industry.
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4.2 Functions of FO
Reservation
Charge postings
Guest Accounting
Establishment of Credit
Registration
Night audit
Settlement
Guest Services
Occupancy Services
Check out & History
Functions (areas):
To sell guest rooms, register guests, & assign guest rooms.
To co-ordinate guest services.
To provide information about the hotel,
The surrounding community and
Any attractions or events of interest to guests.
To maintain accurate room status information & room key inventories.
To maintain guest accounts statement & complete proper financial settlement.
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4.3 Front Office Hierarchy / Organizational chart / FO core areas in a hotel
Front Office Organization Of a 3/4 Star Hotel
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Content :
4.4.1 Receptionist
4.4.2 Reservations agent
4.4.3 Information Assistant
4.4.4 Front office Manager
4.4.5 Bell boy / Bell captain
4.4.6 Concierge
4.4.7 Front office cashier
4.4.8 Hotel switch board operator / Telephone operator
4.4.9Night auditor
4.4.10 Valet (Car) parking attendant
4.4.11Door man
4.4 Duties & Responsibilities
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Position Summary:
These people register guest name & Assign the room.
To calculate the room availability position .
Duties And Responsibilities :
Greet the guests on their arrival.
Politely confirm the details of guest with confirmed reservation.
Complete the registration formalities.
Check the room availability in case of walk-in guest.
Assign the rooms & Call the bell boy to escort guest to their guest to their rooms.
Use up selling
Coordinate room status, updated with the house (HK) keeping department.
Inform to HK of all check-outs, late check-outs, early check-ins & special requests.
Process guest check-out requests.
Post all the credit charges to the guest folios.
Process requests for safe deposit boxes according to the hotel policy.
Process reservation requests of guests, if directed by reservation section.
Position Title : Receptionist
Reports to : Front office Manager
4.4 Duties & Responsibilities
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4.4.1
Position Summary: Who is responsible for all aspects of reservation processing.
Duties & Responsibilities:
To process reservation
by mail, telephone, fax, CRS, referral, travel agents, sales office etc.,
To know the credit policy of the hotel.
To prepare letters of confirmation.
To communicate to front desk.
To process all modification & cancellation.
To understand the hotels policy on guaranteed reservation & No-shows.
To process advance deposits on reservation.
To track future room availability on the basis of reservation.
To help in develop room revenue & occupancy forecast.
To prepare expected arrival list..
To handle daily correspondence, responds to inquires.
To promote good will - helpful to guests, managers, & fellow employees.
Position Title : Reservation Agent / Reservation Assistant
Reports to : Front Office Manager
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4.4.2
Position Title : Information Assistant
Reports to : Front office Manager
Position Summary:
To provide up to date information of the hotel & city to the guest.
To receive guest mails & forward them correctly.
Duties & Responsibilities
Coordinate guest services
To provide desired information to guests.
To update the guest rack after every arrival & departure.
To maintain information rack.
To handle guest mails & messages.
To assist in guest paging.
Provide information
About the hotel,
Surrounding community
Any attractions
Cultural events
local poi