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8/2/2019 Facebook Seiten Produkteleitfaden DE
http://slidepdf.com/reader/full/facebook-seiten-produkteleitfaden-de 1/8 Ekgmonnh# Aig) Kccm _mgftm unromfkctmi) Zrnd}htwzmpahktanimi hõiimi nfim Unrkihóidab}ib bmäidmrt mrdmi)
]itmrimflmi ok}mi unr kccml óomr Wmatmi Umroaid}ibmi lat dmi I}tpmri k}) Lat Ekgmonnh,
Wmatmi hkiiwt d} dmaimr Admitatät K}wdr}gh umrcmafmi }id dmai aidauad}mccmw Kicabmi k}
Ekgmonnh dkrwtmccmi)
Ekgmonnh,Wmatmi]itmrimflmiwpamcm k}e Ekgmonnh umrencbmi
Ekgmonnh,Wmatmi
_mkbamrmi
_mkbamrm wgfimcc
}id zmrwõicagf k}dam Lmiwgfmi
_magfmatm
Mrrmagfm dmai Z}ocah}l#
mii mw al Aitmrimt
ndmr kl Fkidq awt
K}wdr}gh
Umrcmafm dmaimr Admitatät lat
E}ihtanimi am dml Tatmcoacd
}id dmr Wmatmigfrniah
K}wdr}gh
8/2/2019 Facebook Seiten Produkteleitfaden DE
http://slidepdf.com/reader/full/facebook-seiten-produkteleitfaden-de 2/8
Ekgmonnh# Aig) Kccm _mgftm unromfkctmi) Zrnd}htwzmpahktanimi hõiimi nfim Unrkihóidab}ib bmäidmrt mrdmi)
Óomrocagh óomr dam E}ihtanimi
TatmcoacdDkw awt dkw Mrwtm# kw I}tpmr wmfmi#
mii wam dmaim Wmatm omw}gfmi)
Räfcm mai aidauad}mccmw Entn &6=; v
7;= Zavmc! }id äidmrm mw# wn nt d}
lõgftmwt) Dkw Tatmcoacd hkii p}l
Omawzamc maimi omcamotm Lmióz}iht#
mai Kco}lgnumr ndmr mai Oacd uniLmiwgfmi# dam dmai Zrnd}ht i}tpmi#
pmabmi) Wma hrmktau }id zrnoamrm
umrwgfamdmim Oacdmr k}w# k} dam dmai
Z}ocah}l b}t rmkbamrt)*
*_agftcaiami ór Tatmcoacdmr wamfm Wmatm 6
ZrnecoacdDmai Zrnecoacd rmzräwmitamrt dmaim
Wmatm ai kidmrmi Omrmagfmi k}
Ekgmonnh# ai Rmromkipmabmi#
bmwzniwmrtmi Lmcd}ibmi }id ai
dmi Im}abhmatmi)
Räfcm mai Oacd# dkw dmai
]itmrimflmi admrwzambmct# p) O)
mai Cnbn) Räfcm mai fngfmrtabmw
Oacd# dmwwmi BrõÞm uni ;6: v ;6:
Zavmc oaw 7? v 7? Zavmc ukraamrt
mrdmi hkii)
Kiwagftmi }idKimid}ibmi
Dmaim Entnw }id mabmimi
Kimid}ibmi mrdmi nomi
k} dmaimr Wmatm kibmpmabt) Al
Kdlaiawtrktnromrmagf hkiiwt d}
}itmr ’Wmatm omkromatmi– Nztani
’Umrkctmi– k}gf mabmim Oacdmr ór
dmaim Kimid}ibmi mrwtmccmi)
Rmatmrm Ainrlktanimi p}l
Kdlaiawtrktnromrmagf eidmwt d}
k} Wmatm =)
Nztawgfm kiwzrmgfmidm Bmwtkct}ib
Umrcmafm dmaimr Admitatät lat nztawgf kiwzrmgfmidmi Mcmlmitmi# am Tatmcoacd# Zrncoacd#
Kiwagftmi }id Kimid}ibmi K}wdr}gh)
8/2/2019 Facebook Seiten Produkteleitfaden DE
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Ekgmonnh# Aig) Kccm _mgftm unromfkctmi) Zrnd}htwzmpahktanimi hõiimi nfim Unrkihóidab}ib bmäidmrt mrdmi)
Óomrocagh óomr dam E}ihtanimi &Enrtwmtp}ib!
Fmrunrfmomi }idUmromrbmi uniLmcd}ibmi
Fmom agftabm Lmcd}ibmi
óomr dkw Wtmri,Wqlonc fmrunr)
Umromrbm ndmr cõwgfm
Lmcd}ibmi# dam iagft
aitmrmwwkit ndmr
omdm}t}ibwcnw waid# óomr dkw
Ocmawtatwqlonc)
Lmacmiwtmaim
Wmtpm Lmacmiwtmaim# }l
Wgfcówwmclnlmitm p} hmiipmagfimi)
Omawzamcm ór Lmacmiwtmaim waid
p) O) dkw Mrrmagfmi maimr omwtalltmi
Pkfc uni Ekiw# dam Mrõi}ib maimw
im}mi Bmwgfätw ndmr dam Umrcmaf}ib
maimr K}wpmagfi}ib) Dam LkÞm ór
Lmacmiwtmaim waid 647 4:7 Zamc)
BrõÞmrm Lmcd}ibmi
I}tpm brõÞmrm Entnw# Uadmnw
ndmr umrcaihtm Lmcd}ibmi# }l
dam Aitmrkhtani p} wtmabmri)
Eavamrtm Omaträbm
Eaamrm dam agftabwtm
Lmcd}ib wamomi Tkbm ckib
nomi k} dmaimr Wmatm)
8/2/2019 Facebook Seiten Produkteleitfaden DE
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Ekgmonnh# Aig) Kccm _mgftm unromfkctmi) Zrnd}htwzmpahktanimi hõiimi nfim Unrkihóidab}ib bmäidmrt mrdmi)
Óomrocagh óomr dam E}ihtanimi &Enrtwmtp}ib!
Erm}idmwkhtauatätmi
]l dam Aitmrkhtani p} wtmabmri# wmfmi dam I}tpmr Lmcd}ibmi óomr dkw# kw afrm Erm}idm
k} dmaimr Wmatm }id ai dmaimr bmwkltmi Wmatmigfrniah lkgfmi)
Ram uamcmi
Erm}idmi maimromwtalltmi Zmrwni
dmaim Wmatm bmäcct
Erm}idmwkhtauatätmi
Rkw dam Erm}idm
maimr omwtalltmi
Zmrwni óomr dmai
]itmrimflmi wkbmi
8/2/2019 Facebook Seiten Produkteleitfaden DE
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Ekgmonnh# Aig) Kccm _mgftm unromfkctmi) Zrnd}htwzmpahktanimi hõiimi nfim Unrkihóidab}ib bmäidmrt mrdmi)
Umrkct}ibw}ihtanimi
Kdlaiawtrktnromrmagf
Dmr Kdlaiawtrktnromrmagf mrwgfmait nomi k} kccmi uni dar umrkctmtmi Wmatmi) Mr pmabt dar
k} maimi Ocagh# k} mcgfm Omaträbm d} rmkbamrmi wncctmwt# }id mrlõbcagft dar P}bra k} dam
Cmawt}ibwdktmi dmaimr Wmatm }id dmaimr Omaträbm) Famr hkiiwt d} Omikgfragftab}ibmi kipmabmi#
Wmatmiwtktawtahmi }id Aifkctm omkromatmi) D} hkiiwt dmi Kdlaiawtrktnromrmagf k}gf k}wocmidmi)
UmrkctmiOmkromatm dam Aifkctm dmaimr Wmatm }id
mrwtmccm maimi Wgfikzzwgf}ww dmaimr
Wmatmikhtauatätmi
Z}ocah}l k}ok}miTmacm dmaim Wmatm# ckdm Erm}idm mai
}id mrwtmccm Rmromkipmabmi
FacmMrkfrm am d} kiäibwt# umrkctm
dmaim Wmatm }id pmabm dmaim
Wmatmiwtktawtahmi ki
I}tpm Ekgmonnh al Iklmi dmaimr Wmatm0 Kccm Khtanimi#
dam d} }itmriallwt# äfrmid d} Ekgmonnh al Iklmi
dmaimr Wmatm umrmidmwt# mrwgfmaimi k} Ekgmonnh wn# kcw
hälmi wam uni dmaimr Wmatm)
Omikgfragftab}ibmi
Pmabm kccm
Khtauatätmi k}
dmaimr Wmatm ki }id
rmkbamrm dkrk}
Wtktawtahmi
Rar maimi Ocagh k}
dam Cmawt}ibdktmi
dmaimr Wmatm
Ikgfragftmi
Kitnrtm I}tpmri#
dam dar zmrwõicagfm
Ikgfragftmi
wgfaghmi
8/2/2019 Facebook Seiten Produkteleitfaden DE
http://slidepdf.com/reader/full/facebook-seiten-produkteleitfaden-de 6/8
Ekgmonnh# Aig) Kccm _mgftm unromfkctmi) Zrnd}htwzmpahktanimi hõiimi nfim Unrkihóidab}ib bmäidmrt mrdmi) 5
Umrkct}ibw}ihtanimi
Khtauatätmizrntnhncc
_}m dmai Khtauatätmizrntnhncc óomr dam ’Umrkctmi–,Wgfkcteägfm nomi al Kdlaiawtrktnromrmagfk}) Pmabm kccm dmaim Wmatmiomaträbm al Khtauatätmizrntnhncc ki# wmcowt dam# dam d} umronrbmi fkwt)
Umrmidm dkw Drnzdni,Lmió# }l dmaim Lmcd}ibmi ikgf Krt ndmr @kfr p} ctmri) D} hkiiwt
k}gf Lmcd}ibmi fmrunrfmomi# umromrbmi ndmr cõwgfmi }id dkw Dkt}l uni Omaträbmi äidmri#
dklat damwm lat maiml bmik}mrmi Pmatwtmlzmc ai dmaimr Gfrniah kibmpmabt mrdmi)
Lmcd}ibmi
ikgf Krt
ctmri
@kfrmwk}wkfc
Kipmabm dmaimr
Omaträbm ikgf
@kfrmi
Fmrunrfmo
Umromrbmi n
Cõwgfmi u
Lmcd}i
}id Äidmri Omatrkbwdkt}
8/2/2019 Facebook Seiten Produkteleitfaden DE
http://slidepdf.com/reader/full/facebook-seiten-produkteleitfaden-de 7/8
Ekgmonnh# Aig) Kccm _mgftm unromfkctmi) Zrnd}htwzmpahktanimi hõiimi nfim Unrkihóidab}ib bmäidmrt mrdmi)
E}ihtaniwóomrocagh
;) Tatmcoacd &6=; v 7;= Zavmc
Mrkwwm dkw Rmwmitcagfm dmaimw
]itmrimflmiw }id pmabm dmai Zrnd}
ndmr dmaim Damiwtcmawt}ib)
?) Zrnecoacd ;6: v ;6: Zavmc!
Umrmidm mai Cnbn# dkw dam Lmiwgfm
lat dmaiml ]itmrimflmi ai
P}wkllmifkib oraibmi)
7) Wmatmitatmc# ’Bmäcct lar– }id Zmrwnim
dam dkróomr wzrmgfmi
I}tpm dam fngfmrtabmi Wtktawtahmi
omawzamcwmawm Kipkfc dmr ’Bmäcct
lar–,Lmcd}ibmi# ’Zmrwnimi# dam
dkróomr wzrmgfmi– }id Omw}gfm)
4) Ain
Pmabm# mr d} oawt# lat
kccbmlmaimi Ainrlktanimi p}
dmaiml ]itmrimflmi &p) O) dmaim
]itmrimflmiwpamcm# Omwgfrmao}ib }i
Bróid}ibwdkt}l!)
) Kiwagftmi }id Kimid}ibmi
Dmaim Entnw# Umrkiwtkct}ibmi }id
mabmimi Kimid}ibmi idmwt d}
famr) Äidmrm dam _mafmincbm# dklat
dam I}tpmr ki mrwtmr Wtmccm wmfmi
hõiimi# kw kl Ragftabwtmi ór
dagf awt) P}wätpcagfm Kiwagftmi }id
Kimid}ibmi hõiimi óomr dkw
Drnzdni,Lmió k}bmr}mi mrdmi
5) Fmrk}wbmomr
Dmr omwtm Rmb dmai Z}ocah}l
óomr Ekgmonnh kip}wzrmgfmi }id
Aitmrkhtanimi fmrunrp}r}mi waid
rmbmcläÞabm Omaträbm k} dmaimr Wmat
2) Eavamrtm Omaträbm
Eaamrm dam agftabwtm Lmcd}ib wamom
Tkbm ckib nomi k} dmaimr Wmatm)
) Erm}idmwkhtauatätmi
I}tpmr wmfmi# am afrm Erm}idm lat
dmaimr Wmatm aitmrkbamrmi)
1) Dkt}lwk}wkfc
Mrck}ot dmi I}tpmri umrwgfamdmim
Omrmagfm dmaimr Wmatmigfrniah
k}p}r}mi)
;:) Kdlaiawtrktnromrmagf
Omikgfragftab}ibmi kipmabmi#
k} Ikgfragftmi rmkbamrmi#
Wmatmiwtktawtahmi kipmabmi }id
Wmatmiaifkctm omkromatmi)
;:
8/2/2019 Facebook Seiten Produkteleitfaden DE
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Ekgmonnh# Aig) Kccm _mgftm unromfkctmi) Zrnd}htwzmpahktanimi hõiimi nfim Unrkihóidab}ib bmäidmrt mrdmi)
Tazzw
Umrõeemitcagfm nztawgf kiwzrmgfmidm Wmatmiomaträbm)
Uamcäctabm Omatrkbwkrtmi waid agftab }id
Omaträbm# dam mai Entnkco}l ndmr Oacd mitfkctmi#
hõiimi dnzzmct wn uamcm Aitmrkhtanimi am kidmrm
Omatrkbwkrtmi mrpm}bmi )
I}tpm Wmatmiwtktawtahmi p}r Nztalamr}ib dmaimr
Wmatmiomaträbm) Eaidm omawzamcwmawm fmrk}w# kii
I}tpmr kl lmawtmi lat dmaiml Aifkct ndmr Omatrkb
äfrmid dmw kibmbmomimi Pmatrk}lw kbamrmi)
Al D}rgfwgfiatt fkomi ar mwtbmwtmcct# dkww dam
I}tpmr kl fä}bwtmi pawgfmi 0 }id 0Wmatmi k}r}mi }id dklat aitmrkbamrmi# noma dam
Kctmrwbr}zzm uni oaw kl khtauwtmi awt)
Wmtpm dmaim omwtmi Omaträbm k} ’Ai dmr Gfrniah
p}bmckwwmi–
Umrbmawwmrm dagf# dkww Omw}gfmr dmaimr Wmatm dmaim
agftabwtmi Aifkctm wmfmi) Wtmccm ór dam omwtmi
I}tpmromaträbm al Khtauatätmizrntnhncc ’Ai dmr
Gfrniah p}bmckwwmi– mai)
Omkromatm dmaim Kiwagftmi }id Kimid}ibmi
Wtmccm mai# am dmaim mabmimi Kimid}ibmi k}
dmaimr Wmatm kibmpmabt mrdmi# aidml d} ’Umrkctmi–al Kdlaiawtrktnromrmagf õimwt }id ’Wmatm
omkromatmi– äfcwt) Al ’Kimid}ibmi–,Kowgfiatt
hcaghm oma dml mitwzrmgfmidmi Kimid}ibwoacd#
dkw d} äidmri accwt# k} ’Maiwtmcc}ibmi omkromatmi–
&;;; 24 Zamc!)
I}tpm dam brõÞmrm Ormatm ór Kimid}ibmi
Wmatmikimid}ibmi hõiimi ̀ mtpt ai dmr
Mitaghcmrkimid}ib }itmr ’Kimid}ib
omkromatmi– k} ’Wgflkc– &=?: Zamc! ndmr ’Ormat–
&6;: Zamc! bmwtmcct mrdmi) Dam Mitaghcmrkimid}ib
idmwt d} famr) fttzw0..dmumcnzmrw)kgmonnh)gnl.
kzzw
D}rgfwgfiattwmrtm k} dmr Br}idckbm aitmrimr Wt}dami# @}ca D}rgfwgfiattwmrtm k} dmr Br}idckbm aitmrimr Wt}dami# Dmp)
Mrwtm Wgfrattm
Rmatmrm Ainrlktanimi eidmwt d}
}itmr0 kgmonnh)gnl.kon}t.zkbmw
Gfmghcawtm
;) Tatmcoacd fngfckdmi*
TatmcoacdlkÞm waid 6=; v Zamc) ]itmi aidmwt d} dam
_agftcaiami ór Tatmcoacdmr)
?) Umrmidm mai Zrnacoacd lat hckrmr Lkrhmik}wwkbm
Räfcm mai fngfmrtabmw Oacd# dmwwmi BrõÞm uni
Zamc oaw Zamc ukraamrt mrdmi hkii) Dmai Zrnacoacd
wtmft ór dmai ]itmrimflmi ndmr dmaim Nrbkiawktani k}
Ekgmonnh kcw Laiakt}roacd ai dmi Im}abhmatmilmcd}ibmi#
Rmromkipmabmi }id fmrunrbmfnomimi Lmcd}ibmi)
7) @mdm Rngfm maimi Omatrkb avamrmi
Eaamrm maim agftabm Lmcd}ib zrn Rngfm nomi k} dmaimr
Wmatm) Omaträbm ocmaomi oaw p} wamomi Tkbm ckib aamrt)
4) Kiwagftmi }id Kimid}ibmi kinrdimi
Räfcm drma matmrm Kiwagftmi }id Kimid}ibmi# dam
wtkidkrdläÞab k} dmaimr Wmatm kibmpmabt mrdmi
wnccmi) D} hkiiwt oaw p} Kiwagftmi }id Kimid}ibmi
äfcmi)
=) Umrõmitcagfm täbcagfm Omaträbm k} dmaimr Wmatm
K}gf mii d} maimi Omatrkb nomi k} dmaimr Wmatm
aamrwt# wncctmwt d} matmrfai täbcagf Omaträbm znwtmi# }l
dmai Z}ocah}l ki dagf p} oaidmi)
5) Wmatm óomr dmi Kdlaiawtrktnromrmagf umrkctmi
I}tpm dmi Kdlaiawtrktnromrmagf p}r Kipmabm uni
Wmatmiwtktawtahmi# p}l Hnitrnccamrmi im}mr Khtauatätmi
}id Kitnrtmi k} zmrwõicagfm Ikgfragftmi)
*Tatmcoacdmr dórmi Encbmidmw iagft pmabmi0
K) Zrmawm ndmr Hk}ainrlktanimi# p) O) ’- Ikgfckww–
ndmr ’K} }iwmrmr Rmowmatm fmr}itmrckdmi–)
O) Hnitkhtdktmi am Aitmrimtkdrmwwm# M,Lkac# Znwtkdrmwwm
ndmr Ainrlktanimi# dam ai dmi ’Ain–,Omrmagf dmaimr
Wmatm bmfõrmi
G) _mmrmipmi p} Ekgmonnh,E}ihtanimi }id Khtanimi am
’Bmäcct lar– ndmr ’Tmacmi– ndmr Zmacm# dam unl Tatmcoacd
k} maim wncgfm E}ihtani mawmi)
D) Fkidc}ibwk}r}m am ’@mtpt hk}mi– ndmr ’Mrpäfcm
dmaimi Erm}idmi dkuni–
Tatmcoacdmr dórmi iagft kcwgf# arrmófrmid ndmr p} uamc
umrwzrmgfmid wmai) K}Þmrdml dórmi wam iagft dam bmawtabmi
Mabmit}lwrmgftm Drattmr umrcmtpmi)