GERENCIA ESTRATEGICA - FASE 1.pptx

8/18/2019 GERENCIA ESTRATEGICA - FASE 1.pptx

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Mar aAdministración de

Empresas

GERENCIA ESTRATÉGICAMgter. Javier Ballón Tapia

[email protected]


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CONTENIDO DE LA ASIGNATURA

1. INTRODUCCIÓN Y LINEAMIENTOS DE GERENCIAESTRATÉGICA

2. ENTORNO ORGANIZACIONAL: VARIABLES DIVERSAS

3.ANÁLISIS ESTRATÉGICO

4. ESTRATEGIAS DE NEGOCIOS Y PLANES

ORGANIZACIONALES

5. CONTROL DE ESTRATEGIAS PARA UN MEJOR

RENDIMIENTO ORGANIZACIONAL

. NEGOCIACIÓN

!. ÉTICA Y RESPONSABILIDAD SOCIAL CORPORATIVA

Javier Ballon Tapia


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CONTENIDO DE LA ASIGNATURA

C O N T E N

I D O

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SISTEMA DE E"ALUACI#N

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TRA%A&O SEGUNDA (ASE

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TRA%A&O TERCERA (ASE

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Estr,ct,ra Tra-a./ 0nal

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La Estrate6ia

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La Estrate6ia

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La Estrate6ia

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El pr/ces/ estrat86ic/

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Etapas de la administraciónestrat86ica

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Eval,ación de estrate6iasE -/ $/8/ F#/- ' -/ /'0*#*$%/)*+#$%/$*)/. L& '*%)$*& #)*$/# )(%#)*/ /6% * )*%$/ $%/$*/ #& $7#

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M/del/ de la administraciónestrat86ica

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(/rm,lación de estrate6ias


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Etapa de adec,ación

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Matriz de fortalezas, oportunidades,debilidades y amenazas !"#$%

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Matri: %CG



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Matriz internae-terna (% R8%#$/ -/ '*>%#$ '*** ' (#/&%/#*/)*+# # (# 0&'-& ' #( )/*--/.

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2 Javier Ballon Tapia


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Etapa de decisión

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Etapa de decisión

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33

SESI#N N3 ! 5 $CONSIDERACIONESRES'ECTO A LA GERENCIA

ESTRATÉGICA


Ev/l,ción del pensamient/


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Ev/l,ción del pensamient/estrat86ic/ 9 ap/rtes de l/s6randes pensad/res

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Benri (a9/l =42$4 5 4@)> P(6-*)/ # 11 - -*6%& "dministration

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Ev/l,ción del pensamient/estrat86ic/ 9 ap/rtes de l/s6randes pensad/resIGOR ANSO(( =4@42 5 11> "( (#& ' -& 8%*0%& 8#/'&% # %)&)% -/

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MICBAEL E? 'ORTER =4@$+ 5 > A($&%*'/' -'% # $%/$*/ )&08$*$*/)&08$*$**'/' , '/%%&--& )+0*)& ' #/)*$/'& , %*.

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SESI#N N3 ) 5 *'ROCESO DE LA'LANI(ICACI#N

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Clasi0cación de Estrate6ia


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Documents

GERENCIA ESTRATEGICA - FASE 1.pptx