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    A solid partner in a fluid world and/or line of flight? Interpreting secondhomes in the era of mobilities

    KEITH HALFACREE

    Halfacree, K. 2011. A solid partner in a fluid world and/or line of flight? Interpreting second homes in the era of mobilities.Norsk

    Geografisk TidsskriftNorwegian Journal of Geography Vol. 65, 144153. ISSN 0029-1951.

    The article is the product of the authors recent engagements in rural second home research in Norway. Sensing that the

    predominant everyday meaning of second homes within Nordic countries generally is markedly different from the UK, the article

    draws attention to how they are contextually interpreted. From a focus on everyday life and post-capitalist critique, attention is

    given to the diversity of interpretations applicable to second homes consumption. Whilst mainstream interpretations or readings

    tend to stress either the elite character of second homes consumption or rootedness within more democratic tradition,

    foregrounding the context of the era of mobilities presents two different readings. First, second home consumption appears

    congruent with a dynamic heterolocalist existence, whereby home is distributed across places of differing experiential qualities for

    the consumer. Second, and more radically, the latter reading can be challenged. It is suggested that instead of being functional for

    achieving home within the era of mobilities, second home consumption, not least through association with both representational

    and more-than-representational aspects of rurality, traces an attempted line of flight to a heterotopic place and to potentially post-

    capitalist existential priorities. The conclusion calls for more in-depth research on second home consumption, whilst noting that

    despite any earlier radical message second homes remain elite forms of consumption.

    Keywords: consumption, mobilities, reading for difference, rurality, second homes

    Keith Halfacree, Geography (College of Science), Swansea University, Singleton Park, Swansea, SA2 8PP UK.

    E-mail: [email protected]

    Introduction: travel broadens the horizon

    Until very recently second homes1 rarely crossed my

    academic radar. When they had I treated them largely in a

    critical, even dismissive manner. Second homes were only

    for the rich, reflecting their predominant representation

    within Britain as an elite form of consumption contributing

    to the production of an increasingly elite rural social

    geography (compare Coppock 1977; Gallent et al. 2005;McIntyre 2006; Paris 2011). Search for second homes on

    the BBC News website, for example, and overwhelmingly

    negative stories immediately appear (Table 1). However,

    recent years have opened my eyes to some very different

    interpretations and presentations of second homes and it is

    this altered perspective that inspired the present article.

    In particular, although an initial stimulus to reading

    second homes differently was provided by a conference

    paper by Nick Gallent (subsequently published as Gallent

    2007), since 2008 I have been fortunate enough to have been

    able to build upon some established links with both the

    Centre for Rural Research and the Department of Geogra-

    phy at NTNU, Trondheim, and be exposed to a very

    different set of second home experiences, namely thosewithin the Nordic countries in general and in Norway in

    particular. Indeed, the very co-existence of two substantial

    research projects on second homes in Norway2 that had only

    limited common academic membership immediately flagged

    the clear significance of this topic. This is in stark contrast,

    for example, to its much lower UK research profile (Paris

    2011). I soon came to agree strongly with Simone Abrams

    (2007, 2) observation that One cannot be in Norway for

    very long without beginning to appreciate the significance of

    holiday homes.

    The present article has emerged from these welcome

    intellectual and personal perturbations and seeks to promote

    readings of second homes and their consumption that are

    different from the British norm. It is not a conventional

    Norsk Geografisk TidsskriftNorwegian Journal of

    Geography article in that it represents my contextually

    informed interpretations of second home consumption

    inspired by recent developments within social scientific

    theory rather than being rooted within detailed empiricalresearch. However, empirical findings from the two Norwe-

    gian projects, whilst not explicitly presented here, have

    clearly influenced my ideas. Furthermore, as one referee

    astutely observed, much of the theory I use is predominantly

    Anglo-American in origin, reinforcing the articles status as

    an example of what this same referee described as a

    personal journey through a theoretical terrain concerning

    how to think differently about current second home

    consumption.

    The structureof the rest of thearticle is as follows. First, the

    idea of reading differently is introduced through brief

    consideration of a body of academic work that both revisits

    the taken-for-granted generallyand findswithin this a critique

    of the supposedly all-encompassing character of present-day

    capitalist society. Second, this same heterogeneous society is

    then styled as expressing an era of mobilities. Heightened

    emphasis on movementoverstasisthrows up newquestions of

    home and place with a turn towards what is termed dynamic

    heterolocalism. Returning to the desire to read the everyday

    for difference, attention is given, thirdly, to how to interpret

    second home consumption. After initially suggesting that

    seeing it as congruent with consumption under present-day

    capitalism is necessary but not sufficient, it is then read in the

    context of dynamic heterolocalism. On the one hand, it fits

    Norsk Geografisk TidsskriftNorwegian Journal of Geography Vol. 65, 144153. ISSN 0029-1951

    DOI 10.1080/00291951.2011.598238 # 2011 Norwegian Geographical Society

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    well with a dynamic heterolocalist existence, with numerous

    writers increasingly placing it within the context of more

    fluid expressions of home. On the other hand, however, a

    more radical reading for difference suggests even this

    interpretation is inadequate. Second home consumption

    can instead represent a line of flight that betrays the samedynamic heterolocalist condition through speaking of a

    different need for place experiences rooted in both repre-

    sentational and more-than-representational encounters with

    the rural in particular. The conclusion stresses that second

    home consumption within the era of mobilities requires

    further research but, however read, remains selective and

    should not be seen as any normative consumption blue-

    print.

    Finally, the article concentrates largely on rural second

    homes, as these were the main concern of the two

    Norwegian projects and dominate second home research

    generally. Nonetheless, although unable to take this further

    in the present article, the increasing significance of urban

    second homes merits recognition, for both leisure and workpurposes (e.g. Paris 2009; 2011). Their consumption, it is

    suggested, can be interpreted similarly to that of the rural

    second homes, albeit with the important rural-nature

    dimension that underpins the final line of flight reading

    substantially excised.

    Reading everyday life differently

    True to his lifelong spirit of independent iconoclasm

    (Merrifield 2006), Henri Lefebvre is now associated with,

    amongst other important academic contributions, promot-

    ing the problematisation of that most seemingly banal area:

    everyday life (Gardiner 2000). Within everyday life the

    daily taken-for-granted routines of living all of us engage in

    most of the timeLefebvre saw not just a life broken up and

    reduced to a set of dull routines underpinned by commod-

    ities and exchange values (Lefebvre 1984 [1968])although

    he didsee this. Instead, within this alienating milieu he also

    acknowledged occasional glimpses of evidence that a

    consciousness of alienation is being born, however indirectly,

    and that an effort towards disalienation, no matter how

    oblique and obscure, has begun (Lefebvre 1991 [1974], 66).

    Thus, a task for radical academics was to extract what is

    living, new, positivethe worthwhile needs and fulfilments

    from the negative elements: the alienations (Lefebvre 1991

    [1958], 42). In short, Lefebvre clearly acknowledged the

    hegemonic power and consequences of what he termed neo-

    capitalism but also saw its underpinning of everyday life as

    neverquite the only game in town.

    Since Lefebvres pioneering contributions, and in the same

    spirit, a number of writers have pointed out how capitalismis not quite the totalising force both its proponents and,

    crucially, many of its critics depict it as. First, there is the

    postmodern Marxismexpressed through the partnership of

    Katherine Gibson and Julie Graham. For Gibson-Graham

    (1996; 2006), the idea that capitalism, no matter how

    powerfully it has penetrated all aspects of everyday life, is

    all-pervasive is a false ideology. Instead, as Stengers (2008,

    55) notes, it is the master illusionistand work must be done

    to undo the spells it has cast upon our imaginations.

    Specifically, the tendency to separate the political from the

    economic andto represent economy as a space of invariant

    logics and automatic unfolding that offered no field for

    intervention (Gibson-Graham 2006, xxi) is rejected. A

    search is made for the grounding of a new politicalimaginary (Gibson-Graham 2006, xix) within that which

    already exists around the world today. Using the language

    of the diverse economy [that] brings into visibility a great

    diversity of economic sites and practices in any particular

    location(Gibson-Graham 2006, 195), Gibson-Graham seek

    to tease out elements, sometimes weakly formed and quite

    transient, of a community economy oppositional to the

    capitalist mainstream.

    Central to Gibson-Grahams affirming constitutive pro-

    ject are a range of anti-essentialist thinking techniques

    (Gibson-Graham 2006, xxixxxxiii) that help us to read

    what is presentdifferently, to break free of the blinkers that

    force us to see onlythe powerful mainstream. A key strategy

    is to engage in Reading for difference rather than dom-

    inance(Gibson-Graham 2006, xxxixxxii), so as to uncover

    what is possible but obscured from view (Gibson-Graham

    2006, xxxi). This will allow us to acknowledge future

    possibilities [that] become more viable by virtue of already

    being seen to exist (Gibson-Graham 2006, xxxi). As

    suggested, Gibson-Graham themselves utilise such a per-

    spective primarily to examine the economic sphere but the

    principle can be extended to investigations of everyday life

    generally.

    Other writers also suggest the need to identify and

    promote Lefebvres signs of dis-alienation. For example,

    John Holloway (2010) sees capitalism as profoundly

    cracked. In reality it expresses a society of non-correspon-

    dence, in which things do not fit together functionally

    (Holloway 2002, 187). People around the world in almost

    every area of life are screaming against this mainstream

    and making smaller or larger attempts at negating that

    which exists(Holloway 2002, 23; Solnit 2005; Chatterton &

    Pickerill 2010). Critically, these attempts are not about

    seizing the state through conventional notions ofrevolution

    and attaining political completion (Chatterton & Pickerill

    2010, 479). Instead, there is a more anarchist emphasis on

    bypassing both the mainstream and the usually proposed

    ways of replacing it, which are all too easily absorbed into

    Table 1. Sample of British second home controversies from the BBCs news

    website

    Headline Date

    Battle lines over second homes 16/03/2009

    MPssecond home profits should be surrendered 16/02/2010

    Co rnwall MPs u rge re think on sec on d ho me s 24/02/2010

    High house prices creating brain drainacross Dorset 12/04/2010

    Call to en d seco nd h ome subsidy in C umbria 16/04/2010

    North Cornwall candidates split on second homes issue 19/04/2010

    Tory candidate slams Lib Dem second home pledge 04/05/2010

    Fe ars raise d on Co rn wall sec on d h ome vot es 11/07/2010

    Holiday homes targeted by new government tax proposals 11/08/2010

    Bishop of Bath and Wells voices concern over rural life 05/11/2010

    Source: Simple search for the termsecond homeson http://search.bbc.co.uk/

    undertaken 19 November 2010

    NORSK GEOGRAFISK TIDSSKRIFT 65 (2011) Interpreting second homes in the era of mobilities 145

    http://www.enhr2007rotterdam.nl/documents/W15_paper_Stoa.pdfhttp://www.enhr2007rotterdam.nl/documents/W15_paper_Stoa.pdf
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    the same logic (Stengers 2008), as the experience of so many

    failedrevolutions attest.

    Crucially for the remaining part of this article, Holloways

    sense of revolution is rooted very much within the ordinary,

    within everyday life what I have called elsewhere the

    extraordinary within the ordinary (Halfacree 2007). It

    features axiomatically the explicit affirmation in all its

    infinite richness of that which is denied (Holloway 2002,212). In Holloways words:

    To break from capital, it is not enough to flee. It is not enough to

    scream. Negativity, our refusal of capital, is the crucial starting

    point, theoretically and politically. But mere refusal is easily

    recaptured by capital, simply because it comes up against the

    capitals control of the means of production, means of doing,

    means of living. For the scream to grow in strength, there must be

    a recuperation of doing, a development of power-to. That implies

    a re-taking of the means of doing... [and] the return of the

    repressed, the revolt against fetishism... the revolt against the

    process of denial.(Holloway 2002, 208, 211, my emphasis)

    Consumption practices can be implicated within these

    everyday revolts for less alienated everyday life (Halfacree

    2010). Whilst consumption of commodities is clearly a

    defining feature of any capitalist mainstream, such con-

    sumption is not only. . .an aspect of [this] general problem

    of commodities (Miller 1987, 189). Instead, the fate of a

    commodity can be focused upon and in particular its

    entanglement with its consumer following appropriation.

    Through doing so, certain forms of consumption practices

    may be re-readable as both in part and part of Holloways

    revolt against the process of denial. Lefebvre (1991 [1958],

    40), for example, saw leisure as both alienated and a revolt

    against alienation. Miller (1987, 191192) expresses the

    general hypothesis thus: far from being a mere commodity,

    a continuation of all those processes which led up to the

    object. . .

    the object in consumption confronts, criticizes andfinally may often subjugate these abstractions in a process of

    human becoming.

    Bearing in mind this inherent sense of duality within

    consumption practices being part of the mainstream, on

    the one hand, but also having the potential to become part

    of a lived critique of that mainstream, on the other the

    article will eventually take the reader to consumption of

    rural second homes. This consumption will be read differ-

    ently at first as not just a form of elite consumption but as a

    means to express issues related to home within an era of

    mobilities. Before second homes, however, this mobile

    condition must be introduced.

    Migration and home in the era ofmobilities

    The era of mobilities and human migration

    Although near constant change and transformation has

    long been acknowledged as a key feature of capitalist

    society (e.g. Berman 1983), over the last two decades a

    number of writers have elevated mobility more generally

    to existential zeitgeist (spirit of the times) status (compare

    Clifford 1997; Bauman 2000; Cresswell 2006). As Sheller &

    Urry (2006, 207) succinctly put it, All the world seems to

    be on the move, with both an experiential and metapho-

    rical sense of flux that is almost ubiquitous within everyday

    life and consciousness. Humanity has entered an age of

    mobility (Rolshoven 2007) or era of mobilities (Halfacree

    in press, a).

    Sociologist John Urry has probably done more workthan anyone in detailing this era of mobilities, both on his

    own and with co-workers (e.g. Urry 2000; 2007; Hannam et

    al. 2006; Larsen et al. 2006; Sheller & Urry 2006). This is

    not just a task to detail the multiple forms and guises of

    mobility present today, itself a major challenge (Urry 2007,

    1011), but requires a conceptual re-think. Metaphors of

    movement, mobility and contingent ordering need to

    replace those of stasis, structure and social order within

    a sociology beyond societies (Urry 2000, 18; see also

    Miller 2008). A resultant new mobilities paradigm (Sheller

    & Urry 2006; Urry 2007) challenges first the predominant

    sedentarist tradition within social science (Cresswell 2006)

    or the place-fixated paradigm of the modern age

    (Rolshoven 2007, 21). This rests on the essentialist assump-

    tion that boundedness and authenticity-in-place are foun-

    dational to human life.3 The mobilities paradigm also

    challenges sedentarisms equally essentialist nomadic oppo-

    site, which often naively exalts the supposed freedom of

    lifestyles within liquid modernity (Bauman 2000). Aiming

    to transcend sedentaristandnomadic conceptualisations of

    place and movement (Sheller & Urry 2006, 214), the new

    mobilities paradigm recognises stability-within-movement

    and movement-within-stability roots androutes (Clifford

    1997).

    Unsurprisingly, the era of mobilities accords a central

    place for migration or other kinds of semi-permanent

    geographical movement (Urry 2007, 8) (see also Cresswell

    2006) and it is from such a direction that interpreting second

    home consumption in the 21st century can be approached

    (Halfacree in press, a). Migrations importance is expressed

    in the increased frequency and diversity of migratory

    experiences within everyday life. However, such migration

    and the more general set of mobility experiences also

    impact on the human condition, including issues such as

    belonging, community, identity, social-cultural expression,

    and home.

    Home in the era of mobilities

    Surprisingly, whilst the mobilities literature encompasses

    migration, it has not engaged much to date with that

    conventionally most sedentarist concept of home.4 Instead,

    this issue5 is often submerged within broader discussions of

    the role and status of place (often vis-a-vis space) in the

    context of globalisation. Gustafson (2006, 2122) notes

    that a number of authors suggest the experiences of

    globalisation, understood broadly as the increasing exten-

    sity, intensity, velocity and impact of global processes of

    various kinds[, provoke] feelings of insecurity and lack of

    control, which in turn give rise to a search for home, roots

    and community. Thus, within the second homes literature

    146 K. Halfacree NORSK GEOGRAFISK TIDSSKRIFT 65 (2011)

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    Kaltenborn (1998) placed second home consumption in the

    context of globalisation inducing a yearning for stability;

    stability-within-movement. However, there is usually caution

    in how to interpret this search for home: is it validating

    traditionalism, chauvinism and xenophobiaor expressing a

    more radicalform of resistance (Gustafson 2006, 22)? This

    is an issue Harvey (1989, 292) engages with, for example,

    when noting how:

    as so often happens, the plunge into the maelstrom of ephemer-

    ality has provoked an explosion of opposed sentiments and

    tendencies. . . .Deeper questions of meaning and interpretation

    . . .arise. The greater the ephemerality, the more pressing the need

    to discover or manufacture some kind of eternal truth that might

    lie therein. . . . a search for more secure moorings and longer-

    lasting values in a shifting world.

    To enable us to consider further this search for home in the

    era of mobilities and then go on to relate it to second home

    consumption, inspiration can be drawn from the transna-

    tionalism literature (Gustafson 2006). In brief, transnational

    theory developed from anthropologists Basch et al.s (1994)

    representation of the multiple place attachments expressedby international migrants (Levitt & Nyberg-Srensen 2004;

    Blunt & Dowling 2006). Basch et al. (1994, 7) went on to

    define transnationalism as: processes by which immigrants

    forge and sustain multi-stranded social relations that link

    together their societies of origin and settlement. . . . An

    essential element of transnationalism is the multiplicity of

    involvements that transmigrants sustain in both home and

    host societies(my emphases). Thus, in contrast to sedentar-

    ist perspectives on migration, transnational perspectives

    regard migration as an ongoing process (Gustafson 2006,

    27), present in a life-world characterized by mobility

    (McIntyre 2006, 4). They move firmly towards the idea of

    home formation taking place across or through multiple

    locations.Transnationalism encompasses a broad range of connec-

    tionsbetweenhereand there(Waldinger & Fitzgerald

    2004, 1177) that are not the preserve of a narrow global

    migratory elite. Yet, a transnational sensibility also retains

    an emphasis on the continuing significance of home as a key

    site of identity formation (Perkins & Thorns 2006; Miller

    2008; Lewicka 2010). However, it is now imagined as

    distributed across space-time rather than essentially orien-

    tated towards and around a single point. Thus, home can

    embrace rather than negate mobility (Quinn 2004; Tuulentie

    2007). It is a manifestation of howplaces are. . .central to a

    networked social life(Urry 2007, 234), but not just in terms

    of their importance for face-to-face meetings.

    The transnational literature thus proves a powerful

    introduction to how in the era of mobilities work, home

    and play are separated in time and place, and meanings and

    identity are structured around not one but several places

    (McIntyre et al. 2006a, 314). However, it can be brought

    closer to home for lives that do not imply experiences of

    international migration via Zelinsky & Lees (1998) concept

    of heterolocalism. This concept sought to express how

    ethnic minority communities in the USA were neither

    assimilating fully nor existing as isolated ethno-cultural

    islanders, but were adopting dispersed patterns of residential

    location whilst retaining strong ethnic community identities.

    The communities were expressed as a sequence of spatial

    disjunctures (Zelinsky & Lee 1998, 287) between places of

    differentiated significance within everyday life. Taking the

    concept beyond such ethnic communities, dynamic hetero-

    localism (Halfacree in press, a) has wider applicability.

    Dynamic is appended, however, to stress how heterolocal-

    ism is always shaped by motility or how an individualappropriates what is possible in the domain of mobility and

    puts this potential to use for his or her activities(Kaufmann

    2002, 37). In summary, dynamic heterolocalism is concerned

    with the multiple ways that identities are forged through

    multiple places which do not depend on the axiomatic

    sedentarist assumption of single, settled home place.

    Dynamic heterolocalism and second homeconsumption: towards reading fordifference

    In the context of a dynamic heterolocalist condition ofeveryday life, the article now turns to consider how one can

    read second home consumption. Three perspectives are

    given, one rooted within relatively conventional interpreta-

    tions and two that read this consumption differently. Both of

    the latter centre the dynamic heterolocal context, one seeing

    second home consumption as falling in line with it and the

    other taking a more critical stance.

    Established readings: elite consumption, tradition, andan escapist perspective

    The wide literature on second homes presents a number of

    interpretations of this phenomenon that vary according to a

    number of criteria. Crucially, as I encountered, readings vary

    considerably with nation and culture (Paris 2009; Paris

    2011), reflecting the context of differing physical, socio-

    economic and cultural geographies, and differing motilities.

    This will be shown here by an initial focus on interpretation

    rooted in the British experience before interpretations more

    embedded in a Nordic context are introduced.

    Interpretation of second home consumption rooted within

    mainstream readings of consumption practices (Halfacree

    2010) returns first to my own earlier expressed prejudices

    towards or against British second homes, namely that they

    were a form of conspicuous consumption by the rich. In

    short, the second home, like the luxury car, expensive

    jewellery or finest wines, represents a clear symbol of

    economic success, an integral part of the habitus (Bourdieu

    1984) of the wealthy. In terms of practical outlay and

    consequence they are free to those that can afford it, very

    expensive to those that cant6 (Robinson 1989, 38). They

    become objects of consumption just because the purchaser

    can afford them (Paris 2009). Interpreted in this way, second

    homes are indeedsecondary. . .in an elite landscape for the

    privileged(McIntyre 2006, 13), an interpretation that is not

    only confined to Britain (e.g. Halseth 2004). Furthermore,

    through the alleged impacts on local house prices, for

    example, elite second home consumption is also associated

    NORSK GEOGRAFISK TIDSSKRIFT 65 (2011) Interpreting second homes in the era of mobilities 147

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    with a number of negative socio-economic consequences,

    such as raising local house prices, as implied in Table 1

    (Coppock 1977; Gallent et al. 2005). Paris (2009; 2011) thus

    sees second homes increasingly as a form of gentrification,

    for example.

    Even in the case of the socio-economic elite, it is

    interesting to examine why they partake in second home

    consumption and what it provides them. What is the usevalue of the second home that has such a high exchange

    value? In terms of the available range ofnormalobjects of

    consumption, the wealthier the person, the broader this

    range will be, so why is the second home purchased beyond

    simply being a status symbol? Responding to such questions,

    analysis immediately becomes more sophisticated and, in

    particular, a distinct sense ofescapism comes through.

    Escapism can be seen to overlay interpretations of second

    homes from, in particular, a Nordic perspective that stresses

    their cultural rootedness within tradition less than their

    elitism. As numerous authors note, Nordic second homes or

    summer cottages express common heritage (Hall & Muller

    2004a; Muller 2007), as part of Finnish (Periainen 2006) or

    Norwegian (Abram 2007) national identity, for example.Within Norway, Bjerke et al. (2006, 87) suggest owning a

    cabin . . .seldom needs further explanation, connecting as it

    does the increasingly urban Norwegian with friluftsliv

    (Abram 2007), an alternative life of outdoor recreation

    and simplicity (Vitters 2007). Rooted in tradition, the

    second home represents a radical alterity from [the] every-

    day working life(Abram 2007, 5) of modernity (Kaltenborn

    1998).

    Within the contemporary literature, therefore, desire for

    escape is widely recognised as a key aspect of second home

    consumption (McIntyre et al. 2006b), whether seen as

    rooted in tradition or more as expressing class privilege.

    Such consumption can thus be interpreted as expressing

    attempts atEscaping modernity by seeking refuge in nature

    (Williams & Van Patten 2006, 38), seeking a ruralbolt-hole

    (Halfacree 2010) where one can temporarily drop out

    (McIntyre et al. 2006a). From this perspective, almost all

    aspects of the second home, from its (typically) rural

    location, to its simple design and layout, to the activities

    undertaken there, to its association with leisure not work, to

    the time-space rhythms of its consumption, can be seen as

    opposite to those of the primary home. Hence, perhaps

    rather than expressing flight, escape is the negation of the

    primary home experience (Garvey 2008).

    Whilst this idea of second home consumption as escape

    has clear romantic appeal, suggesting a reaffirmation of

    life,7 research has increasingly shown any related sense of

    definitive negation is problematic. Almost everything asso-

    ciated with the primary home can also be found in the

    second home (Perkins & Thorns 2006). For example, second

    homes are used for work, gender patterns are often repeated

    and even enhanced within them, and many second homes in

    both structure and content are far from the simple summer

    house of Nordic national ideologies (see case studies in Hall

    & Muller 2004b; McIntyre et al. 2006b; Muller 2007). A

    manifestation of this lack of difference is the growth of

    commercial, purpose-built second home developments

    (Bendix & Lofgren 2007; Overvag 2009; Paris 2009) in

    popular holiday areas which, in contrast to traditional

    Norwegian hytter, for example, mark a continuity with

    everyday and working life (Abram 2007, 5).

    Close analysis of secondary home practices thus soon

    leads to the conclusion that the idea that primary and

    secondary homes represent distinct worlds a clear expres-

    sion of sedentarist assumption (McIntyre et al. 2006a) is

    untenable (Paris 2009). Second home consumers rarelytravel without baggage and the content of this baggage is

    unpacked at the second home and features in subsequent

    place consumption (Halfacree in press, a). Consequently,

    the cabin is as much a product of daily life and normative

    domesticity as it is a product of its escape (Garvey 2008,

    218). However, whilst this metaphor of unpacked baggage

    may suggest amachine in the garden(Marx 1964), whereby

    opening the baggage will break any escapist spell, the idea of

    connection rather than escape can be read differently and

    more positively.

    Reading differently: a dynamic heterolocalistcomplementary perspective

    A form of elite and/or traditionally rooted consumption that

    strives to provide an escape-through-negation from the

    assorted stresses of everyday life is one way in which second

    home consumption can be read. Such a reading is a

    necessary part of the overall explanatory picture, for

    example, in order to recognise the continued selective

    consumption of second homes even within relatively egali-

    tarian countries (in Norway 40% of the population may have

    access to an estimated 420,000 second homes (Overvag

    2009), but 60% do not), but it is also inadequate. Instead, as

    researchers have increasingly noted, second home consump-

    tion can also be seen as a ploy or tactic to engage creatively

    and potentially critically with the practice of home within

    the era of mobilities.

    Philosopher Edward Casey (2001) maintains how place

    and self are mutually constitutive the geographical self

    (Casey 2001, 683) even when a scattered self of

    postmodern society . . . is correlated with the disarray of

    place (Casey 2001, 684, emphases removed). Indeed, he

    goes on to argue how: the self is [not] merely enfeebled by

    nonrobust places . . . [but] can also make a virtue of the

    circumstance by becoming more responsive to differences

    between places . . . The more places are levelled down, the

    more. . . may selves be led to seek out thick places in which

    their own personal enrichment can flourish (Casey 2001,

    685).

    Applying this perspective to the home, whilst (post)mo-

    dernity may be seen to thin . . . the primary home of

    meaning (Williams & Van Patten 2006, 38), people may be

    increasingly seeking out second homes to complete their

    sense of both self and home (Tuulentie 2007). Thus, the

    second home forms a key node within the dynamic hetero-

    localist geographically extended network of social relations

    and . . . multiplicity of dispersed people and regions

    (Williams & Kaltenborn 1999, 227). Within multilocality

    as a way of life (Rolshoven 2007) that links mobility,

    materiality and belonging (Bendix & Lofgren 2007, 15),

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    thesecondhome suppliesaspects or dimensions of lifestyle

    that are not offered in [the] primary home orordinarylife

    (Bjerke et al. 2006, 88).

    Returning to the idea of escape, it may therefore be more

    the case that second home consumption represents an

    escape for home, not just from home (Crouch 1994, 96,

    my emphasis). It comprisesan act of connecting rather than

    an act of distancing (Rolshoven 2007, 17). Overall, there-fore, a dynamic heterolocalist reading of second home

    consumption promotes the idea that primary and secondary

    homes, and lives lived within them, are essentially comple-

    mentary and mutually reinforcing (McIntyre 2006; McIntyre

    et al. 2006a). In the words of Perkins & Thorns (2006, 80):

    Second-home owners escape their primary homes for a

    simpler life during their holidays and, once satiated, escape

    their second homes to have a more challenging, complex and

    stimulating life for the remainder of the time. In this process,

    primary and secondary homes become extensions of each

    other both in a sense home, and a place of escape.

    Interpretation of second home consumption could end

    here, with this initial stab at corralling evidence from what is

    now a huge range of studies and contextualising it fullywithin the era of mobilities; building on the excellent recent

    edited collections of Hall & Muller (2004b), McIntyre et al.

    (2006b) and Brand & Lofgren (2007). In short, second

    homes can be a solid partner in a fluid world8 expressing

    a territory of rootedness (Tuulentie 2006, 148) for those

    able and willing to access them. Their rising numbers and

    prominence, certainly within Nordic countries (e.g. Bjerke et

    al. 2006; Sta 2007; Vitters 2007; Overvag 2009), is thus

    readily understandable. However, a more developed sensi-

    tivity to reading for differencesharpened by my own need

    to read second homes differently through my Norwegian

    exposure suggests such a conclusion would still be

    inadequate. It is an all too neat and functionalist rendering

    of a more confused and less finished picture.

    On the one hand, second homes maynotcomplete the self

    and/or consolidate home, at least not in any comprehensive

    or conclusive manner. To reverse the emphasis given earlier,

    whilst Lefebvre recognised spontaneous critique of the

    everyday within leisure practices, he also stressed that since

    these practices remain in everyday life, they are alienation

    (Lefebvre 1991 [1958], 40). One must ask, therefore, whether

    and to what extent second home owners are more existen-

    tially grounded or fulfilled than those who do not consume

    such a commodity. In this respect a personal sense of unease

    comes from observations such as family practices being

    displaced to the spaces of and around the second home

    (Vitters 2007) or Tuulentie (2006, 148) asserting that

    Home is not only here and now but, in a contemporary

    world of movement, is more and more elsewhere , perhaps

    endlessly deferred. Similarly, Bendix & Lofgren (2007, 8, 14)

    write of the threat of a double homelessness, noting the

    often challengingpractical and emotional divisions of labor

    that come from living in two places. Future research clearly

    needs to explore such issues, notwithstanding suggestions

    returned to below of the restorative potential of Norwe-

    gian cabin life (Bjerke et al. 2006), for example.

    On the other hand, one can again be more positive and

    revisit Millers (1987, 192) object in consumption and

    examine what second home consumption does provide. In

    Tuulenties (2007, 295) words, Everyday life and the whole

    lifespan are narrated when speaking of the second home ;

    then what more can be read from this story? Williams & Van

    Patten (2006, 33) give us an introductory cue or clue:

    Globalization appears to have given mobility and rooted-

    ness new meaning, paradoxically both by empowering

    individuals to create multicentred identities and simulta-neouslyimploring them to seek out and protect what remains

    of the authentic that modernity makes so elusive (my

    emphasis).

    Reading still more differently: a line of flight criticalperspective

    [A]line of flight does not entail denouncing the territory but

    betraying it: bringing into disclosure an ingredient that both

    belongs to the territory and connects with an outside against

    which this territory protects itself. Such an outside is not an

    absolute one that would transcend the territory and allow it

    to be defined by what it refuses or protects itself against.

    Furthermore, the outside of the territory and the definition of

    this outside as dangerous were produced together with the

    territorial refrain (ritournelle), shaping both the inside and

    what is kept outside. Correlatively, there is no line of flight

    that could act as a voie royale, there is no definitive flight, no

    model others would have to follow. (Stengers 2008, 42)

    Inspired by Stengerss complex exposition, in this section I

    argue that second home consumption can be read differently

    as a form of line of flight (Deleuze & Guattari 1987) that

    betraysthe previous dynamic heterolocalist reading. It does

    this through unsettling its functionalist (re)integration of the

    geographical selfthe home deferred thus becomes central

    in part through returning to some of the escapist and

    tradition aspects of the established readings. To get to this

    new alliance, the present article considers representational

    and then more-than-representational elements of specifically

    rural second home consumption.9

    I have already suggested that the second home typically

    represents a different everyday life experience than that

    obtained at the primary home. Whilst, as noted above,

    recent developments in second home production and con-

    sumption may be undermining the subsequently experienced

    reality of these negations of everyday life, an imagined

    vacation from modernity clearly retains broad appeal. This

    in itself, again following Lefebvre on leisure, may be seen

    as a dissenting commentary on the everyday, part of

    Holloways (2002) scream, with its represented space of

    critical difference.

    On top of this sense of critical differentiation represented

    by the second home, the rural location is also far from

    incidental. With everyday life now largely urban, the rural

    represents not just the Other of the city but also an Other of

    everyday life generally. Idyllic rural representations, of which

    Bell (2006, 150) recognises three ideal types, namely the

    pastoral (farmscapes), the natural (wildscapes) and the

    sporting (adventurescapes) position rural places as

    relaxed and relaxing, scenic yet human scale, organic and

    natural, authentic and rooted, and all-in-all external to or

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    otherwise distanced from modern society (Short 1991;

    Baylina & Berg 2010). Moreover, as Bunce (2003, 15)

    suggests: the values that sustain the rural idyll speak of a

    profound and human need for connection with land, nature

    and community, with these latter three aspects all having

    some grounding within material rural reality (Halfacree in

    press, b). The representational association between rural and

    nature seems especially important, not least given the latter sassociation with building communities and traditions that

    provide an enormously significant sense of meaning and

    value in societies struggling to break free from the modern

    world (Macnaghten & Urry 1998, 4). As naturalist Richard

    Mabey (2005, 19) succinctly expresses it: We constantly

    refer back to the natural world to try to discover who we

    are.

    Besides the representation of the rural second home

    speaking of a different everyday reality a heterotopia to

    use Foucaults (1986) celebrated expression attention must

    be given to how and the extent to which this difference is

    actually experienced. Indeed, if second homes are presented

    as heterotopic places (Tuulentie 2006), then such an

    examination is not only desirable but essential, sinceheterotopic places are effectively enacted utopia (Foucault

    1986, 24) and not solely imagined (utopic).

    First, it must be noted that whether or not differences

    represented by a rural second home are actually experienced

    is highly variable. This is expressed, for example, by the

    already noted convergence of activities and behaviours

    within primary and secondary homes, often making strong

    distinctions between the two conceptually difficult. None-

    theless, and implicit in their continued and growing appeal,

    it is also clear that many people do obtain much of what

    they anticipate through second home consumption. Studies

    generally concur with Stedman (2006, 142) that second

    homes hardly appear to be second (see also Rolshoven

    2007). Thus, Garvey (2008, 218

    219) heralds the cabins

    place in providingrupturein a life otherwise characterised by

    routine and integration. . .in breaking the routineof modern

    living, individuals are evaluating the present in different

    ways (my emphases). Note here how the emphasised terms

    hark back to the escape idea of second home consumption

    more than the more integrative and functionalist dynamic

    localism interpretation.

    It is not just the degree of congruence between represented

    and experienced, however, that may be critical to the

    success(or not) of second home consumption. Once again,

    the rural location appears critical. As already suggested, the

    association between representations of rural and land,

    nature and community appears especially powerful within

    the appeal and consumption of the rural second home (e.g.

    see Abram 2007 on the sustained link between hytter and

    friluftsliv). This association is enhanced by recognising that

    the rural is not just experienced through representations but

    also more-than-representationally.

    By drawing attention to the more-than-representational, it

    is argued that rurality should not be treated as [a] mere

    discursive construct . . . [a] product . . . of a mind devoid of

    corporeality . . . [since this] is untenable for one reason: we

    think, and thus we socially construct, with our bodies

    (Carolan 2008, 408). The rural is not a passive preformed

    surface(Ingold 2008, 1802), as much of how people know it

    comes from their sensing bodies being within it (Casey 2001;

    Wylie 2003). Particular attention is drawn to affective

    aspects of rurality (Halfacree in press, b), or the feelings,

    emotions, and actions brought about through engagement

    with the materiality of rural places (Blackman & Venn

    2010).

    Affective dimensions appear to be of considerable sig-nificance within second home consumption (Williams & Van

    Patten 2006), as is the case with places of attraction

    generally (Urry 2007, 253). For example, through a focus

    on the restorative and affective benefits of Norwegian cabin

    life, Bjerke et al. (2006) drew out the mental and emotional

    importance of experiences of nature, and the role played by

    such affectively imbued concepts as fascination. As these

    authors note, natures restorative potential is widely

    acknowledged (e.g. Hartig et al. 1996). It also features

    strongly within so-calledtherapeutic landscapes(Lea 2008)

    and in place attachment (Lewicka 2010), such that an

    element of the unwinding that typically accompanies

    second home consumption surely relates to affective experi-

    ences of inhabitation (Ingold 2008). Through the ruralsecond home place, the body of the second home consumer

    both bears the traces of the places it has known (Casey

    2001, 688) including the urban primary home place of

    everyday life andgoes out to meet that place, facilitating a

    coming in of places into the body (Casey 2001, 688).

    Through a radical reading for difference of the represen-

    tational and more-than-representational dimensions of rural

    second home consumption, this ongoing practice can be

    interpreted as inscribing a metaphorical life raft(Halfacree

    2010). The second home forms the nucleus of a heterotopic

    space from which critical engagement with a dysfunctional

    world can become grounded or emplaced. However, more

    than being solely a life-raft inscribed within the contours of

    a dynamic heterolocalist condition

    although it does work

    this way rural second home consumption also presents a

    line of flight (Stengers 2008) from everyday life. Second

    home consumption betrays everyday life, disclosing exis-

    tential inadequacies within the latter, not least around

    experiencing home, whilst being still grounded within it.

    Rurality, both representational and more-than-representa-

    tional, appears central to this critical expression. Second

    home consumption seeks connection with a more natural,

    grounded outside or experience of home that mainstream

    everyday life undermines and evicts yet paradoxically also

    seeks to re-engage through promoting existentially compen-

    satory consumption practices, including those associated

    with second homes.

    From the line of flight interpretation, second home

    consumption is less an attempt to gain a solid partner in

    a fluid worldthan an attempt to temporarily disengage from

    a deficient mainstream everyday life, albeit a life that the

    consumer nonetheless remains part of and which even

    facilitates this same critical consumption practice. Further-

    more, whilst second home consumption can thus be inter-

    preted as both escapist and complementary, it can also be

    seen to maintain a sustained critical stance, as I suggest that

    neither escape nor existential completion are ever conclu-

    sively attained. It is within this sustained critical perspective

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