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    +NAME: Megan Voegele

    HOMEWORK ASSIGNMENT

    Please complete the following questionnaire and return via email before our session on August 26th. Thank you!

    Q1 How many days during an average week, do you, yourself, usually use each of the following products, if at all?(X ONE BOX FOR EACH PRODUCT, SO WHEN YOU HAVE FINISHED, THERE SHOULD BE ONE X IN EACH ROW.)

    7

    Days A

    Week

    5-6

    Days A

    Week

    3-4 Days

    A Week

    1-2

    Days A

    Week

    Less Than Once

    A Week, But

    More Than

    Once A Month

    Once A

    Month Or

    Less

    Tried, But

    Do Not Use

    Regularly

    Never

    Tried

    Facial foundation makeup.........................X 1 2 3 4 5 6 7 8 (321)Facial powder........................................... 1 2 3 4 5 6 X 7 8 (322)Concealer..................................................X 1 2 3 4 5 6 7 8 (324)Blush.........................................................X 1 2 3 4 5 6 7 8 (325)

    Bronzer/Highlighter..................................X 1 2 3 4 5 6 7 8 (326)

    Mascara.................................................... 1 X 2 3 4 5 6 7 8 (327)Eye shadow............................................... 1 2 X 3 4 5 6 7 8 (328)

    Lipstick..................................................... 1 2 X 3 4 5 6 7 8 (332)Lip gloss................................................... 1 2 3 4 X 5 6 7 8 (333)Lip balm...................................................X 1 2 3 4 5 6 7 8 (334)

    Q2. Which of the following words below describe the desired look you want from your cosmetics for yourEVERYDAY LOOK? (Select

    all that apply)

    Desired Look for EVERYDAY

    (X ALL THAT APPLY)

    Striking....................................................... 1

    Radiant....................................................... X 2Sexy........................................................... 3

    Head-turning.............................................. 4

    Trendy

    ................................................................

    ................................................................

    ................................................................ 5

    Glamorous.................................................. 6

    Dramatic..................................................... 7

    Sophisticated.............................................. X 8

    Edgy........................................................... 9

    Classic........................................................ 0

    Stylish........................................................ X 1Feminine.................................................... X 2

    + 1 +

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    Professional................................................ 3

    Natural/Healthy.......................................... X 4

    Other(PLEASE SPECIFY): 5

    Now Wed Like To Know A Little About Your Facial Features.

    Q3. Please indicate how satisfied you are currently with your overall look naturally (without putting on make-up). (X ONE BOX)

    Completely Satisfied 1Satisfied X 2

    Neither Satisfied nor Dissatisfied 3Dissatisfied 4

    Completely Dissatisfied 5

    Q4. How much, if at all, are you concerned or bothered by the visible signs of aging on your face, such as fine lines, wrinkles, age spots, uneven

    skin tone or rough skin texture each of the following conditions? (X ONE BOX)

    I Am Very Concerned/Bothered By This 1

    I Am Somewhat Concerned/ Bothered By This 2I Am Not At All Concerned/ Bothered By This 3

    I Do Not Have This X 4Now Wed Like Your Opinion Of Cosmetics In General.

    Q5. Please indicate how much you agree or disagree with each of the following statements.(X ONE BOX FOR EACH STATEMENT, SO WHEN YOU HAVE FINISHED, THERE SHOULD BE ONE X IN EACH

    ROW.)

    Strongly

    Agree Agree

    Neither Agree

    Nor Disagree Disagree

    Strongly

    Disagree

    I dont enjoy applying cosmetics, but I feel uncomfortable without

    them

    ...................................................................................................... 1 2 3 X 4 5I feel naked without my cosmetics.................................................... 1 X 2 3 4 5Make-up is fun for me...................................................................... 1 X 2 3 4 5I am willing to spend extra money to get my desired cosmetic look. 1 X 2 3 4 5

    Q6. Thinking about how you usually shop forcosmetics,please indicate how you shop forcosmetics. (X ONE BOX)

    Always Frequently Occasionally Rarely Never

    When I shop for cosmetics, I splurge and spend

    more than I intended............................................................ 1 2 X 3 4 5

    Now We Would Like to Know About the Cosmetics Products That You Use.

    Q7. Thinking about your FOUNDATION MAKEUP, on the grid below please mark with an X ALL the brands of FOUNDATION MAKEUP

    that you, yourself, have used in the past SIX MONTHS.

    I have used the following brands of FOUNDATION

    in the past 6 months:

    Boots

    Cover Girl

    LOreal X

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    Max Factor

    Maybelline X

    Neutrogena

    Physicians Formula

    Revlon

    Sonia Kashuk

    Wet n Wild

    Clinique

    Christian Dior

    Elizabeth Arden

    Estee Lauder

    Lancome

    MAC

    Origins

    Avon

    Mary Kay

    Other (Please specify___Almay_______________) X

    I have NOT used foundation inthe past 6 months

    Q8. Thinking about your FOUNDATION MAKEUP, on the grid below please mark with an X ALL the brands of FOUNDATION MAKEUP that

    you, yourself, have used MOST OFTEN in the past SIX MONTHS.

    I have used the following brands of FOUNDATION

    MOST OFTEN in the past 6 months:

    Boots

    Cover Girl

    LOreal

    Max Factor

    Maybelline X

    Neutrogena

    Physicians Formula

    Revlon

    Sonia Kashuk

    Wet n Wild

    Clinique

    Christian Dior

    Elizabeth Arden

    Estee LauderLancome

    MAC

    Origins

    Avon

    Mary Kay

    Other (Please specify

    ________Almay__________)X

    I have NOT used foundation in

    the past 6 months

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    + +

    Q9. Thinking about your EYE SHADOW MAKEUP, on the grid below please mark with an X ALL the brands of EYE SHADOW MAKEUP tha

    you, yourself, have used in the past SIX MONTHS.

    I have used the following brands of EYE

    SHADOW MAKEUP in the past 6 months:

    Boots

    Cover Girl X

    LOreal X

    Max Factor

    Maybelline

    Neutrogena

    Physicians Formula

    Revlon

    Sonia Kashuk

    Wet n Wild

    Clinique

    Christian Dior

    Elizabeth Arden

    Estee Lauder

    Lancome

    MAC

    Origins

    Avon

    Mary Kay

    Other (Please specify__________________)

    I have NOT used

    foundation in the past 6months

    Q10. Thinking about your EYE SHADOW MAKEUP, on the grid below please mark with an X ALL the brands of EYE SHADOW MAKEUP

    that you, yourself, have used MOST OFTEN in the past SIX MONTHS.

    I have used the following brands of EYE

    SHADOW MAKEUP MOST OFTEN in the

    past 6 months:

    Boots

    Cover Girl X

    LOreal X

    Max FactorMaybelline

    Neutrogena

    Physicians Formula

    Revlon

    Sonia Kashuk

    Wet n Wild

    Clinique

    Christian Dior

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    Elizabeth Arden

    Estee Lauder

    Lancome

    MAC

    Origins

    Avon

    Mary Kay

    Other (Please specify

    __________________)

    I have NOT used

    foundation in the past 6

    months

    Q11. Thinking about your LIPSTICK/LIP GLOSS, on the grid below please mark with an X ALL the brands of LIPSTICK/LIP GLOSS that you,

    yourself, have used in the past SIX MONTHS.

    I have used the following brands of

    LIPSTICK/LIP GLOSS in the past 6 months:

    Boots

    Cover Girl

    LOreal

    Max Factor

    Maybelline X

    Neutrogena

    Physicians Formula

    Revlon X

    Sonia Kashuk

    Wet n Wild

    Clinique

    Christian Dior

    Elizabeth Arden

    Estee Lauder

    Lancome

    MAC

    Origins

    Avon

    Mary Kay

    Other (Please specify

    __________________)

    I have NOT used

    foundation in the past 6months

    Q12. Thinking about your LIPSTICK/LIP GLOSS, on the grid below please mark with an X ALL the brands of LIPSTICK/LIP GLOSS that you,

    yourself, have used MOST OFTEN in the past SIX MONTHS.

    I have used the following brands of

    LIPSTICK/LIP GLOSS MOST OFTEN in the

    past 6 months:

    Boots

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    + +Cover Girl

    LOreal

    Max Factor

    Maybelline X

    Neutrogena

    Physicians Formula

    Revlon X

    Sonia Kashuk

    Wet n Wild

    Clinique

    Christian Dior

    Elizabeth Arden

    Estee Lauder

    Lancome

    MAC

    Origins

    AvonMary Kay

    Other (Please specify

    __________________)

    I have NOT used

    foundation in the past 6

    months

    Q13. Thinking about your BLUSH, on the grid below please mark with an X ALL the brands of BLUSH that you, yourself, have used in the

    past SIX MONTHS.

    I have used the following brands ofBLUSH in

    the past 6 months:

    Boots

    Cover Girl

    LOreal

    Max Factor

    Maybelline

    Neutrogena

    Physicians Formula X

    Revlon

    Sonia Kashuk

    Wet n Wild

    CliniqueChristian Dior

    Elizabeth Arden

    Estee Lauder

    Lancome

    MAC

    Origins

    Avon

    Mary Kay X

    Other (Please specify

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    __________________)

    I have NOT used

    foundation in the past 6

    months

    Q14. Thinking about your BLUSH, on the grid below please mark with an X ALL the brands of BLUSH that you, yourself, have used MOST

    OFTEN in the past SIX MONTHS.

    I have used the following brands ofBLUSH

    MOST OFTEN in the past 6 months:

    Boots

    Cover Girl

    LOreal

    Max Factor

    Maybelline

    Neutrogena

    Physicians Formula X

    Revlon

    Sonia Kashuk

    Wet n Wild

    Clinique

    Christian Dior

    Elizabeth Arden

    Estee Lauder

    Lancome

    MAC

    Origins

    Avon

    Mary KayOther (Please specify

    __________________)

    I have NOT used

    foundation in the past 6months

    Q15. Thinking about your EYE LINER, on the grid below please mark with an X ALL the brands of EYE LINER that you, yourself, have used

    in the past SIX MONTHS.

    I have used the following brands ofEYE LINER

    in the past 6 months:

    Boots

    Cover Girl X

    LOreal

    Max Factor

    Maybelline

    Neutrogena

    Physicians Formula

    Revlon

    Sonia Kashuk

    Wet n Wild

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    + +Clinique

    Christian Dior

    Elizabeth Arden

    Estee Lauder

    Lancome

    MAC

    Origins

    Avon

    Mary Kay

    Other (Please specify

    __________________)

    I have NOT used

    foundation in the past 6

    months

    Q16. Thinking about your EYE LINER, on the grid below please mark with an X ALL the brands of EYE LINER that you, yourself, have used

    MOST OFTEN in the past SIX MONTHS.

    I have used the following brands ofEYE LINER

    MOST OFTEN in the past 6 months:

    Boots

    Cover Girl X

    LOreal

    Max Factor

    Maybelline

    Neutrogena

    Physicians Formula

    Revlon

    Sonia Kashuk

    Wet n Wild

    Clinique

    Christian Dior

    Elizabeth Arden

    Estee Lauder

    Lancome

    MAC

    Origins

    Avon

    Mary Kay

    Other (Please specify__________________)

    I have NOT used

    foundation in the past 6

    months

    Q17. Thinking about your MASCARA, on the grid below please mark with an X ALL the brands of MASCARA that you, yourself, have used

    in the past SIX MONTHS.

    I have used the following brands ofMASCARA

    in the past 6 months:

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    Boots

    Cover Girl X

    LOreal

    Max Factor

    Maybelline

    Neutrogena

    Physicians Formula

    Revlon

    Sonia Kashuk

    Wet n Wild

    Clinique

    Christian Dior

    Elizabeth Arden

    Estee Lauder

    Lancome

    MAC

    OriginsAvon

    Mary Kay

    Other (Please specify

    __________________)

    I have NOT used

    foundation in the past 6months

    Q18. Thinking about your MASCARA, on the grid below please mark with an X ALL the brands of MASCARA that you, yourself, have used

    MOST OFTEN in the past SIX MONTHS.

    I have used the following brands ofMASCARAMOST OFTEN in the past 6 months:

    Boots

    Cover Girl X

    LOreal

    Max Factor

    Maybelline

    Neutrogena

    Physicians Formula

    Revlon

    Sonia Kashuk

    Wet n WildClinique

    Christian Dior

    Elizabeth Arden

    Estee Lauder

    Lancome

    MAC

    Origins

    Avon

    Mary Kay

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    + +Other (Please specify

    __________________)

    I have NOT used

    foundation in the past 6

    months

    Q19. For each brand below, please choose the ONE phrase that comes closest to how you feel about the brand overall:(X ONE BOX FOR EACH BRAND, SO WHEN YOU HAVE FINISHED, THERE SHOULD BE ONE X IN EACH COLUMN.)

    LOreal Maybelline Max Factor Boots CoverGir

    l

    Revlon

    1. The only brand I would ever choose to

    buy

    2. One of a few brands I prefer to buy X X X

    3. I might buy under certain

    circumstances, but not a preferred brand

    X

    4. I would consider buying it in the future

    5. Ive heard of this brand but dont

    know much about it

    X

    6. Ive never heard of this brand X7. Ive heard of it but would never buy

    this brand

    Now Wed Like To Know A Little About The Colors You Like to Wear and Your Desired End Look

    Q20. Thinking about the eye pictures that are shown below, which picture most resembles how you would

    ideally like your lashes to look after applying mascara? (SELECT ONLY ONE)

    R1

    R2

    R3

    R4

    R5X R6

    R7

    None of the above

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    Q21. Which shade of foundation, if any, would you be willing to wear during the spring/summer months? Please select the shade you

    would prefer. (SELECT ONLY ONE.)

    01

    X 02

    03

    04

    05

    06

    07

    08

    None of these

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    + +Q22. Which shade oflipstick, if any, would you be willing to wear during the spring/summermonths? Please select your shade

    preference. (SELECT ONLY ONE)

    41

    X 42

    43

    44

    45

    46

    47

    48

    49

    None of these

    Q23. Please view the shade group pictures. Considering all the lip products you buy, which groups best represent the shades you

    would use? (SELECT ALL THAT APPLY)

    S1

    X S2

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    S3

    S4

    S5

    X S6

    S7

    Q24. Which ONE shade group best represents what you would use MOST often? (SELECT ONLY ONE)

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    + + S1

    S2

    S3

    S4

    S5

    X S6

    S7

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    Q25. Please view the lip images. Considering all the lip products you buy, which images best represent the level of shine youwould want? (SELECT ALL THAT APPLY) SH1, SH2, SH5

    Q26. Please view the shade group pictures. Considering all the eye shadows you buy, which groups best represent the shades you

    would use? (SELECT ALL THAT APPLY) ES1, ES3

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    + +

    Q27. Which ONE shade group best represents what you would use MOST often? (SELECT ONLY ONE) ES3

    + WW5BA470-1 01 02 16 +

    ES 1

    ES 4

    ES 2

    ES 3

    ES 1

    ES 4

    ES 2

    ES 3