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Group membersAnkur srivastava (a-5896)

Munmun prasad (a-5967)

Pratik Sharma (a-5969)

Anil kalher (a-6082)

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OverviewIntroduction of MIS

Case study of Maruti Suzuki Car Sale Process

FlowchartRecommendations

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Introduction

MANAGEMENT INFORMATION SYSTEMS

y MIS uses information contained in TPS and process themby generating summary reports of information formanagers to plan and control operation. These are mainly information reporting systems.

y Also called Operations Support Systems.

y Needs of Low to Middle Level Management.

y Contains information such as budgeted figures, previous year figures, year to datefigures, variances etc.

y Info to study the actual performance against the plannedperformance.

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Important pointsIntegration & Streamlining of business

processes

Process adherence

Structuring, storage & retrieval of

data.

Instant generation of Business analysis

report, MIS control/monitoring.

Man and machine

Support operations, management and

decision making

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Role of MIS

Collection of

Appropriate data

processed

Appropriate

destination

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MARUTI SUZUKIStarted as Joint Venture of Indian govt. and Japan's

Suzuki

53% Market share in Indian Cars.

5 Million cars running on road.

Cars manufactured and sold-Maruti 800

Maruti ZenMaruti AltoMaruti Swift and so on

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Sale process of Maruti Suzuki

Maruti Suzuki sell its car through showroom acrossIndia.

Apart from selling car it also provide services facility toits car owner like Insurance, Finance, Exchange, True Value, Driving School

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W hat are the steps taken by Maruti to sell its car to thecustomer ?

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Team forming

There are 7 to 8 teams. Every team has one leader and 5 members.

i.e. A1 Maruti 800 A2 Alto, Zen and W agon R A3 Esteem , Baleno

Corporate Team tie-ups with Big companies,

Govt. depts. Teams for Banks for employees of different

banks and foreign banks

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Sources of customery The customers normally

come by 3 sources-

source

Walk-in

ReferenceTelephone

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The DSE collects customers

1. Name

2. Contact Number3. Address.

4. Car Interested

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Customer identificationIdentification of customer is done according to-

Usage

Requirement

Repayment option

Year of repayment

Middle class,

C.E.O etc

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Customer Interaction Systemy All data collected by the agent is processed in a system

called C.I.S.

y All daily inquires are feed in the system

y Appointments are taken accordingly

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Whether trade or cash discounts

are given or not ?

y Discounts are offered only by the company

y Individual show room owners are not allowed to givediscounts

y

Mystery shopping

y Fine- 500000-100000

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Sale takes place

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Work done after saley After every sale the company representatives

contacts the customer within 48 hours for POSTSALES FOLLO W UP

y

The company takes feedback about the location,the DSE behavior ,etc

y After 15 days Maruti Udyog Ltd calls up customerfor feedback.

y Follow-up call & Reminder for Service

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Dealer Management System

y All the data collected by the various dealer, showrooms

is processed in D.M.S.

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showrooms

Dealers

collection Data processed D.M.S

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Recommendation

y Two w ay flow of i f or ation.

y Touris , Hos itality, .y I T K TI .

y ata ase f or f uture contact.

y rizes f or f uture fee ac .

y Tea f or rural eople.

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T AN S

&FEEDBAC

Documents

maruti 007