Midterm Output.pptx

8/22/2019 Midterm Output.pptx

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Midterm OutputTourism Planning and Development

Prepared by:

Alfelor, Steven John

Bacar, Somal

Dela Cruz, Joselle May

Domingo, Henrico

Subia, Vianca

Manalili, Fyke Cedric


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Majayjay, Laguna


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I. Resource Analysis


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Map

location

Natural

Resources


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Map location

Natural Resources

Taytay Falls Barangay Taytay

Classification: Taytay Falls is considered both regional and local butthe place focuses more on the host community.

Capacity - According to the head tourism officer of the municipality,there is no capacity for as long as there are tourists, there is a way toaccommodate all of them.

Dalitiwan River Barangay Ilayang Banga

Classification: Dalitiwan Resort is classified as regional because it is aprivate property. They are more concerned with the tourists thanlocal residents because of the profit they are receiving.

Capacity: the carrying capacity of the place is approximately 150-300

visitors. The following destinations are classified as local because these

places are not still under development and visited by the localresidents only. Although these places have the potential, they arestill not available for tourists due to lack of accommodations andfacilities for visitors.


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Map location

Natural Resources

Maimipis River Barangay Panglan

Panalaban Falls Barangay Panalaban

Dalitiwan River Barangay Ilayang Banga

Botocan Falls Barangay Botocan

Makahuyong Falls Barangay Piit

Malinaw River Barangay Rizal


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Map location

Historical and Cultural Resources


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Map location

Historical and Cultural Resources

Nuestra Senora de Portis Barangay Suba

Classification: Nuestra Senora de Portis is classified as local;

the chapel is not big enough to accommodate an enormous

number of tourists.

St. Gregory the Great Parish Church Barangay Sta. Catalina

Classification: The church is classified as regional because it

can be visited by local and tourists from other places. The

church is one of the oldest churches found in the Philippines;

it is mainly the reason why it is visited by tourists includingforeign visitors.


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Map

location

Tourist

operationand

facilities


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Map location

Tourist operation and facilities

Scenic view Resort Ilayang Banga

Classification Scenic View Resort is a local attraction. It is just asmall piece of land converted into a small resort and is located in asmall barangay which only has a population of 955 residentsrecorded in 2007. This ultimately is classified as a local attractionbecause it can only support local dwellers.

Capacity Carrying capacity of Scenic View Resort is estimated at100 200 visitors only.

Conejos Resort Barangay Oobi

Classification Conejos Resort is also a local attraction with 2swimming pools and is not a high class allure, it can support onlylocal residents.

Capacity with an estimation of 100-150 people.

Carayan Resort Barangay Panglan

Classification Carayan Resort is located at the heart of Majayjaynear the foothills of Mt. Banahaw. This is classified as a localattraction because it can only provide service to local residents.


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Map

location

SupportServices


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Map location

Support Services Hydro-electric plant Barangay Botocan

Rural bank Barangay Sta. Catalina


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Map

location

Humanresource


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Map location

Human resource

San Miguel Poblacion has the highest population of all the

barangays in Majayjay, Laguna.


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Capacity of tourist


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According to the head officer of tourism in majayjay there is no

limit in capacity of tourist. As long as there are tourist they willreceived tourist. Taytay falls received around 65,000 last 2011. Most

number of tourists is during the month of April and May. St.

Gregory the Great Parish received most number of tourists during

the time of holy week.


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Classification

(international, national,local, regional, and local)

why?


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The head officer of Majayjay Tourism Office is honest that state oftheir tourism industry is intended only for local and regional. She

said that their facilities were not able to get the standard of a

national and international destination.


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St. Gregory the Great parish is one

of the oldest churches in Laguna.

The church was built in 1575. It hasa giant antique bell reputed to be

the oldest in the country. This

destination gain tourist most

probably during holy week. Mosttourists came from Laguna. The

officer told us that the church is one

of the destination that Majayjay can

be proud of. She said when you say

Majayjay first thing you come in

your mind is the church and the

falls.


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TayTay Falls it is located at barangay Gagalot and barangay Taytay. The falls is

managed by barangay Taytay. They collect 20php. 5php for the government, 5php

for the protectors or the maintenance. There is no tourist capacity and no time limit

for stay. Barangay officials make a way to provide a space for the multiplyingnumber of tourist. They were smart because they can give competent service even if

they are fully loaded.


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II. Activity Analysis


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Activity Analysis

Most of the activities done in Majayjay is farming, swimming

and trekking. Majayjay as major eco-cultural tourist

destination and more on agricultural.

There are also festivals celebrated by the municipality. March

12 is the feast of St. Gregory the Great, September 1 they doparade of the whole barangay in Majayjay, and October 2 is

Majayjay day. Majayjay is established on 1571 and this year

they will celebrate their 443 years.


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Swimming because Majayjay is rich in natural resources. They have 4 or 5 falls

and lot of resorts. One of their bestselling place where to swim is Taytay falls.

This can be found in barangay taytay and barangay gagalo. But there are resorts

that you can also swim. Like Varayan resort in barangay Sailangang Bange,

Dalitiwan resort in barangay Ilayangbanga.


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Activity Analysis

Farming is one of the sources of income in the municipality.

They were surrounded by the rice fields and other place to

plant. Like, Costalies Farm it is an organic farm.


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Trekking because its nearby

Mount Makiling


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Market Analysis


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A. Bargaining Power of Tourist

We asked one of the souvenir vendors in Taytay Falls Kuya

sino madalas tumatawad sa inyo? Gaano katas yung gusto

nilang ibawas? Then the vendor said, most of the time

students are asking for a lower price. When they are asking

they will say kuya tawad naman, estudyante naman kame e.then most of the time students wants a 30% discount for the

price.


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B. Bargaining Power of Supplier

According to the souvenir vendor, he gets the materials in

different provinces like Cebu, Batangas, and Laguna. Then he

is the one who makes and produces the souvenirs like key

chains, pipes, necklaces and more.


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C. Rivalry of the direct competitors

Taytay falls vs. Dalitiwan Resort

Taytay falls is cheaper because it is government owned while

Dalitiwan Resort is a private property.

Taytay Falls vs. Pagsanjan Falls

Aside from Taytay Falls, Pagsanjan Falls is also one of the most

visited natural attractions in Laguna. Pagsanjan Falls is more

accessible than Taytay Falls therefore it is considered as a

competitor of Taytay Falls.


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D. Threat of Substitute or

Alternative Destination

The substitute destination will be the municipality of

Pagsanjan. This will be the biggest and the most efficient

substitute destination of Majayjay. The famous Pagsanjan falls

can be found here thats why it became an alternative

destination for Taytay known for Taytay Falls. But in terms ofthe church or in heritage site Majayjay can be on top because

of the well-known St. Gregory the Great Parish Church. It is

one of the oldest churches in the Philippines. It has a

remarkable history because it was rebuilt three times due to

fire accident. The church has remained sturdy since the late16th century regardless of the renovations happened.


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E. Threat of New Entrants

Rural bank vs. other bank (high)

There can be a threat of new entrance in terms of the support

services in the municipality. There is only one rural bank found

in the place, so if ever there is a new bank established in the

place, it will definitely be a big help to the locals.

Documents

Midterm Output.pptx