2. Bakery 3. Before I Entered the store.. Does the store draw
you in? If so how ? Yes the store draws me in due to the smell of
the bakery products specially the shawarma. Is the door open or
closed? It is closed How does this make you feel? It makes me feel
good. I dont like shops having doors open all the time. 4. Before I
Entered the store.. How big is the sign lettering and in what font?
It says Ayaans Bakerswritten in big English font.That lights up
during the night. What does it tell youabout the store? It tells me
that the shopsells bakery products 5. Environment What is the color
scheme of thestore? How does this affect you? The color scheme is
yellowish.Which gives a soothing affectduring winters. What type of
the floor does the store have? The floor has tiles whichlooks
beautiful and clean. 6. Environment How high is the ceiling? The
ceiling is almost 13 ft high.It gives a good look to store. How
brightly lit the store is ? The store is filled with lights.Every
eatable is easily visibleto customers. How loud is the environment?
The environment is not at allloud and is peaceful. 7. Environment
Does the store have a distinctsmell? Yeah the store has a
distinctsmell of different eatables. Where is the cash
registerlocated? The cash register is locatedat the center of the
shop asshown in image. How visible is the store security? The
security is not visible.There are hidden cameras. 8. Environment
How long do you want to stay in the shop? There are a lot of good
eatablesso I want to stay here forever. Does the environment
influence the perceived value of merchandise? Yes it does. 9.
Personal How long does it take before a salesman initiates contact?
The sales person contactsalmost immediately. Does the salesman
treat different customers differently? No, the sale man treats
everycustomer in a similar manner. What is the ratio of sales
person to customers? There are 3 sales person. Andcustomers come in
differentnumbers but are managed easily 10. Personal What age and
gender are the employees? They are all male and around25-30 years
old. Do the sale person have uniform? There is no particular
uniform. Do the sales people match the stores image? No they dont.
11. Products What is the first product you notice? The first
product I notice are thethings placed in the displayingshelf. How
are the products arranged? Products are arranged byfunction. What
products are at eye level? Products that are expensive yettasty are
at eye level. 12. Products Are prices of products easy to find?
Yes, there is a list given of eachproduct that is offered. Onecan
find the price in it withoutany problem Are there impulse items
near the cash register? Yes there are impulse items nearthe cash
register. 13. Customers Are customers alone or with someone else?
Rarely a customer is alone. Butmost of the times they come ingroups
(friends, family etc) What is the average age and gender of
customers? Its very dynamic. But mostly Inoticed that youngster
were ina greater number. And the maleoutnumbered females. 14.
Customers How long do they stay in the shop? They stay for 10-15
mins onaverage. Do customers touch the products? Is this
encouraged? Customers can touch someproducts placed in the
fridgeshown. But most products cannot be touched. It is
encouragedthough. 15. Customers Do customers appear to be on a
mission or are they browsing? Mostly they are just browsing. What
percent of customers purchase the product in store? Roughly 98% of
people leaveshop after buying something.There were very few cases
ofcustomer leaving emptyhanded. 16. General Store 17. Before I
Entered the store.. Does the store draw you in? If so how ? No the
store doesnt draw me in unless I have to get something from it. Is
the door open or closed? The door is open How does this make you
feel? It makes me feel bad. I like shops with closed doors. 18.
Before I Entered the store.. How big is the sign letteringand in
what font? It says C-martwritten in big English font.That lights up
duringthe night. What does it tell youabout the store? It tells me
that the shopis some sort of generalstore. 19. Environment What is
the color scheme of thestore? How does this affect you? The color
scheme is white.It makes everything bright andclear. I like it.
What type of the floor does the store have? The floor has big tiles
whichlooks beautiful and clean. 20. Environment How high is the
ceiling? The ceiling is almost 15 ft high.It gives a good look to
store. How brightly lit the store is ? The store is filled with
lights.Each product is easily visible. How loud is the environment?
The environment is noisydue to the rush of customers. 21.
Environment Does the store have a distinct smell? No the store does
not havea distinct smell. Where is the cash register located? Two
cash registers are locatedright at the exit of the store.. How
visible is the store security? There is a guard inside the
shop.There are also hidden cameras. 22. Environment How long do you
want to stay in the shop? I dont want to stay long in theshop due
to the noise. Does the environment influence the perceived value of
merchandise? Yes it does. 23. Personal How long does it take before
a salesman initiates contact? The sales person never contactsyou
unless you call him. Does the salesman treat different customers
differently? No, the sale man treats everycustomer in a similar
manner. What is the ratio of sales person to customers? There are 2
sales person. Thecustomers outnumber the salesperson. So one has to
wait in a queue. 24. Personal What age and gender are the
employees? One male. One female. The agesare around 22-25 Do the
sale person have uniform? There is no particular uniform. Do the
sales people match the stores image? Yes they do match the
storesimage. 25. Products What is the first product you notice? The
first product I notice are thebiscuits and chocolates. How are the
products arranged? Products are arranged accordingto their
function. What products are at eye level? Products at eye level
areSnacks, Chocolates, DairyProducts. 26. Products Are prices of
products easy to find? Yes, there is a list given of eachproduct
that is offered. Onecan find the price in it withoutany problem Are
there impulse items near the cash register? Yes there are impulse
items nearthe cash register. 27. Customers Are customers alone or
with someone else? Rarely a customer is alone. Butmost of the times
they come ingroups (friends, family etc) What is the average age
and gender of customers? Its very dynamic. But mostly Inoticed that
youngster were ina greater number. And the maleoutnumbered females.
28. Customers How long do they stay in the shop? They stay for
20-25 mins onaverage. Do customers touch the products? Is this
encouraged? Customers can touch each andevery product. 29.
Customers Do customers appear to be on a mission or are they
browsing? Customer appear to be on amission. What percent of
customers purchase the product in store? Almost 70% of customersbuy
something from thestore. 30. Barber Shop 31. Before I Entered the
store.. Does the store draw you in? If so how ? The store doesnt
draw me in. Is the door open or closed? The door is closed How does
this make you feel? It makes me feel good. 32. Before I Entered the
store.. How big is the sign letteringand in what font? It says
Cutting Saloonwritten in small English font. What does it tell
youabout the store? It tells me that the shopis about hair cutting.
33. Environment What is the color scheme of thestore? How does this
affect you? The color scheme is white.So that cutting could be
doneeasily. What type of the floor does the store have? The floor
has tiles. So that itseasy to clean the hair. 34. Environment How
high is the ceiling? The ceiling is almost 11 ft high.It makes the
lights closer sothat cutting is easy. How brightly lit the store is
? The store is very brightly lit. How loud is the environment? The
environment is calm. AndMusic is playing on the TV. 35. Environment
Does the store have a distinctsmell? The store has a smell of
differentaftershave bottles and shavingcream. Where is the cash
registerlocated? There is no cash register in theshop. Money is
handed over toperson directly. How visible is the store security?
There is no security in this shop. 36. Environment How long do you
want to stay in the shop? I dont want to stay long in theshop
because there is not muchto see. Does the environment influence the
perceived value of merchandise? Yes it does. 37. Personal How long
does it take before a salesman initiates contact? The salesman
makes contactafter a few minutes. Does the salesman treat different
customers differently? No, the sale man treats everycustomer in a
similar manner. What is the ratio of sales person to customers?
Sales person are 4 and customernumber is random. 38. Personal What
age and gender are the employees? All male employees. The agesare
around 24-30. Do the sale person have uniform? No uniform is
present 39. Products What is the first product younotice? I notice
different hair colorsdisplayed. How are the products arranged?
Products are arranged by thepriority of use. What products are at
eye level? Products at eye level are creams,lotions and
aftershaves. 40. Products Are prices of products easy to find? Yes.
There is a list of differentprices of different services. Are there
impulse items near the cash register? There is no cash register.
41. Customers Are customers alone or with someone else? Mostly the
customer is alone. What is the average age and gender of customers?
Average age of customer is 24.No females come in the shop. 42.
Customers How long do they stay in the shop? They stay for 30 mins
onaverage. Do customers touch the products? Is this encouraged?
Customers dont touch theproducts. 43. Customers Do customers appear
to be on a mission or are they browsing? Customer appear to be on
amission. What percent of customers purchase the product in store?
100% customers utilize theservices offered by the barber. 44.
Lessons This assignment help me learned many new things It showed
me that if I pay attention I can see things Inever saw before. I
can note small things that are not important tomany people and
improve them. Its all about how much attention you are ready topay.
And it will unfold a lot of opportunities for you. 45. The present
moment is filled with joy and happiness.If you are attentive, you
will see it.Thich Nhat Hanh
