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JEEV SEWA SANSTHAN GROUP OF INSTITUTIONS FOR WOMEN:

FACULTY OF MANAGEMENT

PGDM II SEMESTER SPECIAL EXAMINATION PAPER

April 2013

Research Methodology (C7)

Maximum marks: 30 Duration: 1 Hour

Note:Attempt all question, each carries equal marks. (10 Questions) 1 mark

1. The research design that diagnoses the problem and the solution is .a. Descriptiveb. Diagnosticc. Exploratoryd. Experimental

2. Is the logical and systematic planning and directing of a piece of research.a. Questionnaireb. Research designc. Research methodology.d. Layout.

3. Is a group of selected unit.a. Variableb. Samplec. Unitd. None4. Is a sampling procedure in which, the members of the population are first

assigned to strata or groups, on the basis of some characteristics and a simple random sample

is drawn from each stratum.

a. Systematic samplingb. Stratified random sampling.c. Simple samplingd. Cluster sampling.

5. describes the procedures of assigning numbers to various degrees of opinion,attitude and other concepts.

a. Scalingb. Hypothesisc. Samplingd. Questionnaires

6. is the mode of data collection.

PART - A

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a. Observationb. Interviewingc. Questionnaired. All the above.

7. is the one which is collected by the investigator himself for the purpose

of specific inquiry or study.

a.

Hypothesisb. Samplec. Primary datad. None of the above.

8. Research is grounded on the measurement of amount or quality.

a. Fundamentalb. Qualitativec. Quantitatived. Descriptive

9. A _____ is the failure to reject a false null hypothesis.

a. Type I errorb. Type II errorc. Type III errord. All of the above.

10. A is a specific statement of expected outcomes of an experiment.

a. Research hypothesisb. Designc. Error.d. Sample

Note:Attempt any 1 out of 8, all question carries equal mark. 2 Mark each

1. Define Research design?2. What is research problem? Define the necessity of identifying a research problem.3. Give the advantages of using primary data in research?4. Differentiate between the null and alternate hypothesis.5.

What is meant by type I and Type II error.6. What is the difference observed in the collection of primary and secondary data?

7. What is Chi- square test?8. Distinguish between significance level and confidence level?

Note:Attempt any 1 out of 5, all question carries equal mark. 8 Mark each

1.

Explain in detail the steps included in a research process.2. Explain the different types of Research.

PART C

PART B

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3. What is scaling? How many types of scales are there? Explain each type withexamples.

4. Describe the various types of sampling methods.5. The process of testing hypothesis requires the researcher to adopt several steps.

Discuss the steps of hypothesis testing.

Case Study 10 Marks

A new food joint is to be opened shortly in the city. The owner of the joint wants toknow the preferences and tastes of the localities before setting up the food joint. So he

hires a research agency to conduct a survey for him before the food joint becomes

functional.

I. Prepare a detailed questionnaire for the survey of the food joint.II. How will you analyze the data collected through this survey?

PART D