Sarasfinalppt 110425144030 Phpapp01.Ppt Naghma

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    PROJECT REPORT

    Submitted by:- CHIMAN PAL

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    History of Jaipur dairy:

    Organization structure:It is a state level apex cooperative organization.

    The federation has a 15 Board Of directors.Develops village milk cooperative network.

    The federation has chief executive designed as managingdirector.

    Registered

    Plant Commissioned

    April 1984

    Jaipur & Dausa

    25 DCSStarted With

    Coverage

    APS

    March 1975

    June 1981

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    License capacity -:6-7 LLPDInstall capacity -:2 LLPDCapacity of utilization -:100%There are 30 Bulk Milk Cooler in 28 area in Jaipurand its chilling power is75000 liters

    Covers over 1200 villagesCovers over 1200 villages

    Collects milk from milk Collects milk from milk producers members of producers members of over 1800 dairyover 1800 dairycooperative societiescooperative societies

    15 MT drying Capacity15 MT drying Capacity

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    PACKED MILK

    DOUBLE TONEDTONEDSTANDARDGOLD

    MILK PRODUCT

    CURDLASSIGHEEBUTTERCHHACH

    PANEERSHRIKHANDFLAVORED MILK ICE-CREAMRASGULLA

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    PACKING

    SEPARATING

    CHILLING

    PASTEURISATION

    CHILLING

    RAW MILK

    GOLD

    STANDARD

    TONED

    DTM

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    Marketing is a societal process bywhich individuals and group Obtainwhat they need and want throughcreating offering and freely exchangingproducts and services of values withothers.

    Jaipur Dairy sells its milk & milk products through a network of over4500 retail outlets spread over Jaipurcity and near by 50 towns. The retailersare the most important segments of

    Jaipur Dairy and are given all care andattention. They are regularly trained on

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    TO KNOW: Practical observation of industry. Analyze the structure and functional

    areas. Knowledge about cooperatives societies.

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    Awareness abuot Saras milk:

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    According to the analysis it has beenassessed that the people have more faithin SARAS.At present not a tough competitionbetween all these.Attract the consumers through therequality service and there supply servicesor some new attractive schemes etc.

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    A company should try to improve the relationwith the dealers.Should try to provide a good quality of milk tothe consumers.Easy availability of the to milk the consumers.A company should try to find the newconsumers attractive schemes in every two

    months.Advertisements should be cheap and attractive.

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    All the data and information had tobe collected within the limited days.accurate prediction was not possible

    The survey area was large and timewas limitedAlso there were huge constraintswhen it came to time as a one month

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