Transcript
  • 4950R0034950R0444950R0464950R0484950R0684970R037

  • COLD STONE CREAMERY

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    Cold Stone

  • Cold Stone

    Cold StoneCold Stone Creamery 198820061228

    Donald and SusanCold Stone

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  • Cold Stone

    mission &visiondaily purposekey success factorsbrand benefitscore values

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  • 04

  • 4C1.2. 3. 4.

    4P1. 2. 3. 4.

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  • SWOT

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  • SWOT-Strengths

    Cold Stone 15

  • SWOT-Weaknesses

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  • SWOT-Opportunities

    Cold Stone

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  • SWOT-Threats

    Haggen Dazs Haggen Dazs

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  • -

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    /

  • -

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    //

  • -()

    1. 2. 3. 4. CREAMERY TALK 1. 2. 3. 21

  • -()

    1. 2. 1. 2. 22

  • 23

  • Cold Stone

    24/

  • Customer

    1.Cold Stone

    2.Cold Stone

    06

  • Cost

    07

  • Convenience

    Cold Stone 08

  • Communication

    Cold Stone09

  • Product

    10

  • Price

    Cold Stone11

  • Promotion

    12

  • Place13


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