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1.2005
1.Philip K. & Gary A. (2010). Principles of Marketing , 13th
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1.imc33963010 20074P4C---2014/6/01
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2.20062014601
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3. - 2009
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4. 2014MBA2014601http://wiki.mbalib.com/zh-
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5. 20142014601
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6.McDonald's
Taiwan20142014601http://www.mcdonalds.com.tw/tw/ch/index.html7.MANAGERtoday
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