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Entry India, LLCwww.entryindia.com
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FranchisingBusiness in India
Entry India, LLC
mailto:[email protected]:[email protected]7/23/2019 Akka EntryIndia Franchising
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Entry India, LLCwww.entryindia.com
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Target Audience
Small & Medium Enterprises (SMEs) Start ups, and Non!esident Indians (N!Is)
Who want to
E"pand t#eir $usiness into India Start a new $usiness in India %roit rom opportunities in India
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Entry India, LLCwww.entryindia.com
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usiness, Economic and Social Enironment
Mar*ets & +rowt# %rospects
Leal and !eulatory -ramewor* Special Incenties
What investors consider !
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Entry India, LLCwww.entryindia.com
-luidity o capital
-le"i$ility o t#e la$or pool
+oernment receptiity to $usiness Inormation communication tec#noloies
%riate sector deelopment inrastructure
Leal systems to protect intellectual property ri#ts
/aila$le scientiic and #uman capital
Cultural propensity to encourae creatiity.
What investors consider
"#ecifics
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Entry India, LLCwww.entryindia.com
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India $ising
Most attractie socioeconomic & $usiness undamentals
Mar*et least aected $y t#e lo$al recession
orlds larest democracy3 1.2 $illion population
144 million middle class in 2445 6 074 million $y 2420 88888
orlds t# larest economy
Larest Enlis# spea*in nation in t#e world
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Entry India, LLCwww.entryindia.com
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India Investment %#tions
Lare potential in retail, inrastructure,#ealt#care, education ::
Inest in Stoc*s, onds, !eal Estate :.
Start or e"pand your e"istin $usiness toIndia
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Entry India, LLCwww.entryindia.com
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India Investment %#tions&
I you #ae a $usiness and want to e"pand itto India, consider $ecomin a -ranc#isor
I you want to start a new $usiness, consider$ecomin a -ranc#isee
N!Is instead o reularly sendin money toyour amily in India, start a ranc#ise or t#em
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Entry India, LLCwww.entryindia.com
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Why Franchise in India
-ranc#isin is i usiness +lo$ally
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Entry India, LLCwww.entryindia.com
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'remier
Franchising $esources
International -ranc#isin /ssociation (I-/) #ttp3www.ranc#ise.orI-/ represents all aspects o t#e ranc#ise community and wor*s to
protect, en#ance and promote ranc#isin.
=#e -ranc#isin /ssociation o India#ttp3www.ai.co.in
%roides a onestop s#oppin e"perience or ranc#isin $usiness
http://www.franchise.org/http://www.fai.co.in/http://www.fai.co.in/http://www.franchise.org/7/23/2019 Akka EntryIndia Franchising
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Entry India, LLCwww.entryindia.com
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Franchising (efined
-ranc#isin is a met#od o doin $usinessw#erein a ranc#iser licenses $rand, productand proen met#ods o doin $usiness to a
ranc#isee in e"c#ane or a recurrinpayment. Darious types o support are madeaaila$le continuously $y t#e ranc#iser toena$le t#e ranc#isee to compete and row.
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Entry India, LLCwww.entryindia.com
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Franchisee Advantages
-ranc#isin !educes usiness !is*s 54? o startups ail in t#e irst year. In a ranc#ised
$usiness, oer 54? succeed. %roen $usiness model, reconiAed $rand, customer
acceptance Esta$lis#ed met#ods and uality %reopenin (site selection, inancin etc) and operational
assistance3 sta, trainin, adertisin ider mar*et penetration !elatiely low capital inestment
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Entry India, LLCwww.entryindia.com
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Franchisee Issues
in India
Some Loss o entrepreneurs#ip loss o independence in doin and deelopin $usiness, in
pricin, in new product introduction, in #irin etc. Leal and disclosure ramewor* or ranc#ises is not in
place
!eal estate mar*ets are somew#at unstructured andunrealistic, ma*in it diicult or startup entures to inest.
/ ranc#isors pro$lem may $ecome your pro$lem
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Entry India, LLCwww.entryindia.com
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Franchisor Advantages
=#e ranc#isor ets easier access to capital or rapidrowt#
=#e ranc#isor leeraes t#e ranc#isees *nowlede o
t#e domestic mar*et & reulations -ranc#isees are ar more motiated to ma"imiAe sales
and proits t#an salaried $ranc# manaers.
-ranc#isees are an important source o new mar*etin
and product concepts
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Entry India, LLCwww.entryindia.com
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Franchisor Issues
Lia$ility o %arties >ncertainNo -ranc#ise speciic leislation3 t#e lia$ility o eit#er party isdetermined $y t#e areements $etween t#em or on t#e $asis oeneral applica$le laws
%ossi$le loss o direct operational control
%ossi$le loss o Intellectual %roperty
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Entry India, LLCwww.entryindia.com
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Franchisee ')an
!esearc# +et !eports
/ttend trades#ows
Ealuate strent# o t#e ranc#isor =al* wit# e"istin -ranc#isees
or* in an e"istin operation
+et proessional #elp in naiatin t#rou# t#e papertrail and due dilience
rite a $usiness plan
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Entry India, LLCwww.entryindia.com
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Franchisor ')an%#ase 1
Mar*et !esearc#
Entry Stratey
Leal &
Fisclosuredocuments
+rowt# Stratey
usiness %lan
%#ase 2!oll out planLocatin t#e ri#t partner+ot. clearances and approalsDaluations and Neotiations
%#ase 'Support /ctiities
/udits & controls!oad map or ranc#ise e"pansion
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Entry India, LLCwww.entryindia.com
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*rowth "ectors in India
!etail, =elecom, Education, @ealt#care areastest rowin
/utomotie, I=, eauty, =ourism are astcatc#in up
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Entry India, LLCwww.entryindia.com
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E+am#)e
Education Franchising India
India is one o t#e larest mar*ets or education in t#e world interms o num$er o students.
Current Situation 44 actie education ranc#isee owners in India. Inormal and supplementary education #as t#e lions s#are o
education ranc#isin. %roessional and ocational s*ills (/iation, @ospitality, @otel
Manaement, -inis#in Sc#ool, !etail =rainin, -inancial Serices,and Insurance are t#e most ranc#ised ollowed $y I= trainin.
NII=, /ptec# in I= education,
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Entry India, LLCwww.entryindia.com
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Best Way to find 'artners
for " -ased com#anies
>S Fepartment
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Notwit#standin t#e current economic slowdownand certain reulatory issues, t#e ranc#isin mar*et(specially #ealt#care and education) #as enou#
reasons to remain up$eat a$out its uture in India. =o succeed
%repare t#orou#ly
-ocus on Esta$lis#in Solid Local %artners#ips
+et a leal irm and a C%/ w#o #ae wor*ed wit# orein$usinesses
=rac* %roress, EnGoy %roit
"ummary
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Than /ou