GERALD S. DOYLE LTD.Manufact"rers' Agents.
representing in NEWFOUNDLAND
• The Dr. A. W. Chase Medicine • John Steedman & Co.Co., Ltd. • Scott & Turner, Ltd.
• Life Savers Corporation. Seeck & Kade, Inc.• The Centaur Company. Ex-Lax, Inc.• The Prophylactic Brush Co. • Lux Vise!, Inc.• The Procter & Gamble Foster-Dack Co., Ltd.
Distributing Co. • Scott & Bowne.• William R. Warner & Co., Inc. • Sterling Products International• The Dodd's Medicine Co., Ltd. Inc.• American Hard Rubber Co. • Affiliated Products Inc.• The Denver Chemical Mfg. Co. • Maryland Glass Corporation.• Richard Hudnut. • Vick Chemical Company.• Templeton's Limited. • Carter Products, Inc.• The Allcock Manufacturing Co. • R. B. Davis Sales Co.• Fellows Medical Manufacturing • International Cellucotton
Co. Products Co.• Chesebrough Manufacturing Co. • The Seamless Rubber Co.• Shirriff's Limited. • Three in One Oil Company.• The Bayer Co., Ltd. • The Chas. H. Phillips Chemical• Bristol-Myers Company. Co.• Lambert Pharmacal Company. • The Campana Corporation.
Over a thousand distributors in Newfoundland
and Labrador. Our salesmen cover the entire country.
GERALD S. DOYLE LTD.335 Water St. St. John'S, Newfoundland
• A frequent visitor to our office thes(:days is Walter J. Cross, a former medicalsergeant with the R.C.A.F. and knownin the vicinity of Cape Bauld, wherehe spent 18 months during the war, as"The Doctor".
So intrigued did this young Montrealerbecome with Newfoundland that he hasdeveloped something of a missioneryzeal in telling the outside world aboutit. Carving out a writing career forhimself since his discharge from theR.C.A.F., he has written a number ofstories for juveniles, about Newfoundland and also did a couple of finearticles about the economic possibilitiesof the northern part of the country forour own magazine.
While he supports himself by generalfree-lance writing, he is gathering material for a historical novel about Newfoundland set in the northern peninsulawhich he has come to know so well.
He is going to the United States soonto rake :l two-year course in fictionwriting. After that he has promisedto ::iettle down and do that Newfoundland novel.
We expect to be still around in twoy(:ars and are looking forward toreviewing Walter's book.
• Into our office one day during themonth came Hal House, ener,geticmanaging director of the Corner Brookfirm of Goodyear and House Ltd., totell us all about the Western MemorialHospital to be erected in Corner Brookas a memorial to the war-dead of theWest Coast.
In 3. whirlwind ten-day campaign,June 6 to 16, Mr. House told us, theWest Coast raised in cash and salarydeduction pledges, $240,000 - $11 5,000
W ALTER J. CROSS
ov(:r the objective of the campaign whichhad been set at SI25,OOO. Contributionsin many instances are spread over athree-year plan.
Bowaters donated $50,000 to raise thtamount to $290,000 and a somewhatsurprised Government in St. John's,which had pledged itself to match thepeople's contribution dollar for dollarup to an optimistic $175,000, is nowcommitted to pay over that full amountto bring the total collection up to5465,000.
Soon now therefore, on a site asyet unselected in Corner Brook, willrise a brand·new, 75-bed hospital withall modern equipment. A fitting memorialto gallant fighting men and a realtribut(" to the public spirit of the WestCoast.
Good Show, Chaps!
• Hitching his horse to a convenientlamp-post, settling away his six-guns
Atlantic Guardian is published monthly by Ewart Young, 985 Sherbrooke Street W., Montreal,Quebec, Canada. Authorized as Second Closs Motter by the Post Office Deportment atOttowa. Subscription rates: Canada and Newfoundland $1.50 per year; United States andall other countries $2.00. Single copies 15 cents (20 cents in U.S.I. Printed by WoodwardPress Inc., Montreal. Newfoundland Representative: H. N. Haken, 175 Water St., St. John's.
ATLANTIC GUARDIAN
and scaling his ren-gallon sombreroonto our hat-rack, Charlie White, ofBurin and New York. jingle jangledinto the office the other day to tell usabout his experiences as the Newfound·land writer of a cowboy song in TinPan Alley.
The song in question is called "GetAlong, Old Buster" written by Charlie,to the music of Allan Pittman. andpublished by Brown & Henderson inNew York.
Charlie, who had been song-writingwith indifferent success in Burin forsome years, clicked with "Old Buster"about 8 months ago and almost immediady set our to storm New York.With Allan Pittman, who left St. John'ssome time ago and is now working andwriting music on a dairy farm nearNew York, and near the big names inthe musical world, he is working onother songs which they hope to havepublished as soon as "Old Buster" beginsto get around,
It takes courage, real courage, totackle New York like that. We wishthe boys every success in the worldbecause they deserve it if anyone everdid.
• The proud papa of a-year·old John(Buddy) Cook, of Corner Brook, sent
AUanlic Guardian PtatlormTo make Newfoundland better
known at home and abroad;To promote trade and travel in
the ',lend;To encouraqe development of
the Island', natural resources;To foster good relations between
Newfoundla ..d and her neigh.bon.
"BUDDY" COOK
along to us the accompanying pictureof the smiling young fisherman andhis catch. The P.P. in question isDonald W. Cook, of the accountingdepartment of Bowater's Paper Mills,and he informs us that Buddy is "proudlyholding his first codfish which he ac·tually jigged himself in about 15 fathomsof water off Long Point, Twillingate,while on vacation with me last JuLy,"
Although he strives hard for theproper air of modest nonchalance aboutthe whole thing, the personal creditwhich every father - and we speakfrom experience - takes from theachievements of his children, particularlyhis sons, peeps out from every word ofMr. Cook's letter - and why not?That's a fine boy you have there. Mr.Cook ... Nice fish too.
B.C.
COVER PICTliRE: Rug-making is an important home industry in Newfoundland,particularly among the women of the north where the Grenfell Mission hasfostered such activity as an aid to the family income. The rug pictured follows thefamiliar pattern of the map of Newfoundland. Others feature animals and floraldesigns. A Handicraft Centre has recently been opened in St. John's to encouragecottage industries and to offer help and training to those engaged in making rugs,knitted goods and souvenirs.
2
LARGEST MANUFACTURERSof finest
NEWFOUNDLANDMEDICINAL
COD LIVER OILEXPORTED ALL OVER THE WORLD IN STEEL DRUMS
AND TIN-LINED BARRELS
•Wire for Prices:
w. A. MUNN &. CO.LIMITED
ST. JOHN'S
3
NEWFOUNDLAND
ATLANTIC GUARDIAN
rhe Mo,ollne of Newfo••dlflltd
ATLANTIC GUARDIAN
EWART YOUNGEditor ond Publisher
August
Augasl. 1146
ATLAnTIC GUARDIAn
Br;an Cahill, A.R. ScammellAssociate Editors
Ted Meaney .. Newfoundlond EditorCharity-Anne Gallop . . . . Artist
Contributinq E. J. PrattEditors: jToronto}
F. Fraser Bond W. H. Hatcher(New York) (Montre"l)
Vol. 2 No. a Montrtal, Qllt.
Contents
•MANUFACTURERS
OFHERRING MEAL
andHERRING OIL
James Baird (labrador) limnedComfort Bight, labrador
As the result of patience andScientific Research we are
now producing Herring Meal
and Oil of superior quality.
We also take pride
in ourLABRADOR PICKLED
HERRING FILLETS
Enquiries Invited
•Head Office:
ST. JOHN'S
NEWFOUNDLAND
• Special FeaturesTry the South CoastBy Dorothy MocKay
At lost a Good Reference BookBy Brion Cohill
A Born TrouterBy Ron PolleN
Montreal· Newfoundland'sMarketplace
By Larry Wilson
No Easy Choice(Winnipeg free Press)
• The Old Home Town-14FogoBy Fred W. Earle
• DepartmentsGuardion Angles
Directory of NewfoundlandClubs Abroad
The Editor's Page
14
17
31
10
3848
Try the South CoastBY DOROTHY MACKAY
From Argentia to Port aux Basques
by 5.5. Baccalieu is a pleasant sea
trip guaranteed to cure tired nerves
SO you're tired of the hot dustypavements and the stuffy office;
your nerves are tired which makesyou snap at your co-workers, andyou're not sleeping well.
Let me suggest a remedy. Firstof all throw some "duds" in yourbag (no dress suits, just someclothes in which you can "loaf" andbe comfortable), a small camera andsome money, then hop aboard aT.eA. plane and head for Newfoundland.
When you get to St. John's makearrangements for a trip up theSouth Coast on the 5.5. Baccalieu,where the invigorating sea air willsoon effect a cure. All informationregarding rates, dates of sailing, etc.,can be obtained at the RailwayOffice in 5t. John's. To ensuregreater comfort, a few extra dollarswill procure you a cabin de luxefor the trip; these have to beengaged beforehand as they arevery popular with holiday travellers.The most enjoyable time for thetrip is about the second week inJuly and into August when Newfoundland weather is at its best.
The regular routine is to leaveSt. John's by rail, usually at 9 a.m.
5
A run of six hours through beautifulscenery takes you to Argentia whereyou join the 5.5. Baccalieu andstart your trip within an hour ortwo. While you await the ship'ssailing Argentia is well worth asight.seeing tour, as this was oneof the Chief American Naval basesin the recent war.
The warning whistle blows andyou hustle on board for the start
TheNewfoundland
RailwayIs
ReadyTo
ServeYou
61ravel
the
OVERLAND ROUTE
ATLANTIC GUARDIAN
of a most enjoyable and interestingeight to ten days. A run of aboutfive hours across Placentia Baybrings you to the magnificient harbour of Marystown where thescenery is second to none. After anhour or two of unloading cargo andmails the boat goes on to Burin,which is most unusual in its location.Seemingly this place consists of anumber of small settlements, asif some giant took handfuls ofhouses and threw them into onelittle cove or valley after another,calling the whole collection Burin.
One marvels at the expert navigation which can bring ships safelythrough so many narrow passagesand shoals, among numerous islands,
often in impenetrable fog, as is doneat Burin and other places on theSouth Coast.
Space does not permit to dwellon the natural beauty to be found inso many of the ports of call whichare mostly from one to two hoursapart. Delays of an hour or two aremade to land freight at most of thelarger places which give thepassengers time to go on shore forsight-seeing and to stretch theirlegs.
A few hours after leaving Burinthe ship arrives at the thriving littletown of Grand Bank, which maybe termed the capital of the SouthCoast. Grand Bank is the home
"I'llbringtheCoke"
ST. JOHN'SGADEN'S LTD.
NEWFOUNDLAND
6
TRY THE SOUTH COAST
port of many crews who fish on theBanks of Newfoundland each summer. Grand Bank presents a busyscene, especially during Spring whenthe work of getting ready for thefishing voyage is in full swing, andin the fall, which is "settling up"time for the fishermen beforeleaving for their homes in settlements all around Fortune Bay.
Harbour Breton is a place ofnatural beauty with its houses strungout along the road which runs alongthe side of the hills surroundingthe harbour, its wooden bridgewhich spans the harbour, and littlegreen-roofed cottage hospital nestling on the side of the hill in theshadow of "Dollimont's peak", andnear "man o' wac" brook. Heretoo is the large premises formerlyowned by the English firm of Newman & Co. of which many interesting yarns of long ago can be spun bythe oldest inhabitants of the place.
After calling at two or threeplaces we come to Gaultois, an·other spot of beauty with its flourishing business on the waterfront, andpretty little village of brightlypainted houses nestling among thetrees on the hillside. The travellerwill have time here to walk on itsroads made partly of logs andskirting the water's edge, and toclimb the wooden steps leading upthe hill to the well-kept littlechurch. Then back to the ship overa little foot-path shaded with trees.
Leaving there the ship heads intoBay d'Espoir for a glorious runof about two hours through a long
7
fjord so narrow one could throwa stone on shore, With luck theboat wi II get to the head of the bayin daylight and sunshine, Thetraveller can recline on deck andenjoy the tang of the sea mingledwith the warm woods-scented airwhich blows off the land,
After leaving Pushthrough, thecoast becomes noticeably bare oftrees and the headlands stand outbared by winter storms and thewave-lashings of many years butpicturesque in their rugged beauty,One wonders why our forefathersever tried to wrest a living in suchformidable places as some of thevillages seen on this part of thecoast, but it may be just such conditions that bred the race of brave and
(Continued on poge 33)
Touristsand Visitors to St. John'sare cordially invited tovisit our spacious, wellstocked De partment
Stores.
ANGLERS AND SPORTSMEN
ARE SPECIALLY CATERED TO
REGARDING OUTFIT AND
FOOD SUPPLIES
Correspondence is Invited
BOWRINGBROTHERS
LIMITED
\\'ATER STREET
At Last a Good Reference BookBY BRIAN CAHill
NEW FOU.VDLA ND: Economic, Diplomatic and Strategic Studiu, edItedby Dr. R. A. -'lacKay, published under the auspices of the Royal InstilU/eof International Affairs, Oxford Cnit'usity Press, Toronto, 577 pages. $7.5C
THE editor of the weekly bookreview page of the news
paper for which I work camequietly up behind me one daysome time ago and tapped me onthe shoulder.
"I understand," she saidsternly, "that you come fromNewfoundland."
"Well, yes," I said, "I guessso-but I'm innocent I tell youI didn't do it."
IICome with me," she said andled the way to her little sanctumwhere she pointed to a huge
Crosbie & Co. Ltd.St. John's
Newfoundland
Exporters:
FISHand
FISHERYPRODUCTS
8
volume in a black and whitejacket that was marked ":'\'ewfoundland" and was shoulderingaside dozens of other little bookson her desk.
"Can you do me a couple ofhundred words on that by Fridaymorning?" she said.
This was Wednesday afternoon and the book was 577 pageslong and weighed at least threeand a half pounds.
"\Vhy sure," I said, "notrouble at all. Friday morning,eh ?" and picking up the volume-using both hands-I staggeredback to my desk with considerable relief.
That was my first introductionto the finest reference work onNewfoundland that has yet beenpublished: The Economic, Diplomatic and Strategic studies made-undoubtedly at the cost ofconsiderable amoun ts of timeand money-under the auspicesof the Royal Institute of International Affairs, edited by Professor R. A. ]\lacKay of Dalhousie University and publishedby the Oxford University Pressof Toronto.
I lugged the volume home,gave it a quick going over and
(Continued on page 34)
CASHIN OILS LYD.DISTRIBUTORS OF
B-A PRODUCTSIN NEWFOUNDLAND
The appointment of CashinOils Limited as distributors ofBritish American Oil productsin Newfoundland is one moreindication of the high standardmaintained by this great Company.
British American Petroleumproducts are produced in Canada's most modern refineries togive you the highest qualitythat money can buy. L. V. Cashin
PEERLESSMo:,~~~~4f1 n
'~~
9
The Old Home Town-14
FOGOFogo has an eventful history, is famous as a fishing
station, and as the birthplace of Pamela Simms
BY FRED W. EARLE
DISCOVERED by Jacques Cartierin 1534; wrested from the
unfortunate Beothuck Indians byEnglish, French, Spanish, Basqueand Portuguese fishermen; a battleground for Englishmen and Frenchmen as they fought for the domination of North America; birthplaceof the lovely and mysterious PamelaSimms who dazzled Europeansociety of the late 18th century andwas the bride of the gallant Irishrebel Lord Edward FitzGerald, thelittle fishing town of Fogo has aneventful past and a promisingfuture.
10
The tender love story of PamelaSimms and Lord Edward FitzGeraldwas more widely known to an earliergeneration than it is today. Pamelawas a mysterious beauty who firstappeared in France as a member ofthe household of the Duke ofOrlean; about 1780. Later whenthe revolution forced the Duke toflee to England she took a leadingplace in English society where herbeauty and talent overcame a certainmystery surrounding her birth andbackground. In 1792, she marriedLord Edward FitzGerald "a greatsoldier but a shockingly poor con-
spirator" who gave up rank andfortune in the service of the Englishking to fight in Ireland and wanderin exile in Europe in the cause ofIrish freedom. After only a fewyears of marriage her young husband, whom she accompanied inmuch of the danger through whichhe passed, was betrayed - mainlythrough his own trusting nature and executed.
In Fogo they know the story ofPamela well. She was, they will tellyou, the natural daughter ofJeremiah Coughlean, high-bornBritish Naval officer who was incommand of the small garrison that
defended Fogo against the French,and Nancy Simms, the prettydaughter of a local fisherman. Shewas born in 1773 at Fogo and laterCoughlean, a shrewd character whodid a little commercial business inaddition to his military duties andamassed a considerable fortune, tookher and her mother to live withhim in England. The little girl wasnamed Nancy, after her mother, andwas known as "the prettiest girl inEngland". At the time she attractedthe attention of the Duke of Orleanswho wanted an English-speakingcompanion for his numerous familyof daughters in France. When she
Servitlg Newfomldland with the productsof Industrial Chemistry
11
ATLANTIC GUARDIAN
joined the household of the Dukeher name was changed to Pamelaand she started on the road that ledher lo high fame and great sorrow.
Cartier the Discoverer
Jacques Cartier, on his voyage tothe St. Lawrence River in 1S8~, wasthe first white man to enter Fogo.Inside the narrow entrance he founda peaceful harbour where firs andspruce grew abundantly. Prior tothis disco"ery Fogo was frequentlyvisited by the Beothucks who camein the spring and summer to getfish, the eggs of numerous birdsand often the bi rds themselves.
As the fishing industry developedin Newfoundland other white mencame to Fogo. At the close of the
seventeenth century it had becomea permanent fishing settlement andin 1738 had a population of twohundred and fifteen. The yearspassed and the business of Fogochanged from the English merchantsto the control of local men. It hasdeveloped through the days ofsailing vessels to the steamships,and today Fogo enjoys service, indirectly, by air.
The soil of Fogo is sufficientlyfertile to help the vegetable supplybut the source of livelihood dependschiefly upon the surrounding waters.Salmon, lobsters and herring aretaken and so are seals in season,but the mainstay is the "dependable"cod. Fogo has exported as many assixty thousand quintals of dried cod-
PURITY~fn
PURITY OATS
F[OURaif,~~
PIONEER FEEDSh~~=~
.03
WESTERN CANADA FLOUR MILLS CO. LIMITEDTORONTO, CANADA
12
FOGO
fish annually. Dried codfish is stillexported today but a large portionof the catch now is tinned fresh.
A new canning factory, whichonly recently began operating, promises vast improvements in itsannual production. This plant willgive needed employment in thecommunity and will place manythousands of dollars in circulation.Two oil factories purchase andmanufacture the cod liver whileanother factory processes the fat ofseals taken at Fogo and neighbouring settlements. Four small cooperage plants, a forge, and a sheetmetal shop are further sources ofemployment.
Promised New Hospital
Fogo itself is the main settlementof an island bearing the same name.There are upwards of five thousandpeople living at \'arious points onthe island and about thirty miles ofpublic roads make inter-communication possible although they havesuffered from lack of upkeep.
For the past two or three yearsmedical and nursing services havebeen almost unprocurable. In \'iew
of this a delegation proceeded toSt. John's in December, 1945, andplaced the matter before the authorities. As a result the Commissioner for Public Health andWelfare has given the assurancethat a cottage hospital will beerected this year. The people havealready subscribed, in cash andpromises, five thousand dollars.
People Education Minded
To date Fogo is not an incorporated town and so no municipaltaxes are paid.
There are keen sportsmen inFogo. Shooting is the principal interest. In winter the bowling alleysare the centre of attraction indoors,while skating, ice-boat sailing andhockey offer fun in the open air.Summer brings salmon and troutfishing, swimming and boating.
At the moment one new school iscompleted, another is under construction, and work on the thi rdwill begin very shortly. Educationis taken very seriously here. Thepeople of Fogo know that the youthmust be properly trained else thegrowing town will not progress andprosper.
BAINE, JOHNSTON Ii I:DMPANY LIMITED~'stablislu'(l 1780
AGENCY DEPARTMENTSt. John's, Newfoundland
RepresentinA: Canadian und Arneril"an Firms forElectric Ranges, Wushing Machines, Radios, RefJ'igeralors, etc.
Inquiries Invited
13
A BORN TROUTERBY RON POLLETT
1;\ some parts of 0:ewfoundlandalmost every boy is either
born a trouter or can tracts themalady with his first pair ofhard boots. A sure sign a boyhas trou t fever is tha t he willquit a nice, warm bed andscrabble off into the raw .\prildawn, eyes shining, troutpole on
eveR,.. PO~T Of"~,CC I~ A BON
MAQC"'r:. &,",O':>~'NC 'j'CC:>OT.
l~ YOU CAN'T CDMt:: TO eON
MAACIolt::. &ON MARCl-lC """1..1..
COMC TO YOU. ~CNO YOUROA.OCl:l BY MAU.•. 'T _ or:.PP'OMI:>TLY ANO CARC u .....,· 1'''.''1:0
oqy COOO../'
ST. JOHN'S, NFLD.
What Happens to the New
foundland-Bred Trouter Who
Goes to Live in the Big City?
his shoulder, hooks sprouting inthe pique of his cap. There is noknown cure, but that's all right solong as the youngster stays in1'Iewfoundland. It is only whenhe goes somewhere else to livethat it hurts. I ought to know.
Me? I was born that way.Handed down from a grandfather.
At the tender age of three (soI've been told), out of a clearsky I started "trouting" with apinhook and a piece of thread inthe family well. But my earliestrecollection of the real thing is ayear or so later when Dadshouldered me to a nearby pond.He handed me a bamboo pole, atrouthook with black threadganging, and a genuine barkedline of herring-net twine; and Ihad a small Royal BakingPowder can full of worms I haddug myself. It must have beenan auspicious beginning for I'vehad ants in my pants ever since.
It was not long before theartist in me began to show: I
WE HAVE A LARGE SELECTION OF RECORDS• Cowboy • Irbh • Hillbilly • Reels • Jigs • Square Dance
Also Popular Numbers - Write for List
"GUS" WINTER, LTD., 248 Water St. - - - • St. John's, Nfld.
14
A BORN TROUTER
developed a preference - aspecialty. It was worms. Everyspring I sifted tons of loam inour cabbage garden and upturned innumerable rocks seeking the special kind I fancied.But the extra toil was well rewarded: the bait was so good Icaught more and bigger troutthan any other boy.
It was a long wait while theponds and streams were lockedup for the winter, but with thefirst breath of spring I was at theparsonage door with a skiverfulof speckled beauties for theminister's table. I recall thecook, whose job it would be toclean the trout, always gave me adirty look; but the holy man,whom I somehow contrived tomeet, invariably patted me onthe head and gave me a shinyten-cent piece that I found ever
so hard to put into the collectionplate come Sunday.
Hardships meant nothing.Without watertight bootsagainst the ice-cold streams,when I found it necessary towade I simply waded. And whenI returned home at dusk, halffrozen and boots squishing brookwater, my mother got so madthat on several occasions shegrabbed an axe and chopped mypole to pieces on the spot. ButDad always got me another. Hesaid my case was hopeless.
EXPERT AT FIFTEENAt fifteen I was already an
expert. I had only to glance atthe markings or "build" of atrout to tell what pond or gullyit was fished from; and while theordinary trouter still employedthe crude, old-fashioned methods
(Continued on page Z6)
TOIONTO, CANADACHICAGO, U.s.....
C~
THE COLEMAN LAMPAND STOVE COMPANY LIMITED
are alwal" assured or the~,..beo yov. bur dependable Coleman. WbuC"l'U you are there is• Colemaa dealer to set"t'e youwith dependable COLEMANappliaocn Lad .~ice..
For 0.,.« (ony ff:US COLEMANhl.$ buill • reputation (or dependability io IigbtioJ. cookiogLad heating appliaaces. Buillfrom the same ant quality maotm.15 as alw.,.•• with the u·dllSin Colan.n fUlures, you
15
THE FISHERMAN'S LAMPu Budt bJ. .l!ad a .l!4e -etime"
The Very Thing ForNewfoundland's FishingBoats, Schooners. fishingrooms and to light theway on village roads.Heavy guage steel, waterproof and powerful beam.Simple to operate.
Two Standard No.6 dry cellbatteries fit this machine,
Price $10.00Complete with Batteries.
Size 7%/1 wide and 7 1.i" high.
Used by the United States Navy, . It Must be Good!
•I"Ql:I~IES I"'·ITED
WHITEHALL'S REG'D.IMPORTERS AND DISTRIBUTORS
DEPT. 401 1410 STANLEY STREET
MONTREAL, Que.
16
MONTREAL
CANADA'S NATIONAL AIR LINE
2 FLIGHTS DAI LTTO
SYDNEY - HALIFAXMONCTON - MONTREAL
Lv. St. John's - 1.10 p.m. - 9.25 p.m.
-FARES-T. On. way Return
SYDNEY $35.10 $63.20HALIFAX 48.95 88.15MONCTON 50.50 90.90MONTREAL 76.20 137.15
No extra ,eaf charge-Complimentary meals aloft-Stewordess service
T.C.A is the fast, convenient,comfortable way.
Ticket office-Newfoundland Hotel - Phone 3062or your Travel Agent
Air Mail Air Expr•••
TIIANS-CANADA~..&t~International • Trans-Atlantic
MON T R E A L
BY LARRY WILSON
of
Compliments
CanadianIn9er8011·R.and~8d~~-Mooorn.aAl.Qu... lM.>..-lsS"Ul~Qv-;
converted to peacetime uses, haveadded to Montreal's eminence as asource of manufactured commodities.One such plant, for _example, isturning out pre-built houses.
Other industries too numerousto mention in any specific detailhave sprung up from the conversionof war plants. Heavy industry isnow being supplied by plants that,
THE Montreal-Newfoundlandservice of Trans-Canada Air
lines forges yet another link between two great centres of theNorthern Hemisphere. But it is notthe only link.
If, for the moment, we consideraviation alone, we can plainly seethat the.e two great centres arefitted by geography to play complementary roles. Thus the linkbetween them is not a result of the ,--------------,war, but of inevitable circumstances.The war, which gave great impetusto aviation, perhaps hastened thislink. But at all events it was in thecards.
While on the subject of aviation,it may be pointed out that Newfoundlanders, visiting Montreal,will become conscious in more waysthan one of the direct and indirectboost that aviation has given to theCanadian metropolis. During thewar it was a great terminus of transAtlantic air traffic. So it continues.During the war, Montreal was thescene of many airplane factories.Some manufacture goes on still, andwill play an important part inpopulating the wor!,!, s air lanes.But for the most part these factories, L... ....I
19
ATLANTIC GUARDIAN
in wartime, built ships and tanksand guns. Of special interest toNewfoundland is the fact thatMontreal has become a source ofsupply for aluminium and lightmetal alloy kitchenware and otherarticles, made from Province ofQuebec aluminium. Another newdevelopment is Montreal's growingimportance as a centre for fashiongoods. This latter departure owesmuch of its growth to the Frenchpopulation of the metropolis. Whilethe great fashion houses of Pariswere cut off by the war and itsaftermath, it was natural thatMontreal should fill the gap. Now,as Newfoundland buyers alreadyhave found, Montreal has developedits own modes, which are midwaybetween the extremes of Paris andNew York, and eminently suitabiefor both Canadian and Newfoundland tastes.
Plastics are new materials of thismodern age. In the marketplace ofMontreal, buyers will find them inseemingly infinite variety. A raincoat light as tissue and even moretransparent is an example. Such a
raincoat folds up and tucks awayin pocket or handbag. There areplastic eyeglass frames, hairbrushes,cups and saucers and plants - andso on through a never-endinglist. Nylon stockings and' undies,made of a sort of plastic, are still,alas, a rarity, but their plentifularrival on the Montreal market willnot be too long delayed.
Trade Favours Manlreal
Of particular interest to Newfoundlanders is a recent statementby Walter H. Thistle, a Newfoundlander now resident in Montrealas a buyer for the Newfoundlandtrade.
"I would say," he stated, "thatbefore the war the percentage ofNew York purchases by Newfoundlanders, as compared with thosemade in Montreal, was as 80 to 20.Now it is the reverse. Newfoundlanders buy $80 worth in Montrealfor each $20 worth in New York.That, at least, is the way I see it."
"There's a reason, too Canadahas done a better job in clamping
When in Montreal Drop in to See Us
SAMPLE DRESS INC.,Belga Building· 372 51. Calherine 51. Wesl
MONTREAL, CANADA
SubJidiary:
GIRLS TOWN INC.,
MANUFACTURERS OFCHILDREN'S WEAR
Manofuuurers of Popular.price Ladiu' Dresses and Sporuwear
20
MONTREAL-NEWFOUNDLAND'S MARKETPLACE
"We are finding that Newfoundlanders visit Montreal on theirbuying trips in ever increasing numbers. This is a very encouragingsign of the times, and we welcome it. Just as Canada has becomeone of the world's greatest expotters, so the Canadian metropolishas increased in importance as a great marketplace. Indeed, facedwith the task of pointing out its teally immense variety of products,one would hesitate where to start."
"Suffice it to say that invariably, when a Newfoundland visitorcomes to consult us, we are able to turn up an excellent selection ofsources from which he may satisfy his specific needs. Besides havingthe rest of Canada to draw upon, Montreal is fortunate in beingthe home of a rich variety of industries, some quite new. Our relationswith Newfoundland have always been mutually profitable, and forthis no small measure of thanks is due to the fact that a great waterway - and now a great airway - connect us. Those coming to us fromNewfoundland will always find welcome on the mat at the MontrealBoard of Trade!"
H. C. BEATTY,General Manager, Afontreal Board 0/ Trade.
down price ceilings and preventinginflation. There are many examplesof this. Recently in New York Inoticed an article of cotton goodsthat cost $5.75, as against $2.75for the comparable article in Canada.This of course is an extreme case- but all the same I would liketo draw attention to the fact thatthe Canadian article was made ofAmerican cotton. In dress goodsMontreal has improved its stylingso that now it often equals the bestof the United States and in somei~stances surpasses it. Yes, I'd sayyou can notICe the progressive improvement with each six monthsthat passes."
21
"The Department of Trade andCommerce at Ottawa is, to myknowledge, doing its utmost to encourage Montreal to compete withNew York, and particularly sowhere Newfoundland is concerned.Newfoundland seems to occupy.acherished spot in the Canadian heart.Even. though Canada has been inshort supply herself in some thingsof recent years, and has had tocurtail some of her exports, she hasal ways given a particular priority toNewfoundland. I hear that Newfoundland purchases in Montrealamount to about $5,000,000 a year.I can add with certainty that thesebuyers get excellent value for theirmoney."
ATLANTIC GUARDIAN
But the story does not end there.For Newfoundlanders and, indeed,for members of many parts of theworld far and near, Montreal haslong been a marketplace. Canada'schief outlet to the East, it has beena world port for centuries, and nowranks second only to New York inNorth America. Latterly it hasadded to its laurels as a great manufacturing centre. With all this, asnecessary concomitants, go manyother features found in a metropolis.It is a city of fine streets, greatdepartment stores, tall buildings,theatres, museums, two universities.A sound, businesslike city, it finastime for the arts and the lightersides of life. It is a centre for symphony concerts. Possessed of a solidfinancial district reminiscent ofNew York's Wall Street, it also
MEMOTo, The Newfoundland T...deFrom: Economic JobbersWhol.sal.r, of Men'" Women', and
Children', Reodymade,
Gr••tings from Montreal. W.have had the pleasur. of servingyou for some yean and lookforward to doinG business withyou for many years to come.
Call and s•• us when you or. intown, or write to us about your
"••d•.
ECONOMIC JOBBERS3823 St lawrence Boulevard,
Montreal, Quebec.
22
sports its Gay Neon Way. It hasclubs like those of old London, andalso some night clubs of Broadwayinspiration. Its downtown skyscrapers include the most massivebuilding in the British Empire, butit also has some magnificent parks,including the splendid natural parkof Mount Royal, popularly knownas the Mountain, which is unrivaledanywhere for sheer unspoiled beautyin the midst of an extensive moderncity.
Attractive, too, to buyers fromout of town are Montreal's famoushotels. Having grown in commercial importance far beyond normalprewar anticipations, Montreal admittedly has few empty rooms in itshotels, especially when conventionsare in town, and visitors fromNewfoundland will be well advisedto book their accommodations inadvance. The metropolis is, however, adding yet another great hotelto its downtown aggregation. Allthese hotels compare with theworld's finest; yet their rates arereasonable.
It may be added that Newfoundlanders will find Montreal's businessmen, like its products, muchafter their own heart. For the traditions that made Montreal are similarin many respects to those that madeNewfoundland. Their historic backgrounds and geographical latitudeare comparable; they both are intimately connected with the sea.
And in this modern Air Age,their affinity is indubitably destinedto grow ever closer.
Obtainable atLeading Jewellers
w. H. THISTLE & CO.
ST. JOHN'S.
Distributing Agents for Newfoundland
23
MONTREAL
Alfred Lambert Incorporated50 St. Paul Street West
MONTREAL
Manufacturers oj
Leather a>Id Rubber Footwear
CANADA'S LARGEST DISTRIBUTORS
Those interested in obtaiIling stock
in any footwear should contact,
Messrs. STANLEY ELLIOTT LIMITED
ST. JOHN'S NEWFOUNDLAND
for information relative to the liIles
llowavailable.
MAKERS OF THE FAMOUS "ACTON" RUBBERS
25
ATLANTIC GUARDIAN
A BORN TROUTER(Continued from page 15)
of killing a fish, I had devisedthe merciful and expert technique of severing a vital nervewi th the nail. The trou t Ibrought home had a specialflavor at the table, not onlybecause I knew the choice ediblespecies but also, I figured, because they were "butchered"properly. Indeed, as a trouterI might have become internationally famous like Lee Wulfof the tourist bureau-if I hadstayed in Newfoundland. ButI went to live in the States.
That's the sad part of it.Those early years in ew Yorkwere hard indeed-something aborn trou ter should never bemade to suffer. The urge to getout among the woods andstreams was especially strong inspringtime when the live air andsmell of the first blades of grassin the parks told me the troutbrooks in Newfoundland werepurling again. That was thetime of year I started my pilgrimage to a certain spot on42nd Street near Times Square.
It was a restaurant thatboasted an unusual show
window: a glass tank full of themost beautiful and lively troutimaginable. As the fish "paraded" in this tank, the glint oftheir reddish bellies in the sunlight dazzled the pop eyes offishing-starved country-bredfellows like myself who flattenednoses against the glass. I twassaid there was a larger tankinside, and when a diner orderedbrook trout for supper he washanded hook and line. Morethan once I was tempted to goinside the expensive place butwas afraid the smell of troutfrying might make me drool.
At other times during thoseyears, to gratify my longing forthe streams I spent long afternoons at the Battery aquariummooning about in the troutsection. Here was real opportunity for academic study because the name and descriptionof each species were printed onthe tank, wi th a picture in color.But I confess I was more interested in watching the workings of the fins and gills than inreading the Latin nomenclature.It was a sorry day for me whennot only the restaurant went by
NORTH SYDNEY AGENCIES LIMITEDWholesale Distributors of All-Newfoundland Products
Fresh, Frozen, Canned, Smoked and SaltFISH of every description
Fresh Salmon - Live Lobsters a Specialty
BLUE PETER BRAND - KING NEPTUNE BRANDNORTH SYDNEY, NOVA SCOTIA
26
New Car/err, now under Cons/ruc/ion
T HIS SPLENDID STEAMER now under construction for the Borden,
Prince Edward Island, Cape Tormentine, New Brunswick service
is expected to be ready for delivery in the fall months of 1946.
Owned by The Department of Transport and operated by The
Canadian National Railways. Will carry nineteen railroad cars,
sixty automobiles and over nine hundred passengers per trip. This
magnificent steamer, diesel electric operated, will replace the
5.5. Prince Edward Island now operating and which for almost
thirty rears carried on so staunchly.
We invite you to visit Prince Edward Island.
Send for free illustrated literature.
THE PRINCE EDWARD ISLANDTRAVEL BUREAU
CHARLOTTETOWN PRINCE EDWARD ISLAND
ATLANTIC GUARDIAN
the board but the aquarium alsowas moved to some remote spot-I never have discovered where.
But all was not lost. Therewas still the sports expositionevery February at GrandCentral Palace. .-\s soon as thedoors were opened 1 was therewith bells on, making- a beelineto the State of :\Iaine exhibitwhere there was always a poolswarming- with trout. .-\nd inla ter years when the :\e\\'foundland Tourist Bureau installed abooth there under direction of:\Iajor Tait, 1 was eag-erly onhand to see Lee \Yulf's latestcolor films and g-ather up abunch of circulars advertising:\ewfoundland, These 1 boileddown to the pieces on trou tfishing- and read like a letterfrom home.
The objective 01 THE JUNIORTHRIIT CLUB movemenl is 10teach our school children thevalue of saving.
OUR SLOGAN IS
"A Savings Sank Account for every girtond boy in NEWFOUNDlAND."
28
But it was the :\Iaine exhibitat the :\ew York World's Fairthat finall\' made me break downand cn·.. Here was a dream!1 could'stand on a rustic bridg-eand look into what seemed areal stream, and what could bein that stream but trout!Hundreds and hundreds-bigones and lillie ones and inbetween. Crrouting- in :\Iaine issaid to be almost as g-ood as in:\ewfoundland.) .-\t any rate,that was the "ear I decided indesperation to' take up troutingin :\ew York.
1 had read in the papers about"spoon-fed" trout being loosedevery spring into the reservoirsand canals near the city, but asa :\ewfoundlander 1 was a bityarry as to the kind of fishingsuch a manufacture could produce, But I threw discretion tothe winds and bought a nobbyoutfit like the city fellow usesa beautiful rod with shiny ferrules, a chromium-plated reelthat sang like a tenor, spools offinest calj,ut, and a waxed silkline as smooth and solid as a
In Newfoundland through
5 TEE R 5, LI MIT ED
A BORN TROUTER
j!itW jill tlmont ~ottl
TO THE TRAVELLING PUBLICOF NEWFOUNDLAND .
\\'e appreciate your patronage- and are happyto tell you that with additional rooms and CItramodern con'-enienC('s we are now able to ~rve
you e"en better than we have in the past 20years. OUT cuisine. personal service and homecomfort!! have made the Xew Belmont famous.There is a welcome for you at this modern hotelcentrally located midway between the NFLD.Railway terminus and the C.N.R. IItationright in the heart 01 Xorth Sydney.
ing- as the rod and reel itself.But here r was. r rig-ged up myparaphernalia and elbowed to aspot. On the very first cast rfouled of the fellow on my right.He took it all in stride---atypical city trouter, no doubt.Bu t r did notice his fine bai t.
XQVA SCOTIANORTH SYDNEY
tacker-and waited for the season to beg-in.
NOT EVE A NIBBLEr had been warned not to go
opening- day because the canalbanks would be crowded. rwaited a week to make sure andstarted off early for a place in\Vestchester Count" that reported a sig-n of fish. 'When r g-otthere r discovered that othertrouters must also have read thepapers, for they were lined upalong- the bank almost as far asthe eye could see.
r stood around a while tryingto get the feel of things. Herewas no babbling brook with overhang-ing- crag-s and mossy banksand forest solitude and all theother happy surrounding-s thatare as much a part of real trout-
Does Newfoundland Want New Talent?Experienced Designer, Canadian, seeks new sphere of
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suit individual taste. Ten years experience with three
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Individual Homes or Contract DesigningWrite Box J, Atlantic Guardiall,
985 Sherbrooke Street W. .Molltreal. Canada
29
ATLANTIC GUARDIAN
For the Woman who hasmore to do than just cook!
TH~. I •
FIREFLY
Housework, (oising a family, home-making.All these ore part of the average woman'stosks, and a cooking range that operateswith a minimum of attention and which willproduce good results is a boon. The Nafco"Firefly" is a smart modern range, guaren·teed to give good old-fashioned results. Intwo sizes, both now supplied with high shelf.In white enamel only. See your neighbourhood Nafco dealer.
I t was the same kind of wormsI had used in Newfoundlandthe small, wiry ones that clingto the hook and stay alive,wriggling, until the cows comehome!
"Brother," I said, "with thatbai t you have the world by thetail." He laughed a queer laughand said the bait made no dif-
SQUID JIGGIN' GROUNDNeWfoundlond~'Sfamous FolkSong recordedby the author,A. R. Scammell,on RCA disks.
RecordJ may be obtained from
Western Publishing Co. Ltd.CORNER BROOK NEWfOUNDLAND
ference; it was his third daywithout even a sign of a nibble.
I caught nothing either, andnever went again. Having thetrout fever is all right in Newfoundland. It is only when youlive elsewhere that it hurts.
SIGNS OF THE TIMES
Air Vice Marshall Modie, Col. S.CRards, and Maj.-Gen. Elton arrived inNewfoundland by Canadian transportplane on Monday for a salmon fishingtrip.
- Evening Telegram.
Reservation clerk at the MontrealTrain Travel Bureau: "Everybody seemsto be going to Newfoundland thissummer".
THE UNITED NAIL & FOUNDRY CO. LTD.Hamilton Street
30
St. John's, Newfoundland
No Easy Choice(Willnipeg Freu Preu)
The experience of 12 years, fiveof them among the most prosperousin the island's history, has not soldthe people of Newfoundland ongovernment by commission, Neither,on the other hand, has it convincedthem of the ultimate blessings 01dominion status.
As they now appear to realize,neither the successes of one systemnor the failures of the other areentirely the responsibility of theindividual forms of government,Economics rather than politics arethe prime factor in Newfoundland'sexistence.
In deciding her future form ofgovernment, Newfoundland is facedwith a choice, not of democracyversus commission dictatorship that would be easy - but of financial independence and all it canmean, Basically the question is:Can Newfoundland afford democracy?
Under the commission form ofgovernment-a tribunal responsible
only to the Dominion's Office Newfoundland's deficits are guaranteed by the British Government,A budget can be planned on a basisof need, As a dominion and ademocracy there would be no suchchoice, It would be a straight matterof available revenues determiningpossible expenditures,
It is these factors more than thestraight political constitution which
T. & M. WINTER, LTO.Est.blish.d 1878
ST. JOHN'S, NFLD.
WHOLESALEPROVISIONS
Agents:
• STANDARD BRANDS LTD.
• MAPLE LEAF MILLING CO., LTD,TORONTO
.GUARDIAN ASSURANCE CD.,LTD,LONDON, ENGLAND
III
WHOLESALE and RETAIL Meat!
Choice Cuts from Prime Stock I Dealers in High-ClassDairy Cows, Horses, and all other Livestock,
The WM. CASEY Meat Market205 NEW GOWER ST., ST. JOlIN'S NEWFOUNDLAND
31
EXPORTERS!Here is a MarketYou Can't Afford
to Overlook
In 1944, Newfoundland's purchases from Canada
amounted to $40 millions. The most effective and eco
nomical way of developing this valuable market is by
local representation.
LET STEERS AGENCY DEPT. GIVE COMPLETE
NEWFOUNDLAND COVERAGE ON YOUR
FOODSTUFFS • HARDWARE • TEXTILES
MECHANICAL LINES
Steers Limited, have been giving specialized service to
many firms for over 50 years. We are now in position
to add a limited number of new accounts and we would
like the opportunity of advising how best we might
handle your product to give you maximum volume.
STEERS LIMITEDHEAD OFFICE
WEST COAST SALES OFFICE
NEWFOUNDLAND
32
ST. JOHN'S
CORNER BROOK
TRY THE SOUTH COAST
CHANGEOF
ADDRESS
confront the National Convention.Newfoundland has been independent and dependent. The problemis, which system can provide herpeople most efficiently with a standard of living which today is univer"lly demanded in the westernworld. The system of politics musttake second place to this.
-F.B.W.
TRY THE SOUTH COAST
(ContinlledfTom page 7)
sturdy seamen so eagerly sought toman our ships-of-war.
There are many other places ofinterest on the coast, such as thethriving little towns of Ramea andBurgeo, where Newfoundland'sstaple industry is carried on on alarge scale.
To ensure regulardelivery of AtlanticGuardian eachmon th, su bscriberswho change their
address should notify us in time tohave the necessary changes made.Please send both old and newaddresses.
It is with regret the travellercomes to the end of his journey atthe terminus, Port-aux-Basques.Should his plans not include a return trip on 5.5. Baccalieu, he cancross from there to Nova Scotia ona sister ship, the 5.5. Burgeo, orjoin the express for the beautifulrun through the country back toSt. John's.
I Furness, Withy &Co. ltd.,ST. JOHN'S, NEWFOUNDLAND
Trans-Atlantic Passagesarranged by sea or air.
General Agents in
Newfoundland for
AMERICAN OVERSEAS
AIRLINES, INC.
Herring Curing
Stations ot MiddleArm and Curling
CURLING,NEWfOUNDLAND
33
ATLANTIC GUARDIAN
REFERENCE BOOK(Cantinued from page 8)
duly turned in my 200 wordswhich, incidentally, never didget into the paper.
In the weeks that followed,however, and with the appearance in our own office of a reviewcopy from the publishers, therewas ample time to read the bookfully and discuss it among ourselves here.
We decided that it was a bookof which the publishers haveevery righ t to say as they do onthe jacket that it is "timely,important and authorative ... adefinitive work ... a valuablereference and source book formany years to come."
We decided that it was a bookthat might well be consideredrequired reading for all candidates for office in the NationalConvention, for its wealth offactual information as well as forsuch passages as this one on thereport of the Royal Commissionof 1933:
"While the Royal Commissionrecognized that economic factorshad been an importan t cause ofNewfoundland's financial collapse it gave great weight topoli tical and personal factors. Itlisted a number of politicalabuses ... It stressed also thepolitical inaptitude of some ofthe island's recent politicalleaders. But in the main it
GRAND FALLS NEWFOUNDLAND
Home of the only newspoper in the interior of Newfoundlond.
• Read in more thon 2,000 homes in the busy industrial areas
of Grond Foils, Bishops Falls, Buchans, Botwood and Badger
every week.
"Advertise m The Advertiser"34
A GOOD REFERENCE BOOK
TORONTO, CANADA
P. J. "PADDY" DOBBIN
BRACKMAN-KERMILLING CO. LIMITED
51. John's, N.wfoundlandBOlt ES261
Enriched n's a perfect flour for perfect bak
ing It is milled from the finest hard sprinr;
wheal of the: Canadian West Try Irish Rose
for finer bread. cakes and pastry
The First TimeYou BakeWith
IRISH ROSEFLOUR
tested l'\ewfoundland bv thepolitical and administrativecanons of a mature political andadministrative system such asthat of England; it failed toappreciate the strength of theeconomic factors, especially thebreakdown in world trade, whichhad led to the collapse.
"The basic reasons for Newfoundland's collapse were economic not political or eve"financial. "
This theme of the economicrather than the political natureof the coun try's problems and ofher dependence on world conditions largely outside her control is repeated all through thebook. In this respect the studiesmake a radical and, we believed,quite justified departure fromthe Royal Commission Reportwhich has hitherto been regarded, at least outside of :\'ewfoundland, as the last word onthe whole subject.
The historical sections byProfessor A. M. Fraser, fascinated us. This may, perhaps, bedue to the fact that we are of theunfortunate generation whichleft schools, as high up as l\1emoria! University College, knowing all about King Alfred andthe Cakes and something ofCaesar's Gaelic Wars but practically nothing whatever aboutthe history of our own country.
We understand that the generation now in school is slightlymore fortunate than we were inthis respect and it is perhapswithin the province of this
35
The Riverside Woollen Mills, Ltd.MAKINSON'S. C.B., NFLD.
Manufacturers of All Wool Blankets in white, with bluestriped borders, and in pretty pastel shades of rose, blue
and Camel; Grey Camp Blankets; Motor Rugs; FingeringWool in all shades; Yarn in assorted shades; MackinawCloth; Homespun; Coat, Dress and Suit Fabrics.
•Distributed by
THE ROYAL STORES, LTD.THE HOUSE FOR VALUE
St. John's Water Street
36
Newfoundland
A GOOD REFERENCE BOOK
review to express the hope thatfuture generations will be able tobenefit still further from theresults of what has all theappearance of a good manyyears of arduous research.
It migh t also be wi thin ourprovince to suggest that l\lemorial University College. at thevery least in its teacher trainingdepartment. make use of theknowledge of one of the few of itsstaff members who has shown theability, as well as the disposition,to come out of the Ivory Towerand do a practical job for hisadopted country.
The criticism has been madein some quarters that the studiesare, in their overall conclusions,unduly pessimistic about thefuture of Newfoundland.
We at this office didn't letthat get us down.
After all, we pointed out toourselves, if a group of scientistscame down from l\lars today anddid a coldly objective analysis ofworld affairs they would probably be prepared, at the end. tolay long odds that civilizationwill vanish in a rain of atombombs within the next 30 years.
We, however, are not prepared. just yet, to obey JamesThurber's classic advice to theharried world thinker: "Rundon't walk- to the nearestdesert island."
We believe that there is something in the spirit of man thatwill save him almost in spite ofhimself.
In the same way we believethat "lewfoundland's "one greatasset-a hardy, resourceful andcourageous people, intenselyloyal to their sea-girt country" aswell as the "growing number ofcapable young men with a wellbalanced faith in their ownability and their country'sfuture", will vet see her through.
F. M. O'Leary, Ltd.St. John's, Newfoundland
MANUFACTURERS' AGENTS
Established 1922
Newfoundland's Most Modern Department Store
• GROCERIES• MEATS AND FISH
• DRY GOODS
• READYMADES
• HARDWARE• CROCKERYWARE
• BOOTS AND SHOES
• HOUSEHOLD SUPPLIES
CORNER BROOK
·37
NEWFOUNDLAND
ATLANTIC GUARDIAN
SEAFOODpa4~!
Produced by Job Bros. andCo. ltd., one of the oldestfirms in Newfoundland,Huboy quick frozen Codfillets are becoming moreand more well-known inNorth America. Newfoundland Codfish, caught in thecrystal-clear waters of theNorth Atlantic, packed andfrozen by the quick-freezemethod is indeed Seafoodpar excellence. Job Bros.and Co. ltd., also pack thefamous "Blue Peter" Atlantic Salmon. Enquiriesore invited regarding theseand other tempting, delicious Newfoundland seafoods.
Produced by
JOB BROS. &CO.LTD.
ST. JOHN'S • NEWFOUNDLAND
Fish and Fish Products since J780
DIRECTORY OFNEWFOUNDLANDCLUBS ABROAD
The ewfoundland War VeteransAssociation of ew York Inc.
:'\Il'('l~ at tht· Ilotd Granada, Lafaycttt...\ve. and .\shland Plan', Brooklyn, on
the last Friday of <"3ch month.
Ojfie<rs:Commander Owen Fean'r\"jn'·Commander Cheskv SamuelsonSeen.-tar)' :\1. F. Shears ~Corr. Secretary. \Y. B. TuffinTrt'asur('r StankY RobertsonScrf{t. at .\rms- \\". J. Fn..·nchColour Guard Ed. Lindemann
:\Ir. \,,"ea\'er's address: 199 Gclston.\w., Brooklyn, :\.Y.
The Newfoundland AssociationInc. of Brooklyn
l\leets al Prospl'cl Hall, Prosp<,ct Ave.,B~ooklyn. on lhl' lhird Friday of each
month.
Ojfic",:Pn'siul'nl Ll'o P. KingYiCl'·(>rl'sic!t.'nl Edward J. LaheyS{'crNary i\lrs. Patrick GraceCorr. Sl'crt'lary. :\lrs. Gordon YatesTrc'asur{'r Ronald G. "'addeoChairman of Trustees-Patrick J.
1lan'sDir{'Clor of Ellll'rlainment-l\Irs.
Patrick PO\\"{'r
The Editors oj :ltlantic Guardianare anxioJls to establish a completedirectory oj Srn10undland clubsabroad for regular listing in thesecollwms. Ire "U.'ould therefore f.'Uy
much appreciate hearing from otherclubs in Ca,rada a"d the CnitedStates.
38
DIRECTORY OF NEWFOUNDLAND CLUBS
Director of Athletics - \VilliarnLundrigan
Publicity Director-Edward J. ChafeMrs. Yates adress: 373 - 7th St.,
Brooklyn, N.Y.
The Newfoundland Society ofCalgary, Alberta
Meets at members' homes on the thirdFriday of each month.
Officers:Hon. President-Dr. J. V. FollettPresident-J. \\'. YergeVice-President-James ElfordSecretary-Treasurer - 1\lr5. H. .\.
ElfordConvenor, Entertainment Committee
1\Irs. W. J. BishopConvenor, Social Committee-Mrs.
A. E. PattenConvenor, '"isiting Committee-Mrs.
A. C. ElfordConvenor, Flower Committee-Mrs.
M. OakleyMr. Verge's address: 115 - 7th Ave.,
N.W., Calgary, .\Ita.
The Newfoundland Club ofToronto
Officers:President-John Faulkner1st Vice-President-Percival Knight2nd Vice-President-Mrs. S. RobertsSecretary-Max LudlowTreasurer-John MorrisCorr. Secretary-Mrs. Thomas DrakeAuditors-T. Drake and J. Garland
Mr. Ludlow's address: 291 Blackthorne Ave., Toronto, Onto
ESPECIAllY IN NYlONSFlattering note inserted in "Con
tact," C-I-L Employees' Magazine, byTony Hearn, Newfoundland correspondent: "Nowhere else that we canremember are such beautiful legsobserved as possessed by the averageNewfoundland girl".
GUARDIANof the Home
MATCHLESS is a paintspecially suited to rigorousclimatic conditions. Thousands of Newfoundlandhomes are protected by it.
The Standard ManufacturingCo. Ltd.
ST. JOHN'S, NFLD.
39
All Except NewfoundlandD OWN the hall from our office in the Castle Building the Chinese
Ministry of Information is cozily installed in new quarters. Fourfloors up the Netherlands Information Office is getting into post-warstride under a new director. Also in the same building is the NorwegianInformation Office, the Mexican Consulate and Information Office, and,of course, the American Consulate and Information Bureau occupying awhole floor. Scattered around the city are the offices of just about everyother country in the world, from SWItzerland to Haiti, from Greece toChile.
All except Newfoundland.Can it be that all these countries are wrong' If it weren't a matter for
sober thought we could find in it a funny parrallel to the story of theold lady who, watching the parade, proudly declared: "Everybody is outof step except my Johnny",
Actually Newfoundland has more reason to be represented in Montrealthan any other country, except possibly the United States. Next to the U,S.,Newfoundland is Canada's nearest neighbour. The two countries are boundby the closest ties in trade relationship, particularly since the war. Canadafor her part has both diplomatic and trade commissioner service in Newfoundland.
We are not at all flattered by the fact that the Atlantic Guardian office'is the only place in the whole of Canada which, in the very nature ofthings, can be regarded as a source of authentic information about New·foundland. We are happy to do what we can, certainly, but we feel thaIsomething of a more offiCIal character is badly needed and would be ofinestimable value to Newfoundland.
It is no exaggeration to say that this office is now as much an informatior.bureau for Newfoundland as it is a magazine office, and if the display ofinterest and number of calls we in our unofficial role get every day in' theweek is any criterion, we would have no hesitation in predicting that anofficial Newfoundland bureau inMontreal would find unlimitedscope for advancing the island's~cause in Canada's metropolis. All ~other countries, large and small, are 40finding it so.
Wartn Days. . .. Cool Nights. . .. No Hutnidity
In the busy, colourful port of 5t. John's, one of the world'sfinest harbours and a crossroads of Atlantic shipping, sailingvessels, fishing craft and sealing ships rub gunwhales withsleek. ocean liners. Here is a fascinating waterfront, amaritime rendezvous for trade and travel of both the OldWorld and the New. All North Atlantic sea lanes lead to5t. John's, Newfoundland, from east or west.
No. 14 j" 0 series of adf1Ulisemenls sponsored by the Newfoundland Government.
This is ENGLEE, a typical
Northern Newfoundland 'out
port', a beautiful village on
the 'French Shore'. Englee has
long been an important fishing
port, and was once the haunt
of Beothuck Indians. There are
hundreds of such beauty spots
around the coast of Newfound
land many steeped in histori
co! associations to a degree.
There is no better way ofspending a refreshing anddifferent vacation than to
travel around the coast of
Newfoundland. There are man.yinteresting places to visit, manyold-world customs to witness,
many delightful characters,with a dignity and charm
seldom seen anywhere, tochat with. A trip to Newfound
land is a delightful experience.
IEWFOUIOUIO TOURISTOEVELOPMEIT BOARDS1. JOHN'S and CORNER BROOK
Also: Newfoundland Information Bureau
620 5th A"enue. New York ~