SAP Community NetworkSAP’s Professional Social NetworkExplore, Engage, Innovate
May, 2010
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Explosive growth in dissemination of information overwhelms teams
Exponential rate of change
Fewer resources: Pressure to reduce costs and save time
Fragmentation: Sources of information are user generated , now from a multitude of sources
Globalization: Economies, societies, and cultures are integrated
Complex world
It’s Hard for Organizations to Adapt in Today’s Complex and Ever-Changing World
110 1001110 1011
101 0111
110 1001
a × 10b
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Companies are Looking for Ways to Connect with Others to Leverage Collective Wisdom
Stay connected with others to find answers
Find better, proven solutions by asking others in similar environments
Join together to build a knowledge base
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SAP Community Network Helps Companies to Manage Complexity and Tap into Collective Wisdom
SAP Community Network, SAP’s professional social network, provides orchestrated connections to our community of SAP customers, partners, employees and experts. It delivers an unparalleled depth and breadth of knowledge about SAP solutions and services, in a collaborative environment, that encourages innovation and best-run business practices.
EngageEngageconnect
participate
converse
people-to-people
collaborate
ask
rate
evaluate
comment
share
solve
InnovateInnovateimplement
operate
optimize
adopt
best practicecustomize
gain insight
Code Exchange
Idea Place
create
extend solution
Find partner solutions
What is the SAP Community Network?
ExploreExplore join
consumediscoverlearn
subscribe
find
use
follow
search
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SAP Community Network Team ExcelsRecognized Experts in Community Building
“[SAP] launched a … space consisting of forums, wikis.. and blogs targeting a diverse set of … participants…SAP realized that collaboration among participants was essential, and it designed these creation spaces to encourage peer-to-peer interactions results have been impressive, not only in the scale of the creation space but in learning and performance improvements it has produced.”
John Hagel III, John Seeley Brown, Lang DavisonThe Power of Pull, April 2010
“
“
SAP Community Network… may be the most extensive use to date of social media by a corporation.”
Richard AdlerLeveraging the Talent-Driven Organization, The Aspen Institute, March 2010
“
SAP has elevated its community development into an entire practice…it allows the most dedicated members of its community direct access to senior management to provide feedback on products, services, and strategy. This is the best way to stay customer-focused and relevant in a rapidly changing competitive environment.”
Chris Andrews Four Components of Successful Innovation, Forrester, April 2009
“
SAP ranks in the top ten of “the world's most valuable brands based on how they leverage social media to interact with customers.”
Charlene Li The World’s Most Valuable Brands. Who’s Most Engaged? Altimeter, August 2009
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Communities: Diverse Audiences, Actively EngagedAlways On Communication, Orchestrated by SAP
~ 2 million members
> 200 countries and territories
~ 30,000 new members / month
Members
~ 1 million unique visitors / month
> 29 million total visits in 2009
~ 20 million pages viewed / month
Traffic
> 200,000 have contributed
> 70,000 in last year
> 5,000 bloggers
Contributors
~ 6,000 posts / day in 350+ forums
> 1.5 million topic threads
> 7 million total messages
Momentum
Developers and IT Pros
Professors and StudentsBusiness Insight Specialists
Business Process Experts
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Communities Provide Deep, Broad ResourcesBest Practices, Thought Leadership and Training
Downloads and Tools Collaboration Skills Development Content Marketplace
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Communities Enable Collaborative InnovationIdea Place and Code Exchange Invite Contributions Leading to Innovation
Community-hosted public channel for participating in innovation at SAP Submit ideas
Discuss others’ ideas
Vote for your favorite ideas
Connect with the teams that build SAP products, solutions or services
Participants can influence the Future of SAP Products, Solutions and Services
Idea Place hosted by SAP
Community-led code sharing and development projects at SAP Tightly integrated into community user experience
Customers can find solutions addressing their niche requirements
Addresses non-differentiating SAP technology like sample and test-data
Code Exchange hosted by SAP
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Expand and Deliver the “Whole” Solution
Enhance Customer Intimacy
Empower the Partner
SAP EcoHub “Inside”
SAP EcoHubOnline Solution Marketplace for SAP Customers
Discover Evaluate BuySAP and SAP Ecosystem: Software | Services | Content | Technology
Community Powered Enterprise Solution Marketplace: SAP EcoHub
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Organizations Who Engage in SAP Community Network Drive Better Results
Speed – accelerate execution through access to technologies, models, and a network of experts
Efficiencies – reduce wasted resources, cycles, and money, by re-using existing experiences and solutions
Impact – drive higher quality and better business results by leveraging the community and known best practices
Insight – innovate and differentiate with the benefit of collective wisdom and a broad perspective
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Standard Bank is using SDN enterprise service use cases to ensure accuracy and shorten cycles.
“ Project resources together with the SAP Community Network are proving paramount to us realizing our vision. We were able to capitalize on the content and lessons learned on SCN to significantly shorten our learning curve and development lifecycles.”
Phillip ParkinsonIntegration Developer
Standard Bank
Colgate Palmolive saved 10% to 20% of project time using the SAP Communities as a resource.
“ SCN has been a very helpful resource for many questions that we encountered during the development phase of our SAP implementation; easily saving us 10-20% of overall project time. Finding a similar solution ourselves might have taken an extra 2-3 weeks, in some cases.”
Faisal MehmoodBusiness Process Analyst
Colgate Palmolive
Customers Gain Speed, Clarity and InsightDirect Access to Best Practices
Hamelin learned from trusted sources what worked and didn’t, leading to informed decisions and successful implementation.
“ We wanted technical information, step-by-step instructions on how to get [SAP BusinessObjects solutions and SAP ERP] to work together. The SAP BusinessObjects community gave us what we needed to implement the software successfully.”
Jean-Marc ViallatteManaging Director
Hamelin
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SAP Community Network – Three Simple StepsLeverage the Communities in Your Organization
Explore Join the community, search for the resources you need, learn how to use the site to benefit your team
EngageConnect to build YOUR network, collaborate with peers, share your knowledge to “give back” and grow your reputation
InnovateAdopt best practices, optimize your landscape, visit Code Exchange and Idea Place for innovative discourse
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Questions
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Thank you!