HOSTED BY

HYE-SOO YOON

“한류세계”는 가십성 스캔들을 다루지 않는, 밝고 긍정적인 한류 문화를 대중들에게 선양합니다. 한, 중, 영 3개국어로 진행되는 본 프로그램은 동, 서양을 하나로 잇는 가교가 되어 한류를 전세계인들과 공유하는 ‘세계 문화’로 만들고자 합니다.

- MEDIA KIT -LAST UPDATED: DECEMBER 2015

CONTENT

1 INTRODUCT ION . 소개

2 CELEBRIT IES . 셀러브리티

3 NETWORKS . 시청권역

4 ONL INE . 디지털

5 PR INT . 신문 잡지

6 MEET THE TEAM . 제작진

7 CONTACT . 연락처

목 차

COVER: STYLE/FASHION BY DALRON

“Hallyu” or Korean Wave is the ongoing global phenomenon of the popularity and influence of Korean entertainment, fashion, and culture. If Hollywood sets the center stage for the Western audience, then Korea is where Asia set their eyes.

However, where and how people get updates on these trends is the question. Media in the West has very limited exposure on this topic due the language barriers. What better way to introduce Korean Entertainment other than a native Korean herself? Hallyu World produced by NTD is the first

Chinese language talk show providing insights on the Hallyu Phenomenon directly from a Korean fashion editor’s point of view. With the help of English subtitles, Hallyu World provides Chinese and American audiences everything they want to know about Korea-from the latest news on celebrities to fashion style and beauty secrets of K-pop singers and movie stars.

A B O U T

F E A T U R E S

HALL

YU W

ORLD

MED

IA K

IT. L

AST

UPDA

TED:

DEC

201

5

CELEBRITY INTERVIEWS . 스타 인터뷰

TALK SHOW . 토크쇼Talk about the hottest entertainment topics in Korea including drama, movies, k-pop, celebrities, fashion and beauty trends.

Bringing you to the latest and most recent event happenings such as fashion weeks and film festivals.

Many Korean celebrities often come to New York for concerts and public appearances so Hye-soo will interview them when they are here. Travelling to Korea is also possible for exclusive inerviews.

EVENTS . 이벤트

진 행 자 혜 수

프 로 그 램 구 성

MISSION: WITH A NO SCANDAL POLICY, HALLYU WORLD SEEKS TO PROVIDE

INSIGHTS ON THE KOREAN TREND AND PROMOTE POSITIVE ENERGY. HOSTED BY

A TRILINGUAL KOREAN IN CHINESE WITH ENGLISH SUBTITLES, THIS PROGRAM

BRIDGES THE EAST AND THE WEST, ALLOWING THE KOREAN TREND TO BE SHARED

GLOBALLY AS THE “WORLD’S CULTURE.”

C E L E B R I T I E S셀러브리티

N E T W O R K S { T V | O N L I N E | P R I N T }

facebook.com/EstarKRyoutube.com/HallyuWorldOfficial

hallyuworld.ntdtv.comTheEpochTimes.com | KR TrendsHallyuWorldOfficial.tumblr.com

google.com/+hallyuworldofficialpinterest.com/HallyuWorld

디지털 WEB

大紀元 - EPOCHT IMES

신문 잡지 PRINT

EL ITE MAGAZINETASTE OF L IFE

HallyuWorldOfficial.com

*First Broadcast of New Episode

- TOP COUNTRIES -

UNITED STATES . TAIWAN . HONG KONG

CHINESE 중국어 . KOREAN 한국어 . ENGLISH 영어

KOREA . MALAYSIA . SINGAPORE

- LANGUAGES -

NTD Television Networks | Social Media Networks

Bi-Weekly

30 mins

Broadcast channel:

Broadcast Frequency:

Length:

- TARGET AUDIENCE -

- DURATION -

CHINESE AND AMERICANS

AGED BETWEEN 16 TO 50

35% 65%

시청권역

EST*

Time Warner 589/1414 (NYC)FiOS 478 (NYC)Cablevision 1151 (NYC)WaveVision 761 (Houston)WMBC DT 63.5 (NYC)WWTD-LD 49.2 (DC)KYAZ 51.4 (HOUSTON)

THUR 21:00*SAT 17:30SUN 15:00

FRI 05:30*MON 16:30FRI 00:00

Various

Korean-5 (satellite)

Taiwan Cables

USA EAST

THUR 21:30*FRI 17:30MON 07:00

Verizon FiOS 489 (LA)KXLA 44.7 (LA)KCNS 38.5 (SF)

USA WEST

FRI 02:00*FRI 12:30SAT 13:30SUN 07:30

Free 685 (France)SFR 725 (France)Bouygues 704 (France)Invitel 40 (Hungary)Kabel Deutschland Channel 978 (Germany)Kabel BW GmbH & Co. KG (Germany)Channel 649 (Germany)Eurobird 9A (satellite)

EUROPE

FRI 21:00*SUN 09:30

Shaw 541Novus 340

CANADA WEST

SAT 19:30*WED 09:10

Rogers 817Bell Fibe TV 727CANADA EAST

CHINA

TAIWAN

TELEVISION CHANNEL

O N L I N E 디지털

NTDTV.com THEEPOCHT IMES.com

FACEBOOK

YOUTUBETUMBLR

OFF IC IAL WEBSITE

46,653,294MONTHLY PAGE VIEWS

3,765,156MONTHLY UNIQUE VISITORS

*DECEMBER 2014 (NTDTV.com)

12,116,823MONTHLY PAGE VIEWS

7,785,522MONTHLY UNIQUE VISITORS

*DECEMBER 2014 (TheEpochTimes.com)

P R I N T

EXCLUSIVECELEBRITY INTERVIEWS

신문 잡지

50,000+ COPIES OF CHINESE EPOCHTIMES DISTRIBUTED ACROSS NEW YORKAND KOREA

120,000+ COPIES HALLYU WORLD PR INT D ISTR IBUT ION

35,000+ COPIES OF ‘ELITE’ MAGAZINE DISTRIBUTED ACROSS USA

35,000+COPIES OF ‘TASTE OF LIFE’ MAGAZINE DISTRIBUTED ACROSS CANADA

HYE-SOO Host

Hye-soo was born and raised in Korea, being exposed to art and music in her early childhood. She often traveled to Europe and Asia since 11, and was thus naturally inspired by European culture. She moved to China to study before she decided to move to New York where she worked for Hallyu World and NTD’s fashion program, StarLuxe, as a managing editor and producer. With more than 6 years experience editing and reporting in the entertainment industry in New York City, she is currently hosting 韓流

風 (K-Talk) which is her own online talk show focusing on celebrity interviews and fashion/film events as well as 韓流世界, Hallyu World.

혜수는 한국에서 태어나고 자랐다. 어릴 적부터 미술과 음악에 재능을 보인 그녀는 11살때부터 유럽과 아시아를 여행했고, 16살 때 중국에 가서 유학을 하다 뉴욕으로 이주했다. 뉴욕 NTDTelevision의 연예프로그램 Estar와 패션프로그램 StarLuxe에서 매니징에디터 겸 프로듀서로 일했다. 6년 넘게 뉴욕에서 엔터테인먼트 및 패션분야 TV프로덕션에서 일한 경험을 가진 그녀는 현재 인기 엔터테인먼트 프로그램 韓流世界의 진행자로 활약하고 있다.

왜 세계는 한류에 열광하는가? 한국인이 말하는 최신한류와 한국문화만큼 더 정확한 것이 있을까? 한국어는 물론이고 중국어, 영어로 진행하는 한류세계 프로그램은 전세계 시청자들을 만날 준비가 되어 있다.

“저는 한국의 최신 소식과 가장 핫한 트렌드를 여러분과 함께 나누고 싶습니다. 화제의 한국 드라마 속 패션/뷰티 트렌드에서부터 맛있는 한국의 요리까지 지금 한류세계에서 경험하세요”

- 진행자 혜수

Why does the world adore the Korean Trend and what exactly is it? What better way to introduce Korean Entertainment other than a native Korean herself! Program is in Korean, Chinese and English.

“ I will share the hottest topics and trends in Korea today. Covering all aspects of lifestyle from the much anticipated Korean dramas to hot fashion items, must have beauty products and delicious Korean Cuisine.”

MEET THE TEAM제작진 O N C A M E R A

HALL

YU W

ORLD

MED

IA K

IT. L

AST

UPDA

TED:

DEC

201

5

ERICReporter

Australian born Chinese and graduate from the Fashion Institute of Technology in New York City, Eric joined NTD and the E*Star Entertainment in 2008 and became lead graphics and video editor for the program. With experience in TV production and modeling/acting, he is confident in front and behind the camera. Eric’s focus is on Korean men’s fashion and Korean music (K-pop). He speaks Cantonese, Mandarin and English.

에릭은 중국계 호주인이다. 뉴욕 FIT를 졸업한 그는 2008년, 미국 NTD 방송사에 입사하면서 E*star프로덕션의 연예프로그램 비디오 에디팅과 그래픽을 담당해왔다. 현재는 TV프로덕션의 출연 경험을 바탕으로 韓流世界 의 남자 패션과 뷰티 및 K-pop관한 소개를 맡고 있다. 주로 영어로 진행하지만 광동화 역시 그의 모국어이다.

“ I want to share the phenomenon of Korean fashion and music to the world, bridging the gap between East and West. Korean trends are not just known locally but also internationally and influences people from around the world!”

“저는 한국 패션과 음악을 동, 서양 구분 없이 전세계에 공유하고 싶습니다. 한국 트렌드는 일부에 국한된 것이 아니라 이젠 글로벌화 되어 전 세계인들에게 영향을 주고 있습니다.”

- 리포터 에릭

연락처

NEW YORK OFFICE +1 212-378-6788

+1 929-229-9576 jin.park@starluxetv.com li.sun@starluxetv.com

+82-2-732-8608

LI SUN

JIN PARK

KOREA OFFICE

HALLYU WORLD229 West 28th StreetSuite 700New York, NY 10001

E*STAR ENTERTAINMENTDIVISION OF WORLD FORTUNES INC.

CONTACT