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THE AUGMENTED REALITY MARKETING SERVICE
ELEVATOR PITCH
We enhance traditional advertisements by augmenting them with digital media, to help our Customers create more effective and viral marketing campaigns.
We make money by charging Customers per campaign.
PROBLEM
Users are ignoring online ads
Printed ads are stagnating without rich content
SOLUTION
We have built a connection between printed and electronic media in a single mobile app using augmented reality technology.
We have made User’s experience easy and fun. He needs just to focus app on the target image, technology will do the rest
We maintain user audience by regular informing via social networks and push-notifications about new actions
MARKET SIZE & FORECAST
Installed base of actively-used mobile AR applications will grow up to 2.25 billion
Annual downloads of AR applications will increase up to 1.2 billion
BY 2019
Revenues for Augmented Reality in Consumer Electronics Industry to Approach $600 billion
BY 2016
BUSINESS MODEL
Fee download and free usage for End Users
Charge Customers per campaign
COMPETITIONBl
ippa
r • 50m+ installation base
• Android+iOS• 3D , video,
buttons• Cloud
recognition, cloud content
• Business model – B2B, full support of marketing campaigns
Laya
r • 50m+ installation base
• Android+iOS• 3D , video,
buttons• Cloud
recognition, cloud content
• Business model: B2C, pay per campaign
Circ
usar • 1m+ installation
base• Android+iOS• 3D, video, buttons• Cloud
recognition, cloud content
• Business model – B2B, full support of marketing campaigns
GO-TO MARKET PLAN
STICKY growth by developing a distribution network
VIRAL growth by maintenance awareness about service in social networks using cross-posting
PAID growth by having free of charge pilots with interesting companies
TEAM
Anton VelychkoCTO (сo-owner)
Oleksandr VelychkoCOO (co-owner)
Sergey Vodotyka
Lead Backend Developer
Victor BabkovLead Mobile Developer
Freelancers on demand
STATISTICS
Month to month installation base growth: 76%
Active users/installation base: 33%
Views per active user per month: 2.8
Bookmark activations per active user per month: 2.7
