Influence of media on conduct of politicsSUBMITTED TO: SIR WAJID ZULQARNAINSUBMITTED BY: ESSA KHAN AND ZAINAB IFTIKHAR

Media in politics

• Media informs people about politics, campaigns and elections.

• Emails, Facebook, twitter, blog and in whole internet have replaced traditional media like radio, print and television.

• Facebook is the most visited internet site in Pakistan.

• Americans first used internet and social media to run their election campaign.

• Political parties in Pakistan are also using new media.

• PTI, PPP, PML-n and MQM have their official Tweeter, Facebook and other Social Networks.

• Almost 30 million people in Pakistan are internet users.

• reports say that 50 percent of registered voters are of 18 to 35 years of age.

• It challenges the usual political models and is introducing the new political examples.

Political Socialization

• Media has an important role in making people aware of politics and makes certain of their participation in elected process.

• Internet is the essential medium that globally socializes the politics of Pakistan.

Changing the Public Opinion

• Public opinion in democracy is known through voting.

• Media plays an important role in changing public opinion.

• Political parties also tell their new policies so the public opinion can change and vote for them.

Voting Behavior

• Media is metabolism of collective action and creation, organization and implementation of social movement around the world.

• media provide political parties opportunities for political expression, symbolic identification for collective action and information.

Increase Awareness

• Political parties also use internet especially social network to enhance and expand the ideas of their parties.

• Pakistan Tehreek-e-Insaf (PTI) was one of the first ever parties in Pakistan to launch them on social media.

• Other parties like PPP, PML-N and MQM also followed this method and started using new media as an effective tool to increase their followers and voters.

Accusation of One Party from Another

• Political parties also use internet to accuse other politicians of different parties.

• once chairman of PTI Imran Khan accused other parties that they criticize his party. He said “other political party had hired media services to criticize my party.”

• And now PPP accused Govt. For removing their banners

Publication of Evidences

• New media inform people about the new polices of parties as well as about the scandals against the parties about corruption etc.

• Due to this their point of views started changing, they now know about the rights and wrongs of the politics of Pakistan.

Thank You