Abjjad pitch deck september 2016 copy

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Abjjad.com

EmanCo- Founder, CEO

TamimCo- Founder, CTO

AshrafAdvisory Board

RimaMobile PM

Team

3 years abjjad, 6 years colleagues

Egypt (88%) and KSA (94%)literate Arabs read regularly 3 out of 4

A Social Network for Readers

220,000

members

1,000,000 page views

150,00أبجد0

ratings

340,000on

shelf

25,000 review

s

No Reading Insights

No Book Discovery

Fragmented

Publishing Industry

Solving Problems for Industry Players

Market Size4,000

Publisher

1 Million Arabic Books

375 Million Arabic

Speaker

151 Million Online

20 Million Reader

أبجدCommunity

First!

Business Model

36,000Posts

5,000Comments & likes

12,000On shelves

25,000Following

7,000Reviews & Rates

أبجدE-Books

Self Published

Audio Books

Book Summaries

Monetizing on Community

Native Advertising

Print on Demand

“All You Can Read” Subscriptions

$5/month

GoodreadsPirated BooksKotobiE-KetabI-KetabJarir

Competition Arabic SocialValue for money Value to

Publishers

Expected Growth by End of 2017

200K Users2K E-Books

0.2% Paying $2.6K/Month

1.1M Users10K E-Books3% Paying $126K/Month

Sales20%

Marketing30%

Technical30%

Content & Community

20%

Currently Raising $250,000

($150K already committed)

Bridge Round

Projections (Round of $150K)

1.8 Million Users

37KPaying Customer

$184KMonthly

850,000 Users

15KPaying Customer

$75KMonthly

2017

2018

Projections (Round of $250K)

2.5 Million Users

50KPaying Customer

$250KMonthly

1.1 Million Users

25KPaying Customer

$124KMonthly

2017

2018

Thank you

شكرا