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Read the lecture notes for the week.
How Amazon Business s1180140 Senri Sato
13年5月14日火曜日
Agenda
Product
Technology
Feature
e-Commerce
Summary
Infomation
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Product
Amazon.com sells many stuff.
books, CDs, DVDs, game, food, beauty supplies, clothing, jewelry, sporting goods, computers, toys, and more...
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Technology
Amazon.com provide not only special offers and featured product, but some recommendation just for you by history.
By embedded marketing techniques, Amazon.com know more information about customer.
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Feature
By cookie, it is possible to find yourself on the receiving end of all sorts of useful features that make your shopping experience conveniently.
For example, recommendations based on past purchases and lists of reviews and guides written by users who purchased the products you are looking at.
13年5月14日火曜日
e-Commerce
Amazon.com lets everyone sell everything using its platform.
Customer cam find starting sales of merchandise sold directly. They sre shopped from a very big warehouse.
After, costomer can also find goods listed by third-party sellers as individuals, small companies and retailers.
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Summary
Amazon.com have variety product.
Utilized various way.
Provided product which adapt to each particular costomer.
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Infomation
http://en.wikipedia.org/wiki/Electronic_commerce
http://en.wikipedia.org/wiki/HTTP_cookie
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