PHOTOSHOP ILLUSION

RETOUCHING „Photo manipulation is the application of

image editing techniques to photographs in order to create an ILLUSION or DECEPTION.“

The first case dated back to 1860. Since that time it has developed – nowadays,

it is accepted as an alternative form of art.

Reasons?

What can retouching make better? Erase freckles, hairs, spots, scars and wrinkles Colour hair, an iris, skin and whiten teeth Change the shape of eyes, eyebrows, nose,

neck Reduce spare tyres, thighs, buttocks… Make bigger breasts, lips, eyes…

And the result? The resulting image have no resemblace to the photo from which it originated. Retouching creates biologically unreal beings which wouldn‘t be able to walk and live if they ever got chance.

The Photo Whisperer The world‘s most famous photo

retoucher. Fashion photographers call him

when they want someone who looks less than great to look great and someone who looks great to look superhuman.

His nickname comes from his special skill – he is able to see things beyond the model and accent them

Clients: Vogue, Vanity Fair, Dove…

Dangerous impacts People with low self-confidence = easy targets

The plastic ideal of beaty can lead to: - anorexia, bulimia- drastic diets- expensive plastic operations…

Famous cases – Gisel Bündchen

Famous cases – Sharon Stone

Famous cases – Christy Turlington

Christy Turlington

Famous cases – Nitro magazine

Famous cases – Keira Knightley

Famous cases – Kate Winslet

Famous cases – Jamie Lee Curtis

Famous cases – Elle magazine

Is it necessary to regulate it?

If so, is it POSSIBLE to regulate it?

THE END