- 1. INTERNET COACHING 2013 10 BC XY DNG WEBSITE KINH DOANH CM
TAY CH VIC Mr. Nguyn Trng Th, Marketing Online Master - CEO iNETL
Doanh nhn, Chuyn gia v Internet Marketing. Ti lun mong mun gip cho
nhiungi thnh cng trn Internet. T 3/2011 n nay, ti chia s kin thc v
kinh nghim camnh cho hn 100.000 ngi, nhiu ngi p dng rt tt m hnh ti
a ra. Ti lun cgng truyn t theo cch n gin nht nhiu bn c th lm theo.
Cun sch ny l 1cng thc bn khi u. Chc bn gt hi c nhiu thnh
cng!www.Facebook.com/NguyenTrongTho * Email : [email protected] liu bn
ang s hu l mt chng trong cun sch Internet Coaching hun luynkinh
doanh v tip th trn Internet c gi bn quyn bi Nguyn Trng Th v Cng
tyiNET. Mi s sao chp, pht tn m cha c s ng ca tc gi u c coi l vi
phmphp lut. Chng ti cm kch nu bn s dng n nh mt ti liu hu ch cho bn
thn bn.(c) iNET.vn & NguyenTrongTho.com Internet Coaching
20131
2. Ti sao bn cn mt website?D l c nhn hay doanh nghip, bt u kinh
doanh trn Internet, cng vic u tin bncn lm l xy 1 website ca ring
mnh. Website l ca hng ca bn trn mi trng trctuyn. l ni bn cung cp
thng tin cho khch hng, thc hin cc giao dch mua bn,.. Xem thm:
http://goo.gl/V85iF c 1 website bn hng thnh cng, bn cn 2 yu t sau
y: 1. Tng lu lng truy cpvo website. 2. Tng t l khch gh thmtr thnh
khch mua hng.Tham kho bi vit Cch xy dng website bn hng thnh cng -
http://goo.gl/mVKkCSo vi kinh doanh truyn thng th Kinh doanh online
c nhiu u im hn:KINH DOANH TRUYN THNGKINH DOANH TRC TUYN+ Vn u t kh
ln + Vn u t thp: khi nghip vi < $300+ Cn trc tip iu hnh+ H thng
kinh doanh hon ton t ng+ Thi gian lm vic c gii hn + Hot ng 24/24 ,
ngay c khi bn ng+ Thit hi kh ln nu tht bi + C hi thnh cng ln.+ Chi
ph cao (QC, nhn vin, mt bng,...)+ Chi ph thp, thm ch FREE c mt
website hot ng trn Internet, bn cn thc hin nhng cng vic sau: 1. Chn
tn min (ti s hng dn bn cch chn tn min phn sau) 2. Thu ai thit k
(giao din) + lp trnh website + bo tr hng ngy 3. Thu dch v lu tr
website (web hosting) 4. Cp nht ni dung website nu l sn phm th bn
nn t lmC 4 yu t trn u mt thi gian v chi ph, ti thiu cng t 3tr n
5tr.(c) iNET.vn & NguyenTrongTho.comInternet Coaching 2013 2 3.
Ngy nay, c 1 website bn khng nht thit phi bit lp trnh. C 3 nn tng
(platform)thit k website ang c s dng ph bin ti Vit Nam: 1. Blogger-
Nhng ai mi bt u kinh doanh trn mng 2. Wordpress- Chuyn gia SEO v
marketing, cn bit 1 cht v IT 3. Joomla - Chuyn gia lp trnh web thng
dng.Trong cui sch ny, ti s hng dn bn cch s dng Blogger to website
Kinh doanhhon ton min ph. Sau khi hiu r m hnh ny, bn hon ton c th p
dng kin thchc c vo cc m hnh website khc phc tp hn.Ti tin rng sau
khi c xong, bn s thit k trang web mt cch tt nht v tn dng ti ami tnh
nng tin ch thit k Website.BC 1: TO 1 TI KHON GOOGLE(Nu bn c ti khon
Google th khng cn phi thc hin bc ny)Bn m trnh duyt (IE, Firefox,
hoc Chrome), g ch google.com.vn vo thanh a ch.Nhp vo nt NG NHP (bn
phi pha trn mn hnh)Nhp vo nt NG K (Nt mu bn phi pha trn mn hnh)(c)
iNET.vn & NguyenTrongTho.com Internet Coaching 2013 3 4. Khai
bo thng tin c nhn vi Google ti khon Gmail Google b qua du chm (.)
trong a ch email. Ngha l [email protected] v [email protected] l
1. H:.. Tn Chn tn ngi dngGoogle c th gi cho bn 1 tin nhn cha To mt
khum xc minh, hy nhp m vo ca s Xc nhn mt khu tip theo: Sinh nht Gii
tnh in thoi di ng ia ch email hin ti ca bn nh m Capcha: V tr: Vit
Nam (Nhp vo nt Ti ng vi cc iu khon dch v v bo mt ca Google) Nhp vo
nt Bc tip theo(c) iNET.vn & NguyenTrongTho.comInternet Coaching
2013 4 5. BC 2: TO WEBSITE VI BLOGGER CA GOOGLE1. Truy cp a ch
www.blogger.com v ng nhp bng ti khon Google.2. in Email v mt khu ca
ti khon Google (hnh trn).3. Nhp vo nt ng nhp Blogger s yu cu bn to
1 tiu s (h s c nhn).Bn nn chn dng tiu s Google+ dng cho nhiu dch v
khc ca Google4. Nhp vo nt To tiu s trn Google+ (hnh di)5. Nhp vo
Thm nh tiu s (hnh di), sau chn 1 nh c khun mt ca bn t my tnh. Nhp
tn hin th trn Mng x hi Google+ >> Nhp vo nt Nng cp.(c)
iNET.vn & NguyenTrongTho.comInternet Coaching 20135 6. 6. Nhp
vo nt Tip tc, b qua vic thm ngi dng.7. B sung thng tin v nhp vo Hon
tt (hnh trn). Bn hon thnh tiu s Google+ ri !!8. Nhp vo nt Tip tc vi
Blogger (hnh trn) xc nhn vic s dng tiu s Google+ trn hthng Blogger.
Vic dng chung 1 tiu s gia cc sn phm ca Google s gip bn xy dng hnh
nhthng hiu tt hn, thay v mi ni bn t tn v hnh nh khc nhau.9. To
Blog: Nhp vo nt Blog mi (nt bn tri pha trn, hnh trn)Nhp cc thng s
sau:Tiu : //t tn cho Blog/Websitea ch: //a ch Blog trn Internet,
vit lin khng du, duy nht trn mng.>> a ch blog ny c sn ngha l
bn c th s dng.>> Rt tic, a ch blog ny khng kh dng c ngi s
dng(c) iNET.vn & NguyenTrongTho.comInternet Coaching 20136 7.
Mu://Chn mu Simple, bn c th thay i mu giao din bt c lc no.Nhp vo nt
To Blog, mn hnh s hin ra nh bn di khi blog c to.NHN XT: 1. Cc
website u da trn nn tng thit k Web no . y chng ta dng Blogger. 2.
Bn c th to tht nhiu website vi Blogger, vi s lng khng gii hn. 3. Mc
d Blogger l min ph nhng phm vi ng dng ca n l ton cu. Bi vit ngln
Blogger c tnh lan truyn cao, v rt d xut hin ln trang u Google. 4.
Khi tham gia vo Blogger, bn c th n blog ca ngi khc xem, bnh lun,
ngbi (nu c cp quyn). Do vy tnh lan truyn thng tin trn Blogger l rt
nhanh. 5. By gi chc bn hiu v sao chng ta dng ti khon Google: gi
email, v xydng nhiu website, thm ch h thng website kinh doanh ch vi
1 ti khon duy nht.(c) iNET.vn & NguyenTrongTho.comInternet
Coaching 20137 8. BC 3: NG BI VIT LN WEBSITE1. i vo blog to2. Nhp
vo nt Bi ng mi (Nt pha trn bn tri hnh trn)3. Bn nhp vo cc thng tin
sau:(1) Tiu bi ng: tn ca bi vit, s xut hin trn dng Title ca trnh
duyt, trong ktqu tm kim trn Google. Tiu cn cha t kha t khch hng dng
tm kim.(2) Ni dung bi ng: bn nhp ni dung, bao gm: vn bn, hnh nh,
video, links, (3) Nhn: nhp danh sch cc t kha m bn mun khch hng tm t
kha ra bi vitny, cc t kha cch nhau bng du phy (,). T kha phi xut
hin trong ni dung bivit, c du hoc khng du, s lng 3-5 t kha, khng qu
nhiu (xem hnh di).Nhn cng c s dng lm chuyn mc sp xp cc bi vit theo
ch .Vi bi vit u tin ny, bn c th copy t u . Nhng bn phi nh chnh sa 1
cht trnh b Google pht v trng lp ni dung, ng thi ghi r ngun copy.(c)
iNET.vn & NguyenTrongTho.com Internet Coaching 2013 8 9. (4)
Lch biu: bn c th ng bi bt k lc no ty thch:(*) T ng: ng lun thi im
hin ti(*) t ngy gi: c th l ngy trc y, hoc ngytip theo. V d: hm nay
l ngy 15/1, lc 2h23 chiu,bn c th chn ng lc 8h0 ngy 20/1. Blogger s
tng ng bi theo thi im bn chn.Bn c th son tho cng lc nhiu bi, v t
lchng mi ngy 1 bi. iu ny s gip website lunti mi, khch hng quay tr
li nhiu hn, th hngtrn Google cao hn.(5) Lin kt c nh: Blogger t ng
ly Tiu sinh ra a ch (lin kt) bi vit. Khibi vit c ng th bn s khng th
thay i lin kt ny. Tiu ch c 1 lin kttt: ngn gn, d hiu, v cha t
kha.Ti thi im ti vit cun sch ny th Blogger vn b li khi chuyn ch d,
V d: Tiu bi ng: T to website kinh doanh Lin kt t sinh ra:
tu-tao-website-e-kinh-doanh.html// Thiu ch dVi a ch nh vy th khch
hng s kh tm thybi vit ca bn trn Google.V l do , bn nn s dng tnh
nngLin kt c nh ty chnh.(c) iNET.vn & NguyenTrongTho.com
Internet Coaching 2013 9 10. (6) V tr: bn mun tip cn khch hng a im
no, hy nhpa ch y v a im .V d: 129 Phan Vn Trng, Cu Giy, H Ni.Sau
khi nhp a ch, bn g , Nu ng a im trnbn , bn bm Hon thnh.Nhng ai gn a
ch ny s d dng tm thy bi vit ca bntrn Google.4. Sau khi hon thnh bi
vit, bn nhp vo nt Xut bn xutbn bi ng (hoc nt Lu lu ng sau)Google gi
bn chia s bi vit ln Google+. Click Hy b qua (chia s sau).5. Xem bi
ng trn Website to trn mi trng InternetCch 1: bm vo Xem blogCch 2:
bm vo Xem ( di bi vit) y chnh l Website bn to trn Internet v bi ng
bn va mi ng trn Blog vi mu Simple bn chn khi to Blog. NG 3 BI THEO
5 BC TRN, BN S THY THT N GIN!!!(c) iNET.vn &
NguyenTrongTho.comInternet Coaching 2013 10 11. LU :1. Bn c th vit
bi ng ch Vit (nh g WORD) hoc HTML (to giao din phc tp hn)2. Bi ng
trn mt trang Web khng khc g mt vn bn Word. N rt d3. Ch khi no chnh
sa xong bi vit th bn mi bm vo nt ng bi. Blogger sp xp cc bi vit da
trn thi im ng. Sau khi ng bi, bn khng sa c: Lin kt v Thi im ng.4.
Nu c 2 bi vit ging nhau trn Internet, Google s ch lu tr 1 bi u tin
m n tm thy. Bi cn li s khng bao gi c tm thy trn Google. Bn ng ch
copy & paste.5. Nu copy bi ca ngi khc, bn nn b sung thm kin c
nhn. Google rt thch iu . ng thi ghi r ngun copy nu tc gi bi vit c c
c th h cng thm cm n bn.6. Google lun bit c ngi tm kim s dng
Internet t a im no. Hy ch cho n bit, bn mun phc v khch hng u.7. Lun
chia s bi vit ln mng x hi Google+. Bi vit ca bn s c th hng cao hn
trn Google. Ti sao nh vy ? Bn c th tham kho cun Ebook SEO Master ca
ti ti a ch http://inet.edu.vn/ebook-seo8. Nu copy ni dung t WORD,
bn khng nn paste trc tip vo ca s ng bi. V lm nh vy s ko theo nhng
th HTML khng cn thit, bi vit ca bn s khng th c th hng cao trn
Google. Thay vo , bn hy paste vo notepad, ri copy t notepad vo
Blogger. m nhanh notepad, bn bm phm:+ R, ca s Run hin ln, bn g
notepad 9. Mt bi vit ch c gi tr nu c ngi gh thm v c lin kt t bn
ngoi tr n. Sau khi ng bi, bn hy ngay lp tc chia s ln Facebook,
Google+,...Thng qua ng dn ny, Google s c trang web ca bn, xp hng v
bn s tm thy bi vit trn Google. WOW THNH CNG TRN INTERNET = NI DUNG
* CHT LNG * TN SUT (U N) Hy nh rng: trn Internet Ni dung l VUA
!!!(c) iNET.vn & NguyenTrongTho.com Internet Coaching 2013 11
12. BC 4: S DNG CC CNG C CA BLOGGER1. Thng tin tng quan (Lu y l
Blog va mi c to ra)Click xem danh sch blog2. Danh sch Bi ng: Bn c
th xem nhng g lin quan n bi ng nh: nhn, thng k, bnh lun, ngy ng,..S
bnh lun S views Khi a tr chut n tiu bi vit, bn s thy menu: Chnh sa,
Xem, Chia s, Xa,..3. Trang: Dng to nhng trang tnh, nh : Gii thiu,
Lin h, t trn Menu ca website. Mi website c th to c ti a 20 trang.4.
Nhn xt: Lit k cc bnh lun, bn c th duyt, tr li, hoc xa khi
website.(c) iNET.vn & NguyenTrongTho.com Internet Coaching 2013
12 13. 5. Google+ Bn s thy thng bo : Blog c lin kt vi Tiu s (ti
khon) trn Google+ Mc nh, mi ln ng bi hoc Cp nht bi vit, Blogger s m
ca s nhc bn chia s ln Google+. Bn mun b qua bc ny ? Hy b chn [ ]
Nhc chia s sau khi ng bi6. Thng k Khng thng k cctruy cp ca bnKhch n
t ngun: + Trang web no + Tn min no + T kha noKhch n t: + Quc gia no
+ Dng trnh duyt g + H iu hnh no Bn c th thng k c: s lng xem tng bi
vit, khch hng n t trang web no, Website no bao nhiu ln, h tm thy bn
trn Google bng t kha no, n t quc gia no, dng trnh duyt g,.. Bn c th
xem thng k tng khong thi gian.(c) iNET.vn & NguyenTrongTho.com
Internet Coaching 201313 14. 7. B cc: N ging nh bn v mt bng ca 1
ngi nh khi nhn t trn xung. Bn s d dng hnh dung c website c nhng g,
sp xp nh th no, thm /bt / thay i tng thnh phn. B cc website bao gm
cc tin ch. C nhiu loi tin ch khc nhau v bn c th thm / bt rt d dng.
Bn click vo ch Thm tin ch bt c v tr no s thy ca s nh sau: Bn thm
tin tch nhng nt +1, Video, Text, Links, nh,.. vo website.(c)
iNET.vn & NguyenTrongTho.comInternet Coaching 2013 14 15. V d:
Thay i biu tng website, mc nh l biu tng ch B ca Blogger. Bc 1: chun
b 1 hnh nh c kch thc vung trn my tnh: Bc 2: Click vo ch Chnh sa
trong Tin ch Favicon Bc 3: Chn file v click vo nt Lu. Biu tng
website c thay i * Chng ta s tm hiu cch s dng cc tin ch khc phn
sau.8. Mu (Template): Bn c th thay i mu giao din cho website. Cng
vic ny c th c thc hin bt c khi no. N ging nh bn sn li, thay qun o,
hoc thay i din mo cho ngi nh. Lu : vic thay i mu ch lm thay i giao
din, cch sp xp bi vit trn website. Ni dung bi vit khng thay i.(c)
iNET.vn & NguyenTrongTho.com Internet Coaching 2013 15 16. Lu
giao din hin thi v file trn my tnh s dng li bt c lc no.Click thay i
mu giao dinNhp vo nt Ty chnh (hnh trn) thay i mu giao din website
(7) Quay v(6) Lu li cctrang qun tr thay i.(2) Thay ihnh / mu nn(1)
Chn mu(3) Chiu rnggiao din c sn(4) B cc phn thnwebsite, ct phiv chn
trang: s ct(5) Xem trccc thay i. Bn thc hin ln lt cc thao tc theo
th t nh hnh v trn. Nng cao: bn c th thay i font ch, mu sc (ch, nn)
ca tng mc trn website. Sau khi thay i xong, bn nhp vo p dng cho
Blog v Quay tr v Blogger(c) iNET.vn & NguyenTrongTho.com
Internet Coaching 201316 17. 9. Ci t: ~Slogan ca website Gn tn min
vo blog Bn cn ci t Ngn ng (Ting Vit) v Thi gian (GMT+7) nh hnh di
y.Cp nht ni dung th M T nh hnh di y. Ni dung m t s c xut hin trong
kt qutm kim trn Google, pha di tiu .(c) iNET.vn &
NguyenTrongTho.com Internet Coaching 201317 18. LU : 1. Trc khi cng
b website, bn nn thc hin y cc cng vic bc ny. N n ginn mc bn khng
bit CNTT, khng cn tm hiu k vn c th s dng c. Ch cn thiu 1bc l bn lm
gim sc mnh ca website. 2. Mt trong nhng u im ca Blogger l bi vit c
xut hin nhanh trn Google. iuny hon ton d hiu bi s lng bi vit c cng
ng ng ti lin tc, v v Bloggerthuc quyn s hu ca Google. Do vic xy dng
h thng Website trn nn tng Bloggerl s la chn ti u cho n by gi. 3. Hy
s dng cho mc ch cng vic, ng bi vit c gi tr vi ngi dng. Bn ng bao gi
ngh y ch l 1 a ch tm thi, hay ch l ni SPAM,..Google c th kha ti
khon ca bn ngay lp tc nu n pht hin bn to nhiu BLOG, ng ni dung ging
nhau hoc COPY.BC 5: TM MU GIAO DIN (TEMPLATE) PH HPBc 1: Bn vo
Google v tm vi t kha blogger template, click vo cc kt qu tm thyHoc
truy cp trc tip vo mt trong cc website sau:www.btemplates.com,
www.deluxetemplates.net, www.templates-blogger.com,
www.allblogtools.comV d, bn vo trang http://www.btemplates.com(c)
iNET.vn & NguyenTrongTho.com Internet Coaching 201318 19. Tm
theo tn muBn c th chn lc cc website ch c 1 ct, 2 ct,.. theo th loi,
hoc tm theo tn.Bc 2: Tm Templates ph hp v ti v my tnh.V d mu RitmoV
d mu WPZine Ti s demo vi mu SimpleCleanBlog. Nhp vo hnh nh
Templates SimpleCleanBlog, mt trang mi hin ra:(c) iNET.vn &
NguyenTrongTho.com Internet Coaching 201319 20. Nhp vo nt Download
Nhp vo nt OK, lu file vo my. Gii nn file Download M th mc
SimpleCleanBlog, tm file c dng SimpleCleanBlog.xml Nhp phi vo file
SimpleCleanBlog.xml v chn Edit. Bn s thy Code nh bn di. Bn ng c gng
c hiu nhng dng code ny nh!(c) iNET.vn & NguyenTrongTho.com
Internet Coaching 201320 21. y chnh l Code HTML c thit k xy dng nn
Web Nhn phm: Ctrl + A v Ctrl + C Copy ton b vn bn trong ca s
trn.Chng ta hon thnh giai on tm Templates ph hp v copy Code HTML.
Bc tiptheo l dn / paste (Ctrl + V) code HTML vo Blogger thay i giao
din cho website.Bc 3: Upload Templates ln Blog to.Quay tr li trang
qun tr Blogger >> Chn Blog to >> Nhp menu MU. Nhp vo nt
Chnh sa HTML, 1 khung cha Code HTML hin ra. y l code HTML ca giao
din hin ti.(c) iNET.vn & NguyenTrongTho.com Internet Coaching
2013 21 22. Nhp chut tri vo khung Code HTML, nhn Ctrl+A v Delete Dn
Code HTML (Ctrl + V) va copy bc 2 vo v nhp Lu mu Mn hnh cnh bo hin
ra. Bn bm vo Xa tin ch con (hnh di), m 1 n 10. Vy l bn hon thnh qu
trnh thay i template. Bn nhp vo nt ng li ( ng ca s code HTML) v nhp
vo nt Xem blog, bn s thy s thay i tht ngon mcBm vo y sa / xa tin ch
ang dngLU : 1. c mt Templates thit k p mt ta phi bit Lp trnh Web v
vit Code HTML 2. Tuy nhin, d khng bit c 2 iu , bn vn c th Download
rt nhiu nhng templates csn trn Internet thay i giao din cho website
ca mnh. Bn cha cn hiu HTML. 3. Trn Internet c hng ngn, hng triu
Templates p nh th, hon ton FREE. 4. Nu bit Code HTML, bn c th to ra
hoc chnh sa Templates hon ton theo mnh. 5. Sau khi c 1 template va
, bn c th copy Code HTML p dng vo nhiu Blog khc. 6. Mi s thay i bn
ngoi lun l t thay i din ra bn trong. ng c gng i thay ibn ngoi khi s
thay i bn trong cha din ra. Cuc sng cng th !!!(c) iNET.vn &
NguyenTrongTho.com Internet Coaching 2013 22 23. BC 6: CHNH SA MENU
V TIU TIN CH thay i giao din bn cn chnh sa HTML. Bn khng cn hiu r v
HTML.Bi cng thc ti a ra v cng n gin: TM THAY XEM1/ Chnh sa menuVo
trang qun tr Blog >>Mu >> Chnh sa HTML(1) Bm vo y
xemHTML ca cc Tin ch. (2) Bm chut tri vo y v nhn Ctrl + F Tch chn
[v] M rng tin ch s hin ra c HTML ca cc Tin ch Bm chut tri vo phn
Code HTML Nhn Ctrl+F bt u TM kim. Tm t mun thay i, v d: thay ch
Category 1 thnh Kha hcMenu trn giao din Menu trong Code HTML(c)
iNET.vn & NguyenTrongTho.com Internet Coaching 201323 24. Menu
trong Code HTML sau khi saTn menu sa
- Trang ch
- Kha hcTn menu cona ch bi vit
- iNET SEO MASTER
- INTERNET MARKETING
- SOCIAL MEDIA 2013
- MOBILE MARKETING
- MARKETING ONLLINE
C th thm / bt menu v menu con ty thch. Mi menu bao gm ng link
(http://...) n 1 trang web v phn hin th (tn menu) Bm vo nt Lu mu cp
nht giao din. Ra bn ngoi v xem li giao din c thay i.Lm tng t vi cc
Menu khc. Sau 15 pht bn s thnh tho v tr thnh chuyn giachnh sa menu
Blogger!! Vi nhng mu giao din khc bn cng lm tng t nh.2/ Thay i tiu
cc tin ch.Bn c th sa/xa cc tin ch ang dng trn website, hoc vo trang
qun tr B CC: Nhp vo B cc trong trang qun tr Nhn sang ct bn phi, nhp
vo Chnh sa trong tin ch Popular Posts (hnh di) Thay ch Popular
Posts thnh Bi ng ph bin hoc bt c t no bn mun. Sa thnh: Bi ng ph
bin. Tng t, bn c th thay i tiu cc tin ch khc nh: Blog,
Archive,..(c) iNET.vn & NguyenTrongTho.com Internet Coaching
2013 24 25. BC 7: THM CC TIN CH VO WEBSITE1/ Thm Facebook Like vo
ct phi website Trong trang B cc, bn nhp vo ch Thm tin ch Chn tin ch
HTML/JavaScript o t tiu , v d: Chng ti trn Facebook o Ni dung: o
Nhp vo nt Lu v xem thnh qu. Cch ly m HTML nhng Facebook Like Box vo
website: o Bn truy cp Google.com.vn v tm vi t kha: Facebook like
box o Bn click vo trang web u tin trong kt qu tm kim Hoc truy cp
trc tip vo
http://developers.facebook.com/docs/reference/plugins/like-box(c)
iNET.vn & NguyenTrongTho.com Internet Coaching 2013 25 26. Bn c
th ly Code theo nh dng HTML5 hoc IFRAME (1) Chn Like Box (2) Nhp a
ch trang facebook fanpage. V d:
http://www.facebook.com/NguyenTrongTho Bn c th thay i thng s khc,
nh chiu rng,.. (3) Bm vo Get Code ly M HTML (4) Copy m HTML t c 2
dn vo vo nhp Ni dung ca tin ch HTML/Javascript. Ra bn ngoi kim tra
thnh qu Lu : tt c nhng Code HTML khc cng c chn vo thng qua tin ch
HTML/JavaScript.2/ Thm nick chat Yahoo vo ct phi website Trong
trang B cc, bn nhp vo ch Thm tin ch >> Chn HTML/Javascript Bn
copy on code di y vo phn Ni dung ca tin ch. Thay ch Nick bngtn nick
Yahoo cabn Thay ch icon bng m biu tng chat: 1, 2,(c) iNET.vn &
NguyenTrongTho.comInternet Coaching 201326 27. V d M HTML Biu tng
Yahoo Bn c th ti m HTML ny ti
www.TapChiMarketingOnline.com/yahoo.txt3/ Thm nick chat Skype vo ct
phi website Bn tm trn Google vi t kha: skype html code & bm vo
kt qu u tin. Hoc truy cp vo
www.skype.com/intl/en-us/tell-a-friend/get-a-skype-button/ Nhp
nick, chn loi button, v copy Code HTML dn vo Tin tch
HTML/Javascript. Xem kt qu:Bc 6: Thm Video Youtube vo ct phi
website Bn m xem 1 video trn Youtube.com(c) iNET.vn &
NguyenTrongTho.com Internet Coaching 201327 28. (1) Nhp vo Chia s
pha di video (2) Nhp vo Nhng hin th code HTML (3) Bn c th iu chnh
kch thc video & cc thng s khc (4) Copy m HTML nhng video vo
website. Bn c th nhng nhiu ni dung khc na vo website, nh: Slide,
Form ly thng tin khch hng, Hnh nh qung co, Lin kt websites, RSS (bi
vit trn website khc),..BC 8: GN TN MIN RING VO WEBSITEWebsite m
chng ta va to ra c a ch l 1 tn min con ca blogspot.com.Tn min chnh
l thng hiu ca bn trn Internet. Cng i qung co th bn cng pht trinthng
hiu ca blogspot.com, m khng pht trin c thng hiu ca ring mnh. Tnmin
con thng ch dng lm website v tinh, thng qua bn s dn khch hng tr
vwebsite vi tn min thng hiu ca bn.C 2 loi tn min: 1) Tn min theo t
kha, v d: InternetMarketing.edu.vn, TuvanSEO.vn,..u im: rt d a
website ln trang 1 Google vi t kha . Gip cho bn c khch hng ngay.
Thng s dng lm website v tinh 2) Tn min theo thng hiu, v d: inet.vn,
niit.vn, u im: tn ring, khng b trng lp vi ai. L ni thc hin cc giao
dch. V lu di, tn min thng hiu s tt hnC 2 nhm tn min (phn m rng): 1)
Tn min Quc t: .COM, .NET, .INFO, .ORG,.. 2) Tn min Vit nam: .VN,
.COM.VN, .NET.VN, .EDU.VN,..Bn nn chn tn min: ngn gn, t chm cng tt,
d nh, khng gy nhm ln.Vic chn ng tn min l rt quan trng. N chim ti hn
30% s thnh cng ca bntrn Internet. Nhiu ngi phi i tn min sau khi s
dng 1 thi gian.Nu bn cm thy bn khon la chn tn min, hy tham gia bui
t vn tn min ti iNETvo cc bui chiu th 6 hng tun hoc s hotline:
1900.56.1260(c) iNET.vn & NguyenTrongTho.comInternet Coaching
201328 29. Bc 1: Mua tn min Truy cp www.iNET.vn kim tra tn min c
ngi s hu cha. Thanh ton tn min bng chuyn khon hoc tin mt. Vi ln u
tin ng k, bn cn gi bn chp CMTND qua email. Vi tn min .VN, bn s c cp
giy chng nhn s hu (~s ). Bn s c cp 1 ti khon (user/password) qun l
thng s cu hnh tn min.Bc 2: Gn tn min vo Blog Truy cp vo trang qun
tr Blogger ca website ang xy dng Nhp Thm tn min ty chnh >>
Nhp tip Chuyn sang ci t nng cao. Nhp tn min bao gm c www. V nhp vo
Lu Google s hin th thng bo cc thng s bn phi ci t cho tn min.(c)
iNET.vn & NguyenTrongTho.comInternet Coaching 201329 30. Bc 3:
Ci t cc thng s cho tn min Bn cn nhp cc bn ghi sau y vo trang qun tr
tn min @ghs.google.comCName wwwghs.google.comCName mxcminh (Blogger
cung cp) Gi tr (Blogger cung cp)CName Lu : m xc minh mi tn min s
khc nhau.Bc 4: Quay tr li mn hnh ci t tn min trong Blogger v bm vo
nt Lu Lc ny, bn c th truy cp website vi tn min ring.Vy l bn c 1
website hon chnh ri !!!BC 9: CP NHT NI DUNG V CHIA SDng li ngha l
bn ang tt li so vi i th. Internet chnh l thng tin. Ai to ra
nhiuthng tin th ngi cng thnh cng. Thng tin cng gi tr th mc thnh cng
cng cao.Lun cp nht ni dung s khin website ca bn c gi tr, khch hng
quay tr li thngxuyn, gi tr thng hiu tng ln, v dn n kt qu kinh doanh
s tng trng khng ngng.Google cng thch iu . Mt website cp nht ni dung
u n s c Google gh thmthng xuyn, uy tn tn min tng, cc bi vit s c th
hng cao hn trong kt qu tm kim. Cng nhiu +1 v bnh lun, trang web ca
bn c th hng cng cao trn Google.(c) iNET.vn & NguyenTrongTho.com
Internet Coaching 2013 30 31. BC 10: O LNG HIU QU WEBSITE S dng tnh
nng Thng k trong phn qun tr website, bn bit: 1. S lng ngi truy cp
vo website mi ngy ? 2. H n t ngun no (website, quc gia,...) , bao
nhiu mi ngy ? 3. Khch hng tm t kha g trn Google vo website ca bn mi
ngy ? S dng Google Analytics xem bo co chi tit hn 1. Bit c bao nhiu
ngi ang online trn website 2. H n t u, ang xem trang g,.. 3. Xem
hng dn ci t ti:
http://inet.edu.vn/tin-tuc/2998/Google-Analytics.html S dng
Alexa.com thng k lu lng (tng, gim?) v xp hng website 1. Truy cp:
http://www.alexa.com/siteinfo/inet.vn (thay inet.vn bng tn min ca
bn) 2. Bm vo cc menu xem thng k theo tng tiu ch: ngun t links, khch
n tngun no bao nhiu %, tng gim ?,.. Kim tra th hng trang web trn
Google: 1. Truy cp vo www.Google.com.vn v g t kha vo tm kim 2.
Trang web ca bn xut hin trang u ? 3. bit website ca bn ng v tr bao
nhiu trn Google khi tm t kha no , bn c thtruy cp vo a ch:
http://inet.edu.vn/rankchecker V tr 03: ng th 3 ca trang 1, V tr
13: ng th 3 ca trang 2. Bao nhiu ngi gi in, chat Yahoo, chat Skype
? Chim t l % s khch vo website? Bao nhiu ngi mua hng, t l % ?. Kinh
doanh quan trng phi bn c hng.(c) iNET.vn & NguyenTrongTho.com
Internet Coaching 2013 31 32. KT LUNNu bn bit khai thc hiu qu, bit
kt hp v s dng cc ngun ti nguyn hp l, Internet s gip bn tng LI NHUN
v em li THNH CNG cho bn.C rt nhiu ngi kim c tin trn Internet. Vy ti
sao bn khng c gng xy dng cng vickinh doanh cho chnh mnh trn
Internet? Nu bn lm, nhng cha thnh cng, iu chng tbn cha i ng con ng
dn n thnh cng!Thnh cng trn Internet khng th c c ngy mt ngy hai. Hy
xem, bn c thc s yu thch kinhdoanh trn Internet, thc s AM M vi n, v
CAM KT hnh ng ht mnh ngay c khi cha nhnthy thnh qu trc mt. Tuy
nhin, khi bn bt u c nhng hnh ng ng, khng c l do g mhnh kinh doanh
ny khng phc v cho bn, gip bn vt ln cc i th cnh tranh.i khi bn ang
mun hnh ng, trong u bn vang ln ging ni, c th l my khng lm cu lm g c
chuyn kim c tin t Internet qu mun, khng cn c hi,..n khin cho bnkhng
hnh ng. Chnh s tr hon l yu t ngn cn bn n vi thnh cng.Bn c th c tng
tuyt vi, nhng nu khng lm g n s mi ch l tng. V sau 1-2 nm na,bn s
thy rng ai c tng ging bn, h thnh cng v giu c. Bn s cm thy hi tic ?
Bnhy tng tng cm gic nh th no. Cch tt nht l ng iu xy ra, hy ht ln
tht toTi c th lm c, ngi khc lm c th ti cng lm c.B qua ting ni nh,
hy tin rng bn s thnh cng, ch cn c hnh ng ng bn s thnh cng.Hy bc i
nhng bc u tin. Khng nht thit phi hon ho ngay t u. Quan trng l bn dm
hnh ng. Hy ngh n nhng iu th v sp xy ra, bn s cm thy t m, mun khm
ph.iu s gip cho bn hng th hnh ng. Hn gp bn mt ngy gn y, c nghe chia
s nhng thnh cng ca bn trn Internet! Cc chng trnh o to chuyn su ti
www.iNET.edu.vn Kha hun luyn a website Pht trin cng ng, tm kim Kha
hun luyn cm tay ch vic ln trang 1 Google. khch hng t MXH. Xy dng
hkinh doanh v tip th trn Internet. thng Marketing vi MXH. Khai ging
hng thng2 thng 1 lp(c) iNET.vn & NguyenTrongTho.com Internet
Coaching 2013 32
