GTM GA Event

James Wang

1. in house

2. 60

3.

4. App

Google Tag Manager ( GTM ) ?

1.

2.

3. QA Debug

Agency

Marketer

1. RD

2.

3.

1. Preview debug

2.

3.

Developer

Event

https://goo.gl/HGBOk8 https://goo.gl/qts8yp

Live DEMO

tracker name match

GTM tracker name ex: gtm1466954224191

A. Event GA Template Tag

tracker name gtm

B. Hard-code GTM Custom HTML Tag

tracker name match GTM tracker name

. GTM Template

+ Hard-code Event

Tips

GTM > GA Tag Template > Advanced Configuration > Set Tracker Name >

t0 tracker name

t0 tracker name

✓ Hard-code Tag GTM GA Template Event QA

✓ GA Event code t0 tracker name

✓ GA Event

✓ debug

Take Away

Thank YOU