DESIS 2010 DESIGN FOR SOCIAL INNOVATION AND LOCAL DEVELOPMENT

SCHOOL OF DESIGN JIANG NAN UNIVERSITY

Group 2

Lampa赵淑千

Jeff金钟

Eva王玉珊

air吴杰

Ting赵婷

Monica关一脉独乐乐 不如众乐乐

CITY:Wuxi

Community

Background ——Wuxi

OldCommunity

NewCommunity

The cityscape of the developing countries have been changed dramatically.发展中国家，城市面貌变化很大

The habit is carried on as the residents moved from the old ones to the new ones.老社区的住户搬到新社区，人们形成的生活习惯依然延续下去

More and more the new communities is taking place of the old communities.老社区的存在越来越少，新社区的建立是城市改造的必然趋势。

用户特点：•有种植习惯，常在家门口种植，种植欲望强•很多人有时间，有经验•人们之间关系密切，交流多

老社区——众乐乐地点：荣巷

Field research

location: Rongxiang Community

residents:•used to plant sth. at their frontgate•leather time & experience•communication between the neighbors makes the relationship closer

环境：乱，不美观

Old Communities

The perfectly designed green land in the new community make the residents there have no place to plant the vegetables, as a solution, they can only choose to plant in the balcony by themselves.

新社区整洁合理的规划，完美的绿化带，人们在户外无地种植。人们只能种植蔬菜在室内阳台、窗台上，形成了每户独乐乐的情景

Field research New Communities 新社区——独乐乐

location: Vanke community 地点：万科

not allowed不能随意在户外种植

the residents in the communy think of different ways to solve the conflict between the property manager and them selves.

EXP:they might plant vegetables in the plastic caskets and put them in the green, which is neither clean nor neat.

how about plant the flower there

那种在花盆里可以吧

New community

Problems:• no free land to plant• conflict arise between residents and the property mananger

s• lack of commmunication between neighbors

发现问题 : 新社区中 · 人们在户外无地种植· 有些用户乱种植，造成与物业有矛盾· 人与人之间冷漠、交流少

Problems to solve

solution

•物业提供土地，使他们规范种植→吸引用户购房•人们可以在社区种植→满足种植欲望•大家一起种植，互助、共享、合作、交换→社区内部交流•收获有机菜→健康饮食

解决方案：•Some place of the greenland are used for vegetable planting→ to arise the consumers’ interests, as an ad.

•The residents of the community are able to grow the vegetables they like in the community→to fullfill the wish of vegetable planting

•People are able to communicate & cooperate with each other during the process of vegetable planting→community communication

•The residents are able to enjoy the organit food they plant by them selves→healthy food

Target people ： people who have the willing to plant vegetables

• people who have the requirement to transplant the habit of

vegetable planting to the new community

• people who have the needs to communicate with their

neighbors but have no platforms

目标人群：新社区里有种植需求的人•搬进新社区人们失去了户外种植的场地，他们想方设法去实现自己的种植梦•他们愿意交流，希望有共同的话题与活动

Target people

Key words

• Happy planting • Happy together• Community communication

Concept

The people who have moved to the new communities carried on the habit of vegetable planting.In our system, the habit of vegetable planting is transplanted from the old communities to the new ones in a well organized way: residences of the community can full fill their dream of urban planting, while, at the same time, keep the community clean & neat. The system also works as a platform for neighbourhood communication and children's education, which provides the residences opportunities to share their their experience & enjoy their happy moments together. Of cause, the organic food, which is the out come of urban planting, can feed the residents of community & help to built a health diet.

System map

CITY:WuxiNew

Community

Consultants Resident Real Estate Developer

难度指数

生长周期provide land to plant

Exchange

Help each other

Teach

时令适宜种植蔬菜列表

• The servise is targeting the new communities in wuxi, The residents of the community can join the planting club which is organized by the property managersand choose the proper land according to the vegetables they want to plant. People can share the experience of planting and conmunicate with each other.the organic food, which is the out come of urban planting, can feed the residents of community & help to built a health diet.

• 我们的服务立足于无锡本地的新社区，居民可以加入由物业组织的种菜社团，选择适合的蔬菜进行种植，在种菜过程中有经验的居民可以教其他人种植知识，大家也可以互相帮助，增进邻里交流；收获的时候大家可以交换成果，共享健康蔬菜。

Moodboard

Poster

Discussion and field research

location: Vanke community

Storyboard

location: Vanke community

1. One day, Xiaocai saw an ad. at the front gate of the his community: " grow your vegetable & feed your community" It said on the Bulletin Board.

2. Xiaocai was very interested in the idea, so he signed the application paper & applied for a piece of field from the property manager.

3. Xiaocai found his neighbours who he haven't seen for years now working together with him in the same field, which made him very happy.

4. Weeks after, Xiaocai's neighbour Ms.Ma found Xiaocai's vegetable were not growing well for there are a lot of pests no his vegetables.

5. Ms.Ma did Xiaocai a favor: she mark the situation on the bulletin board which was at the front gate. & The situation was seen by granny Wang.

6. Granny Wang. was a farmer in her early years now worked as the consultant of the program. She taught the not-so-experienced grower about the skills of vegetable planting.

7. With Granny Wang's help , Xiaocai quickly handled his problem.

8. As a man sows, so he shall reap. With Xiaocai's hard work, he made a great harvest.

9. So did Xiaohong, who is Xiaocai's neighbour. She gave Xiaocai a beautiful pumpkin which she plant by her self, and Xiaocai also gave Xiaohong some cabbages as presents.

10. The community are now holding a delicacies festival, the residents of the community are enjoying the foods they grew by them selves.

The End

Thank you~