2013 Advertising Rates Guide. 1) Print Advertising

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2013 Advertising Rates Guide

1) Print Advertising

China Daily European WeeklyTYPE:Business & Current Affairs NewspaperFREQUENCY & FORMAT: Weekly TabloidREGION:Europe (27 Countries)CIRCULATION:88,469 (UK 36% = 32,087) verified

STANDARD AD OPTIONSH x W (mm)4C Price (GBP)Full Page ROP342 x 26411,000Half Page ROP171 x 2636,000Quarter Page ROP171 x 1313,500Horizontal Banner ROP54 x 2632,200SPECIAL AD OPTIONS4C PRICE (GBP)Full Page Back Cover Page342 x 26414,500Horizontal Banner Bottom Front Cover Page54 x 2633,800Double Page Spread Centre Page342 x 55116,500Double Page Horizontal Banner Centre Page54 x 5514,000INSERTION OPTIONS4C PRICE (GBP)Co-branded Glossy Cover Wrap 8 Sheet580 x 38055,100Co-branded Glossy Cover Wrap 4 Sheet380 x 29027,550Standard Insertion290 x 140 (20g) max250 per 1,000 inserts

China Daily (Home Edition)TYPE:National NewspaperFREQUENCY & FORMAT: Daily (Mon Sat) BroadsheetREGION:Mainland ChinaCIRCULATION:300,000 +

STANDARD AD OPTIONSH x W (mm)4C Price (GBP)Full Page ROP500 x 30820,000Half Page ROP250 x 30812,500Quarter Page ROP250 x 1747,500Horizontal Banner ROP150 x 3088,000SPECIAL AD OPTIONS4C PRICE (GBP)Full Page Back Cover Page490 x 30826,000Horizontal Banner Bottom Front Cover Page150 x 30811,000Double Page Spread Centre Page500 x 63630,000Double Page Horizontal Banner Centre Page150 x 63615,000

China Daily Special EditionTYPE:Global Event Special NewspaperFORMAT: Various (Tabloid & Broadsheet)REGION:VariousCIRCULATION:Various

STANDARD AD OPTIONSH x W (mm)4C PRICE(GBP)Full Page ROPIssue Specific6,500Half Page ROPIssue Specific3,600Quarter Page ROPIssue Specific2,100Horizontal Banner ROPIssue Specific1,500SPECIAL AD OPTIONS4C PRICE (GBP)Full Page Back Cover PageIssue Specific8,800Horizontal Banner Bottom Front Cover PageIssue Specific4,500Double Page Spread Centre PageIssue Specific9,800Double Page Horizontal Banner Centre PageIssue Specific2,300

2) Online Advertising

www.chinadaily.com.cnTYPE:Website HomepageGEO-TARGETED REGION:Mainland ChinaIMPRESSIONS:800,000 Per Day Annual AverageUNIQUE MPRESSIONS:290,000 Per Day Annual Average

STANDARD AD OPTIONSH x W (px)PRICE (GBP)Homepage Masthead Banner 50 x 4354,000 per dayHomepage RHS Banner*150 x 1502,750 per day

*Height of RHS Banners can be increased at an additional charge

europe.chinadaily.com.cnTYPE:Website HomepageGEO-TARGETED REGION:EuropeIMPRESSIONS:20,000 Per Day Annual AverageUNIQUE IMPRESSIONS:6,000 Per Day Annual Average

STANDARD AD OPTIONSH x W (px)PRICE (GBP)Homepage Masthead Banner 50 x 435125 per dayHomepage RHS Banner*150 x 15095 per day

*Height of RHS Banners can be increased at an additional charge

NOTE: Website visitors with Europe based IP addresses are automatically redirected from www.chinadaily.com.cn to europe.chinadaily.com.cn

3) Mobile Advertising

China Daily New AppTYPE:Web AppREGIONGlobalPLATFORMS:iOS, Android, Windows8, Blackberry, Sony Reader, Kindle and NookDOWNLOADS:832,265 TotalDAILY USERS:8,069 Per Day Annual Average

STANDARD AD OPTIONSH x W (px)PRICE (GBP)Interstitial Page Adaptive800 per dayFooter Banner Adaptive600 per day

4) Other Advertising

Other AdvertisingChina Daily has a portfolio of other print and digital publication each with their own individual print advertising opportunities and rates:

The China Daily BrandChina Daily (Home Edition)China Daily European WeeklyChina Daily USA WeeklyChina Daily USA DailyChina Daily Hong Kong EditionChina Daily Asia WeeklyChina Daily Africa WeeklyChina Daily Special ReportsChina Watch

Online Options

Mainland China Geo-TargetEurope Geo-TargetingAmericas Geo-TargetingHong Kong Geo-TargetingGreater China Geo-TargetingAsia & Middle East Geo-Targeting (Minus Greater China)Australasia Geo-TargetAfrica Geo-Targeting

Please contact your China Daily Account Manager for specific options and rates.

For additional information or to book advertising please contact:Marketing & Business Development Department c/o SKS Media

DD +44 (0)20 3286 8737

chinadaily@sksmedia.co.uk

China Daily UK Co. LtdLondon Office90 Cannon StreetLondon, EC4N 6HAF +44 (0)20 7398 8260chinadaily.com.cn