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    IITTUU // BBDDTT workshopLLjjuubblljjaannaa, Slovenia,

    11-3, December 2003

    IIMMTT 22000000

    LLeeccttuurree3.3.2

    EEccoonnoommiiccaall EEvvaalluuaattiioonn ooff22GG ttoo 33GG MMiiggrraattiioonn aannddTTooooll bbaasseedd ccaassee ssttuuddyy

    Oscar Gonzlez Soto

    ITU Consultant Expert

    Strategic Planning and Assessment

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 1

    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    CCoonntteenntt

    Factors in the 2G to 3G evolutionKey economical issues

    Migration steps and architectures

    Techno-Economical and Business modeling

    Demand, services and revenuesNetwork Resources and sharing factors

    Tool based case studySTEM tool summary

    Case study demo and results

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 2

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    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    KKeeyyEconomical Factors

    Evolution for unitary costs and revenues

    Cost per

    port/customerDominant Infrastructure

    component

    Revenues

    Take-up rate with

    diffusion law

    Dominant Ports/traffic

    dependent cost

    Launching Expanding Maturity Time

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 5

    Grow for

    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    NNeettwwoorrkkEvolution steps

    Bandwidh

    Capacity &

    Services

    GSM/EDGE

    UMTS

    GSMGSM/GPRS

    Time for Geo-coverage and Deployment

    Migration strategy is strongly dependent on country Geo-

    structure and has to be customized

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 6

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    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    MMooddeelleedd aarrcchhiitteeccttuurreess

    BTS

    HLR

    SS7

    Network

    Applications

    RNC MSC SGSN GGSN

    PSTN/IP/NGN

    Network

    GPRS

    BTSGWs

    NMC

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 7

    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    CCoonnssiiddeerreedd SSeerrvviicceess

    Technology

    GSM

    GPRS/EDGE

    UMTS

    Services

    Voice

    Data/circuit 9.6Kbps

    Data/circuit up to 64Kbps

    Data/packet up to 144Kbps

    Voice

    Data/circuit up to 384Kbps

    Data/packet up to 2Mbps

    Revenues

    Time function

    Subscription/Time function

    Subscription/Time functionSubscription/Message/

    Information volume function

    Time function

    Subscription/Time function

    Subscription/Message/Bandwidth/Informationvolume function

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 8

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    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    IInnffrraassttrruuccttuurree SShhaarriinngg SScceennaarriiooss

    Sharing Levels (new sites)

    A) No sharing

    B) Site and Tower

    C) Site, Tower and BST

    D) Full access segment

    Leasing Levels (existing)

    Renting space/towers to others

    Leasing space to others

    Both Renting and Leasing

    None

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 9

    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GGNNeettwwoorrkk SSyysstteemmss MMooddeelliinngg

    Customer Segments (business, residential) and Services (Voice and

    Data low/medium/high speed)

    Sites and Base Stations at Urban, Suburban, Rural and Hot spots

    Backhaul per geo-scenario

    Core Network with the specific network elements in the architecture

    Transport for voice, circuit mode data and packet mode data

    Interconnection for voice and data

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 10

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    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    SSTTEEMM ttooooll ssuummmmaarryy

    Business

    Planning

    Objective : STEM by Analysys

    (in Cambridge) is a business decision

    making support tool that enables the

    analysis of business models and cost

    assignment for Telecommunication

    Networks and services over a period

    of time.

    The Analysys STEM network investment modelling tool is aproduct of Analysys Consulting Ltd, Cambridge, UK

    contact: [email protected]

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 11

    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    SSTTEEMM ttooooll ssuummmmaarryy

    Capabilities

    Service Demand Projection

    Evaluation of network resources and associated investment (CAPEX)

    Evaluation of revenues for given tariffs and installation rate

    Modeling multiple resource lifetimes

    Modeling multiple time periodsModeling of demand elasticity

    Interrelation between network growth and operational cost (OPEX)

    Cost assignment as a function of utilization rates

    Produces automatically the standard financial results like Cash Flow,

    Profit & Loss, Balance Sheet and many others

    Interfacing to other MS Windows applications like Excel, Word,....

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 12

    mailto:[email protected]:[email protected]:[email protected]
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    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    ResourceDepreciation &

    Decommissioning

    Incremental

    Demand

    for service

    Tariff

    andRevenue

    TTool activity flow

    Replacementof Resources

    Demand

    Parameters

    Resources Costs

    (And trends)

    Total

    Incremental

    Demand forResources

    IncrementalResource

    Supply

    Production& Costing

    of Resources

    Service

    costs &

    charges

    Input data

    Tariff

    Policy

    Others costs

    (Admin/mkt)Phase ofcalculation

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 13

    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    MMacroscopic and microscopic approach to

    mmooddeelllliinngg

    Examples:

    Macro-

    scopic

    Intermediate

    approach

    One Resource used to model all

    BTSs in a mobile network

    BTSs grouped by area type,

    e.g.urban/suburban/rural/highways

    Microscopic BTSs modelled one by one

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 14

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    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    EExxaammppllee ooffttooooll rreessuullttss ffoorrbbuussiinneessss aannaallyyssiiss

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 15

    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    EExxaammppllee ooffttooooll rreessuullttss ffoorrbbuussiinneessss aannaallyyssiiss

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 16

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    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    RNC GGSN SGSN

    GGSN min to SGSN min tocover cover

    subscribers subscribersvoice Bus Voice

    bandwidth

    low Bus GPRS low Bus GPRS hispd ps spd ps

    CCaassee ssttuuddyy:: SScceennaarriioo MMooddeelliinngg

    min RNC forcoverage

    totalbandwidth

    SGSN-GGSNSTM-1 installed

    units

    RNC-MSC STM-1s

    installed units

    site sharing for

    new roll-out

    Bus GSM voice

    Bus GSM voiceerlang B

    Bus UMTSvoice erlang B

    Bus GSM

    customers

    Bus GSMspd cs

    None site only site &

    basestation

    site sharing fornew roll-out

    Full

    Inputs specified through Excel

    Detailed model of network

    functions

    Shared BS site suburbanUMTS BS

    rural UMTS BS RNC Backhaul E3(shared)

    Scenarios for different levels

    of sharing

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 17

    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    CCaassee ssttuuddyy:: RReessoouurrcceess mmooddeelliinngg

    Network resourcesare associated to Network elements per type

    Resources modeled by capacity, utilization, physical lifetime and

    depreciation policy

    Capital cost structure modeled with trends over time

    Operational costs modeled for: Maintenance, Churn,

    Decommissioning, Connection, Rental, Usage and Operation

    costs

    Models keeps track and history for all these capital and

    operational costs components for later reverse cost allocation

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 18

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    Bus GSM

    Bus GSM

    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    CCaassee ssttuuddyy:: EEccoonnoommiiccaall mmooddeelliinngg

    Tariffs for connection, rental and usage

    Modeled demand elasticity to the three tariffs

    Differentiated physical and economical lifetimes

    Cost allocation per service and customer segment as a function of

    consumed resources

    Models and calculates all standard economical and financial values

    with more than 100 pre-programmed functions including:

    service revenues and costs, service cash-flows, market segment revenues andcosts, resource incremental units, resource operating costs, network revenue and

    expenditure, network operating profit, network NPV, network IRR, network

    depreciation and amortization, network assets, network balance sheet, etc.

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 19

    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    CCaassee ssttuuddyy:: LLiiffee-Demo and results

    None site only site &basestation

    Full

    site sharing for

    new roll-out voice

    Bus GSM voiceerlang B

    Bus UMTSvoice erlang B

    Shared BS site suburbanUMTS BS

    rural UMTS BS RNC Backhaul E3(shared)

    voice Bus Voicecustomers bandwidth

    Bus GSM lowspd cs

    Bus GPRS lowspd ps

    Bus GPRS hispd ps

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 20

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    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    CCaassee ssttuuddyy:: LLiiffee-Demo and results

    7e+06

    6e+06

    5e+06

    4e+06

    3e+06

    2e+06

    C 1e+06

    0e+06

    Service Demand - Connectionsumts: Working Model, Connections

    6e+08

    Network Capital Expenditureumts, Network, Capital Expenditure

    2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 site only/Offer

    Year

    Con GSM voice Con UMTS voice

    E

    5e+08

    4e+08

    3e+08

    2e+08

    1e+08

    own GSM sites

    site &basestation/Offer

    own GSM sites

    Full/Offer own

    GSM sites

    None/Offer own

    GSM sites

    0e+082000 2002 2004 2006 2008 2010

    Year

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 21

    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    CCaassee ssttuuddyy:: LLiiffee-Demo and results

    14.000

    Resource Unit Utilisationumts: site only/Rent space on other GSM sites, GSM base stations

    12.000

    10.000

    Redundant Units

    8.000

    n 6.000

    Planned Units

    Deployment Units

    Utilisation Units

    Used Units

    4.000

    2.000

    02000 2001 2002 2003 200 4 2005 2006 2007 2008 2009 2010

    Year

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 22

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    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    CCaassee ssttuuddyy:: LLiiffee-Demo and results

    Resource Unit Utilisationumts: Working Model, RNC-MSC STM-1s

    90

    80

    70

    60 Redundant Units

    Planned Units

    50

    Deployment Units

    40 Utilisation Units

    nUsed Units

    30

    20

    10

    0

    200 0 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010

    Year

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 23

    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    CCaassee ssttuuddyy:: LLiiffee-Demo and results

    4.000.000

    Resource Unit Utilisationumts: site only/Rent space on other GSM sites, internet connection charge

    3.500.000

    3.000.000

    2.500.000

    2.000.000

    U1.500.000

    Redundant Units

    Planned Units

    Deployment Units

    Utilisation Units

    Used Units

    1.000.000

    500.000

    0

    2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010

    Year

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 24

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    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    CCaassee ssttuuddyy:: LLiiffee-Demo and results

    Function Operating Costsumts: site only/Rent space on other GSM sites, suburban UMTS BS function

    14e+06

    12e+06

    10e+06

    8e+06

    E 6e+06

    Churn Cost

    Maintenance Cost

    Operations Cost

    Operating Costs

    4e+06

    2e+06

    0e+062000 2001 200 2 200 3 2004 2005 2006 2007 2008 2009 2010

    Year

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 25

    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    CCaassee ssttuuddyy:: LLiiffee-Demo and results

    18e+08

    Service Cashflowsumts: site only/Rent space on other GSM sites, GSM services

    16e+08

    14e+08

    12e+08

    10e+08

    8e+08

    E 6e+08

    Cashflow

    from

    Operations

    Cashflow

    before

    Financing

    4e+08

    2e+08

    2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 20100e+08

    -2e+08

    Year

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 26

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    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    CCaassee ssttuuddyy:: LLiiffee-Demo and results

    25e+09

    Network NPV and Terminal Valuesumts: site only/Rent space on other GSM sites, Network

    20e+09

    15e+09

    E10e+09

    NPV(Zero

    Terminal

    Value)

    NPV

    (EBITDA

    Multiplier)

    NPV

    (Perpetuity

    Rate)

    5e+09

    0e+09

    2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010

    Year

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 29

    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GG

    AAccttiioonnss ffoorrpprrooffiittaabbiilliittyy

    !! Joint Techno-economical evaluation at all phases !!

    Cost per

    port/customerDecrease unitary costs by

    Infrastructure sharing

    Promotional law

    Revenues

    Increase ARPU with

    new services

    Increase cash -flow with

    high take-up rate through

    marketing actions

    Diffusion law

    Launching Expanding Maturity Time

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 30

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    EEccoonnoommiiccaall EEvvaalluuaattiioonn ffoorr22GG ttoo 33GGCCoonncclluussiioonnss

    Key economical factors have to be considered with

    dynamic models and validated

    High impact ofsharing factors and take-up rate in the

    profitability

    High number ofcountry and technology scenarios to beanalyzed

    Powerful support tools needed

    December 1 -3 ITU/BDT Economical Evaluation - O.G.S. Lecture NP - 3.3.2 - slide 31