Enterprise Mobility Market Map - Shea & Company · Enterprise Mobility Market Map F E B R U A R Y 2 0 1 6. Copyright © 2016 Shea & Company, LLC ... Anypresence Apigee (Usergrid)

Shea & Company

Enterprise Mobility Market Map

F E B R U A R Y 2 0 1 6

Copyright © 2016 Shea & Company, LLC

Mobility is emerging as a major strategic priority for enterprise IT as the number and variety of mobile devices (both smartphones and tablets)

that must be supported by the enterprise rapidly expands, driven largely by the consumerization of IT and the trend toward “bring your own

device” (BYOD) policies

Whereas IT previously had the ability to tell users “we don’t support that device,” they are now being presented with a wide array of devices

and being told by senior level executives to “make it work” – gone are the days of IT-dictated device homogeneity across the enterprise

Enterprises need to manage these devices – and deliver and manage both employee- and customer-facing mobile applications – in a secure

and cost effective manner

The ubiquitous use of smartphones and tablets by employees and customers is driving enterprises to develop cross-platform mobile applications

that provide similar functionality to applications available through a web browser or within the enterprise, in an effort to increase productivity of

employees and provide a better user experience for customers – mobile application platforms and testing software vendors provide key tools in

this mobilization effort

On the management side, early players in the mobility management space took a device-centric view, duplicating the OS-specific device

management functionality provided by Blackberry Enterprise Server, in cross-platform mobile device management (MDM) offerings

With an increasing acceptance of BYOD, which comingles corporate and personal data and applications on one device, enterprises are presented

with additional management and security challenges; the device-centric view taken by early MDM solutions is no longer sufficient

The devices-centric view that worked for IT when they were managing solely company-owned devices no longer works for employee-owned

devices which contain both corporate and personal applications and data – IT must adopt an application-centric view and secure the

corporate assets that really matter (corporate applications and data) on both corporate- and employee-owned devices

Mobile application management (MAM) vendors have emerged to address these challenges, providing application distribution, security

(locking and wiping of corporate applications and data), application updates and usage reporting

— Many MDM vendors and mobile development platform providers also recognize the need for a shift toward application-specific controls

and are providing overlapping functionality as well

While mobility has presented a rash of new challenges for enterprise IT, corporations are adapting to this new reality and many organizations are

learning to embrace the business benefits of mobility

A larger percentage of employees are carrying mobile devices (any employee with a smartphone is able to stay connected, rather than only

select senior executives for whom the company purchases devices), thereby increasing connectedness, availability, collaboration and

productivity

1

Executive Summary


Agenda

2

Mobility Market Trends & Landscape

Shea & Company Firm Overview



Market Trends & Implications

3

Increasing heterogeneity in the number of devices and platforms that IT is being asked to support

and secure adds a great degree of additional complexity to existing IT infrastructure

These new devices and operating systems are disruptive to the policies and tools that have been

implemented to manage existing IT infrastructure such as desktop and laptop computers

Device Management

Security

Data

Employees

E

Applications

AA

EP

The consumerization of IT presents enterprises with a new set of challenges – IT can no longer take a one size

fits all approach to managing mobile devices, applications and security

ImplicationsTrend

As data and applications move outside of the secure perimeter of the enterprise, securing that data

becomes increasingly difficult

Increasing use of smartphones and tablets by employees and customers has greatly

accelerated the dissolution of the corporate network boundary; sensitive data is being taken

out of the enterprise, presenting increased potential for data loss

BYOD creates unique challenges not present when corporations provided devices to employees

IT has lost a degree of control over the endpoint because they no longer own the endpoint

Personal and business information is comingled on one device, creating issues when an

employee is terminated (company would prefer to wipe the device, but employee will resist as

it contains personal data) or a corporate lawsuit arises (company may be compelled to provide

all of the information on a device, but employee will resist as it contains personal data)

Application Development & Management Mobile application development is being driven by customer demands, business needs and security

concerns

Enterprises need to determine which use cases are best served by web applications based on

HTML5 (thin clients) versus those that require rich applications written in devices’ native language

(thick clients) or alternatively, consider virtual desktop applications

While thick client applications offer the best user experience and richest functionality, applications

and data that reside locally on the endpoint present additional security risks, so the benefit gained

must be carefully weighed against the potential risks; the less resident data, the less the need for

management and control; thick client applications also require additional development investment

as they need to be customized for each platform



Enterprise IT – Old World versus New World

4

Old World New World

Device Sourcing Supplied by IT Supplied by the user (BYOD)

Devices Used Desktop / laptop work computer Desktop / laptop work computer, smartphone,

tablet, personal home computer

Operating System

Supported

Few operating systems determined by IT Many operating systems, IT has little say in

what will / will not be supported

Apps Supported Email, contacts, calendar Dozens of apps, both for business and personal

use

Work Universe Clear boundaries No boundaries

Work Style Face time Connectedness

Communication

Channels

Telephone, email Telephone, email, IM, SMS, Facebook, Twitter

Network Ethernet, WiFi WiFi, cellular

Information Stored on

Devices

Business information Business and personal information

Content Control Stays on desktop; IT can monitor and control On desktops, tablets and smartphones; IT has

difficulty monitoring and controlling


Devices

Operating Systems Standards

API Management


Enterprise Mobility Management Taxonomy & Landscape

5

Mobile Device Management

Mobile Application Management

Mobile Security

Mobile Application Development

App47

Apperian

BMC (Partnerpedia)

Blackberry (Good

Technology (Appcentral))

Cellrox

Citrix (Zenprise)

Google (Divide)

IBM (Fiberlink)

Kaseya (RoverApps)

MobileIron

MokiMobility

Nativeflow

OpenPeak

Pulse Secure (Mobile

Spaces)

Quixey

Symantec (Nukona)

VeliQ

Vmware (AirWatch)

Platforms

Adobe (Nitobi)

Appcelerator

Appery (Verivo)

AppGyver

Apple

AT&T

BlackBerry (Good

Technology)

Broadsoft (mPortal)

DudaMobile

DSI

Formotus

Gizmox

Google

Fuse Powered

(Corona Labs)

HP (Palm)

IBM (Cloudant,

Worklight, Xtify)

InfoGin

Infosys Tech

July Systems

Kony

Magic Software

Magnet Systems

mBlox

Med

Microsoft

Mobicube

Moofwd

MoSync

Motorola

(Rhomobile)

Movidilo

M Project

Netbiscuits

Nokia

Oracle

Pegasystems

(Antenna)

Salesforce

SAP (Sybase, Syclo)

Sencha

Service2 Media

SkyGiraffe

Software AG

(Metismo)

Spring

Trigger.IO

Usablenet

Webalo

Packaged Apps

Blackbay

Blue Dot

ClickSoftware (Xora)

Cognito

DSI

InQuest

SEVEN Networks

Tensing

Trimble

TrueContext

Testing

Applause

Apple (TestFlight)

Bugsnag

Crittercism

Google (Appurify,

Cisimple)

Keynote

Mob4Hire

MobileLabs

Perfecto Mobile

Sauce Labs

Splunk (Bugsense)

Soasta

Twitter (Crashlytics)

Dev Services

ArcTouch

Mercury

Intermedia

Metova

Salesforce (Model

Metrics)

Trilibis Mobile

ZCO

Absolute Software

B2M Solutions

BlackBerry (Good

Technology (Fixmo))

Capricode

Centrify

Citrix (Zenprise)

Excitor

FancyFon Software

IBM (Fiberlink)

Intel (McAfee)

LANDesk (Wavelink)

Mformation

Mobile Active

Defense

MobileIron

Motorola

Notify Technology

OpenPeak

SAP (Sybase)

Smith Micro

Software

SOTI

Symantec (Odyssey)

Tangoe

The Institution

VeliQ

VMware (AirWatch)

Wave Systems

(Trellia)

Absolute Software

AVG

BlackBerry (Good

Technology (Fixmo))

Bluebox

Bullguard

CA Technologies

Cellrox

Check Point (Lacoon)

Citrix (Zenprise)

Dell (CREDANT)

EMC (RSA)

ESET

F-Secure

Gemalto

IBM (Worklight)

Intel (McAfee)

Ionic Security

Juniper Networks

(SMobile)

Kaspersky

Lookout

Mobile Active

Defense

MobileIron

Mocana

NetMotion Wireless

NQ Mobile

Oracle (Bitzer)

SAP (Sybase)

Skycure

Okta (SpydrSafe)

Sophos

Symantec

Trend Micro

VMware (AirWatch)

Zscaler

Backend as a Service

Anypresence

Apigee (Usergrid)

apiOmat

App42

Appacitive

Appcelerator (Cocoafish)

Appconomy

AppGlu

Apstrata

BaasBox

Baobab

Buddy

Catavolt

Cloudmine

Facebook (Parse)

FatFractal

Google (Firebase)

Geoloqi

Intel (appMobi)

KidoZen

Kii

Kinvey

Kumulos

LeanEngine

Meteor

Mobeelizer

Netmera

OpenMobster

PayPal (StackMob)

Point.io

QuickBlox

Red Hat

(FeedHenry)

Scotty App

Sencha

StrongLoop

Urban Airship

Yahoo (Trestle)


Mobile Application Development

Mobile Device Management Mobile Security


Enterprise Mobility Management Market Leaders

6

Mobile Application Management

Platforms Packaged AppsTesting Dev ServicesBackend as a Service

Devices

Operating Systems Standards

API Management


$0.2 $0.6 $1.2

$3.6 $5.1

$2.3 $3.3 $4.0 $3.3

$3.4 $3.6

$7.7

$33.8

$8.2

45 47

78 81

144128 125

149 151

175191

219

338

411

0

50

100

150

200

250

300

350

400

450

$-

$4

$8

$12

$16

$20

$24

$28

$32

$36

Value

Volume


Mobility Market Consolidation

Mobile Application Development – Selected Transactions

Given the growth of mobile devices in the enterprise, there is strong

demand for both software to manage these devices as well as

mobile applications to run on these devices

Large technology vendors will look to M&A as a means to enter

this growth sector

2012 through 2015 saw a significant amount of consolidation

among mobile application development providers, as vendors look

to provide a platform for building mobile applications and mobilize

their own solutions

We expect M&A in the mobile space to continue to accelerate in

2016 as established vendors look to extend their existing

application development, endpoint management and security

solutions to mobile device

The mobility sector remains fragmented with a large number of

small independent vendors – the space is ripe for consolidation

Mobile Device & Application Management – Selected Transactions

Devices, Applications & OS – Selected Transactions

Mobility M&A Activity ($ billions) [b]

Note: Excludes Facebook/Whatsapp; Google/Motorola; Nokia/Navteq; Microsoft/Nokia transactions

Mobile Security – Selected Transactions

[b] Source: The 451 Group

7

10/20/15 eMOBUS Asentinel - -

09/04/15 Good Technology BlackBerry $425 -

07/08/15 AVAST Software Remotium - -

11/11/14 RacoWireless KORE Wireless $150[b] -

05/19/14 Divide Google $130[b] 65.0x[b]

02/23/14 BoxTone Good Technology $106[b] 5.1[b]

11/14/13 Fiberlink Communications IBM $300[b] 6.0x[b]

08/07/13 Partnerpedia BMC Software - -

12/05/12 Zenprise Citrix $327 14.2x[b]

10/02/12 AppCentral Good Technology $18 18.3x[b]

06/20/12 Wavelink LANDesk - -

Date Target Acquirer Amount EV / Rev

11/30/15 Corona Labs Perk.com $2 -

06/03/15 mPortal Broadsoft $15 2.0x[b]

06/08/15 Verivo Software Appery $2 -

06/21/15 Pixate Google - -

12/11/14 Bit Stadium Microsoft - -

11/03/14 Telerik Progress Software $263[b] 4.4x[b]

09/18/14 FeedHenry Red Hat $82 -

06/25/14 Appurify Google - -

02/24/14 Cloudant IBM $150[b] 21.4x[b]

12/17/13 StackMob PayPal - -

10/11/13 Antenna Software Pegasystems $27 -

10/03/13 Xtify IBM $40[b] 8.0x[b]

04/25/13 Parse Facebook $85[b] -

02/22/13 appMobi (HTML5 tools) Intel - -

01/28/13 Crashlytics Twitter $38 -

04/10/12 Syclo SAP $125 [b] -

10/22/15 Cloudpath Networks Ruckus Wireless $9 -

04/02/15 Lacoon Mobile Security Check Point Software - -

03/03/15 Subspace Box - -

10/01/14 MobileSpaces Pulse Secure $100 50.0x

09/03/14 Location Labs AVG $140 4.2x

05/28/14 Nitrodesk Symantec $19[b] 4.8x[b]

05/21/14 LetMobile LANDesk $15[b] 15.0x[b]

12/01/14 Acompli Microsoft - -

09/23/14 Nexage Millennial Media $108 14.3x

07/31/14 TOA Technologies Oracle $550[b] 12.2x[b]

07/21/14 Flurry Yahoo $270 -

05/27/14 Check Intuit $360 -

04/15/14 Motorola Solutions Zebra Technologies $3,450 1.4x

02/19/14 WhatsApp Facebook $19,000 nm


Agenda

8




Advisory Services and Selected Transactions

Mergers & Acquisitions

Buy-side and sell-side M&A advisory

Divestitures

Restructuring

Private Placements & Capital Raising

Late-stage venture and growth equity

Recapitalizations

IPO advisory

Corporate Strategy

Corporate development advisory

Fairness opinions

Selected TransactionsShea & Company has advised on billions of dollars of software M&A and capital raise transactions

People ▪ Industry Expertise ▪ Process Excellence

Shea & Company served as the exclusive

financial advisor to Lacoon

has been acquired by


financial advisor to Bronto



financial advisor to Freshbooks

has received an investment from


financial advisor to Bomgar Corporation

has received a majority investment from


financial advisor to HP



financial advisor to LastPass



financial advisor to Coveo

has received an investment from


financial advisor to MRI Software



Introduction to Shea & Company


financial advisor to Sovos Compliance

has received a majority investment from


financial advisor to Secure Islands


9


financial advisor to Wavelink



financial advisor to Worklight


Documents

Enterprise Mobility Market Map - Shea & Company · Enterprise Mobility Market Map F E B R U A R Y 2 0 1 6. Copyright © 2016 Shea & Company, LLC ... Anypresence Apigee (Usergrid)