Final Cofee

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    BUSINESS PLAN

    PROJECT REPORT ON

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    NARESH PAWAR

    SAGAR SAMBARE

    ATISH JITEKAR

    JIWAN CHASKAR

    SARVESH ARYA

    PALLAVI DEKHANEVAISHALI PAWAR

    TEAM MEMBERS

    GROPU NO-06.

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    Shop No-102/103

    1stFloor Neel Residency.

    Sec-15.New Panvel

    410206

    Owner/Manager

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    Our mission is to will provide a friendly, comfortable atmospherewhere the customers can receive quality food, drinks, and service at

    a reasonable price.

    our caf will offer a variety of choices to the customers.Cappuccinos, lattes, espressos, smoothies, regular coffee, soft

    drinks, and tea of all sorts will be available.

    The caf will also serve deli-style breakfast sandwiches with thefreshest ingredients, muffins, croissants, cinnamon rolls, coffee cake,

    and other tasty treats.Coffee Spot Caf will be open from 8:00 A.M. to 9 P.M. Sunday-

    Saturday.

    EXECUTIVE SUMMARY

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    Short-term goal: Use the quality of our service and advertising tosoon become well-known throughout Panvel.

    Long-term goal: Expand the business to other locations and includecatering.

    Strategy: Work hard to have the best-tasting coffee, treats, andservice in town and surrounding areas.

    GOALS AND STRATEGIES

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    Strengths: Demand, Location, Reasonable prices, Wide variety ofcoffee and drinks

    Weaknesses: Start-up cost, New business, No reputation

    Opportunities: Lifestyle changes, Near station and colleges

    Threats: Other local restaurants(competition), Economic recession

    SWOT ANALYSIS

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    The location of my business will be Shop No-102/103,Neel Residency,Sec-1,NewPanvel.410206, They have recently built a small room towards the front of the buildingwhere my coffee shop will be.

    I will not have to pay rent for one shop cause our partner owned one of this shop and

    this will eliminate around Rs.2,00,000 that we had planned on rent a shop with.

    LOCATION

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    LEGAL STRUCTURE

    This caf business will be run in partnership

    C0-owners will be

    Naresh, Jeevan, Pallavi, Atish & Vaishali.

    Investing total amount of rs.5,00,000/-.

    i.e. Rs-1,00,000 will be contributed by each partner.

    Debts and liabilities

    Pay personal income taxes on the profits.

    Covering business

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    ACCOUNTING AND LEGAL

    For daily accounting, proper updated system will be usedto detect errors, if any.

    Sagar Sambare will work as a tax accountant, and willbe responsible for periodic financial statement analysis.

    Sarvesh Arya will be retained in firm as an attorney. i.e.advocate or legal representative.

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    Target Market: My target market will be to anyone who enjoys coffee, but Iwill mainly target people age 18 and older, both male and female, and whoare of the working class. The total population of Panvel is 1,80.464 and thenumber of males and females are about the same. There are approximately

    40,000 residents over the age of 18.

    Competition: My major competitors would be Ciciliyano which is located onMiddle Of New Panvel. One of the strengths of Ciciliyano would be that theyserve coffee along with pizza & burger. They have also been in New Panvelsince 2007 and they are well-known. People may also be brand loyal to their

    coffee.Market Trends: Coffee is the drink of choice for many people across theworld. Every morning millions of people rely on their morning fix to get goingfor the day.

    MARKET ANALYSIS

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    We will do as much as we can to get my business nameknown throughout New Panel. We plan to make flyers to

    put on cars that have my business name, logo, andaddress on them. It will also list the day of opening and

    will state that if you bring the flyer in through the firstweek of opening you can get 20% off any drink of any

    size. I will also have two coupons in the local newspaper

    for Rs.50/- off any purchase. we will have reasonableprices, but they will not be too high or too low.

    MARKETING STRATEGY

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    We will not be applying for financing. We plan on usingour graduation money and some of the money we havesaved in the bank. We have about Rs.25,000 in mysavings account. If something goes wrong, We haveback-up money and more than enough for our start-upcosts. we do not have to pay rent because our partnerAtish is the Owner of One Shop and is letting me use the

    room, cash register, telephone, and supplies for no cost.We hope that after a few years of being open that wehave enough money to buy our anther shop.

    SUMMARY OF FINANCIAL

    NEEDS

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    PRODUCTS

    Espresso Drinks

    Americano

    Breve

    Cappuccino

    Latte

    Mocha

    Macchiato

    Coffees

    Daily Brew-Reg./Decaf.

    Organic French Roast

    World Tour Blend

    Other Drinks

    Hot Chocolate

    Hot Tea

    Chai Tea Latte

    Kids Hot Cocoa

    Fountain Drinks

    Juice

    White and ChocolateMilk

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    PRODUCTS CONTINUED

    Bakery

    Croissants

    Bagels

    Assorted Brownies and cookies

    Pie and Cakes by the slice

    Muffins

    Cinnamon Rolls

    Breakfast Sandwiches

    Scones

    Smoothies

    Fruit

    Blended Ice Coffee Drinks

    Iced Drinks

    Coffee

    Jumpin Java

    Iced Tea

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    THANK

    YOU