F R A N C O I S E VA N R H E E D E

2 0 0 9 - 2 0 1 6L A S T F E W Y E A R S

H E A D O F C L I E N T S E R V I C E I R A N T H E D AY T O D AY O P E R AT I O N S A C R O S S A L L M & C S A AT C H I A B E L C L I E N T S W I T H I N T H E J O H A N N E S B U R G O F F I C E . I L E D A T E A M O F 1 3 C L I E N T S E R V I C E S TA F F A N D W A S R E S P O N S I B L E F O R T H E U P S K I L L , G R O W T H A N D M E N T O R I N G O F T H E S E I N D I V I D U A L S . M Y R E S P O N S I B I L I T I E S C E N T R E D A R O U N D E N S U R I N G D E L I V E R Y O F A L L A G E N C Y S E R V I C E S F R O M S T R AT E G Y, C R E AT I V E T O F I N A N C I A L M A N A G E M E N T A N D N E W B U S I N E S S D E V E L O P M E N T A N D M A N A G E M E N T O V E R S I G H T, S E A M L E S S LY T O A L L O U R C L I E N T S . I W A S PA R T O F T H E J O H A N N E S B U R G O F F I C E M A N A G E M E N T T E A M W H I C H I N F O R M E D A N D S H A P E D T H E O P E R AT I O N S O F T H E O F F I C E C U LT U R E , B U S I N E S S A N D O P E R AT I O N A L E F F I C I E N C I E S .

I J O I N E D Y & R I N D E C E M B E R 2 0 1 3 T O R U N T H E L A N D R O V E R / J A G U A R P O R T F O L I O A N D M A N A G E A N E T W O R K O F PA R T N E R A G E N C I E S T H AT D E L I V E R A S T R E A M L I N E D C O M M U N I C AT I O N S S E R V I C E T O J L R S O U T H A F R I C A . I H A D A T E A M O F C L I E N T S E R V I C E , S T R AT E G Y A N D C R E AT I V E R E S O U R C E S T H AT R E P O R T E D I N T O M E O N A D A I LY B A S I S . O V E R A N D A B O V E M Y P O R T F O L I O I R E P O R T E D D I R E C T LY T O T H E C E O O F Y & R , A N D R E W W E L C H . I R A N PA R T S O F T H E B R YA N S T O N J H B O F F I C E , I N C L U D I N G N E W B U S I N E S S A N D A L L C L I E N T R E L AT I O N S . I L O O K E D A F T E R T H E C L I E N T S E R V I C E D E PA R T M E N T A N D M A N A G E D I N T E R N A L P R O C E S S E S , M O T I VAT I O N A N D T H E T R A I N I N G N E E D S O F M Y D E PA R T M E N T. S TA N D O U T A C H I E V E M E N T S AT Y & R : A P P O I N T E D T O H E A D O F O P C O I N J H BJO INT PR O J E C T L E A D - D I S T E L L P I T C H W I N JO INT PR O J E C T L E A D - I N V E S T E C P I T C H W I N JO INT PR O J E C T L E A D - E D G A R S P I T C H W I NR A N K E D # 1 C L I E N T S E R V I C E I N D I V I D U A L I N S A P O S T L O E R I E S 2 0 1 5

E X E C U T I V E C L I E N T S E R V I C E D I R E C T O R

M A N A G E M E N T O F E X I S T I N G A N D N E W C L I E N T R E Q U I R E M E N T S T H R O U G H E F F E C T I V E C L I E N T S E R V I C E S , C R E AT I V E S E R V I C E S , S T R AT E G I C A N D TA C T I C A L D E PA R T M E N T I N T E G R AT I O N A N D P R O C E S S M A N A G E M E N T. M A N A G E M E N T O F T H E I N T E R N A L R E L AT I O N S H I P I N T E G R AT I O N O F AT L , B T L , D I G I TA L A N D P R S E R V I C E S O F F E R E D T O C L I E N T S W I T H I N T H E F M C G P O R T F O L I O T O E N S U R E T H E A L I G N M E N T AT B R A N D L E V E L I S A C C U R AT E A N D O N S T R AT E G Y. T H I S E X T E N D E D T O PA R T N E R A G E N C I E S O F A N Y O F T H E A B O V E S E R V I C E S , N O T V E S T E D I N T E R N A L LY W I T H J O E P U B L I C . A L S O TA S K E D W I T H D R I V I N G N E W B U S I N E S S O P P O R T U N I T I E S F O R J O E P U B L I C A N D E N S U R I N G M A X I M U M P R O F I TA B I L I T Y.

S TA N D O U T A C H I E V E M E N T S AT J O E P U B L I C : P R O J E C T L E A D - N E D B A N K P I T C H W I N . AWA R D E D A P E X G O L D I N C H A N G E C AT E G O R Y – C L O V E R .

B U S I N E S S U N I T D I R E C T O R

A S G A D O F M U LT I P L E P O R T F O L I O ’ S M Y R E S P O N S I B I L I T I E S A C R O S S T H E B O A R D R E Q U I R E D M E T O M A I N TA I N S T R O N G W O R K I N G R E L AT I O N S H I P S W I T H M Y C L I E N T S A S W E L L A S I N T E R N A L C R E AT I V E A N D A D M I N I S T R AT I V E D E PA R T M E N T S . I W O R K E D I N D E P E N D E N T LY F R O M A B U D A N D R E P O R T E D D I R E C T LY T O T H E C L I E N T S E R V I C E D I R E C T O R A N D M D . I M A N A G E D N E W B U S I N E S S D E V E L O P M E N T A N D M A N A G E D T H E E N T I R E B U S I N E S S P I T C H P R O C E S S F R O M C R E D E N T I A L S T H R O U G H T O R E S O U R C E P L A N N I N G A N D E X E C U T I O N O F F I N A L P R E S E N TAT I O N S .

S TA N D O U T A C H I E V E M E N T S AT T B WA H U N T L A S C A R I S :

I N D E P E N D E N T LY W O N E R I C S S O N N E T W O R K S F O R S U B S A H A R A N T E R R I T O R I E S - J A N U A R Y 2 0 1 1 .

A C H I E V E D A 7 0 % + O N A P P R A I S E S C O R E S F O R M Y D E PA R T M E N T.

G R O U P A C C O U N T D I R E C T O R / B U S I N E S S U N I T D I R E C T O R

P O R T F O L I O C R E D E N T I A L S

2 0 0 0 - 2 0 1 6 A D V E RT I S I N G

C O R P O R AT E F I L M

C O M M E R C I A L P R O D U C T I O N

S E L F I N D U L G E N C E

Pitch Wins

2013Gold - change

category

Silver - Film Bronze - OOH

Gold- Film 2015 Silver- Film 2015 Gold- Print 2015 Campaign Bronze - 2016

2015 Wood Pencil 2015

Bronze Pencil

Campaign Craft Gold - “Night tours” Silver- Print Bronze - Print

2015

2015 Pencil direct

category

C O R P O R AT E F I L M

C O M M E R C I A L P R O D U C T I O N

A D V E RT I S I N G

Q S R A U T O M O T I V E

F M C G C A S E S T U D I E S

2 0 0 0 - 2 0 0 9 F U L L C V AVA I L A B L E

2008 -2009 2005 -2008 2002-2005 2000 -2002

C.S Manager Responsible for all vehicle launches across all Toyota and Lexus brands.

Specialised in all sponsorship activity across brand.

Senior A.M Responsible for all digital web mobile and social media campaign communications.

All sponsorship equities including World Cup 2010 for group and SAMA’s, Cycling and Soccer assets

New business Director Directed and developed all new business in partnership with Dominic Black.

Created over 60 commercials as well as produced them

Producer Produced some of the largest launches for iconic and blue chip brands. Specialised in corporate film and launches

C O M M E R C I A L P R O D U C T I O N C O R P O R AT E F I L MA D V E RT I S I N G D I G I TA L A D V E RT I S I N G

E X P E R T I S E :

A U T O M O T I V E F M C G F I N A N C I A L S E R V I C E S Q S R T E L E P H O N Y S P O N S O R H I P P I T C H M A N A G E M E N T C O M M E R C I A L F I L M C O R P O R AT E F I L M

C O N S U LT I N G :

P I T C H M A N A G E M E N T

C L I E N T S E R V I C E M A N A G E M E N T

G E N E R A L A D , G A D O R B U D S E R V I C E S

C R E D E N T I A L S B U I L D S

R AT E S * :

P I T C H E S 9 5 0 P. H

C L I E N T S S E R V I C E 8 0 0 P. H M A N A G E M E N T

B U D 6 0 0 P. H

G A D 5 0 0 P. H

A D 3 5 0 P. H

* All rates are negotiable based on project size

or contractual length.

Francoise van Rheede ID#: 7902215163080

Contact: 082 684 6958 Email: francoise.vanrheede@gmail.com

R E F E R E N C E S• ANTHONY GARSTANG

• PIETER KLERCK

• LISA MALLET

• PETER BIVEN

• VAL BOURDOS

• GAVIN HERON

• GARETH LECK

• DOUG PLACE

• JENIFER TRENCHARD

MTN SOUTH AFRICA

TOYOTA SOUTH AFRICA

JAGUAR LAND ROVER SOUTH AFRICA

JAGUAR LAND ROVER GLOBAL

CMO FAMOUS BRANDS

MD TBWA HUNTLASCARIS

CEO JOE PUBLIC UNITED

CMO NANDO’S

BUD TBWAHUNTLASCARIS

083 212 0090

082 568 0995

083 308 7026

+44 7778 227003

082 492 8158

076 581 3078

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