infosys (1).pptx

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Building

Tomorrow’s Enterprise|

Abhishek Kumar Singh Dhawal Pratap Singh Kantilal Rath

Mandar Darade Siddharth Verma Sumit Kum



CA

Procurement•Pushing for more bottled milk

•Forecasting issues

• Seasonal variations

Milk transport• Brought over by individual farmers

on a daily basis

Milk Production•Variations in daily

procurement as quantity is not

fixed in the pre-decided

contract

Production of feed

for cows•Higher quality feed leading to increased milk

production

•Resource Allocation

supply

•Milk has a low shelf l

refrigeration

•

d

•

d

a

Inclination tow

lower prices an

S u p p l y

s i d e



Lower efficiency of manufacturing lines

Cheaper alternatives in the market

Piling up of perishable inventory Decreasing number of milkmen and residential customers

Declining revenues and profits Unlikely to meet profit guidance for the current year

High logistics costs esp. in delivery – a cost which can’t be passed on to the consumer

Generational shift in consumer buying behavior

Unplanned allocation of excess milk supply

Inefficient forecasting

Inability to plan marketing activities

Excess production without planning

Lack of synergy between functions

75

80

85

90

95

100

1995 2000 20

85 86

5 3

98

13



METRIC SELECTION AN

Outcome KPIs: lagging indicators measure the output of past activity. Eg

revenues, margins, customer satisfaction Driver KPIs: leading indicators measure activitiy in its current state or a

future state eg number of sales meetings today, tomorrow

Strategic KPIs designed to enable senior executives execute strategy,

manage performance

Tactical KPIs designed to help mid-level managers optimize the

performance of people & processes under supervision

Operational KPIs enable front-line managers to monitor and control core

processes on an intraday basis

Predictive Analy

Consistent achievement of tperiods and territories

Achievement of market sha

Achievement of profitability

Zero complaints from the cu

No stock returns

Ability to handle emergenci

demand

Balanced sales achievement

period/month-end sales ske

KPI Benchm



DELIVERY COST O

Milk Business – Optimizing resources and maximizing revenues

Pulling out of Non-performing

Customer inclination towards

convenience stores

De-grow

loweri

Area - 1

Area - 3

Area - 2 Area 1 and Area 2 having more residential custo

Bundling to reinforce habits

Offer home delivery of

cheese and cheese spreads

Sale of cheese to

boost margins

Categorize routes based on revenue and

Divert milk production to Tetra

Essential to not lose on

existing loyal customer base

Dual synergy

& downs

Capitalize on customers through convenie



GROW

Expand industrial reach & client base

Industrial Clients prefer bulk bottled

milk supply (convenient)

• Low logistics costs due to fixed transpo

• High volume demand per client

•

Approach new clients and leverage exp• Marketing dept can take charge and re

Diverting Excess Production

High Potential

Strategy

Need to shift Business Model

Industrial clients Increasing

Divert excess production to cheese

Highest profitability

Longer shelf life

Avoid diversion of excess supply to milk

powder division

Manufacture

Yoghu

ice-cr

Bottled milk requirement & profits going down in residential areas

Consumers - not a sustainable TG for business in long term

Dairy product Profit/RevenueMilk 0.1969

Cheese 2.57

Spreads 2.53



IT IMPL

Cloud Based ERP

RDBMS

Field Management System Prod

Mana

Order Management System Enterprise Cu

Used fo

seasona

S

Automates the capture, processing, and fulfilment of orders

across different channels for consumer and business orders.

Major functions - Receiving orders, billing, shipping,

shipment pickup scheduling, accounting, inventory control

Module dedicated to industria

Customer management softwa

Keeps track of individual clien

patterns

Most prevalent database used for financial

records, manufacturing & logistical

information, business data

It will be linked to inventory control to

provide real time status to business and helpin analytics

Integrates & streamlines transportation

planning, execution, freight payment, andbusiness process automation on a single

application.

Major services availed – Inventory storage

service , pick and pack service , product

shipping , return processing, additional

services.

Benefits: 24/7 access , real time relay of

information , inventory forecast, inventory

alerts , order status update, shipmenttracking.



NEW AVENUES &

Efficient forecasting

XYZ corporation to provide training to our personnel to properly use theforecasting tools

Providing PDAs to farmer interface employees to ensure input of exact

supplies and help analyse demand trends

Helps increase efficiency thereby enabling marketing department to

Adapt to supply and plan promotions135

140

145

150

155

160165

Milk procur

Collaborate with XYZ corporation to develop the forecasting tool to take

seasonal demand and smoothening into consideration

Internet as a sales channel

Forecasting

1995 2000

Web Internet as a sales channel

Efficiently handle B2B sales

Convenient Information to consumers

about new products Sales of seasonal products

Presence necessary to align business as

per shift in consumer buying pattern



THANK YOU!

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infosys (1).pptx