IT ConsolidationMicrosoft Virtualization Solutions Marketing 2009

BusinessSolutionScenarios

HorizontalSolutionScenarios

Core PlatformCapability Scenarios

Microsoft Virtualization Solution Scenarios

Business Critical Applications

Branch Infrastructure

Small and Mid-Sized Business (SMB)

Business Continuity

Centralized Desktop

IT ConsolidationLab Automation and Stage Management

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SecurityStorage

System ManagementHosting/Cloud Computing

Networking VHD Container

IT Consolidation Solution Overview

Business Drivers for IT Consolidation How virtualization improves your business

IT Management EfficiencyBusinesses need to expand services without increasing infrastructure

Pressure by investors on IT to do more with less Physical space and power limitations

Operations ExpenseRedundant assets create unnecessary expense

Inefficient use of space and power IT resources to manage redundant assets

Capital ExpenseOverbuilt infrastructure is obvious place to save money

Redundant servers, storage, and network Underutilized resources

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IT Consolidation

Server Consolidation

Storage Consolidation

Physical/Virtual Management

Key ComponentsIT consolidation enables businesses to reduce costs and improve business agility by: Consolidating existing hardware resources based on

virtualization Optimizing physical and human resource requirements,

and simplifying physical environment

ManagementConsoles

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Consolidated Servers

Physical/Virtual Management

Consolidated Storage

VHD

ServerGroup 1

ServerGroup 2

ServerGroup 3

FibreChannelStorage

Array

iSCSIStorage

Array

NASStorage

Array

Fibre Channel Switch Fabric / IP Network

Managementconsole

Server Consolidation

Improved Server Utilization Increase server utilization by consolidating physical servers

Efficient Use of Power and Space Reduce operating costs with lower power and cooling expenses

Business Agility Improve responsiveness with rapid server provisioning

Management Efficiency Eliminate repetitive configuration and maintenance tasks

9%utilization

6%utilization

50% utilization

10%utilization

Number of physical servers Power usageFloor space11%

utilization 14%

utilization

Server utilization

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Equal or increased capacity with less hardware

Storage ConsolidationStorage consolidation optimizes storage implementation for a virtualized environment based on consolidated, shared, and virtualized storage, saving cost, and improving business agility.

Improved Storage Utilization Reduce underutilization of storage through storage consolidation

Efficient Use of Power and Space Consolidate multiple physical storages to one through virtualization

Business Agility Protect your business from downtime using clustering and quick migration

Management Efficiency Simplify server and storage provisioning

Storage utilizationBusiness agility

Number of physical storagePower usageFloor spaceEnergy for coolingProvisioning

Shared Storage

VHD

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Physical/Virtual ManagementEffectively managing physical and virtual entities is critical to improving efficiency of time, cost, and resources.

Improve Hardware Utilization Centralize network and virtual server monitoring, and workload balancing

Efficient Use of Power and Space

Help reduce number of physical servers through consolidation by identifying underutilized servers

Business Agility Fast time to market based on simple maintenance of resourcesManagement

EfficiencyManage heterogeneous physical/virtual servers through a single, familiar interface

IT efficiencyResource utilization

Management complexity

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Consolidated Servers

Physical/Virtual Management

Consolidated Storage

VHD

Microsoft IT Consolidation Solution

Microsoft Products and Technologies

Microsoft Virtualization Solutions Not just a product, but an end-to-end offering

Microsoft Partner Hardware, Software,

and Services

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Joint ReferenceArchitecture and

Deployment Resources

Microsoft IT ConsolidationDynamic, reliable, and scalable virtualization platform

Server Consolidation

Storage Consolidation

Unified integrated solution for managing entire environment – both physical and virtual assets, and both server and desktop resources

Comprehensive solutions for a data center to maximize resource utilization with longer-term vision of integrated virtualization technology

Flexible integration with storage devices of industry leading partners and support of efficient storage utilization

Physical/Virtual Management

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Partner SolutionsStorage infrastructure and

storage management

Storage Connectivity

Microsoft IT Consolidation ArchitectureDynamic, reliable, and scalable virtualization platform

Ethernet

Server ConsolidationPhysical/Virtual Management

Storage Consolidation

Shared Storage

Partner Storage Infrastructure and Management

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VHD

Microsoft Server ConsolidationAmplify savings and value with Microsoft’s platform approach to virtualization.

“We liked the fact that Hyper-V™ was built into Windows Server® 2008. With Hyper-V™, we don’t need separate drivers for the hypervisor, and we don’t pay additional licensing fees.” Bart Roels, Operations Manager, Hostbasket

Microsoft has extensive experience in server consolidation–practices, tools, and OS support

Windows Server® 2008 Hyper-V™ based virtualization dramatically improves hardware utilization

Requires less space, less cooling, and fewer kilowatt hours of power

No extra software required–power management is a feature of Microsoft® Windows Server® 2008

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Improve Hardware Utilization

Reduce Operating Costs

Server ConsolidationStorage Consolidation

Physical/Virtual Mgm

t.

Microsoft Server Consolidation (continued)

• Single solution for managing the entire IT o Server and desktop resourceso Virtual and physical assets

Network Load Balancing

Broad Array of Device Support

Clustering

Broad OS Support

Slough Borough Council cuts the average time to provision a new server from 16 hours to just three minutes, which translates to $23,700 annual savings in deployment costs.

• Quick/Live migration provides fast recovery and minimizes downtime

• Assets always available via high availability features of OS

• Improved performance and security (64-bit environment)

• Fast server provisioning for new business requirements

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VHD

Server ConsolidationStorage Consolidation

Physical/Virtual Mgm

t.

Business Agility

Management Efficiency

Storage Consolidation for VirtualizationComprehensive, integrated, and well supported

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Strong support from industry leading storage vendors: EMC®, NetApp®, HDS®, Compellent, HP, and Dell®

Broad compatibility with diverse storage devices

Extensive storage provider support for end-to-end storage management: o Management solutions from array

vendors and third party software providers

Fully integrated virtualization technology and storage supporto Flexible support for all popular storage

typeso High performance supporto Mature built-in high availability

Mature backup and recovery managemento Rapid data backup and recoveryo Broad compatibility for partner backup

and recovery solutions

Microsoft Solutions and Technologies

Microsoft Partner Hardware Software and Services

Windows Server® 2008 and Hyper-V™

Backup & Recovery - Microsoft® System Center Data Protection Manager 2007

Storage Infrastructure

Storage Management

Server ConsolidationStorage Consolidation

Physical/Virtual Mgm

t.

Flexible Storage Support for VirtualizationMicrosoft provides effective ways to handle storage resources by enabling shared storage among virtual servers.

SAN

NAS DAS

EMC® NetApp ®, HDS ®, Compellent, HP, and Dell ® storage equipment

Fibre Channel iSCSI

Network

(Best option)

All popular storage types, including SAN storage (Fibre Channel and iSCSI)

Over 6,500 certified storage vendors/solutions, hardware, and management solutions

Thin provisioning De-duplication

Quick/Live migration Multi-site clustering

Up to four virtual SCSI controllers per VM, with 255 VHDs per controller

Multipath I/O (MPIO)

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VHD

Strong Support from Industry Leaders

Optimized Storage Utilization

Built-in Mature High Availability

High Performance Support

Server ConsolidationStorage Consolidation

Physical/Virtual Mgm

t.

End-to-end Physical/Virtual ManagementA centralized, end-to-end integrated solution for managing an entire environment

Physical Environment

Virtual Environment

Physical/Virtual Management

Fully support physical and virtual management across Microsoft and VMware ® infrastructure

Familiar interface and tools means minimal re-tooling of IT resources

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Server ConsolidationStorage Consolidation

Physical/Virtual Mgm

t.

Physical/Virtual ManagementWhat satisfied customers are saying

“…if my central console can manage both my Microsoft virtual machines and my VMware® virtual machines with an interface that is familiar and easy for my Microsoft certified staff, that's a big plus.”Brent Register, The Atlanta Journal-Constitution

“Doing this on physical hardware takes a couple of hours; with virtual machines, it takes minutes.”Robert McShinsky Senior Systems Administrator, Dartmouth-Hitchcock Medical Center

“Now we can deploy both virtualized and installed applications using the same procedure.” Arne Bertgen, IT administrator for Tuv Nord

Virtual, Physical, and Cross-Hypervisor

Management

Disaster Recovery with System Center

System Center Application

Virtualization Deployment

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Server ConsolidationStorage Consolidation

Physical/Virtual Mgm

t.

How to Implement Microsoft IT ConsolidationMicrosoft provides a dynamic, reliable, and scalable virtualization platform combined with a set of integrated management tools to manage both physical and virtual resources, enabling you to create an agile and dynamic data center.

Implement Storage Consolidation

ManagementFull Implementation Clustering Design high availability

and disaster recovery plan Cluster virtual machines

Consolidated Storage

Targeting

Physical Servers

Conversion to Virtual

Assessment

Virtualized Servers Determine the

right prospects Estimate ROI

MicrosoftMAP/ROI tool Migration plan

Implement server consolidation

Plan storage optimization Deploy storage consolidation

Partner SolutionsPartner Solutions

Partner Solutions

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VHDs

Shared Storage

Quick Migration

Server Consolidation

Ethernet

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VHD

VHD

IT Consolidation Planning

Access other Microsoft tools here:http://www.microsoft.com/virtualization/roitoolhttp://technet.microsoft.com/en-us/solutionaccelerators/cc197910.aspx

MAP ToolDetermine the right prospects for virtualization using Microsoft Assessment and Planning (MAP) tool

ROI ToolDesigned to help partners make the business case for Microsoft virtualization solutions, as well as prove the TCO advantage for Microsoft versus competitive solutions for their customers

MAP

Windows Server®

2008

Hyper-V™Virtual Server

2005 R2

Windows Vista®

2007 Microsoft

Office

MicrosoftApplication

Virtualization

Terminal Services

System Center VMM

Other Products

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Side-by-Side Feature and Cost Comparison of virtualizing five hosts

xxx

$61.4KMulti-Hypervisor Management

Application Management

Physical Management

Virtual Management

HypervisorWindows Server® 2008

$12KWindows Server ® 2008

$12K

Virtual Infrastructure Enterprise$42.1K

Virtual Center$7.3K

System Center$9.4K

$21.4KIncluded

“We saw that Hyper-V™ did everything we needed and was far more cost-effective than VMware ®, which costs about $6,300 per server more than Hyper-V™.”Nicholas Merton, IT Support, Maxol

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Customer Success Stories

Dartmouth-Hitchcock Medical Center reduced 400 servers to 100 servers, leading to cost savings of more than US $325K annually

Indiana University Auxiliary IT Department cut its rack count down to two, saving $10,500 annually on data center rack fees

Power Reduction

Hardware Consolidation

Space Reduction

With Microsoft® Hyper-V™, HotSchedules reduced its power costs from US $11K to $2.5K per month

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Case Study – The Atlanta Journal-Constitution

Customer: The Atlanta Journal-ConstitutionCompany Size: N/AIndustry: NewspaperCountry: United States

Profile: The Atlanta Journal-Constitution is the leading source of news, information, and advertising for metropolitan Atlanta, reaching a print and online audience of more than 2.2 million people each week.

Benefits:• Reduced cost• Improved server utilization• Better disaster preparedness• Infrastructure flexibility

The AJC worked with Microsoft and Dell consultants to implement the Windows Server® 2008 Enterprise operating system with Hyper-V™ technology and Microsoft® System Center Virtual Machine Manager 2008.

The AJC worked with Microsoft and Dell® consultants to implement the Windows Server® 2008 Enterprise operating system with Hyper-V™ technology and Virtual Machine Manager 2008.

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Case Study – Dartmouth-Hitchcock Medical Center

Customer: Dartmouth-Hitchcock Medical CenterCompany Size: 10,000 employeesIndustry: Health-Care ProviderCountry: United States

Profile: Dartmouth-Hitchcock Medical Center (DHMC) is New Hampshire’s only academic medical center, with 10,000 employees working in four locations. DHMC offers a full spectrum of care and education.

Benefits:• Servers reduced by 75 percent• Ability to virtualize more applications• High availability to meet service levels• Easier server management

DHMC implemented the Windows Server® 2008 operating system with Hyper-V™ technology and manages its virtualization environment with Virtual Machine Manager 2008.

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Next Steps to Enhance Business with Microsoft Virtualization

Windows Server ® 2008 Hyper-V™ o http://www.microsoft.com/windowsserver2008/en/us/hyperv.aspx

Microsoft System Centero http://www.microsoft.com/systemcenter/en/us/default.aspx

ROI Calculatoro https://roianalyst.alinean.com/msft/AutoLogin.do?d=307025591178580657

Microsoft Assessment and Planning (MAP) Toolo http://technet.microsoft.com/en-us/library/bb977556.aspx

Microsoft Virtualization

Solutions

Product Resources

Virtualization Assessment and

Planning

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Microsoft Virtualization Solutionso http://www.microsoft.com/virtualization/solutions

Virtualization Solution Partnerso http://www.microsoft.com/virtualization/partners