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The Future of Transit: Mobility on Demand in a Shared Use Environment
Jeffrey SpencerITS Team Leader
July 16, 2015Building a Smart, Diverse, and
Shared Travel Network
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Today’s Discussion• What is shared use mobility?
• Shared mobility and it’s relationship to public transportation
• Wild Wild West of Transportation
• How do you pay for that?
• What’s the government’s role?
• What is the role of public transportation?
• Examples of past & ongoing FTA research
• Mobility on Demand
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Shared-Use Mobility?
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Bike Sharing: First/Last Mile Solution
• Biking and transit are inherently linked
• Some refer to bike sharing as “bike-transit”
• Bike share systems provide alternative access to public transportation and extend the reach of riders
• Bike share systems helping to alleviate the first and last mile challenge of public transportation
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Capital BikeShare (CaBi) Survey
• In November 2012 Capital Bikeshare conducted a Customer Use and Satisfaction Survey
• 54% of surveyed customers of CaBi utilized system to access Metro.
• Typical ride is a distance of .5-.75 miles (10-15 minute walk)
• Analysis of survey shows that about 40 % of trips involving Metro are within that first and last mile.
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Ballston-Rosslyn Corridor: Arlington, VA
http://mobilitylab.org/2014/01/21/hot-zone-commuters-taking-bikeshare-to-use-metro/
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Impacts of Car-sharing
• TCRP Report 108 on Car-Sharing
• Impacts include:– Lower emissions– Increased transit ridership– Cost savings– Greater mobility
• New business models emerging– Peer-to-peer (RelayRides)– Point-to-point (Car2Go)
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Wild Wild West of Transportation
• Google developing autonomous car
• Avis Budget Group purchases Zipcar
• Uber provides ad hoc delivery services
• Ford develops foldable electric bike
• Daimler buys Car2Go & RideScout
• Enterprise buying carsharing organizations
• RideScout acquires GlobeSherpa
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First/Last Mile - on Demand
• DART and Uber performed a pilot during Dallas St. Patrick's Parade– Connect with Uber through DART's
GoPass℠ mobile ticketing application– Begin or finish transit trip through
"Events & Offers" section of transit app– Creative partnership with MADD
• MARTA collaborate with Uber on “Last Mile Campaign”– Take the train and then Uber takes you
home…– Uber options listed within MARTA Guide
Source: www.dart.org
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Ford’s Blueprint for Mobility
• Smart Mobility Initiative– “We face the prospect of
‘global gridlock’”– “…develop new technologies,
as well as new ways of looking at the world.”
• MoDe:Flex – Foldable electric bike– Fully-connected cycle
connects to rider’s smartphone to plan routes, see forecasts and access fitness information
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Microtransit• Innovative commuter buses like
Leap or Chariot in San Francisco
• Bridj in Boston and Washington • Dynamic vanpools like Via in
New York• Carpool start-ups like Carma • True ride-share options like
UberPool (now claiming millions of trips) or LyftLine (now with fixed-point pick-ups)
• Via on-demand shuttles in NYC
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Transit now adopting a new, open approach for payment systems
Transportation options are emerging enabled by the Smart Phone
Payment systems can use a common or linked account across transportation modes
Transit Payment Systems
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What’s the role of Government?
• Create dialogue • Develop policies• Issue guidance on standards & equity • Encourage collaboration between
stakeholders• Conduct research that promotes
integration, customer safety, reliability, & equity
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A Changing Transportation System
• USDOT Policy: Beyond Traffic 2045• Population growth• Changes in demographics• Technological advances• Financial and infrastructure
challenges• Need new approach to meet
challenges of tomorrow• http://
www.transportation.gov/BeyondTraffic
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Stakeholders Who’s here today?
Who’s missing?
Federal
Agencies
Roadway
Agencies
Transit
Agencies
Activity
Centers
Public
Safety
Planning
Organizations
Fleet
Operations
Private
Sector
Traveler
AcademiaProfessional
Organizations
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What’s the role of Public Transportation?
• Provide the backbone for a multimodal integrated transport system
• Provide perfect environment to demonstrate & pilot new technologies and operations
Transit operations in a Connected Vehicle environment
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• BRT is an enhanced bus system that operates on bus lanes or other transit-ways in order to combine the flexibility of buses with the efficiency of rail.
• Next phase of research – connected vehicle environment
Bus Rapid Transit (BRT)
– Operates at faster speeds, provides greater service reliability and increased customer convenience
– Utilizes advanced technologies, infrastructure and operational investments to provide significantly better service than traditional bus service.
• BRT was used during the piloting of Vehicle Assist & Automation (VAA) technology in Eugene, Oregon.
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FTA Research Focus Areas• Enhancing Mobility
– Vehicle Assist and Automation (VAA)
– Connected Vehicle– Accessible Transportation
Technologies Research Initiative (ATTRI)
– Mobility on Demand (MOD)
• Improving Safety– Intrusion Detection Systems– Emergency Response Applications
• Promoting Energy Efficiency– Green Propulsion Systems– Inductive Charging
• Program Mainstreaming– Focus on “Ladders of Opportunity”– Demonstrations and Pilot Programs
Source: Center for Urban Transportation Research (CUTR)
Source: IPT Technology
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What is Mobility on Demand (MOD)?
• Long term strategic vision for a multimodal, integrated and connected transportation system.
• Collaboration between ITS Joint Program Office and FTA.
• A concept that imagines mobility as a commodity and a service.
Conceptual Notions of MOD: Promotes choice in personal mobility & Intelligent
Transportation Systems (ITS) Advances connected vehicles & automation Leverages emerging technologies & data exchange Encourages multimodal connectivity & system
interoperability
A New Transit Multimodal Mobility Concept
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What’s Driving MOD?• Aging Americans Require Mobility Choice
Older Americans on the rise From 2005 to 2020 there will be 30 million
additional people age 60 or older “Aging in place” requires unique mobility
options• Millennial Americans Want Mobility Choice
Public transportation utilization is on the rise Younger generations want both convenience
and cost savings 66% of Millennials consider transportation
alongside housing decisions • All Travelers Need Mobility Choice
Veterans with Disabilities Travelers with disabilities Low income individuals & Minors
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Technologies Enabling MOD
• “Big Data” and New Analytics• Smart Cities and the “Internet
of Things”• Connected Vehicles• Automation and Automated
Vehicles• Social media• Smartphone technology and
new payment appsJuly 2014 Cover
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Conditions Encouraging MOD
• Renewed concepts in car ownership (RelayRides, Car2Go)
• Shared economy model is growing (Lyft, Bridj, RideScout)
• Peer to peer transactions (airbnb, Peerby)• Increased urbanization and changing
demographics• Preference growing for alternative
transportation
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Guiding Principles of MOD Vision
• Traveler Centric/Consumer Driven – MOD is defined by performance– Quality and Carefree personal mobility choice for
individuals.
• Data Connected/Platform Independent– MOD (the end state) drives the technology. – Technology doesn’t change the MOD vision, it provides
the capability to realize in an interoperable fashion.
• Mode Agnostic/Multimodal– MOD embraces all modes and resources to support
personal mobility choice in an integrated, connected and multimodal manner.
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Payment – Connected, Integrated,
& Customer Centric• Collecting cash is slow, requires lots of handling, leads to inflexible payment schedules, is expensive to collect, and insecure.
• Payment systems create a relationship with a service provider and connect the individual to the system.
• Payment systems are becoming more integrated, flexible and connected.
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MOD’s Research Direction
• Foundational Research– State of Practice reports– Identification of challenges & opportunities
• Stakeholder Engagement & Outreach– Virtualization tools– Workshops & Webinars
• Big Data Analytics & Evaluation Methods– Acquisition and inclusion of new data sources– Understanding new business models
• National MOD Showcases
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Vincent ValdesAssociate Administrator
Research, Demonstration, and Innovation
Jeffrey SpencerITS Team [email protected]
Federal Transit AdministrationU.S. Department of
Transportation
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