STEADY ANDSTEADFAST

捷成集团jebsengroup

WHAT’S INSIDE

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IN THE SPOTLIGHTP.3

COMMUNITY MATTERSP.8

CONNECTING MINDSP.9

BROADER HORIZONS

INDUSTRY INSIGHTS

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NEWSLETTER OF THE JEBSEN GROUP 2016 NO.4 / 2017 NO.1 JOINT ISSUE VOLUME 9

jebsen1895 Jebsen Group

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This issue of MOMENTS features cover images selected from children of the Shutterbug Club Programme. The contributor is Li Linqing.

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As we enter 2017, China has found a new equilibrium. After 35 years of double-digit growth, the world’s second largest economy is settling into a more mature phase, with this year’s growth pegged at a comfortable 6.5 to 7 per cent. The nation’s top leaders have pledged to “maintain stability while seeking progress” at the Central Economic Work Conference last December and this is an approach that we at Jebsen Group are all too familiar with.

Despite the uncertainties that plagued the global economy in 2016, the Group has done well by balancing tradition and innovation. We continued to develop our core competencies in new ways to create sustainable business opportunities for ourselves and our partners.

Take Jebsen Consumer, for example. The team introduced Dyson to Hong Kong in 2008 and Mainland China in 2012. After establishing the British technology brand’s presence in over 100 premium department stores, Jebsen Consumer began looking for other innovative ways to deepen its success. Working with Dyson, the team has created three Dyson concept stores where the full brand experience can be delivered to shoppers in a unique setting. This customer-centric philosophy is also guiding the development of J Select, which has recently seen a revamp of its online presence to better serve and engage shoppers.

Keeping pace with consumers is something that our Beverage business does equally well. For Jebsen Fine Wines, a diverse portfolio of wines, spirits, sake and water has been a key success factor. With over 70 brands in Hong Kong and 40 brands in Mainland China, the business unit is able to cater to the varied and changing lifestyles of consumers. This was demonstrated at Hong Kong Wine & Dine 2016, when Jebsen Fine Wines created a ‘Jebsen Village’ to showcase the diversity of its offerings. Blue Girl Beer has also enjoyed a successful year in 2016, the team continued to deepen and broaden the engagement with targeted consumers through diverse online and offline interactive events and activities across the region. Growth continues to be on the cards as Blue Girl Beer ended the year on a high note by entering a new city, Shishi in Fujian province, with a well-received Christmas party.

There’s little doubt that Jebsen Motors is racing to stay ahead of the competition not only with new facilities but also exceptional service. As it strives to be the industry benchmark for profitability and professionalism, the business unit continues to engage customers and the community. It seizes opportunities like the Porsche Panamera launch to organise exclusive dinner events for customers and the 2016 Shenzhen Longgang Half Marathon to grow closer to the community as an official partner and exclusive sports car sponsor.

I’m also happy to share that Jebsen Industrial is successfully growing its presence along the value chain. Transforming itself from a distributor to a brand owner and business partner, Jebsen Industrial continues to leverage its experience and expertise to create new

business opportunities. It has recently made waves in the cinematic and broadcasting industry by collaborating with leading lensmaker Thales Angenieux to co-develop the new Angenieux Type EZ Series zoom lenses for independent videographers and cinematographers.

It seems likely that global economic uncertainty and volatility will remain a dominant theme for some time to come. The year 2017 has the potential to be equally

surprising as last year, which as a minimum has taught us that we must learn to expect the unexpected. It is, however, very gratifying to me to see that

we were able to navigate, due to the focus and professionalism of all the teams in the Jebsen group, the various pitfalls which suddenly appeared in front of us and we still delivered an acceptable result. We understand that success is a marathon, not a sprint and as a consequence in 2017, we are committed to continue moving towards our goals, one step at a time.

Helmuth Hennig Group Managing Director

Moving steadily and stably ahead “We understand that success is a marathon, not a sprint and as a consequence in 2017, we are committed to continue moving towards our goals, one step at a time.”

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IN THESPOTLIGHT

Jebsen Consumer opens more Dyson concept stores in China, where the full brand experience can be delivered to consumers in a unique setting.

Consumer – Home Enrichment

From innovative to immersive After unveiling the world’s first Dyson concept store in Hangzhou in 2016, Jebsen Consumer continues to bring the brand closer to Chinese shoppers with two more store openings.

On November 30, 2016, Jebsen Consumer proudly launched a Dyson concept store in Guangzhou’s Parc Central, making this its first in South China. It then quickly followed up with another Dyson concept store in Beijing’s Indigo on January 9, 2017. In these unique retail outlets, shoppers are immersed in the world of Dyson through design concepts like open product displays and experience zones.

With contribution from Cherry Lv and Benson Wang

Consumer – J Select

A better way to shop

Jebsen Consumer shone brightly at the 2016 Watsons HWB Awards in Hong Kong, winning two product awards under its NutriGreen brand. The annual awards by Asia’s leading health and beauty retailer and Hong Kong’s top pharmacy network recognise the popular health, wellness and beauty brands and products and for 2016, this included the NutriGreen Lingzhi Formula and the NutriGreen Pure Cordyceps Mycelium!

Shortly after receiving the award, Jebsen Consumer participated in the 51st Hong Kong Brands and Products Expo. The large-scale outdoor expo and carnival held from December 10, 2016 to January 2, 2017 is a showcase of top international and local products, making it a perfect platform for the Jebsen-own NutriGreen brand to consumers.

NutriGreen is a series of scientifically proven Chinese herbal health supplements created by Jebsen Group in collaboration with the School of Chinese Medicine of The Chinese University of Hong Kong and the Hong Kong Institute of Biotechnology.

With contribution from Edwin Ngai

The J Select online store now sports a brand new look.

Consumer – Health & Beauty

NutriGreen takes centrestage

Jebsen Fine Wines celebrated its 25th anniversary with some 145,000 visitors at the 2016 Hong Kong Wine & Dine Festival! From October 27 to 30, the event brought world-class food, drinks and entertainment to Victoria Harbour. Jebsen Fine Wines proudly unveiled ‘Jebsen Village’ – a collection of nine booths with some of the world’s best wine and sake, including Mouton Cadet from Baron Philippe de Rothschild, Chateau d'Esclans Rose from France, Senkin Japanese sake, and much more.

Beverage – Fine Wines

Welcome to Jebsen Village!

Notable wine makers like St Hallett’s Mr Darin Kinzie, Chateau d’Esclans’ Regional Director Mr Alan Wong and President and Representative Director of Obata Shuzo Mr Ken Hirashima also graced the event to meet visitors and support Jebsen Fine Wines.

With contribution from Kriste Tang

Jebsen Consumer shares the benefits of NutriGreen products with consumers.

Wine & Dine 2016 was the perfect opportunity to showcase Jebsen Fine Wines’ diverse portfolio.

As a lifestyle partner and omni-channel retail brand, J Select aims to provide a convenient shopping experience for consumers both online and offline. To improve the way it serves consumers, J Select online store has undergone a facelift!

The J Select online store now sports a brand new interface, which has been designed to be easy and intuitive to navigate. It also offers new features and functionalities for an enhanced shopping experience. This includes the option to select delivery date and a wider range of curated products, including a new ‘Toys & Kids’ category that is available exclusively online.

Experience it at www.jselect.hk today!

With contribution from Chloe Chu

All eyes were on the Jebsen Motors booth at Auto Guangzhou 2016 (November 18-27) as the company unveiled the new generation Porsche Panamera 4S and Panamera Turbo. Since its world premiere in Berlin, the all new Panamera has wowed drivers around the world with its innovative design, new powertrain system and cutting-edge technology. The Panamera was accompanied by a strong line-up presented by Jebsen Motors, which also featured the Porsche 550 Spyder and the new 718 series. For the occasion, Jebsen Motors hosted a series of exclusive dinner events in Hangzhou. On October 30, November 19 and December 12, VIP customers and business partners enjoyed an evening of wining and dining while learning more about the new Porsche Panamera. Jebsen Motors also wowed guests to a Panamera driving experience using the cutting-edge Virtual Reality technology. In Hong Kong, the Panamera made its debut at a glitzy event at the Ritz-Carlton on 19 January 2017. The Panamera 4S and Panamera Turbo has been launched at all Jebsen Motors-operated Porsche Centres between February and March this year.

With contribution from Sarah He, Jess Lam and Chase Wang

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Jebsen Motors engaged customers and partners with a series of exclusive Porsche Panamera launch events.

The year-end festivities hit a high note in the cities of Quanzhou and Shishi in Fujian province with Blue Girl Beer Christmas Parties! In Quanzhou, it was a magical night of laser dances and lighting shows, culminating in the appearance of the Blue Girl Beer ‘Snow Queen’.

The brand also made a splash in Shishi at its first ever Christmas party there, wowing the crowd with a 360° Virtual Reality Show and a DJ spinning great tracks all night long.

With contribution from Tiffany Xiao

Beverage – Beer

Ringing in Christmas with Blue Girl Beer

Blue Girl Beer brought year-end cheer to local consumers with its Christmas parties.

Motors

Ushering in the new Panamera

Jebsen Motors is proud to support worthy community initiatives like the 2016 Shenzhen Longgang Half Marathon!

Motors

Racing into the spotlight Motors

Getting healthy with the community Having recently celebrated its first anniversary, Jebsen’s Porsche Center Shenzhen Longgang, which is the largest Porsche Centre in Southern China, choose to give back to the community as the first official partner and exclusive sports car sponsor for the 2016 Shenzhen Longgang Half Marathon. For the event on October 29, Porsche Centre Shenzhen Longgang provided a fleet of Porsche cars including the 718, 911, Panamera, Cayenne and Macan that were deployed as the lead car, check car, referee car, time car and onsite display cars. Over 100 Porsche car owners, Jebsen staff as well as their family and friends were also invited to join the marathon.

“The sponsorship of this marathon is a good practice to reward

The 2016 Porsche Carrera Cup Asia came to a roaring close on November 5 at the Shanghai International Circuit. Team Jebsen, with drivers Cui Yue and Yuey Tan at the whee l , put on an amazing performance in the final two rounds of the season with Cui Yue ranking sixth in his first outing at Porsche

Carrera Cup Asia and Yuey Tan finishing in second place in Class B. Team Jebsen also bagged the “Dealer Team Principal Award”, making the season another memorable one!

Racing in home ground, Team Jebsen benefited from having a contingent of over 500 supporters cheering them on. This included Group Managing Director Mr Helmuth Hennig, Jebsen Motors Managing Director Mr Joachim Eberlein as well as the management and staff of Jebsen’s Porsche Centres.

With contribution from Vicky Wang and Alice Mi

the local community and Jebsen staff, provide better service to the local customers, and promote the sports car culture and LOHAS (Lifestyles of Health and Sustainability) spirit,” said Mr Joachim Eberlein, Managing Director of Jebsen Motors.

With contribution from Priscilla Hu

Team Jebsen drivers Cui Yue (second from left) and Yuey Tan (third from left) brought home excellent results .

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Industrial

The gift of information To create greater value online for its stakeholders, Jebsen Industrial unveiled a brand new corporate website on December 5, 2016.

The new mobile optimised website enables greater accessibility as it can be viewed on all devices, from desktop computers to smartphones and tablets. It offers an intuitive user experience enriched by a good mix of visual and written content as well as new features like content filters. Jebsen Industrial’s extensive portfolio across diverse business lines

The new Jebsen Industrial website is a treasure trove of information.

The Angenieux Type EZ zoom lenses have been well received by the market since its launch in 2016.

Industrial – Cinematic & Broadcasting Solutions

Showcasing all-rounded expertise

Safe weight management can be achieved with cactus fruit powder by BelleSalud.

Industrial – Specialty Ingredients & Solutions

Promoting natural health

In line with Jebsen Industrial’s strategic focus on Green, Clean and Well-being segment, the company’s Specialty Ingredients & Solutions has introduced Cacti-NeaTM to the market. The unique cactus fruit powder by principal Nexira extracts natural goodness from the prickly pear fruit to help consumers refine their silhouette and enjoy greater antioxidant protection. By reducing water retention and preserving mineral substances, Cacti-NeaTM is clinically proven to have diuretic and weight management properties, making it the supplement of choice for busy urbanites looking for a safe and natural way to lose and maintain their body weight.

To shop BelleSalud products, please visit Jebsen Industrial’s Alibaba e-store at jsconline.1688.com.

With contribution from Fiona Pan

An unprecedented collaboration between Jebsen Industrial, Thales Angenieux, the manufacture of the highest quality optics cinema lenses and BandPro has brought up a revolutionary new solution for the cinematic and broadcasting industry — the Angenieux Type EZ Series zoom lenses. The innovative lenses combine Jebsen Industrial’s market understanding and Thales Angenieux’s technical superiority to serve a growing market of independent videographers and cinematographers who seek cost-efficient equipment that enable professional cinematic expressions.

This is a milestone achievement for Jebsen Industrial as the business unit extends its service scope from its roots as a distributor to a total business partner offering a suite of business services from market evaluation to market entry and penetration.

Speaking about how the collaboration builds on Jebsen’s 20-year partnership with Thales Angenieux, Jebsen Industrial Managing Director Mr Maximilian von Stillfried said: “This new partnership adds another dimension to our equipment portfolio and strengthens our strategy as a one-stop partner providing multiple and tailor-made solutions for the industry in Greater China.”

With contribution from Mike Long

has also been categorised by both industry segment and brand to help users to find solutions at a glance. Moreover, it contains exciting value-added content including market research reports, industry events, customer stories and more to inspire excellence.

Please visit the new jebsenindustrial.com for an enhanced experience.

With contribution from Connie Luong

I N D U S T R YINSIGHTS

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Transformation in motion The Jebsen Industrial business may have the longest history in the Group but it never ceases to be forward looking in meeting new market developments. Managing Director Maximilian von Stillfried shares his vision for the future.

When Jebsen Group was founded in 1895, its first business interest was in the industrial sector. At a time when China was evolving from dynastic rule and beginning to welcome industrialism, Jebsen thrived by introducing European solutions to the nation. It all started when the Group signed an agreement with BASF to trade indigo dye in 1897. Since then, China has made enormous strides in social and economic development and the Group has gradually diversified its businesses.

Today, as one of the Group’s four major strategic business units, Jebsen Industrial serves as a trusted partner, advisor and consultant to both foreign and local partners, delivering premium technology and dynamic solutions along the entire value chain: Business Management, Customer Relationship Management, Product Lifecycle Management and Supply Chain Management.

In 2013, Mr Maximilian von Stillfried joined the business unit as Managing Director and brought with him a clear, bold vision for the future: To be the most trusted and recognised business partner for Asia, delivering dynamic and sustainable B2B growth solutions.”

“As China changes, Jebsen Industrial must change too. To serve our customers and partners well, we need to listen to them and understand their customers’ needs and wants at least as well as they do, ideally even better,” he said.

The business unit has embarked on a transformation journey that expands and affirms its core expertise while proactively building new cutting-edge competencies.

Mr von Stillfried advocates the need to truly understand all drivers, points of view, needs, expectations, history, strengths, weaknesses, opportunities and threats of customers, their customers as well their partners. He calls this the foundation to build the ability to “speak the language” of the industry, organisation and functional specialisation of the other party and their business model stakeholders.

“In a way, you can imagine a company like a mobile phone. It needs four basic elements to function — the network (macro environment), the hardware (which, in our case, is our partners and their solutions), the battery (our customers supplying us with energy through revenue) and the SIM card (our infrastructure and staff as they connect all the elements to make it an operating system). By recognising that all elements are equally important, we strive to create mutual success,” he said.

From a strategic standpoint, Jebsen Industrial is focused on growing its businesses through new and emerging technologies and solutions in the Green, Clean, Health and Well-being sectors. Its NEIS - Natural, Electronic, Intelligent and Smart Solutions are in direct response to current and emerging market and customer needs. These are set to improve sustainability and productivity, as reflected in increased competitiveness, profitability and return on investments. The value

proposition resonates particularly well with China’s industrial sector, given that environmental sustainability in China has become inseparable from both economic growth and daily life.

From its roots as a service provider in brand building and distribution, Jebsen Industrial is rapidly growing its presence along the value chain. It is emerging as a well-respected industrial company with white label and own-brand solutions while it continues to add elements to its professional services portfolio, which facilitates partners from all over the world to grow in, through and with Asia.

Focusing on consumer & customer centricity ”Whether our solutions are pushed out to, or pulled in from, our customers and their consumers, focused and responsive customer centricity is the guiding principle of our four business lines — Automation & Services, Building Products, Cinematic & Broadcasting Solutions, and Specialty Ingredients & Solutions — and will determine their future going forward,” said Mr von Stillfried.

Investing more time in growing its knowledge and expertise allows Jebsen Industrial to guide its customers in identifying their needs and tailoring competitive solutions for their success. With this approach, its Building Products business line, for example, secures high-profile projects on a continuous basis. The harbourfront enhancement and revitalisation of Hong Kong’s Western Wholesale Food Market, Porsche Centre Hong Kong’s new aftersales service centre and Ping An Financial Centre in Shenzhen are just a few examples.

In the case of Hong Kong Children’s Hospital, the city’s first paediatric hospital, the team developed an end-to-end sanitary solution by clearly understanding the customer’s three-pronged requirements for hygiene, patient experience and environmental performance. It also won over WF Central, a commercial development in Beijing’s Wangfujing district, by demonstrating how its sanitary, electronic and intelligent technology and accessories address the project’s specific needs.

Jebsen Building Products secured a number of high-profile projects in 2016, including outfitting a premium shopping complex in Beijing's Wangfujing district.

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Developed strategic focus on Natural, Electronic, Intelligent and Smart solutions to help customer improve sustainability, efficiency and productivity.

Won a series of high-profile Building Product projects in Mainland China and Hong Kong with a customer-centric mindset and eco-friendly solutions.

Revamped its Corporate Website with a stronger focus on content and accessibility to engage and connect with partners and customers.

Co-developed the Angenieux Type EZ Lenses, creating a new business model with partners and targeting an underserved market segment.

Launched BelleSalud dietary and beauty supplements,continuing its contribution to individual Wellbeing and Healthy lifestyle choices.

Opened Spindle Repair Centre in Dalian to offer Germany repair quality standards locally, saving customers time and money.

Major Milestones in 2016

Leveraging insights and expertise A commitment to creating greater customer value has also motivated Jebsen Industrial to take a closer look at its existing capabilities and market experience and explore innovative ways to leverage this. Its Cinematic & Broadcasting Solutions business line is an excellent example, having recently collaborated with French lensmaker and market leader Thales Angenieux to develop and produce a new series of zoom lenses, thereby expanding into a new market segment.

The team had earlier identified that the ‘prosumer’ segment was underserved and observed that while the market trended towards lighter, smaller, cheaper and technically advanced cine-style cameras, there were no lenses in the marketplace that could satisfy this technological change and at an affordable price. They also recognised that, with China poised to surpass Hollywood in terms of box office sales by 2018, taking Chinese user feedback into consideration was essential.

These insights led to the collaboration with Angenieux and Band Pro Film & Digital Inc., a U.S. based global company specialises in products and solutions for professional filmmakers and videographers. The Angenieux Type EZ lenses have created record order numbers to date, with customers queuing up for the next-generation technology since its announcement! Expanding into services In addition to equipping customers with the right solutions, Jebsen Industrial has expanded into providing professional services for a journey with customers throughout a product lifecycle. In the cinematic and broadcasting industry, it operates JCineCare, a lens and film equipment repair and maintenance service centre to help leasing companies, production companies, film crew, academic institutions and the wider industry maximise value from their equipment investments.

More recently, it has also introduced machinery and equipment services at its Spindle Repair Centre in Dalian to serve tier 1 automotive OEMs in northeastern China. As this is a specialised field, in order to ensure professional services, many Chinese companies used to send their spindles to the original manufacturers overseas. Jebsen Industrial’s move to offer world class repair quality standards locally creates significant time and cost savings for its customers. Today, it already counts major automotive manufacturers like Thyssenkrupp, Volkswagen and SKF among its customers.

Building its own brands Like the rest of Jebsen Group, Jebsen Industrial has spent decades marketing and distributing products for principal brands. Along the way, it acquired vast experience and expertise in brand building that Jebsen Industrial is now putting into good use.

With its research and development capabilities and deep understanding of local market and consumer needs, the business unit launched its first self-owned brand for the food and beverage sector, Weiwanjia, in 2014. Just two years later, it introduced another self-owned brand, BelleSalud, which uses naturally sourced ingredients to formulate effective dietary and beauty supplements for the modern consumer.

Into the future Across all its business lines, the goal, according to Mr von Stillfried, is to create greater and more sustainable success for Jebsen Industrial, its customers and its partners. This is particularly relevant in today’s volatile market conditions and given China’s pledge to reduce its carbon footprint. It also reflects the business unit’s commitment to society — to making this a better place for people to live, work and play. “We are very confident that we are well equipped for the future. When we allow our vision and resulting strategy to guide our actions today, we are accelerating our journey into the future.”

Jebsen Industrial's Spindle Repair Centre was officially opened in June 2016. With self-owned brands like BelleSalud (left) and co-developed products like the Angenieux Type EZ lenses (right), Jebsen Industrial continues to grow its presence along the value chain.

For the eighth consecutive year, Jebsen Group has published its annual CSR report, which summarises innovative and effective practices in CSR management, business partnerships, environmental conservation, staff well-being, and philanthropy for the year 2015.

In 2015 Jebsen invested HK$4.5 million in CSR activities and helped organise a total of 62 philanthropic activities, garnering a total attendance of almost 900 people and raising HK$250,000 in funds for various beneficiaries. This includes its very own Life is Art programme, which hopes to enrich the lives of less privileged children by introducing them to different forms of art.

As an environmentally friendly organisation, the Group has also maintained carbon neutrality in 2015 by supporting two climate friendly projects and purchasing over 7,200 tonnes of carbon credit to offset its 2014 emissions. Read more about Jebsen Group’s CSR efforts in its 2016 CSR Report, available for download from www.jebsen.com.

With contribution from Daphne Xie and Sasa Chen

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COMMUNITYMATTERS

Corporate Social Responsibility

Reporting excellence

Please download the Jebsen Group CSR Report for a full overview of its efforts and achievements.

Jebsen Group’s ongoing efforts in philanthropy, environmental conservation and staff well-being has impressed various industry bodies, leading to a host of CSR awards received in the past year. These include:

• 2016 Bronze Award for CSR Strategy at the HR Innovation Awards by Human Resource Magazine

• 2016 CarbonCare® Label Award for the fourth consecutive year by Carbon Care Asia

• 2015/2016 10 Years Plus Caring Company by the Hong Kong Council of Social Service

• 2016 Hong Kong Community Volunteers Highest Participation Award by the Agency of Volunteer Service, Hong Kong

• 2016 Exemplary Corporate Social Responsibility by China Association of Enterprises with Foreign Investments and China WTO Tribune

• 2016 China Enterprise Social Responsibility Project Excellence Award by the China Philantrophy Times

• 2016 Responsible Brand Award at the 6th China Charity Festival

With contribution from Sasa Chen

Corporate Social Responsibility

Recognised for doing good

Jebsen Group is honoured to receive a host of awards for its 2016 CSR efforts.

Philanthropy

The sight-saving mission continues After a successful Phase I, Jebsen Group is pushing ahead with Phase II of its flagship CSR programme, Project Morning Star in collaboration with internationally-recognised NGO, ORBIS International. From 2016 to 2020, the Group will commit RMB 7.4 million towards constructing China’s first “National Model of Comprehensive Rural Eye Care Network”, initiated by the National Institute of Hospital Administration (NIHA). The project will select six county hospitals across China as pilot sites and by 2020, it is expected that ophthalmology treatment at county-level hospitals will be comprehensively improved, patient volume and operation rates will double, and a sustainable, profitable model will be realised.

As a donation partner, Jebsen will also support ORBIS and co-branded activities in Hong Kong. In addition, employee participation will continue to be emphasised through volunteer visits to Project Morning Star’s sites. “Jebsen Group hopes to deepen the impact of our sight-saving mission to benefit even more eye patients, and for them to lead to healthier and more fulfilling lives,” said Mr Helmuth Hennig, Jebsen Group Managing Director.

With contribution from Daphne Xie and Sasa Chen

Jebsen Group Managing Director Helmuth Hennig (right) kicks off Phase II of Project Morning Star.

9CONNECTING

MINDSLeadership Journey

The new Code takes into consideration the laws and regulations in the locations where the Group operates and is structured around the Group’s core values, people, workplace and business practices. A principle-based document, it establishes the expected behaviour of the Group as a whole, as well as each individual member of the organisation. This is important because doing business in a fair, aboveboard and ethical manner is not only mission critical to safeguard the credibility and reputation for the Group, it is also important to individual staff members.

“Having strong work ethics is the foundation for a successful career,” said Ms Bianca Wong, Group Human Resources & Corporate Communications Director. “Our performance and achievements can only be recognised when we act honestly and conduct business with integrity.”

As every employee is expected to understand and adhere to the principles and standards set out in the Code, the Group has developed a suite of resources to help its people. In addition to Information Boxes and Question & Answer segments in the Code, company policies and procedures, guidelines, manuals and workflows are also being developed to supplement the Code. The Group will also continue to conduct compliance training for its people on a regular basis.

As Group Managing Director, Mr Helmuth Hennig said, “Jebsen’s success over the past 120 years is built on the hard-earned reputation of being a compliant and trustworthy organisation.” “This is, in turn, anchored on a strong internal foundation of trust and responsibility. The new Code of Ethics and Business Conduct will be an invaluable resource for us to guide us in always doing the right things,” concluded Ms Bianca Wong.

Jebsen Group has a Speaking Up policy that encourages people to report suspected illegal, unethical or inappropriate conduct via a confidential Malpractice Reporting Channel (reportmalpractice@jebsen.com) which is monitored by Group Internal Audit (GIA) daily, and reports are directly made to the Board. All correspondence through the channel will be kept strictly confidential and information are reviewed independently to ensure objective investigation and protection to the whistleblowers.

Navigating the right course Ms Bianca Wong, Group Human Resources & Corporate Communications Director, explains the thinking behind the Group’s revised Code of Ethics and Business Conduct.

With increasing business complexity and shifting regulatory requirements, Jebsen Group has taken a proactive stance in ensuring that it continues to operate with the highest standards of ethics, integrity and compliance. It has revised its Code of Ethics and Business Code, which came into effect across the Group on November 1, 2016.

Ms Bianca Wong, Group Human Resources & Corporate Communications Director, believes that good work ethics is essential for both organisational and individual success.

Having strong work ethics is the foundation for a successful career.”

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Apple Peng’s first step into Jebsen Group was as a receptionist. It was 1999 and the Group had just opened a new office in Guangzhou. Five years later, she transferred to Jebsen Fine Wines as a Marketing Assistant. It was a new industry and a totally different role but Apple was excited, rather than intimidated, by the opportunity.

“At that time, Jebsen Fine Wines had just entered the Guangzhou market. The team was small, so I had to take care of many things, including marketing, logistics, customer service and even account reconciliation. I was very busy every day but I enjoyed every moment,” she shared.

Her hard work paid off and she was later promoted to Sales Admin Supervisor. Looking back, Apple said: “To maintain professional and effective relationships with our customers, I had to acquire product knowledge, understand our portfolio and familiarise myself with customer information – none of this came easily to me. To ensure smooth cooperation between departments, I also spent time studying policies and procedures that are critical to daily operations.”

“Whether I am a Receptionist, a Marketing Assistant or a Sales Admin Supervisor, I believe I can add value to the company every day. My motivation comes from my work philosophy – to always contribute my best.”

Leaving Jebsen has never crossed my mind. Even when I reached retirement age, I made the choice to rejoin Jebsen.

10CONNECTING

MINDSPeople Speak

In the words of… Richard Cheng, Facilities Supervisor, Jebsen Group.

Always contributing my best Apple Peng, Sales Admin Supervisor for Jebsen Beverage, shares the work philosophy that has helped her excel in Jebsen Group for 18 years.

Success Breeds Success

“In a blink of an eye, I have journeyed with Jebsen for 46 years,” recounts Richard Cheng, who took on his present role as Facilities Supervisor in 1992 after a stint as a messenger and in the cargo service department.

“From my career journey, you can see that Jebsen offers many opportunities for its people to experience new roles and responsibilities. It has become a second home to me and my colleagues are like my family members. Over time, Jebsen has taught me the importance of always keeping an open mind. I believe my willingness to try new things has allowed me to gain a lot of knowledge. Today, I enjoy using my experience to help my colleagues. Some of them call me ‘Mr Fix-it-All’ but that is an overstatement. I am just an experienced old guard who wants to help the team.”

Richard Cheng chose to rejoin and start a second career with Jebsen.

Apple believes in always doing her best, regardless of her role or responsibilities.

To ensure smooth cooperation between departments, I also spent time studying policies and procedures that are critical to daily operations.

From May to September 2016, Jebsen employees were treated to a series of wellness seminars as part of the Group’s commitment to caring for staff well-being. This culminated in October, which was designated as "Wellness Month".

During "Wellness Month", a variety of booths were set up in Jebsen offices across Hong Kong and Mainland China. Over 930 staff enthusiastically took part in the health activities, which ranged from free blood lipids profile tests, blood pressure measurements and BMI tests in Hong Kong to lung clearing therapy in Mainland China. For the latter, a professional therapist was engaged to use hydrotherapy and an ultrasonic atomiser to improve respiratory conditions. There were also foot spine checks by a foot orthotic specialist and thyroid ultrasounds by doctors.

Through "Wellness Month", Jebsen hopes to inspire its people to adopt a healthy lifestyle with regular exercise and a balanced diet.

With contribution from Ryan Lam

On October 16, 2016, Mr Helmuth Hennig, Jebsen Group Managing Director, addressed a crowd of over 200 MBA students from Jilin University and Jilin University of Finance and Economics. Speaking on the “Challenges of a Family Owned Business in Greater China”, Mr Hening offered insights into the unique characteristics and management style of a family business as well as potential opportunities and challenges that Jebsen faces in terms of organisational structure, geographic focus, sales and customer service capabilities and corporate governance. He also revealed three key areas that underscore Jebsen’s 120-year success – ensuring business sustainability, identify and retaining the right people, and continuously attracting new brands – giving the students plenty of food for thought. Mr Hennig has been a guest professor at Jilin University since April 2013 and Jilin University of Economics and Finance since 2016. With contribution from Emilie Gu and Saber Yang

On December 12, Jebsen Group was awarded the "Nankai University Outstanding Contribution to Education Award" for its commitment to cultivating young minds. The award was conferred at the Nankai University Social Donation Gratitude Reception in December 2016.

Jebsen established the Nankai-Jebsen Education Fund in 2010 with the aim of supporting the development of higher education, encouraging outstanding students to study diligently and contribute to national development, as well as acknowledging the efforts and excellence of young teachers. The Fund is now in its second phase with the Group pledging RMB1 million in donations over five years (2015 to 2019). Every year, RMB200,000 will be allocated to the Nankai-Jebsen Scholarship and Nankai-Jebsen Teachers Award. With contribution from Alice Jiao

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Inside Jebsen

B R O A D E RHORIZONS

Facilitating closer communication

Jebsen’s intranet platform, Morus has been revamped with enhanced workflow management functions and greater mobile accessibility for its people.

Jebsen Group has recently unveiled a revamped intranet platform with enhanced workflow management functions and greater mobile accessibility for its people. Named Morus, the intranet platform has been a key communication platform for employees to access information about the Group and get updates from its diverse business units. With the revamp, Morus now sits on the Office 365 SharePoint platform and supports enhanced event management functions, allows email approvals for staff workflows and more. It has also been designed to be more mobile friendly to support Jebsen people’s on-the-go lifestyle.

With contribution from Mandy Duan and Emilie Gu

Wellness in the office

Group Managing Director Mr Helmuth Hennig shares insights with MBA students.

Nankai University recognises Jebsen's contribution to furthering higher education in China.

Nurturing future business leaders

Contributing to education

Jebsen employees enjoy free health check-ups at work, as part of "Wellness Month".

About Jebsen GroupFounded in 1895, Jebsen Group is a focused marketing and distribution organisation. With a unique long established presence and deep understanding in Mainland China, Hong Kong, Macau and Taiwan, the Jebsen Group is committed to support our partners’ needs in building market demand, generating and supporting sales and serving as an important link to customers throughout the region. From a broad spectrum of consumer, beverage, industrial, and motors products, Jebsen offers some 200 of the world’s leading products extensive local market access with a high degree in specialisation. Outside the region, the Jebsen Group enjoys close ties with sister companies in Australia, South East Asia, Denmark, Germany, Middle East and the United States. For more information, visit www.jebsen.com.

12B R O A D E RHORIZONSFamily Enterprise

MHE-Demag, a regional business unit of sister group Jebsen & Jessen South East Asia, has opened the region’s largest crane manufacturing plant in Malaysia. The US$11 million state-of-the-art facility is expected to help cement MHE-Demag’s leadership position in the material handling industry.

The launch ceremony on November 29, 2016 provided customers, partners and friends from the media with a guided tour of the sprawling facility, which sits on 27,000 square metres of land and is capable of 200,000 production hours a year. The facility will support the fabricated metal products and machinery and equipment industries, both of which have been identified as key growth drivers for the manufacturing sector.

The plant, which is also the first-of-its kind crane manufacturing facility in Malaysia and the region, is capable of building cranes of up to 50-metre spans. It will primarily serve customers from Malaysia, Australia, Cambodia, Myanmar and Singapore.

“This investment cements MHE-Demag’s commitment to Malaysia over the past 40 years, and is an important step forward for us. This plant is the largest and most modern of our 11 manufacturing facilities across the Southeast Asian region. Each industrial crane needs to be individually designed and custom fabricated, hence the larger production facility along with state-of-the-art equipment will allow us to maintain our leadership position to meet the high standards required by our

At Jebsen & Jessen Hamburg, major developments are underway. The sister group has established two new subsidiaries, Jebagro GmbH and Jebsen & Jessen Life Science GmbH, to further develop its agrochemicals and food additives distribution business. The affiliate companies each has a team of over 40 highly motivated staff, who are determined to capture new markets and establish their brands in the marketplace.

Jebsen & Jessen Life Science is led by Managing Director Mr Bjoern Frese while Jebagro is helmed by Co-Managing Directors Dr Felix Thuerwaechter and Mr Michael Luethje.

With contribution from Dagmar Glissmann

Growing the chemical business

From left to right: Mr Axel Tilz, Chief Financial Officer and Managing Partner of Jebsen & Jessen Hamburg, Mr Michael Lüthje, Managing Director of Jebagro, Dr Felix Thürwächter, Managing Director of Jebagro, Mr Fritz Graf von der Schulenburg, Chief Executive Officer and Managing Partner of Jebsen & Jessen Hamburg, and Mr Björn Frese, Managing Director of Jebsen & Jessen Life Science.

Southeast Asia’s largest crane manufacturing plant

A proud moment for MHE-Demag as it officially opens the largest crane manufacturing plant in Southeast Asia.

growing customer portfolio, particularly with the prestigious projects we have secured,” said Mr Karl Tilkorn, Regional Managing Director of MHE-Demag.

The facility also hosts MHE-Demag’s Regional Training Center, where employees and customers can attend skills training and upgrading programmes to ensure that excellence in operations, maintenance and safety for industrial cranes is maintained.

With contribution from Anthea Ho