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THE THREE GEORGIA’S A HOUSING & GROWTH PERSPECTIVE FRANK NORTON JR. AUGUST 28, 2019

THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

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Page 1: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

THE THREE GEORGIA’S A HOUSING & GROWTH PERSPECTIVE

FRANK NORTON JR.

AUGUST 28, 2019

Page 2: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

Rest of Georgia: Red

17 County Metro Atlanta Ring: Green: (Hall, Forsyth,

Dawson, Walton, Rockdale, Jackson, Barrow, Henry, Fayette, Coweta, Cherokee, Newton, Douglas, Paulding, Bartow, Spalding, Carroll)

5 County Metro Atlanta: Blue: (Fulton, Cobb,

Dekalb, Gwinnett, Clayton)

Page 3: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

ATLANTA OUTER RING REST OF GEORGIA

POPULATION 3,736,601 2,295,795 4,589,242

RATE OF GROWTH ANNUAL 1.28% 1.62% .59%

AVERAGE AGE 35.5 37.4 37.7

4-YR COLLEGE GRAD 26.4% 19.6% 12.9%

AVERAGE INCOME $92,769 $89,282 $64,087

ANNUAL HOUSING STARTS 10,533 13,890 9,000

VACANT DEVELOPED LOTS 24,320 47,677 88,000+

GEORGIA DEMOGRAPHICS 2018

Page 4: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

10 Fastest Growing Cities in Georgia in 2018

City 2010 2018 % Growth since 2010

1. Chamblee 9751 28433 191.6%

2. Norcross 9209 16474 78.9%

3. Clarkston 7555 12702 68.1%

4. Port Wentworth 4920 7568 53.8%

5. Braselton 6107 9316 52.5%

6. Glenville 3716 5098 37.2

7. Pooler 16683 22477 34.7%

8. Flowery Branch 5096 6801 33.5%

9. Woodstock 22027 29227 32.7%

10. Richmond Hill 8890 11766 32.4%

Source: WSB News

Page 5: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

GEORGIA HOUSING SINGLE FAMILY PERMITS

0

10000

20000

30000

40000

50000

60000

70000

80000

90000

100000

METRO ATLANTA

OUTER RING

GEORGIA

SOURCE :COUNTY PLANNING OFFICES

Page 6: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

GEORGIA HOUSING TRENDS

• FROM 1970-1979 275,000 PERMITS

• FROM 1980-1989 436,000 PERMITS

• FROM 1990-1999 518,000 PERMITS

• FROM 2000-2009 654,000 PERMITS

• FROM 2010-2018 285,300 PERMITS

Page 7: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

ATLANTA WILL BE300-350,000

HOUSING UNITS SHORT BY 2020

IN GEORGIA 430,000

Page 8: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

GEORGIA AVERAGE SINGLE FAMILY DETACHED SALE PRICE

2011 $162,220

2012 $154,662

2013 $203,090

2014 $223,300

2015 $247,000 2016 $265,000 2017 $289,000 2018 $301,000

Page 9: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

AVERAGE PRICE HOMES SOLD 2018• ATLANTA (5 County) $323,622• OUTER RING

– FORSYTH $382,600– CHEROKEE $310,500– COWETTA $269,200– GAINESVILLE $280,225– FAYETTE $359,500– WALTON $235,250– HENRY $215,250

• OTHER GEORGIA– ALBANY $132,500– ATHENS $180,700– AUGUSTA $154,000– COLUMBUS $137,000– DALTON $177,000– MACON $137,000– ROME $165,000– SAVANNAH $225,900– VALDOSTA $132,900

Page 10: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

MAJOR JOB ANNOUNCEMENTS

2007-2019

GOVERNORS OFFICE OF ECONOMIC DEVELOPMENT

Page 11: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured
Page 12: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

SUPER CHARGED GEORGIA

INVESTMENTS

Estimated Value

SK Commerce 1.6 Billion 2018Facebook/Data Center Covington 42 Billion 2018Switch/Data Center Douglas Co 2.5 Billion 2017Caterpillar Bogart .5 Billion 2013KIA West Point 1.2 Billion 2006Baxter Covington 1.0 billion 2012GA Ports Savannah

Page 13: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

MOBILE HOMES SURPLANT TRADITIONAL HOUSING

• 394,938 Mobile/Manufactured homes: 12.0% of total houses.

• Over one million Georgians live in manufactured homes.

• Less than 6% of manufactured homes are ever moved from their original site.

• The average price of a manufactured home in Georgia is $48,800 without land.

• Nationally (average sales price) the cost per sq ft is $32.77 compared to $75.68

of a site-built home.

• Over 60% of manufactured homes are placed on private property.

• Median household income of GA manufactured homeowner is $24,111.

• Manufactured homes are constructed and inspected in accordance with strict

federal building standards - the HUD code

Page 14: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

0

10000

20000

30000

40000

50000

60000

Single Section

Multi Section

GEORGIAMOBILE HOMES GROWTH

Page 15: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

MULTI-FAMILY

MODULAR MOBILE

GEOGRAPHY & HOUSING PATTERNS

SECOND HOME

ACTIVE ADULT RETIREMENT

Page 16: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

ATLANTA SF HOME SALESPRICE POINT BREAKDOWN

Mid-Year 2019

Source: GAMLS / FMLS - 23 COUNTIES INCLUDED: Banks, Barrow, Bartow, Carroll, Cherokee, Clayton, Cobb, Coweta, Dawson, DeKalb,

Douglas, Fayette, Forsyth, Fulton, Gwinnett, Hall, Henry, Jackson, Newton, Paulding, Rockdale, Spalding and Walton

0

22500

45000

67500

90000

750+ 400-749 250-399

150-249 0-149

Page 17: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

ATLANTA HOME INVENTORYPRICE POINT BREAKDOWN

Mid-Year 2019

Source: GAMLS / FMLS - 23 COUNTIES INCLUDED: Banks, Barrow, Bartow, Carroll, Cherokee, Clayton, Cobb, Coweta, Dawson, DeKalb,

Douglas, Fayette, Forsyth, Fulton, Gwinnett, Hall, Henry, Jackson, Newton, Paulding, Rockdale, Spalding and Walton

0

15000

30000

45000

60000

75000

750+400-749250-399150-2490-149

Page 18: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

METRO ATLANTASUPPLY & DEMAND

0

2

4

6

8

10

0

3500

7000

10500

14000

17500

Active Listings

2018 Sales

Months Supply

Source: Native Intelligence

Page 19: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

Financial Impacts of Home Building Regulations

42.709

50.887

22.535

33.784

$0 $10 $20 $30 $40 $50 $60 $70 $80 $90

2011

2016

ThousandsCost During Development Cost During Contruction

Page 20: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

HOUSING MATH 2019

Sale Price $ 310,000

Commission 6% 18,600

Construction Cost 200,0002600 SF @ $77 PSF

Lot Price 55,000

Interest 6,000

Cleaning and Grading 15,000

Gross Margin $ 15,400 4.9%

Page 21: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

THE LACK OF GEORGIA HOME INVENTORY IS LIKE NOT HAVING ENOUGH OIL IN YOUR CAR

AND YOUR GEARS SLOWLY COME TO A GRINDING HALT

Page 22: THE THREE GEORGIA’S · MOBILE HOMES SURPLANT TRADITIONAL HOUSING • 394,938 Mobile/Manufactured homes: 12.0% of total houses. • Over one million Georgians live in manufactured

WHAT NEXT…

• EXPECT TO LIVE WITH ZERO INVENTORY

• HOMES WILL NEVER BE CHEAPER THAN TODAY

• NEW HOME CONSTRUCTION TO HOVER BETWEEN 25-40,000 ANNUALLY

• PERPETUAL SHORTAGE OF HOUSING

• CONSTRUCTION LABOR WILL NEVER RECOVER AND HOURLYWAGES WILL SOAR

• DEVELOPMENT DOMINATED BY NATIONAL AND REGIONAL PLAYERS

• REGULATIONS PUSH HOME COST UP 25-35%

• AFFORDABLE HOMES WILL DEFAULT TO MODULAR AND MOBILE PRODUCTS