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TURIZAM I NOVE TEHNOLOGIJE Primjena novih tehnologija u turizmu

TURIZAM I NOVE TEHNOLOGIJE · TURIZAM 365? machine built by mathematician First design for a m machine. bv Charles Ad-a Google builds the first of neural McCulloch Walter Pitts, drawing

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Page 1: TURIZAM I NOVE TEHNOLOGIJE · TURIZAM 365? machine built by mathematician First design for a m machine. bv Charles Ad-a Google builds the first of neural McCulloch Walter Pitts, drawing

TURIZAM I NOVE TEHNOLOGIJE

Primjena novih tehnologija u turizmu

Page 2: TURIZAM I NOVE TEHNOLOGIJE · TURIZAM 365? machine built by mathematician First design for a m machine. bv Charles Ad-a Google builds the first of neural McCulloch Walter Pitts, drawing
Page 3: TURIZAM I NOVE TEHNOLOGIJE · TURIZAM 365? machine built by mathematician First design for a m machine. bv Charles Ad-a Google builds the first of neural McCulloch Walter Pitts, drawing

PRIMJENE A.I.

Page 4: TURIZAM I NOVE TEHNOLOGIJE · TURIZAM 365? machine built by mathematician First design for a m machine. bv Charles Ad-a Google builds the first of neural McCulloch Walter Pitts, drawing

Amenity Recommender Artificial Intelligence for Hospitality

Page 5: TURIZAM I NOVE TEHNOLOGIJE · TURIZAM 365? machine built by mathematician First design for a m machine. bv Charles Ad-a Google builds the first of neural McCulloch Walter Pitts, drawing

Zahtijeva znatan CAPEX.

Ovisnost o sezonalnosti I zahtijeva znatan OPEX.

Kako će gosti reagirati?

Povećanje kapaciteta

Povećanje popunjenosti

Povećanje cijena

Cilja

Povećanje ukupne vrijednosti gosta

ŠTO RADI

Personalizirane preporuke za

dodatnu prodaju u hotelu

KAKO TO RADI

Pomoću A.I.-a identificira trenutne

interese gosta i preporuča

podudarajuće proizvode i usluge

hotela

Povećanje ukupne vrijednosti gosta uz poboljšanje iskustva gosta

Page 6: TURIZAM I NOVE TEHNOLOGIJE · TURIZAM 365? machine built by mathematician First design for a m machine. bv Charles Ad-a Google builds the first of neural McCulloch Walter Pitts, drawing

Izravno i neizravno nuđenje prodajnih opcija gostima

Page 7: TURIZAM I NOVE TEHNOLOGIJE · TURIZAM 365? machine built by mathematician First design for a m machine. bv Charles Ad-a Google builds the first of neural McCulloch Walter Pitts, drawing

KONZISTENTNA KOMUNIKACIJA PUTEM SVIH KOMUNIKACIJSKIH KANALA

Page 8: TURIZAM I NOVE TEHNOLOGIJE · TURIZAM 365? machine built by mathematician First design for a m machine. bv Charles Ad-a Google builds the first of neural McCulloch Walter Pitts, drawing