WCR Presentation NW Realtors

8/8/2019 WCR Presentation NW Realtors

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Accountability: Your Key toSuccess in the Modern Real

Estate Industry

Presented by:

Matthew Dollinger

VP of Strategic Development@properties


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@mattdollinger


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What do you think of when youthink of accountability?


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What is Accountability?

Accountability is a concept in ethics oftenused synonymously with such concepts asresponsibility answerability, liability, and

other terms associated with the expectationof account-giving.

In leadership roles, accountability is theacknowledgment and assumption ofresponsibility for actions, products, anddecisions.


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My accountability

ME

PersonalAccountability

AgentPopulation

Agent

Audience(i.e. Clients)

ProfessionalAccountability


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Exercise:Think about one thing your are

incredibly proud of youaccomplished.

How did you accomplish this?


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Who are you accountable to?


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Who are we accountable to?

Our Clients Our Family

Our Industry Our Business Our Teammates


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Can these people hold youaccountable?


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Simple Steps to Accountability

1.Explore why you are going todo this (your purpose)

2.Create a plan you believe in3.Find a support system4.Track your results (and revisit

them often!)


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1. Your Purpose

What is yourmotivation? Fear?

Guilt? Responsibility? Greater Good?

Achievement? Recognition?


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1. Your Purpose

Define your overall goal Personal

I want my family to be proud Professional

I want to make $100k this year

Self I want a new BMW X6


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2. Create your plan

1. Start with the end in mind2. Define activities to that end

3. Quantify activities4. Plan consistent actions


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Our goal is 22 transactions


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What does it take to do 1transaction?


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Transaction Exploration

Assess your past yearsbusiness and seek business

source Qualify and Analyze future

business from sources

Explore alternative sources ofbusiness and quantify


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Past Business Assesment

Direct Mail

Quantity Sent

Money Invested

Business Generated

Target Audience

Closed Client

Referral Name

Contact Methods

Business Generated

Acquired Method


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Future Sources (Sphere)


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($) / (Q x t) = ROI


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Quantify Activites

Our Goal is 1 transaction Ex. Sphere of Influence

Database of 100 A/B Clients Direct mail every month Phone calls to top 30 1 x month Eblast to all 1 x month

F2F with top 10 1 x every 2 months 10 referrals generated in 2010

I generate 1 referral per 28

contacts with my SOI*


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Plan Consistent Actions


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Plan Consistent Actions


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Your Goal is toWIN the day


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3. Develop a Support System

Think back to the 1 thing youare proud of how did you

accomplish that?

Family, Friends, Colleagues, Manager,

Online Friends, Coach, Clients


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Find a support system


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Track your results


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Documents

WCR Presentation NW Realtors