7
Your guide to Russian market! A first Samui guidebook and web portalin Russian language. 2014 YOUR GUIDE around Koh Samui ีซ ัร ัท ์ร ็ว ุม ัร ВАШ ГИД по острову Самуи

Your Guide media kit 7

Embed Size (px)

DESCRIPTION

Information and prices for advertising

Citation preview

Page 1: Your Guide media kit 7

Your guide to Russian market!A first Samui guidebook and web portalin Russian language.

2014 YOUR GUIDE around Koh Samui

ยซเสราษาภนใลทรอพบวเะลแยมสะากเนใกรแงรควยทเงอทรากำนะนแอสงนห

ВАШ ГИДпо острову Самуи

Page 2: Your Guide media kit 7

2009ten months: 232.2 thousand of Russian tourists

Why Russian market?Nowadays Thailand belongs to the TOP 5 holiday destinations for Russian tourists:

ปตแงตจวรำสรากกาจ 2009,ยซเสรวาชวยทเงอทกนนวนำจนอดเบสาลวเนปเ : 232200คน

และในป 2010, วยทเงอทกนนวนำจนอดเบสาลวเนปเ :433,300 นใวยทเงอทรากดาลตนใำนผนปเยซเสรวาชวยทเงอทกนนคประเทศไทย ตโบตเญรจเราการตองดสแวาลกงดงลปแนยลปเราก

วาลกงดตโบตเรากกาจยซเสรวาชวยทเงอทกนดาลตงอขปรโยวาชงอขมาสบดนอนปเยซเสรวาชวยทเงอทกนหใำท

นนาทเนมรอยเะลแษฤกงอกาจงอร

?ยซเสรดาลตนปเงอตมไำท5 POT นใยอยทไศทเะรปนบจจป

นบจปนใยซเสรวาชวยทเงอทกนบรหำสวยทเงอททนาถส

Russian tourists have taken a leading position on the tourist market in Thailand. The above growth dynamics shows the rate of 87% for the Russian tourists. This brings them to the 3rd place among the European nations aster the British and German tourists.

2010ten months: 433.3 thousand of Russian tourists

What is «Your guide»?

ยวรไกด แมกซกาซนเปนหนงสอนาเทยวและเวบพอรทลภาษารสเซยครงแรกในเกาะสมย ทจดทาขนโดยบรษทไทย-รสเซย บรษท เกาะหมย จากดสาหรบนกทองเทยวชาวรสเซย ใหคาแนะนาสาหรบสถานททองเทยว และยงใหขอมลขาวสารสาหรบนกเทยวทจะเดนทางมายงเกาะสมยและยงเปนคมอสาหรบชาวรสเซยทตองการทาธรกจหรอตองการพกอาศยในระยะยาวอกดวย

― «Your guide» is a first Samui guidebook and web portal in Russian language established by the Thai-Russian travel agency Komui Co. Ltd explores places, gives ideas, and sets trends in the modern travel for Russian travelers to Samui Island.

― «Your Guide» is an up-to-date publication. We are in the centre of interesting and important tourist life. We give our readers a modern view of travel. We here to help them to chose popular resorts and spectacular places for sightseeing and relaxation.

― «Your guide» gives the readers an expert view on the modern Thai live. Explore the Thai style, culture, food, and design trends with us. The «Your guide» stunning photographs will bring them to places and experiences that matter most. With an eye for everything authentic, innovative and irresistible, «Your guide» simply invites them to travel now, travel smarter and travel osten.

Page 3: Your Guide media kit 7

«Your guide» Guidebook

24000 copies Every 3 month

80 pagesA5 (148x210 mm)

).มม 012x841( 5A านห 08 นอดเสกท มลเ 00042

นซากซกมแดกไรวยยมสะากเนใๆงาตจในสานท ทนาถสำนะนแอสงนหนปเ

Useful information for Russian guests to feelat home on Samui Island. Where do I sleep? eat? drink? shop? «Your guide» is here to provide them with answers. Explore our real estate offers as well.

Âûïóñê 5ìàðò-èþíü 2013

по острову СамуиВАШ ГИД

«Your guide» Target Group

The «Your guide» target group is the Russian middle and up-middle class, men and women of 22 to 55. These people are active, tend to make independent decisions and open to new experiences and sensations. They care of their health and eager to spend money on travel.

Russian audience categories which will find «Your guide» useful:

– Travelers who set plans to travel to Thailand. They look for information and «Your guide» invitesthem to go to Samui Island. – Travelers who set plans to travel to Thailand and decided to go to Samui Island. «Your guide»gives useful information on Samui Island and walks them through accommodations, restaurants, places of interest.– Travelers who have been to Samui Island. «Your guide» web portal can help them post travelcomments and look up what to see more for the next trip. – Travelers who are currently in Samui Island and Russians who stay there long time. «Your guide»web portal provides Samui news and coming events information; «Your guide» guidebook helps them find where to stay, what to eat and what to do in Samui Island.

สำหรบกลมลกคาเปาหมายคอกลมลกคาตงแตระดบกลางจนกลมลกคาระดบสงเปนกลมลกคาทมความสามารถในการใชจาย

Page 4: Your Guide media kit 7

Coverage

«Your guide» is targeted to cover maximum of Russian tourists arriving to Samui Island. The «Your guide» guidebook can be found as follows:

Stands in Samui International airport, selected hotels and Russian restaurants, stand in Big C and Tesco Lotus shopping mall, Paradise Park Farm and other places of interest.

บกบพถรามาสงวยทเงอทกน

ยมสนบมานส - นปไอตงดทนาถสมาตดไนซากซกมแดกไรวย

ยซเสร ราหาอนาร-าคกลมลกงถาขเถรามาสทๆงาตทนาถสมาตะลแ mraF kraP esidaraP-

ADVERTISE WITH US .«Your guide» is an effective goods and services advertising platform which provides high quality advertising products and can be a reliable information partner to any customer in Samui and all over Thailand. Our hands-on and well-researched content combined with an excellent distribution program ensure our clients reach and attract new well spending customers time and time again. The audience has the money. Our clients have the products and services. «Your guide» brings the two groups together.

Page 5: Your Guide media kit 7

Guidebook advertising summary To keep a balance between ads and editorials «Your guide» ads do not exceed 30% of the guidebook’s total pages.

1/1 page inside

Price:14 000 THB per issue.

Size:148x210 mm (+5 mm bleeds with crop marks)

½ page, combined with other ads or editorial

Size:148x105 mm horizontal74x210 mm vertical

Price:8 500 THB per issue.

(+5 mm bleeds with crop marks)

1 / 1 หนาภายในขนาด : 148x210 มม. 14000 บาท ตอครง

½ หนารวมกบโฆษณาอน ราคา : 148x105 มม. 74x210 มม. แนวนอนแนวตง 8500 บาทตอครง

Special project 2/1 central spread

Size:296x200 mm

Price:30 000 THB per issue

(+5 mm bleeds with crop marks)

2 / 1 กลาง : ราคา : 296x200 มม. 30000 บาทตอครง

Page 6: Your Guide media kit 7

1/1 page article

Size:max 700 characters up to 3 pictures

Price:12 000 THB per issue

1 / 1 : สงสด 700 ตวอกษรไมเกน 3 ภาพ 12000 บาทตอครง

Guidebook advertising summary

Price: 1 500 THB per mock up (if you like to use this art work in other publication)

Ad placement

การออกแบบโฆษณาเราจะมความยนดออกแบบใหสำหรบคณในราคา 1500

20% premium added to a designated position or to a primary position such as 1/1page with Contents,

2nd or 3rd cover page.

สาหรบหนาพเศษ หนาทสองและสามเพม 20%

Ad design & translation

Provided with high quality slide(s) and/or other backup materials we will be happy to design an ad for you. We will translate your ad to Russian language absolutely free.

Material specifications

Image resolution: 300 dpi. File format: EPS, PDF, JPG or TIF.Ads should have a minimum bleed of 5mm with crop marks.

2 Issues – 10%4 Issues – 15%

DISCOUNTS

Page 7: Your Guide media kit 7

Guidebook advertising summary

Partnership

We are open to partnership. If you run a business like hotel, restaurant, bar, SPA, shop etc., please let us know and send us profile. We will post your business particularity with address, information and photos (up to 5) designated to the topic (restaurants, shopping, etc.). Our readers will easily find this information via the guide navigation markers. If something is going on at your place (special offers, events etc.), please send us a press-release and we will post it in a news section with a link to your business profile. You will attract more potential customers by this way.

And this is absolutely free. The audience gets completely up-to-date information, that’s we interested about.

Payment Terms

An invoice each ad placed to be paid within 30 days.

Banking Details

ระเงนาระภายใน30 วน

For further information please contact us:

English – 0866 877 455 (Oleg), Thai – 0814 779 668 (Atita), [email protected]

KASIKORN BANKCHAWENG BRANCHACCOUNT NAME: KOMUI CO., LTDACCOUNT NO: 502-2-14960-3SWIFT CODE: KASITHBK

Komui Co., LTD, 115/40 Moo 6 Bophut,Koh Samui, Suratthani 84320, ThailandLicense number 34/00330

office: 0898 663 686, fax: 077 430 697e-mail: [email protected]