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How Vietnamese study foreign language
- 73% university students study language
Survey information
• How Vietnamese learn Japanese
• 300 Vietnamese females and males at 18-39
(except for page 10-12, which has been interviewed to 60 university
students learning Japanese)
• Conducted on February 2015
Executive Summary
• 73% of students and 47% of full-time workers study
foreign language
• English is the dominantly popular. Japanese is 2nd
• 80% use Website or Facebook for language study
• Japanese learner study at schools more than English
• Material quality is the most important when choosing the
language school
Do you study foreign language?
47%
73%
53%
27%
0% 20% 40% 60% 80% 100%
Full-time employment
University student
Yes No
73% of students and 47% of full-time workers study foreign language
What language do you study?
English is the dominantly popular. Japanese is 2nd
93%
16%
15%
7%
6%
2%
1%
1%
1%
94%
18%
8%
6%
7%
3%
0%
2%
0%
0% 20% 40% 60% 80% 100%
English
Japanese
Chinese
French
Korean
Russian
Spanish
German
Other
Full-time worker
University student
Do you access website or Facebook to learn language?
82%
78%
18%
22%
0% 20% 40% 60% 80% 100%
Full-time employment
University student
Yes No
80% use Website or Facebook for language study
Do you go to any language schools?
38%52%
46%27%
16% 22%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Full-timeemployment2
Universitystudent
Yes No, but I used to go No
45%59%
38%
28%
17% 14%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
English learner Japaneselearner
Yes No, but I used to go No
Japanese learner study at schools more
How did you find your school?
6%
8%
9%
10%
13%
13%
15%
19%
24%
36%
38%
56%
6%
12%
14%
18%
20%
12%
16%
28%
22%
50%
50%
62%
0% 10% 20% 30% 40% 50% 60% 70%
Others
Event
Company recommendation
Magazine
Newspaper
Family recommendation
Brochure/Print
School billboard
University recommendation
Website
Friends' introduction
Japanese English
Friends, Facebook/Web are the common way
What is important in selecting the schools?
5%
22%
25%
27%
32%
38%
40%
49%
52%
58%
68%
73%
8%
20%
26%
24%
34%
42%
36%
50%
62%
62%
72%
86%
0% 20% 40% 60% 80% 100%
Other
Promotion
If you have friends there
If a school is well-known
Score commitment
Small classses
A variety of the courses
Schedule flexibility
Location
If a teacher is foreigner
Price
Material quality
Japanese English
Material quality is the top priority
[Interview at Japanese School]
Why do you study Japanese?
1%
3%
8%
10%
18%
23%
37%
0% 5% 10% 15% 20% 25% 30% 35% 40%
Understand Japanese culture
Just for fun
To graduate school
Use for future travel
For the better career
As part of hobby
To win a good job
“Win a good job” as the most motivation
[Interview at Japanese School]
How did you find the school?
3%
7%
13%
13%
13%
18%
31%
0% 5% 10% 15% 20% 25% 30% 35%
School billboard
Friend introduction
University recommendation
Newspaper
Family recommendation
Web search
Web and Family recommendation are common
[Interview at Japanese School]
How do you study Japanese after school?
2%
4%
6%
7%
13%
13%
16%
16%
23%
0% 5% 10% 15% 20% 25%
Others
Communication with Japanese friends
Other schools
Lessons at university or company
Use Japanese books
Youtube
Website
Study with textbook
Text study tops, followed by web and youtube
Popular English language site (1)
http://www.tienganh123.com/ (1.4M Visit / month)
Popular English language site (2)
https://www.hellochao.vn/ (670K Visits / month)
Popular English language site (3)
lopngoaingu.com (190K / month)
Popular language site (4)
http://topica.edu.vn/ (260K visits / month)
Popular Japanese language site (1)
http://mainichi.me/ (170K visits / month)
Popular Japanese language site (2)
http://www.saromalang.com/ (140K visits / month)
Popular Japanese language site (3)
https://www.youtube.com/channel/UCVx6RFaEAg46xfAsD2zz16w
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