Dell vStartThe simple, fast and smart path to virtual infrastructureHugh Jenkins

Enterprise Program Manager, Dell EMEA

Global Marketing

Two Paths to Virtual Infrastructure…

Change

Configure

Integrate

Procure

Test

Design

Users say, “I just want to run my workloads”

You can build the infrastructure

Or you can buy it pre-built and ready to run

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too much work…for too little

return.

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Global Marketing

Dell vStart: simple, fast, & smart

EverythingIncluded

• Entire infrastructure: servers, storage, networking, power, cabling, rack, management extensions, and deployment services

Simple to buy

• Order configurations based on desired capacity

Delivered ready to

run

• Delivered pre-racked, pre-cabled, pre-tested and pre-configured and ready to run virtual machines

Pre-sized

• Virtual infrastructure pre-sized to support a defined allocation of virtual machines

Deployment service

included

• Initial setup and deployment into your environment is included with every vStart

Extensions included

• Essential virtual management extensions included

• Seamless deep device-level data and automated actions

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Enables organizations to rapidly deploy a consistent pre-configured virtualization infrastructure without the need to acquire specialized skills Features • Dell rack servers• Dell EQL storage• Dell PowerConnect switches• Dell initial deployment Services• Pre-installed management tools and

plug-insSince the solution is built and delivered by Dell, you have the assurance that you will be served by a World Class support organization.

Dell vStart – BrieflyInstant Virtualization Appliance – includes management tools, components, rapid deployment, support from a single vendor. Its versatility allows it to be relevant across multiple verticals and company sizes

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Disaster Recover

y

vStart

Expanding virtual

environment

Rapid deployme

nt

Remote Office / Branch Office

Application Hosting

Versatility of vStart – Multiple Use Cases

Instant Virtualization Appliance

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x2

PowerConnect

PowerEdge

Dell EqualLogic

Dell UPS (Option)

x4

x1

vStart 50

PS4100X

R610

7024

PowerConnect

PowerEdge

Dell EqualLogic

Dell UPS

x4

x1

x2

x1

x3

x6

x2

x1

x1

x1

R710

R610

PS6100 Series

x47048

vStart 100

vStart 200

The vStart Family

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Powerful configurations leveraging VMware

Key Upsells(Uncovered in Site Survey) PowerConnect

PowerEdge

Dell EqualLogic

Dell UPS

vStart 100v

vStart 200v

• ProSupport NBD and Initial Deployment Services

• 42U Dell Rack with all required PDU, UPS, & KVM

• Fixed DellStar config ID, not a single SKU

Included Software• Trial VMware ESXi & vCenter licenses pre-installed

• Dell Management Plug-in for VMware vCenter

• Dell EqualLogic Plug-in for VMware vCenter

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vStart 100v+ & vStart 200v+ include an additional storage array

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Powerful configurations leveraging Hyper-V

Key Upsells(Uncovered in Site Survey) PowerConnect

PowerEdge

Dell EqualLogic

Dell UPS

vStart 100m

vStart 200m

• ProSupport NBD and Initial Deployment Services

• 42U Dell Rack with all required PDU, UPS, & KVM

Included Software• Microsoft Server 2008 Rx2 (unlimited number of VM support) datacenter edition

• Dell plug-insOptions• Microsoft System Center Virtual Machine Manager

• Microsoft System Center Essentials (vStart 100m only)

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vStart 100m+ & vStart 200m+ include an additional storage array

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Supporting Smaller workloads: vStart 50

vStart 50mSoftware included • Microsoft Server

2008 Rx2 (unlimited number of VM support) datacenter edition

• Dell plug-insOption• Microsoft System

Center Essentials (SCE)

Dell UPS (Upsell)

Dell EqualLogic

PowerEdge

PowerConnect

vStart 50vSoftware included

• VMware ESXi and vCenter trial licenses

• Dell Management plug-in for vCenter

• Dell plug-ins

• Sold in two variants, Hyper-V (vStart 50m) or Vmware ESXi (vStart 50v)

• Includes ProSupport NBD and Deployment Services• 24 U Dell Rack with PDU; UPS and KMM are optional*

vStart 50v vStart 50m

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Unpacking 200* VMs - Hours not weeks!

* The actual number of VMs will depend upon the workloads

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Dell Management Plug-in for VMware vCenter

85% fewer stepsfrom an

open box to a running host

• Reduce Complexity• Native integration of Dell hardware

management into vCenter, eliminating the need to switch between multiple consoles

• Improves consistency and control with standardized deployments

• Speed Deployment• Deployment wizard speeds up

configuration of hardware and deployment of hypervisor

• Reduces deployment steps from 55 to just 9

• Minimize Risk• Dell hardware alarms that integrate into

vCenter and allow remediation actions• Streamlines managing and updating of

servers’ BIOS & firmware without leaving vCenter

• Deep visibility into servers’ inventory, health, warranty and service details

Enables deployment & management of Dell Server from vCenter Console

Supports vSphere 5

VMware versions only

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Management with System Center Essentials(Optional for Hyper-V versions)

Key benefits include•Single Solution – enables your customer to run, review, save, print or email information about the status of their IT environment.•Single Console management – helps achieve management of physical and virtual servers, hardware, clients etc. from a single console•Enables Proactive Management – keeps your customer systems tools up to date to facilitate proactive management•Accelerates troubleshooting and problem resolution – generates alerts on performance problems or when updates are required. Helps resolve issue using integrated troubleshooting and resolution for servers, clients and IT services. •Automates system updates – automatically or manually apply updates to Microsoft Operating System and Microsoft or non-Microsoft applications•Manages up to 50 physical/ virtual machines

Single console management of servers clients,

hardware, software and IT

Services

http://www.microsoft.com/systemcenter/en/us/essentials.aspx

Hyper-V versions only

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Management with System Center Virtual Machine Manager (SCVMM) (Optional for vStart 100m & 200m)

Maximizes IT Resources– Heterogeneous Virtualization Management from a single Console (Hyper-V and VMware)– Fast, Reliable P2V Conversions without interrupting the source physical server– Intelligent Placement recommendations for IT administrators based upon workload and

host – Centralized Resource Management through Administrator console without interrupting

workloads

Achieves Agility.

– Dynamic or Event-based Resource Optimization– Rapid Virtual Machine Provisioning– Centralized Library to manage all the building blocks of the virtual datacenter– Rapid Deployment of Virtual Machine Templates– Centralized Monitoring– Delegated Administrator Role

Leverages Existing Skills– Familiar Interface, Common Foundation– Windows PowerShell integration

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www.microsoft.com/en-us/server-cloud/system-center/virtual-machine-manager.aspx

Single console management of servers clients,

hardware, software and IT

Services

Hyper-V versions only

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Need more help?vStart optional value-add services• Solutions Assistance Service – vStart-specific IT

Consulting offering (highly recommended)– Offered in increments of 40 continuous works hours of

virtualization architect time and 10 hours of project management time.

– Four options for the Solutions Assistance Service1. Design service driven by categorization of source workloads2. Healthcheck of existing virtualization platform3. Workload migration planning and execution4. Virtualization Operational Readiness Assessment (VORA)

• Training– VMware Certified Training: vSphere – Manage for Performance– Dell EqualLogic PS Series Basic Configuration and Management

Online Training

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Why do customers value vStart?

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• Delivered pre-built, eliminates classic BIY phases – Design, test, procure etc.

• Simplifies mgmnt. through existing technologies

Single Vendor Support

Rapid Time to Value

Minimizes Risk

Focus on the right things

• Pre-engineered, pre-tested solution from a highly experienced vendor

• Includes deployment services

• Supported by Dell’s world class support organization

• Allows customers to focus on what is important - BUILDING VALUE FOR THEIR CUSTOMERS

Dell vStart, the right

solution for so many reasons

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Why the Customer valued vStart?• Pre-built configuration and included

services key to customer.• Single vendor solution including support

Company Overview• Company is US based division, with

Honda as primary customer• Major locations near Honda plants in OH,

IN and AL• As the critical supplier of seats and

interior components to Honda, contract stipulates significant SLA penalties.

Customer Pain Point• Looking to host specific application• Reduce complexity and risk of multi-

vendor environment.• Limited virtualization expertise

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TS Tech Use Case: Application Hosting

“With the vStart solution, Dell has provided my organization the ability to quickly add a highly

manageable set of server, network and storage resources that is

delivered already racked, cabled and ready to power on at a price the business owners support.”

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VMware on Dell vStart

“VMware is dedicated to helping customers quickly onboard a virtualization infrastructure so they can scale to a cloud computing environment. Dell vStart, powered by VMware vSphere®, is one example of how together with Dell, VMware delivers a complete IT solution including servers, storage, switches and management – making it easier and faster for companies to adopt virtualization.”

—Gary Green, vice president, Global Strategic Alliances, VMware

Global Marketing

Start Simple

StartFast

Start Smart

Dell vStart value proposition

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One easy way to get everything you need to start realizing the benefits of virtualization without the complexity

Delivered ready to run:pre-racked, pre-wired, pre-tested, and pre-configured with essential management extensions

Pre-sized so you can scale with confidence and stay focused on the business – not the infrastructure

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Thank you

www.dell.com/vStart