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Franz A Dill
PKL Knowledge Partners
Question:
Can Business be Fun?
Can Fun be Business?
What do we call it?
Gamification
Serious Games
Serious Play
Game Dynamics: Getting people to pay serious attention to challenges using playful interaction that is not seen as work.
(It’s Hard).
Why? Get Engagement
Mundane Tasks, Problems
Innovation Driven by Play
Derive Competitive Solutions
Focus on Challenges
Crowd Sourcing
Specify and Speed up Process
Link to Real Data
Players Crowds (Customers, Employees …)
Groups (Competitive or not …. )
Individuals (Over time …. )
Systems (Competing with Other Players)
Evaluation Simulation
Market
Judges
MetaGames Computers Measure our world
Sports
Scores of all sorts
Historical and Forecast Data
BigData
Recognition Badges
Points
Leaderboard
Survival
Examples
Talking Mr Clean
New Initiative Model Game
Wiki Knowledge Management
Supply Chain Model Game
China/India Retail Model
Virtual Retail Store Model
Training Systems
Crowd Sourcing
Adapting Jobs
Crowdsource Job/Task Improvement
Emulated Environment
Play Game
Track Score and Contexts
Track Alternative Choices
Analyze Patterns of Result
Reward (Repeat)
Implement Cognitive Solution to Task
Game CrowdSourcing a Task
Airport Scanner Game
(Duke University)
Virtual Reality Tracking
Augmented Reality, Mobile, Eye and Neuro Tracking
Sands Research
Results Displayed on Virtual Shelf
Resources:
For the Win: How Game Thinking can Revolutionize your Business
The Gamification Toolkit Dynamics, Mechanics and Components for the Win
By Kevin Werbach and Dan Hunter (Wharton)
(And free Coursera Course)
Contact InformationFranz A Dill
Eponymouspickle.blogspot.com ( My Innovation Blog )
Twitter/franzd
Linkedin/Franzdill
Google+/Franz
(Available for Consulting in 2015)
