Social Business Conference 2013- From Mahjong Strategy to Social Media

From Mahjong Strategy to Social Media徐緣

Turn Social Media into business?

Quick win with limited investment

Hong Kong Acnes

Cost : $9000 HKD (2 videos) Result : Over 100,000 views + sales jump

斯洛伐克SLOVAKIA

Slovakia Miele Vaccum Cleaner

Agency: Mayer McCann Erickson, Bratislava

Investable Ideas:

Unleash full potential of an existing success

Result : Single-day sales record in Japan for more than 10 billion yen

Japan Uniqlo

Investable Ideas:

Facilitate mass-customization

Agency: Gitam BBDO, Israel

Israel Opel Corsa

Use Social Media as a business exchange platform

USA American Express

Business