B2b Blogging 110919092120 Phpapp02

Socialized.me

B2B Blogging andPodcastingShane Gibson Chief Social Officer

Socialized! Ltd.

#smwvblog

Socialized.me

Business-to-Business Decision

Makers•…69% of B2B buyers use social networks

“primarily for business networking and development.”

•…Stereotypes may have C-level executives delegating research to others, but the study reveals that 53% prefer to search the Web and locate information themselves. – Google and Forbes Insights Study (2009)

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“It’s not about B2B or B2C it is really about person to person.”

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The Reverse Drip

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Who blogs anyway?

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50Million iPhones30 Million iPod Touches25 Million iPads

+ other MP3 players

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Results?

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Secrets?•Get inside your client’s head•Build a community•Promote influencers•Stay in the game•Do More, Share More, Connect

More

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Resourceshttp://closingbigger.net

http://socialized.me/b2bblogging http://twitter.com/shanegibson