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201609191
WHO
WHAT
HOW
WHY
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(JVLO )
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95%
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( )
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WHO
WHAT
HOW
WHY
UX
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WHO
WHAT
HOW
WHY
UX
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1. 2.
3. 4. 5. 6. 7. 8. 9. 10. 11.
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....
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WHO
WHAT
HOW
WHY 5
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WHO
WHAT
HOW
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Pizza
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WHO
WHAT
HOW
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Pizza
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WHO
WHAT
HOW
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Pizza
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(2016 )
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1. 2. 3.4.5. 6. 7.
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B2C (Business to Customers)
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P2P (Peer to Peer)
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WHAT
HOW
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6
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• airbnb
• EatWith
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WHAT
HOW
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1. 2. 3.
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(WHY) (HOW) (WHAT)
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1.
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5.
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7. ( )
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(Metrics)
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・
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(Boyan Slat)
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・ ・
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