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3
If more than one person is accountable, then no one is accountable, and that’s when things
start falling through the cracks.
4
Hire people who don’t need to be managed, and regularly wow the team
with their insights and output.
7
Use the Lean technique - Eliminate time wasted on activities that don’t add
value for customers / clients.
10
It’s better to do 3-4 hours of interview instead of spending hundreds of hours of headaches if you hire the wrong person
14
Onboarding needs to be a celebration. Throw a party for people who join the company
instead of doing it when they leave
15
Modern Careers are like rock climbing where top does not have to be the goal. Getting
across the rock face or reaching another spot can be more exciting & rewarding.
18
Identify your one-phrase strategy which represents key lever in your business model that drives
profitability and helps you choose which customer desires to meet and which ones to ignore.
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If everyone can accomplish one thing in addition to his or her daily job, that’s a dozen improvements every quarter, or
hundreds.
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Knowing what trends are going to shake up your industry — and having a plan for dealing with them — will help
you stay ahead of the competition
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Quarterly Theme is a fun motif you can use in your internal marketing to rally everyone around achieving your
Critical Number.
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• What should we start doing? • What should we stop doing? • What should we keep doing?
3 questions you should ask your recent hires.
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• How are you doing? • What’s going on in your industry/ neighborhood?
• What do you hear about our competitors? • How are we doing?
4 questions leaders should ask clients in person (not on a survey).
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Share insights from conversations with clients at the executive team’s weekly huddle. Don’t bog down the process
with a bunch of written reports.
28
All executives and middle managers should have a coach (or peer coach)
holding them accountable for behavioral changes.
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Make sure that the Core Values, Purpose, and Priorities are posted throughout the
company. These can be displayed on walls, floors, ceilings or even in the boardroom.
30
Most matters can wait for the daily huddle or the weekly meeting. Bigger issues, which
necessitate getting everyone in a room for a few hours, can be addressed during the monthly
management meeting.
31
Avoid checking up on whether someone did something the previous day. Looking forward is great management; and looking backward
is micromanagement.
33
Have your CFO give you a cash report everyday. Observing the sources of cash
flowing in & out on a daily basis gives real insight into your business’s financial model.
34
Find ways to speed up & move cash more quickly through the business. Eg. Specify a due date on the invoice rather than include
the standard due in 30 days.
35
10% (profit) is the new breakeven. Once you add new labor and profitability drops, hold
labor costs steady and grow back to 15% profit. Keep repeating the cycle.
38
Success belongs to those who have these two attributes:
1. An insatiable desire to learn 2. An unquenchable bias for action
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And along the journey, there is a set of habits — routines — that will make the climb easier. “Routine sets you free”
Thanks & Keep In Touch! Creator: Kanchan Lad | @Socialpaparazzi
Any questions?
You can find us at: @hmarketer | [email protected]