PR for Universities

Social PR for Universities

Nikos Drandakis

Κυριακή, 21 Ιουνίου 2009

Opportunities and Threats for Universities

in the Social Media Context



WHAT IS SOCIAL MEDIA?





Blogging and Social Networking sites have

experienced explosive growth over the past few years



Social Media (especially blogs) are strongly

influencing search engine results and can drive traffic

to important topics


Blogs, podcasts, RSS Feeds, online video sharing, virtual

worlds, and microblogging are emerging as PR resources.


out of control













Social Media provides a unique opportunity to reach new

audiences and communicate to these audiences in novel and

direct ways


Organizations as Media










CONNECT WITH ME:

Nikos Drandakis: www.drandakis.com

@Twitter: twitter.com/drandakis

@e-mail [email protected]

this presentation is always available at www.slideshare.net/nikos/


http://www.drandakis.com

http://www.drandakis.com

mailto:[email protected]

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PR for Universities