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Company Profile 2013

Sixth Sense Manifesto company profile

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Sixth Sense Manifesto (trading as Sixth Sense) is a 360 degree, fully integrated, boutique marketing agency offering clients experience and quality. At Sixth Sense we provide the following services for our clients who serve business and/or consumer markets: PR Brand management Strategy development Research Creative Events Sales Activation Digital marketing Direct marketing Guerrilla marketing Our offices are based in Ghana, Nigeria and South Africa ensuring we service our clients in the best markets Africa has to offer!

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Page 1: Sixth Sense Manifesto company profile

Company Profile 2013

Page 2: Sixth Sense Manifesto company profile

Sixth Sense is an African fully integrated boutique marketing agency

Specialists in brand engagement and strategy development

We have full in-house delivery capabilities including – creative, production, staffing and account management

Our key assets include; • Our trained and experienced brand

ambassadors

• Our extensive business/government/ consumer/ media database

• Our ‘can do’ company spirit

Akwaaba

Ẹ ku abọNno

WelkomWelcom

e

Sixth Sense

Page 3: Sixth Sense Manifesto company profile

Events – We execute a range of events including; sales activations, launches, experiential, awards, conferences, Exhibitions and guerrilla marketing

PR – Corporate communications, brand management, digital, sponsorship, we achieve a local and pan-African reach Creative – Brand development, print ads, website design, pos display and detailed set designs

Digital – Social media, online media buy, mobile apps, strategy and content development

New brands – Introducing and facilitating international brands into local markets

Our Hobby

Sixth Sense

Page 4: Sixth Sense Manifesto company profile

1. Brand

Their brand is prominent andconsistent throughout a campaign

2. Demographic targeting

Their activities are in line with their target audience.

3. Reach

Key platforms are identified to enable our clients to reach, speak and engage with their audience

4. Sales conversion

Turning marketing spend into sales revenue and brand equity

5. Experience

We service our clients with

excellence by guaranteeing

5 key elements…

Our Angle

Every step of the way, a memorable experience

is delivered

Sixth Sense

Page 5: Sixth Sense Manifesto company profile

We have featured just a handful of our clients that we have worked with.

We do not discriminate when it comes to our clients. We provide a service for companies across sectors/ industries and execute work albeit a business or a consumer end-user.

As a below-the-line marketing agency we have managed various short and long term projects.

Our Clients

Sixth Sense

Page 6: Sixth Sense Manifesto company profile

Don’t take our word for it, see some of our testimonials and witness accounts.

Witness accounts

“Your company has delivered an effective and thorough service.

Congratulations” Saatchi & Saatchi, SA

“You have made our dream come true” UT Bank, Ghana

“This was one of the most biggest & exciting events we have ever seen in Africa” RIM,

Blackberry South Africa

“Thank you and well done, you have provided another

excellent service” Merck, Germany

Sixth Sense

Page 7: Sixth Sense Manifesto company profile

Client: Merck

Service: PR and Event Management

Brief: Organise a press conference promotingMerck donating almost 20,000,000 Praziquantel tablets in Nigeria over the past 5 years. Press conference to have a high number of journalists to attend and feature the press conference on their media platform

Solution: Successfully executed a high level press conference with Minister of State Health in attendance plus other high profile delegates. A number of national press were in attendance including Vanguard, This Day, The Punch ensuring a widespread coverage.Post event a press release was published continent wide achieving a high-visibility feature online.

Merck

Sixth Sense

Page 8: Sixth Sense Manifesto company profile

Client: Kexlan

Service: Integrated marketing

Brief: Kexlan were introducing a chilled bottled coconut water to the market and required a full marketing heist to get the product from an idea to desired consumer brand

Solution: We executed both quantative and qualitative market research within the main sales cachment area. Based on our findings we successfully developed the products brand strategy and creative. From here we also compiled a ‘ready to execute’ sales and marketing strategy. We delivered to our client a local product with an international standard, which today, is being well adored by the Ghanaian public.

Kexlan

Sixth Sense

Page 9: Sixth Sense Manifesto company profile

Client: Vodafone

Service: Experiential events

Brief: Execute a series of events forVodafone HVC and staff

Solution: We executed a series of experiential events providing a range of service including:

•Creative•Printing•Set building•Event management•Provision of brand ambassadors

We successfully executed the following events: •Blackberry launch•Ghana vs. England football viewing party•Staff Sales Kick off•Web box launch

Vodafone

Sixth Sense

Page 10: Sixth Sense Manifesto company profile

Activity: International Women’s Day

Service: Digital Media

Brief: Build an online community primarily for Ghana and Nigeria focused around International Women’s Day.Content needs to be relevant to the African woman and be a source of information and inspiration, encouraging the online audience to share, comment, like, follow and join the dialogue.

Solution: Created social media platformsincluding Facebook, Twitter and Google +. Developed a digital media strategy, content, schedule and managed upload and conversation. From execution in January 2013, we increased the online portal’s base by 65% month-on-month, achieved interaction between brand and followers within 3 weeks of launch and had a steady growth in content being shared and liked.

IWD 2013

Sixth Sense

Page 11: Sixth Sense Manifesto company profile

Our operational base includes:

•Ghana •Nigeria•South Africa

Originally launched in Accra, Ghana within 3 years we have successfully expanded to Lagos, Nigeria and more recently Jo-burg, South Africa.

We must be doing something right!

Our Habitat

Africa

Sixth Sense

Page 12: Sixth Sense Manifesto company profile

For new business enquiries email:

[email protected]

To forward an RFP email:

[email protected]

You can also reach us on the following numbers:

Ghana 00233 (0) 302 917 969

Nigeria 00234 (0) 812 877 5917

South Africa 0027 (0) 113 333336

Visit our website:

www.sixthsensemanifesto.com

The only way you will know

whether we meet your

requirements is if you contact

us…

Let’s do business

Sixth Sense

Page 13: Sixth Sense Manifesto company profile

Your No.1 boutique marketing agency