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General overview of what brand is and how you can strengthen your brand or identity by making some simple changes to your WordPress theme.
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Standing Out From the Crowd:You, Your Brand, & Your WordPress Theme
WordCamp HawaiiOctober 25, 2008
Holly Hagen
Hello! My name is Holly and I’m a desvloper
[email protected]@hollyhagen
http://hottub.hotstudio.comhttp://shinynewtoy.com/blog
What is brand?
Brand is NOT a logo.
Brand is NOT a identity system.
Brand is NOT a product.
A brand is a person’s gut feeling about a product, service, or company. It’s not what YOU say it is. It’s what THEY say it is.
“
”
–Marty Neumeier, “The Brand Gap”
So... why is this important?
133,000,000blogs worldwide
http://technorati.com/blogging/state-of-the-blogosphere/
4,486,859WordPress.com blogs
I want to be different.Now what?
Discovery• http://www.colourlovers.com/• http://www.typetester.org/• http://designmeltdown.com/• http://patterntap.com/
Other places to get inspiration:css galleries, flickr, music, real life...
Color palette Sites & elements I like
header
header
footer
header
posts
footer
header
posts sidebar
footer
pagination
pagination
posts
pagination
posts
metadata
pagination
posts
metadata
comments
Still need help?
http://codex.wordpress.org/http://wordpress.org/support/http://wpscreencasts.com
