the appliance of science

the pursuit of magic

simon collisonspeak the web, liverpool, february 2010

@simoncollison colly.com erskinedesign.com

a deeper understanding of traditional

designprinciples can bring that magic “something” to our web designs

This is not a case of...You’ve either got it, or you haven’t

Nor is it a case of...I think I’ve got it, and you haven’t

It’s more a case of...

You can have it if you want it

before I start, let’s be clear...

the webis not print

The screen brings with it different kinds of challenges for visual design, some of which occur exclusively in interactive media. It’s unrealistic to think our old methods can fill in all the gaps, but new interaction patterns and visual languages emerge everyday. These are the building blocks for our new design principles.

Jason Santa Maria

and it doesn’t matter how good you are with...

HTML & CSSjQueryPhotoshop because these are just enablers

we designto communicate

modernismpostmodernism

nostalgia

Copyright BBC 2010

By Olly Mosshttp://www.flickr.com/photos/ollym/2998286041/

Amy Martinhttp://design-book.blogspot.com/search/label/posters

vernacular

humour

Osbornevillashttp://www.flickr.com/photos/osborne_villas/3390937252/

By Atmostheoryhttp://www.atmostheory.com/index.php?/projects/commands/

http://www.frankchimero.com/

semiotics

Symbol Icon Index

typography

http://gregorywood.co.uk

colour

balancecompositionsymmetrymovementpatterns

restraint &reduction

playpersonalityself-expression

http://mnatwork.com

through all of this, we can create

magic

thanks

simon collison

@simoncollison colly.com erskinedesign.com